Real Business Connections

LinkedIn: https://www.linkedin.com/in/realbenalbert/

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The Intersection of Music and Creative Thinking w/ Dr. Indre Viskontas (LST #149)

Mon, 23 Mar 2026 01:34:13 GMT

Learn Speak Teach Episode #149 with Dr. Indre Viskontas.

We are all musical creatures, and musical elements exist in everything we participate in. Just as music shapes our experiences, it also influences creativity, guiding how we think, problem-solve, and bring ideas to life.

Joining us on the show is Dr. Indre Viskontas, a cognitive neuroscientist, creativity expert, Opera Singer, and science communicator. She’s also the host of Inquiring Minds podcast and author of How Music Can Make You Better.

In this episode, Dr. Indre Viskontas explores whether creating music is instinctive or something we learn. Moreover, she discusses the impact of AI and digital tools on music-making and the reasons why people are drawn to create music.

Dr. Indre Viskontas also discusses the importance of embracing the struggle, showing how it applies not just to music but to entrepreneurship and life in general. Listeners will also discover the common traits of creative people and the factors that influence creativity.

Finally, Dr. Indre Viskontas shares details about her LinkedIn Learning course, Building Creative Thinking from the Brain Up, which provides practical strategies to strengthen your own creative potential.

During this episode, you will learn about:

[00:00] Trailer

[06:35] Creating Music

[13:39] AI & Digital Tools

[18:35] Why Make Music

[29:51] Embrace the Struggle

[34:49] Creativity

[42:24] LinkedIn Learning Course: https://www.linkedin.com/learning/building-creative-thinking-from-the-brain-up

[47:12] Website: https://www.tsfnc.org/

[56:28] Connect with Dr. Indre Viskontas

• Website: https://www.indreviskontas.com/

• Podcast: https://inquiring.show/

Key Takeaways:

• Children born in resource-poor environments tend to have higher cortisol levels for the rest of their lives because they are conditioned to see life as stressful and to react constantly. ~Dr. Indre Viskontas [07:40]

• “Music is our first language.” ~Dr. Indre Viskontas [12:39]

• The difference between amateur creatives and executors is the ability to stay comfortable in the struggle. ~Dr. Indre Viskontas [29:51]

• Creative people are open to new experiences. ~Dr. Indre Viskontas [35:00]

• External motivators kill creativity. ~Dr. Indre Viskontas [40:03]

People Mentioned and Other Resources:

1. Peter Gabriel

2. LinkedIn Learning Course: https://www.linkedin.com/learning/building-creative-thinking-from-the-brain-up

3. How Music Can Make You Better: https://www.amazon.com/How-Music-Can-Make-Better/dp/1452171920

Keep In Touch with Dr. Indre Viskontas:

Website: https://www.indreviskontas.com/

Podcast: https://inquiring.show/

Facebook: https://web.facebook.com/DrIndreViskontas/

LinkedIn: https://www.linkedin.com/in/indre-viskontas/

Instagram: https://www.instagram.com/drindredirects

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Ask Me Anything w/ Robin Waite at GrowGetters ONLY (GG #31)

Mon, 16 Mar 2026 08:00:00 GMT

Real Talk with GrowGetters Episode #31 with Robin Waite.

Joining us in this exclusive “Ask Me Anything” episode from GrowGetters ONLY is Robin Waite, better known as The Fearless Business Coach. Robin is a straight-talking expert in pricing, packaging, and positioning your services. Additionally, he is a regular keynote speaker at business events and the bestselling author of several books, including Fearless Business Blueprint, Marketing Machine, and Take Your Shot.

In this episode, Robin dives into how to structure your offers, set prices that reflect your value, and stop undercharging out of fear so you can attract better-fit clients. Moreover, he outlines three practical steps to doubling your income and shares a practical pricing case study.

Robin wraps up by exploring the three types of niches and guiding listeners on how to identify their own. He also explains how to scale a coaching business.

During this episode, you will learn about:

[00:00] Introduction

[00:55] Free community: weallgrowtogether.com

[01:47] Fearless business coach

[07:32] Double your income

[20:23] Setting your pricing

[36:01] Finding your niche

[48:30] Connect with Robin

• Get a FREE book!: https://www.fearless.biz/books

• YouTube: https://www.youtube.com/RobinMWaite

[01:12:24] Scale your coaching business

Key Takeaways:

• If your business is unprofitable and you try to scale it by adding more clients, you’re only scaling the lack of profitability. ~Robin Waite [12:16]

• In coaching, clients don’t pay for the work you do; they pay for the results and outcomes you help them achieve. ~Robin Waite [22:32]

• When we don’t place value on a tool, our subconscious believes we’re undeserving and pushes us away from it. ~Robin Waite [23:43]

• For most service-based client businesses, the optimal conversion rate is about 20–30%. ~Robin Waite [24:38]

• “If you find it hard to attract clients, it could be because you’re in the wrong market.” ~Robin Waite [43:32]

People Mentioned and Other Resources:

1. The Prosperous Coach: https://bit.ly/3NIRuXz

2. Robin Waite’s FREE books: https://www.fearless.biz/books

Get a free book!

• If you have a service/client business, Take Your Shot - https://www.robinwaite.com/tys

• If you’re going through a reset for your business, then The Fearless Business Blueprint is the right book for you: https://www.robinwaite.com/fbb

Keep In Touch with Robin Waite:

Website: https://www.robinwaite.com/

Books: https://www.fearless.biz/books

YouTube: https://www.youtube.com/RobinMWaite

Instagram: https://www.instagram.com/robinmwaite/

LinkedIn: https://www.linkedin.com/in/robinmwaite/

Facebook: https://www.facebook.com/RobinMWaite/

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How To Read Body Language For Business w/ Scott Rouse of The Behavior Panel (LST #148)

Mon, 09 Mar 2026 08:00:00 GMT

Learn Speak Teach Episode #148 with Scott Rouse.

Watch the full episode on Youtube: https://youtu.be/YdNN7JzeP3U

Understanding how to read body language can give you a powerful edge in business, especially when pitching ideas or negotiating deals. By reading nonverbal cues and conveying confidence through your own gestures, you can build trust, influence decisions, and communicate more effectively.

In this insightful episode, Ben Albert sits down with Scott Rouse, a behavior analyst, body language expert, and one of the four members of The Behavior Panel, a YouTube platform with over 1.1 million subscribers and more than 212 million views.

Scott discusses how body movements influence the tone and delivery of your voice and offers practical tips for public speaking. Moreover, he takes listeners behind the scenes of interrogation rooms, revealing the real tactics and techniques used.

The conversation goes further into intuition, exploring whether it’s innate or a skill you can develop. Scott also shares a simple tip on how to use eye contact to spot when someone is lying.

During this episode, you will learn about:

[00:00] Trailer

[05:09] Pitching

[12:30] Watch the full episode on Youtube: https://youtu.be/YdNN7JzeP3U

[12:40] Body Movement & Tone

[13:48] Public Speaking Secrets

[22:01] Interrogation room

[24:15] Interrogation Techniques

[36:15] Intuition

[42:34] Connect with Scott Rouse

• Behavior X: https://www.youtube.com/c/scottrouse

• The Behavior Panel: https://www.youtube.com/c/thebehaviorpanel

• Body Language Tactics Course: https://body-language-tactics.mykajabi.com/body-language-tactics-landing

[43:48] Integration tip

Key Takeaways:

• When you feel better, you sound better and stay more on point because your mind is focused. ~Scott Rouse [13:12]

• When speaking to a large audience, treat the entire group as if it were one person. This makes your talk feel conversational. ~Scott Rouse [13:56]

• People like people who are like them and who are genuine, not putting on an act. ~Scott Rouse [20:38]

• When someone is lying to you, they often maintain eye contact. Their brain wonders, ‘Do they believe me?’ If not, they add qualifiers to convince you. ~Scott Rouse [44:02]

People Mentioned and Other Resources:

1. 48 Hours: https://www.youtube.com/user/48hours

2. The Female Brain: https://bit.ly/49PeBsh

Keep In Touch with Scott Rouse:

Website: https://www.scottrouse.com/

Twitter: https://x.com/ScottRouse3

Instagram: https://www.instagram.com/scottrouse3/

Facebook: https://www.facebook.com/ScottRouse4

YouTube (Behavior X): https://www.youtube.com/c/scottrouse

YouTube (The Behavior Panel): https://www.youtube.com/c/thebehaviorpanel

Joy Through the Journey w/ Amberly Lago (LST #147)

Mon, 02 Mar 2026 09:00:00 GMT

Learn Speak Teach Episode #147 with Amberly Lago.

Even during life’s most challenging moments, you can find joy by focusing on the good in your life and appreciating what you’ve already overcome. Finding joy in these moments strengthens your spirit and gives you the resilience to move forward.

Today, we are joined by Amberly Lago, a Top Influential Speaker, Global Top 1% Podcast Host, and the author of multiple best-selling books, including Joy Through the Journey.

Amberly shares her inspiring journey and the insights behind her latest book, Joy Through the Journey. Moreover, she dives into the power of choosing positivity and practicing gratitude, showing how these simple yet powerful shifts can create more joy in everyday life.

In addition, Amberly provides practical strategies for finding happiness, even amidst life’s challenges, making the pursuit of joy accessible to everyone. She also highlights her upcoming Unstoppable Success Summit 2026 and offers tactical practices for living a joyful life.

During this episode, you will learn about:

[00:00] Trailer

[01:03] Joy Through the Journey

[07:16] LST #17: https://realbusinessconnections.com/podcast/amberly/

[09:02] Positivity & Gratitude

[17:17] Finding joy

[26:59] Unstoppable Success Summit 2026

[32:36] Website: https://amberlylago.com/

[40:53] Podcast: https://amberlylago.com/podcast/

[42:03] Joy tactics

Key Takeaways:

• “Pain demands to be heard.” ~Amberly Lago [03:13]

• “Joy is a choice, not a constant.” ~Amberly Lago [03:37]

• If you’re going through a hard time, focus on the good in your life, even when it feels difficult. ~Amberly Lago [05:32]

• Gratitude is a form of alchemy: it shifts your mindset, helping you focus on what you have instead of what you don’t have, and on what you can do instead of what you can’t do.” ~Amberly Lago [10:50]

• Pain and joy can coexist; it’s up to us to build on the joy. ~Amberly Lago [16:22]

• When you’re going through a tough struggle, the easiest and quickest way to shift your mindset is through gratitude. ~Amberly Lago [42:34]

People Mentioned and Other Resources:

1. Joy Through the Journey: https://amberlylago.com/book/

2. My Spiritual Toolkit app: https://play.google.com/store/apps/details?id=com.myspiritualtoolkit.mytoolkit&hl=en

Keep In Touch with Amberly Lago:

Website: https://amberlylago.com/

X: https://x.com/amberlylago

LinkedIn: https://www.linkedin.com/in/amberlylago/

Instagram: https://www.instagram.com/amberlylagomotivation/

YouTube: https://www.youtube.com/channel/UC1PfuUb5fgT90e29aDKB6nQ

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Seek Your Summit w/ Jenn Drummond (LST #146)

Mon, 23 Feb 2026 09:00:00 GMT

Learn Speak Teach Episode #146 with Jenn Drummond.

Everyone is on a climb, pursuing their own mountain, whether it is a personal goal, a career milestone, or a life challenge. The journey can be tough, but by finding joy in the incremental progress we make and treating ourselves with kindness along the way, we gain the strength to keep moving forward and achieve more than we ever imagined.

Jenn Drummond is a testament to this. She is a world record mountaineer, a performance mentor, and the first and only woman to climb the second-highest summit on every continent. She is also the host of the Seek Your Summit podcast and the founder of The Summit Series, a live weekly experience for high performers looking to climb higher in every area of life.

In this episode, Jenn shares her journey, including a near-death experience that became a turning point in her life and the behind-the-scenes of her mountain climbing adventures. She also opens up about why she returned to climbing after losing a teammate to an avalanche, and how finding joy in incremental progress has kept her moving forward.

You’ll also hear about Jenn’s favorite mountains, the vision behind The Summit Series, her upcoming climbs, and how she builds a team that supports her goals.

During this episode, you will learn about:

[00:00] Trailer

[01:32] Near-Death Experience

[05:06] Mountain Climbing

[16:08] Most Difficult Climb

[23:54] Back to Climbing

[28:24] Joy in Progress

[31:57] Favourite Mountain

[32:46] Connect with Jenn

• Website: https://jenndrummond.com/

• LinkedIn: https://www.linkedin.com/in/jenn-drummond/

[33:46] The Summit Series

• Website: https://jenndrummond.com/summit

[37:12] Upcoming Mountain Climb

[39:14] Building a team

[44:49] Closing remarks

Key Takeaways:

• “Accountability is love.” ~Jenn Drummond [09:01]

• “The bigger the goal, the more people you need on your side to help make it happen.” ~Jenn Drummond [15:41]

• Loving growth means appreciating every step of progress. ~Jenn Drummond [28:40]

• “Being kind to yourself makes you stronger.” ~Jenn Drummond [44:51]

Keep In Touch with Jenn Drummond:

Website: https://jenndrummond.com/

Podcast: https://jenndrummond.com/podcast

LinkedIn: https://www.linkedin.com/in/jenn-drummond/

TikTok: https://www.tiktok.com/@thejenndrummond

YouTube: https://www.youtube.com/@jenndrummond

Instagram: https://www.instagram.com/thejenndrummond

Facebook: https://www.facebook.com/jenndrummondutah

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Create Content That Makes People Care w/ Simona Costantini (LST #145)

Mon, 16 Feb 2026 09:00:00 GMT

Learn Speak Teach Episode #145 with Simona Costantini.

Making video content is not just about having the right equipment. Videos resonate most with your audience when they are crafted with strategy, authenticity, and a deep understanding of their needs.

In this episode, we learn from Simona Costantini, Founder and CEO of VOLT Productions, podcast producer and strategist, and host of As It Relates to Podcasting and Happiness Happens.

Simona shares insights into what it takes to be great on camera, how to ensure your videos & livestreams add value, and how to choose content topics that truly resonate with your audience. Additionally, she explains how to craft sound bites that make your message memorable and shareable.

Beyond content creation, Simona explores the meaning of happiness and the importance of choosing yourself and prioritizing your own well-being. Let’s tap into some of her wisdom.

During this episode, you will learn about:

[00:00] Trailer

[01:32] Being Great on Camera

[05:38] Valuable Content

[10:42] Content Topics

[12:47] Podcast: https://www.voltproductions.co/podcast

• YouTube: https://www.youtube.com/channel/UC-tlry97spKc8_lJ-7g3hew

[13:03] Sound bites

[22:02] Happiness

[31:36] Choosing yourself

[41:27] Integration assignment

[41:58] Connect with Simona

• Website: https://www.voltproductions.co/

• Instagram: https://www.instagram.com/volt.productions

• LinkedIn: https://www.linkedin.com/in/simona-costantini-25653a30/

Key Takeaways:

• When creating videos, podcasts, and livestreams, answer every question as if you are speaking in sound bites. ~Simona Costantini [06:37]

• "Happiness happens when you are least expecting it." ~Simona Costantini [13:58]

• “Podcasting is the most intimate relationship you will ever have with your audience.” ~Simona Costantini [14:28]

• “Happiness is inner peace.” ~Simona Costantini [22:27]

• “Happiness is a choice. ~Simona Costantini [22:38]

Keep In Touch with Simona Costantini:

Website: https://www.voltproductions.co/

Website (Personal): https://www.simonacostantini.com/

Instagram: https://www.instagram.com/volt.productions

LinkedIn: https://www.linkedin.com/in/simona-costantini-25653a30/

YouTube: https://www.youtube.com/channel/UC-tlry97spKc8_lJ-7g3hew

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Ask Me Anything w/ Liz Wilcox at GrowGetters ONLY (GG #30)

Mon, 09 Feb 2026 09:00:00 GMT

Email marketing remains one of the most effective ways to engage your audience and drive meaningful results. By understanding the strategies, tools, and techniques behind successful emails, you can turn your email list into a powerful growth engine for your business.

Today’s exclusive “Ask Me Anything” episode from the GrowGetters Only community features Liz Wilcox, famously known as the “Fresh Princess of Email.” Liz shares her journey to becoming the “Fresh Princess of Email” and the unique strategies that set her apart in the world of email marketing.

Liz also discusses how to use video effectively in email marketing, the power of the PS (postscript), and how to craft emails that capture attention and keep readers engaged. Additionally, she shares practical tips for making every email you send truly valuable to your audience.

Beyond writing great emails, Liz discusses open and click rates, boosting engagement, and building an email list that people actually read and respond to.

During this episode, you will learn about:

[00:00] Introduction

[00:46] Community: weallgrowtogether.com

[02:28] Fresh Princess of Email

[04:01] Email Strategy

[08:26] Video in Email Marketing

[14:40] Artificial intelligence (AI)

[16:12] The Power of the PS

[21:02] Emails that get read

[27:42] Value

[37:15] Open & Click Rates

[47:13] Email List

[53:58] Connect with Liz Wilcox

• Website: https://lizwilcox.com/

• Email Marketing Membership: https://benalbertfylc315--lizwilcox.thrivecart.com/email-marketing-membership/

Key Takeaways:

• Instead of storytelling in emails, share personal updates with your audience. ~Liz Wilcox [05:49]

• Emails should never exceed 400 words. ~Liz Wilcox [21:03]

• Email is the most effective way to make money through marketing. ~Liz Wilcox [21:55]

• Email metrics are never entirely accurate due to technological glitches. ~Liz Wilcox [38:18]

• The best way to boost your open and click rates is to ensure your welcome sequence engages people. ~Liz Wilcox [39:33]

People Mentioned and Other Resources:

1. Kit: https://kit.com/

2. Website: https://lizwilcox.com/?affiliate=benalbertfylc315

3. Email Marketing Membership: https://benalbertfylc315--lizwilcox.thrivecart.com/email-marketing-membership/

4. The Power of the PS: https://lizwilcox.com/episode-38-the-power-of-the-ps/

5. Boosting Open & Click Rates: https://lizwilcox.com/episode-34-boosting-open-and-click-rates/

6. 7 Reasons You Hate Email and Why to Ignore It: https://www.youtube.com/watch?v=TE0mprUg2D0

7. 7 Complaints About Email: https://www.youtube.com/watch?v=R3Nn4imuLxc&t=1s

8. 7 Different Ways to Use AI in Email: https://www.youtube.com/watch?v=7aIySNDCWpo

9. AI Podcast Episode: https://www.youtube.com/watch?v=_jWlx8l_kVE&t=182s

10. Funnels in 2025 and Beyond: https://www.youtube.com/watch?v=mqqFUJz2MAM&t=26s

11. Opens and Clicks Deep Dive: https://www.youtube.com/watch?v=UHSvbjJb1U0&t=1026s

12. Extra Email Training: https://www.youtube.com/watch?v=7I6I4jhvYdM

Keep In Touch with Liz Wilcox:

Website: https://lizwilcox.com/

Instagram: https://www.instagram.com/thelizwilcox/

YouTube: https://www.youtube.com/@thelizwilcox

Facebook: https://facebook.com/groups/emailmarketingwithliz

Facebook Community: https://www.facebook.com/groups/emailmarketingwithliz

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https://realbusinessconnections.com/podcast/nickgray/

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How to Make New Friends and Stand Out Online w/ Nick Gray (LST #144)

Mon, 02 Feb 2026 09:00:00 GMT

Learn Speak Teach Episode #144 with Nick Gray.

Making new friends doesn’t have to be challenging. With the right approach, you can build meaningful personal relationships and grow valuable business connections with ease.

Joining us today is Nick Gray, an entrepreneur and the author of the best-selling book The 2-Hour Cocktail Party: How to Build Big Relationships with Small Gatherings.

In the episode, Nick shares practical tips on how to make new friends and expand your social circle. He also highlights trending tools that make connecting with others easier, whether for personal growth or business networking.

Nick also dives into his viral blind date that gained 27 million impressions, offering an inside look at what made it so successful. Moreover, he discusses how to create a Personal Friend Newsletter that provides real value and fosters genuine connections.

Finally, Nick discusses the importance of having a personal website and shares tips for creating one that stands out. He also provides guidance on how to tour a museum for the best possible experience.

During this episode, you will learn about:

[00:00] Trailer

[01:17] Nick’s First Time On The Show

[02:30] Making New Friends

[03:40] The 2-Hour Cocktail Party: https://bit.ly/3Ix0OYk

[06:05] Viral blind date

[07:40] Friend Newsletter

[20:33] Personal Website

[24:01] PersonalWebsites.net

[25:21] http://realbenalbert.com

[29:18] PersonalWebsite.org

[32:59] Museum Hack

[48:01] Connect with Nick

• Friend Newsletter: https://nickgray.net/signup-for-email-updates/

• The 2-Hour Cocktail Party: https://party.pro/book/

Key Takeaways:

• When sending a friendship newsletter, focus on adding value first, such as offering personal recommendations. ~Nick Gray [10:56]

• “Perfect is the enemy of good. ~Nick Gray [15:45]

• Including a picture of yourself in your friend newsletter is helpful because it creates a personal and human connection. ~Nick Gray [19:52]

• A personal website is one of the simplest ways to influence the first few results that appear on Google and ChatGPT. ~Nick Gray [20:56]

People Mentioned and Other Resources:

1. The 2-Hour Cocktail Party: https://bit.ly/3Ix0OYk

2. Partiful: https://partiful.com/

3. Luma: https://luma.com/

4. Carrd: https://carrd.co/

5. nownownow.com

Keep In Touch with Nick Gray:

Website: https://nickgray.net/

Twitter: https://twitter.com/nickgraynews

LinkedIn: https://www.linkedin.com/in/nickgraynews/

Instagram: https://www.instagram.com/nickgraynews/

Facebook: https://www.facebook.com/newfriend?fref=ts

YouTube: https://www.youtube.com/user/nickgray

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Amazon: https://www.amazon.com/How-Changes-Your-Customers-Marketing-ebook/dp/B0FQ67TBHF

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How AI Changes Your Customers w/ Mark Schaefer (LST #143)

Mon, 26 Jan 2026 09:00:00 GMT

Learn Speak Teach Episode #143 with Mark Schaefer.

AI is evolving every day, and it is getting incredibly close to producing human-like responses. As this happens, the big question becomes: will the most human companies still win?

In this episode, Ben is joined by Mark Schaefer, author, marketing thought leader, and a fourth time guest on the podcast. Mark also has a new book titled How AI Changes Your Customers. Together, they dive into the intersection of AI and humanity in business and unpack a critical question for our times: does the most human company still win even as artificial intelligence becomes more sophisticated?

Whether you want to stand out against the rising tide of AI or find new ways to blend technology with real human connection, this episode offers nuggets of wisdom to help your brand move to the next level. Grab a notebook and pen and tune in.

During this episode, you will learn about:

[00:00] Trailer

[01:31] Human first companies

[04:56] Tactical empathy

[05:45] Strategic awkwardness

[10:19] Creativity and art in businesses

[17:15] AI in a decade

[18:01] The Diaper Business blog

[20:00] Offsite versus onsite marketing

[23:08] AI as a decision marker vs overrides

[26:46] Creating override in decision making

[30:24] Transcendent content

[35:39] Brand culture

[39:05] AI relationships

[45:03] Get Mark’s book

[47:19] Creative ways to use AI

Key Takeaways:

• "In the future, the most human company might be a blend of real people and AI."~Mark Schaefer [02:51]

• "AI is not empathetic. It gives the illusion of empathy." ~Mark Schaefer [03:46]

• "Behind these AI interactions is a business plan."~Mark Schaefer [05:01]

• "The real human value comes down to vulnerability and shared experiences." ~Mark Schaefer [08:35]

• What's missing in the business voice today is this human connection, friendliness, accessibility, and vulnerability. ~Dr. Philip Kotler [12:01]

• "There's no such thing as a weakness.There's just an overdone strength." ~Mark Schaefer [40:16]

• You've got to bring the thunder every time. In everything that you do, double down on the quality. It's really the only way to win in this noisy world.~Mark Schaefer [51:52]

People Mentioned and Other Resources:

1. Marketing Rebellion

2. Belonging to the Brand

Keep In Touch with Mark Schaefer:

Website: https://businessesgrow.com/

LinkedIn: https://www.linkedin.com/in/markwschaefer/

YouTube: https://www.youtube.com/c/MarkSchaefer

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This Corporate VP Quit to Build an 8-Figure Business w/ Eric Winegard (RBC #152)

Mon, 19 Jan 2026 09:00:00 GMT

Rochester Business Connections Episode #152 with Eric Winegard.

Watch this episode on Youtube: https://youtu.be/lemHfNQRwbA

Is it too late for you to transition from corporate to entrepreneurship? Eric Winegard believes it’s never too late. He walked away from corporate life as a top-producing Vice President and took a leap into entrepreneurship. Together with his wife, Eric has built Rare Blue Moon Marketing into an eight-figure business heading toward nine figures.

In this episode, Eric Winegard joins Ben Albert on the show to share nuggets of wisdom on how we can create successful businesses no matter where we are. Eric advocates for starting marketing efforts by first understanding social media platforms and creating content that resonates with your audience. He also emphasizes the power of networking and shares how we can use AI to generate unlimited leads.

Are you ready to take your business to the next level? Grab a notebook and pen, Eric has some powerful notes for you to take home.

During this episode, you will learn about:

[00:00] Trailer

[01:22] Timing

[02:22] The competitive Eric

[04:37] The exit from corporate

[08:21] Entrepreneurship mindset

[10:23] Entrepreneurship takeaways

[11:28] Services: addition vs subtraction

[17:14] Limitless leads

[24:02] Learn about Eric’s AI

runday.ai

[24:35] Inception of Rare Blue Moon Marketing

[32:50] Working with your partner

[40:55] Business owner marketing

[50:53] Support Eric Winegard

Instagram: https://www.instagram.com/ericwinegardofficial/

Website: https://rarebluemoon.io/eric-alexis-winegard/

[52:27] Sales tip

Key Takeaways:

• People will tell you that the best producers don't always make the best managers, but a lot of times you can learn so much from them. ~Eric Winegard [03:46]

• “There's a lot to learn in business. It's not just sales.” ~ Eric Winegard [09:51]

• I think in a way AI is going to be a blessing because the birth rate is so low, the people to service these low-level jobs aren’t even going to be there. ~ Eric Winegard [15:23]

• “No business relationship is built without trust, and trust is built through conversation.” ~Ben Albert [21:53]

• “I can't stress enough how many people don't take this step because they're just insecure about what other people are going to say.” ~Eric Winegard [45:25]

• “People do business with the best people.” ~ Eric Winegard [53:40]

Keep In Touch with Eric Winegard:

Website: https://rarebluemoon.io/eric-alexis-winegard/

LinkedIn: https://www.linkedin.com/in/eric-winegard-93892717/

Instagram: https://www.instagram.com/ericwinegardofficial/

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"It Can REGROW BODY PARTS?!" w/ Danielle (LST #142)

Mon, 12 Jan 2026 09:00:00 GMT

Learn Speak Teach Episode #142 with Danielle Fette.

If you cut part of your finger and it fell to the floor, what do you think would be the best way to fix it? Have it sewn back? That’s the traditional approach medicine would take. Danielle Fette and her company have invented a technology that gives your body instructions to regrow the missing part of your finger. With this technology, sewing a body part back is no longer necessary.

In this episode, Danielle Fette joins Ben Albert to discuss the revolution Fettech is bringing to the healthcare industry. Danielle and her husband, Clay Fette, are the co-founders of the company.

Danielle tells Ben about surviving a plane fire in July 2025, becoming ‘the wound girl,’ and how she and her husband are transforming the healthcare industry through their companies, among other fascinating stories.

Tune in for an in-depth conversation.

During this episode, you will learn about:

[00:00] Trailer

[01:39] July 2025

[08:53] Reaction to trauma

[09:37] Victim mentality

[11:13] Dwelling versus moving on too fast

[12:43] Latest trend

[13:35] The power couple

[17:34] Divide and conquer

[24:00] Support Danielle Fette

Website: https://www.fettech.com/

[26:55] Changing lives

[29:22] Is Fettech hiring?

[34:06] How Danielle became the wound girl

[38:58] What’s next for Danielle?

[44:38] Connect with Danielle Fette

Instagram: https://www.instagram.com/danielle.fette/

Key Takeaways:

• I try not to forget when I go through hard times, because then it makes me appreciate the good times, but I don't let it define me. ~Danielle Fette [09:10]

• “If things were good all the time, I don't know how great we'd be at growing and evolving. There'd be no reason to.”~Danielle Fette [14:29]

• Scarring is a beautiful thing. It's basically saying, "Hey, cells, let's quickly put a patch there so there's no further injury or an infection that happens in the body.” ~Danielle Fette [20:27]

• We all want to feel good in life, but unless you get in tune with your health, notice when something feels off, and speak up for yourself, you're going to get screwed in healthcare. ~Maria Menounos [24:36]

• You have to work with people you're able to communicate with and you respect, whether you see eye to eye or not. ~Danielle Fette [32:17]

• “My motto is, we're all going to be patients one day. Treat people the way you want to be treated.” ~Danielle Fette [37:58]

Keep In Touch with Danielle Fette:

Website: https://www.fettech.com/

Instagram: https://www.instagram.com/danielle.fette/

LinkedIn: linkedin.com/in/danielle-fette

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Ask Me Anything w/ Stan Phelps at GrowGetters ONLY (GG #29)

Mon, 05 Jan 2026 09:00:00 GMT

Real Talk with GrowGetters Episode #29 with Stan Phelps.

Most businesses lose their edge by imitating competitors instead of embracing their uniqueness. One powerful way to stand out is to do less of what everyone else does and focus on what truly sets your brand apart, creating a lasting impact.

In this exclusive ‘Ask Me Anything’ episode from the Growgetters ONLY Inner Circle, we are thrilled to have Stan Phelps, a keynote speaker, workshop facilitator, marketing strategist, customer experience expert and author of the Goldfish Series of books.

Stan dives into the concept of Lagniappe, the idea of giving a little extra that leaves a lasting impression. Moreover, he shares the strategies he uses to ensure that the lessons from his talks continue to resonate with audiences long after the talks are over.

As the conversation unfolds, he explains how to use Sampling in business effectively. He also explores the Purple Goldfish concept and how to ensure your unique offering aligns with the needs and desires of your ideal client.

Finally, he breaks down what makes workshops successful and the common mistakes to avoid. He also shares insights from Pink Goldfish on embracing and owning your unique qualities.

During this episode, you will learn about:

[00:00] Introduction

[01:15] Free community: weallgrowtogether.com

[01:46] Join the GrowGetters community: https://growgettersonly.com/

[06:31] What is Lagniappe?

[14:34] Lasting Lessons

[20:41] Sampling

[22:41] Purple Goldfish

[26:24] Connecting with Clients

[36:20] Workshops

[44:11] Embrace Your Uniqueness

[49:36] Connect with Stan

• Website: https://stanphelps.com/Lagniappe/

Key Takeaways:

• Referral clients stay longer as customers and spend up to twice as much over their lifetime compared to non-referral clients. ~Stan Phelps [19:28]

• On average, people who are already working with you know only 30% of your total capabilities. ~Stan Phelps [20:21]

• Sampling is the idea of giving your customers additional taste and letting them try out an additional capability. ~Stan Phelps [20:41]

• If you’re not pissing some people off, you’re probably not relevant to many. ~Stan Phelps [23:13]

• Take care of the customers you have, and they will bring you the clients and valuable customers you want. ~Stan Phelps [29:25]

• One way to stand out is by doing less of what everyone else does. ~Stan Phelps [45:58]

• You begin to achieve success when you focus and become known for something. ~Stan Phelps [46:35]

People Mentioned and Other Resources:

1. The Goldfish Series: https://stanphelps.com/books/

Keep In Touch with Stan Phelps:

Website: https://stanphelps.com/

LinkedIn: https://www.linkedin.com/in/stanphelps/

Facebook: https://web.facebook.com/PurpleGoldfishBooks

Twitter: https://twitter.com/StanPhelpsPG

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The Speaker Coach: “Stage Fright KILLS Potential” w/ Jesse Cruz (RBC #151)

Mon, 29 Dec 2025 09:00:00 GMT

Rochester Business Connections Episode #151 with Jesse Cruz.

Have you ever experienced stage fright? That sudden wave of panic just before you face an audience, when your heart races and your mind goes blank. It can make even the most prepared person doubt themselves, yet it’s not a sign of weakness.

Today, Jesse Cruz shares tips on how we can deal with stage fright. Jesse Cruz is an internationally recognized, award winning speaker, best selling author, and coach specializing in speaker development. He is also the founder and CEO of Merge Worldwide.

One powerful lesson Jesse shared came straight from his military experience: “Mission First.” This principle isn’t just for the battlefield; clarity on your mission and the people you’re serving is the foundation for success, both in business and when stepping up as a speaker. Keeping your mission in mind ensures that every decision and action moves you and your audience forward.

According to Jesse, your phone should be your stage. It doesn’t matter how many followers you have; it’s a great starting point. You can go live on any of your social media platforms, for instance, once a week. Always look at it like a stage and never forget to put your audience at the center of your talk. Jesse also shares actionable tips on how to choose a topic and manage being on a physical stage.

During this episode, you will learn about:

[00:00] Trailer

[01:29] Communication leadership in the military

[02:37] Keynote speaking

[05:53] Knowing your audience

[07:32] Signature talks

[11:21] On the spot workshop

[13:44] How Jesse got into communication

[15:42] Rejection

[18:24] Finding your tribe

[22:50] Playing small

[26:11] Don’t mute your voice

[26:58] Criticism

[30:32] Your phone, your stage

[33:18] Getting on a physical stage

[38:54] Connect with Jesse Cruz

Facebook: https://web.facebook.com/jesse.cruz.5/

LinkedIn: https://www.linkedin.com/in/jesse-cruz-133714164/

[41:58] Partner with Jesse

[42:58] Choosing a topic

Key Takeaways:

• I believe if you want to go faster, you hire a master that can help you and has already walked the path that you've been on. ~Jesse Cruz [04:34]

• Sometimes speakers get on stage, and they want to make the talk all about themselves, and it's not really helping. ~Jesse Cruz [04:52]

• “Not every stage opportunity is your opportunity.” ~Jesse Cruz [07:48]

• When someone's building out a signature talk, they want to focus on the universal principles that most humanity can agree upon. ~Jesse Cruz [09:44]

• “Never take criticism from someone you wouldn't take advice from.” ~Jesse Cruz [27:51]

• The people who are actually very successful, their criticism does not come from a place of envy or hatred. If they were to give you criticism, it's constructive criticism. ~Jesse Cruz [28:14]

• “When you are building a business, don't listen to the people closest to you. Listen to the people closest to your goal.” ~Jesse Cruz [28:55]

• “You actually have a stage in your pocket everywhere you go, because you have a phone.” ~Jesse Cruz [30:49]

• “You don't have to have this crazy inspiring story to have a great message to share.” ~Ben Albert [40:46]

• “Painful lessons usually turn into profitable lessons.” ~Jesse Cruz [43:59]

People Mentioned and Other Resources:

Keep In Touch with Jesse Cruz:

Website: https://mergeworldwide.com/

Facebook: https://www.facebook.com/jesse.cruz.5

LinkedIn: https://www.linkedin.com/in/jesse-cruz-133714164

Instagram: https://www.instagram.com/jessecruzspeaks/

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Convert LinkedIn Activity into SALES w/ Richard Moore w/ Richard Moore (LST #141)

Mon, 22 Dec 2025 09:00:00 GMT

Learn Speak Teach Episode #141 with Richard Moore.

The majority of people join LinkedIn to find new clients, yet many struggle to convert their engagement into actual business. You may be getting likes, follows, and comments, but are you actually converting them into sales?

In this episode, Ben Albert speaks with Richard Moore, a conversion coach who specializes in helping coaches and consultants convert on LinkedIn through their content. He is also the founder of LinkedIn Client Accelerator and the Art of Sell.

Richard discusses why spam happens, how to minimize it, and the best ways to reach out to potential connections. He also dives into cold-selling strategies and shares how to comment on LinkedIn in ways that resonate with your audience.

As the conversation unfolds, he explains why copying successful LinkedIn personalities won’t get you the results you want and how to develop your own authentic presence that stands out.

Lastly, Richard gives an inside look at his Art of Sell Membership program and how it benefits members. He also shares practical sales conversation tips you can start using right away to engage and confidently convert prospects.

During this episode, you will learn about:

[00:00] Trailer

[01:00] LinkedIn Spam

[11:12] Cold Selling

[18:53] Commenting on LinkedIn

[33:00] Copying Won’t Work

[43:08] Art of Sell

[50:46] Join Art of Sell

• Website: https://www.therichardmoore.com/artofsell

• LinkedIn: https://www.linkedin.com/in/richardjamesmoore/

[52:27] Sales Conversation Tip

Key Takeaways:

• No one likes to be sold to, but they love shopping with their friends. ~Richard Moore [11:43]

• The main reason most people join LinkedIn is to acquire new clients. ~Richard Moore [22:42]

• LinkedIn deals originate from individual interactions, not from high-volume activity. ~Richard Moore [26:00]

• Having money does not make the customer the prize. You are the prize because your role is to solve their problem with your solution. ~Richard Moore [53:25]

• In sales, embodying your role as the expert is what closes deals. ~Richard Moore [53:36]

People Mentioned and Other Resources:

1. Justin Welsh

2. Alex Hormozi

3. Chris Van Vliet

Keep In Touch with Richard Moore:

Website: https://www.therichardmoore.com/

Art of Sell: https://www.therichardmoore.com/artofsell

LinkedIn Client Accelerator: https://www.therichardmoore.com/linkedin-client-accelerator

LinkedIn: https://www.linkedin.com/in/richardjamesmoore/

Instagram: https://www.instagram.com/the.richard.moore/

YouTube: https://www.youtube.com/@richardmoore8614/featured

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Ask Me Anything w/ Heather Parady at GrowGetters ONLY (GG #28)

Mon, 15 Dec 2025 09:00:00 GMT

Real Talk with GrowGetters Episode #28 with Heather Parady.

Many entrepreneurs struggle to break through the market noise and create content that truly resonates with their audience. However, by leveraging the art of storytelling in content creation, they can share their stories in a compelling way that captivates audiences and builds meaningful connections.

“In this exclusive ‘Ask Me Anything’ episode from the GrowGetters Only community, we learn from Heather Parady, a short-form video strategist, master storyteller, and host of Unconventional Leaders.

Heather dives into the psychology behind viral storytelling and shares insights on crafting videos that resonate with audiences. She discusses the origin of her ideas, what fuels her creativity, and how her unique personality influences the content she creates.

Heather also provides practical guidance on getting started with storytelling through videos and navigating negative feedback. Additionally, she shares the tools she uses to simplify content creation and discusses how her videos impact her business.

During this episode, you will learn about:

[00:00] Intro

[01:32] Free community: weallgrowtogether.com

[02:06] Join the GrowGetters community: https://growgettersonly.com/

[06:40] Ideas

[11:55] Personality

[18:33] Inauthentic Guests

[21:15] Storytelling

[25:34] Negative Feedback

[25:59] Website: https://www.heatherparady.com/untestimonials

[40:08] Impact

[41:30] Tools

[45:14] Media company

[49:31] Connect with Heather

• Blog: https://www.heatherparady.com/blog

Key Takeaways:

• “If you have no tolerance for failure, you won’t create anything new.” ~Brené Brown [04:12]

• “Energy is the most undeniable thing. You can’t fake it.” ~Heather Parady [13:29]

• There is nothing more attractive or magnetic than being comfortable in your own skin. ~Heather Parady [13:44]

• Use Negative Feedback Objectively. ~Heather Parady [44:35]

• Sometimes you need to take a step back in order to move forward. ~Heather Parady [47:19]

People Mentioned and Other Resources:

1. Tommy Robinson

Keep In Touch with Heather Parady:

Website: https://www.heatherparady.com/

Podcast: https://www.heatherparady.com/podcast

YouTube: https://www.youtube.com/@HeatherParady

Instagram: https://www.instagram.com/heatherparady/

Blog: https://www.heatherparady.com/blog

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The Hidden Truth About Wealth, Sales Psychology, and Self-Sabotage w/ Jeff C. West (LST #140)

Mon, 08 Dec 2025 20:56:39 GMT

Learn Speak Teach Episode #140 with Jeff C West.

Many people hold misconceptions about money and wealth without realizing how these beliefs shape their decisions and limit their potential. Understanding and confronting these misconceptions is the first step toward true financial independence.

Today, we are joined by Jeff C. West, renowned speaker and international authority on sales & leadership, and acclaimed author of business parables including The Unexpected Tour Guide, Said the Lady with the Blue Hair, Streetwise to Saleswise, and his most recent book, The Hidden Heist: Stop Robbing Yourself of Lasting Wealth.

In the episode, Jeff shares the inspiration behind his latest book, The Hidden Heist, and gives listeners a glimpse of some of its powerful insights. He opens up about his writing journey, explaining how he got started, why he writes in parables, and where his ideas come from.

Jeff also shares key sales lessons and uncovers common misconceptions about money and wealth, showing how these beliefs subtly shape our decisions.

Finally, Jeff introduces his Fusion Point concept, a framework built on aligning emotion and logic to boost sales and client retention. In addition, he shares practical tips for effective business conversations.

During this episode, you will learn about:

[00:00] Trailer

[01:27] The Hidden Heist

[08:30] Sales Lessons

[11:57] Money Misconceptions

[16:13] Books: https://jeffcwest.com/books/

[19:45] Journey Into Writing

[27:13] Books in Progress

[33:43] FusionPoint

[45:43] Connect with Jeff

• Website: https://jeffcwest.com/

• Youtube: https://www.youtube.com/@JeffCWestAuthorSpeaker

• How Ordinary People Become Millionaires: https://bit.ly/48uMqOB

[47:27] Business Conversations

Key Takeaways:

• “Sales presentations make people talk, while sales conversations make people ask questions and listen.” ~Jeff C West [09:01]

• Before anyone can change their actions, they must first change their mindset. ~Jeff C West [11:24]

• “Every decision is a combination of logic and emotion. The decisions we make often depend on which emotion is in the lead.” ~Jeff C West [35:17]

People Mentioned and Other Resources:

1. Michael Connelly

2. The Hidden Heist: https://jeffcwest.com/thehiddenheist/

3. Streetwise to Saleswise: https://jeffcwest.com/saleswise/

4. The Unexpected Tour Guide: https://jeffcwest.com/tutgbook/

5. Said the Lady with the Blue Hair: https://jeffcwest.com/bluehairbook/

6. How I Raised Myself From Failure To Success In Selling: https://bit.ly/4ieJkS0

7. The Lincoln Lawyer: https://bit.ly/44bwn5Z

8. The Case for Christ: https://bit.ly/48i79E3

9. Endless Referrals: https://bit.ly/4p8ytvS

Keep In Touch with Jeff C West:

Website: https://jeffcwest.com/

LinkedIn: https://www.linkedin.com/in/jeffcwest/

Instagram: https://www.instagram.com/jeffcwest/

Facebook: https://www.facebook.com/jeff.west.330

YouTube: https://www.youtube.com/@JeffCWestAuthorSpeaker

Books: https://jeffcwest.com/books/

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Your Brand Amplified® by AI w/ Anika Jackson — USC Professor & Podcast Host (LST #139)

Mon, 01 Dec 2025 09:00:00 GMT

Learn Speak Teach Episode #139 with Anika Jackson.

Artificial Intelligence (AI) is influencing nearly every industry and transforming the way we live, work, and connect with the world. Nevertheless, it’s essential to understand that AI is designed to enhance and support human efforts, not replace them.

Joining us on the show is Anika Jackson, a professor at USC Annenberg specializing in digital media management and social media, where she pioneered an AI-first curriculum. She is also the founder and podcast host of Your Brand Amplified®.

Anika shares insights on the latest trends in teaching AI. She explains what artificial intelligence is here to do for us, where it’s headed, and how its relationship with humans is evolving. She also opens up about her bold decision to leave her full-time job to pursue podcasting.

Anika takes us through her podcasting journey, explaining why she started Your Brand Amplified®, the motivation behind it, and the strategies she’s using to grow and succeed in the podcasting world. For a fun twist, the episode wraps up with an AI-generated rap recap that creatively summarizes the key insights from the conversation.

During this episode, you will learn about:

[00:00] Trailer

[01:08] Trends in Teaching AI

[08:48] From Underdog to Empowering Growth-Minded Leaders:

YouTube: https://www.youtube.com/watch?v=JKvTFcaQaBU

[10:34] Understanding AI

[20:50] Quitting Full-Time Job

[25:48] Podcasting Journey

[41:00] Podcasting Goals

[43:11] From Underdog to Empowering Growth-Minded Leaders:

YouTube: https://www.youtube.com/watch?v=JKvTFcaQaBU

[43:34] Connect & Support Anika

Podcast: https://yourbrandamplified.com/

Website: https://www.yourbrandedpodcast.com/

LinkedIn: https://www.linkedin.com/in/anikajackson/

[45:15] AI Rap Recap

Key Takeaways:

• As humans, we know where we’re headed and the goals we want to accomplish. AI helps us get there. ~Anika Jackson [08:12]

• AI is a new species. ~Anika Jackson [10:35]

• AI is your partner. It’s here to support you, not take your place. ~Anika Jackson [15:50]

• The essence of being human lies in forming genuine connections. ~Anika Jackson [17:35]

• There are enough people in the world for everyone to have a business. ~Anika Jackson [23:18]

• If you follow your passion and what you’re highly skilled at, money will follow. ~Anika Jackson [25:40]

• AI helps, but it doesn’t lead. ~Anika Jackson [46:36]

People Mentioned and Other Resources:

1. Suno AI

2. Claude

Keep In Touch with Anika Jackson:

Podcast: https://yourbrandamplified.com/

Website: https://www.yourbrandedpodcast.com/

LinkedIn: https://www.linkedin.com/in/anikajackson/

Instagram: https://www.instagram.com/amplifywithanika/

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2. Digital Marketing Masters Podcast

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Will AI Take My Job? w/ Matthew Rouse (LST #138)

Mon, 24 Nov 2025 09:00:00 GMT

Learn Speak Teach Episode #138 with Matthew Rouse.

Lately, layoffs have become the order of the day. Companies are replacing people with AI to cut costs and increase efficiency. As a result, many people are afraid for their jobs. But the truth is ,AI isn’t the devil it’s been painted to be. It has its good, bad, and ugly sides. Matthew Rouse, author, digital marketing expert, and self-proclaimed “AI Chicken Wrangler,” joins Ben Albert on the podcast to tackle one of today’s hottest questions: Will AI take my job?

Matthew Rouse, author, digital marketing expert, and self-proclaimed “AI Chicken Wrangler,” joins Ben Albert on the podcast to tackle one of today’s hottest questions: Will AI take my job?

From the rise of fully automated, AI-generated podcasts to the impact of machine learning on everything from technical support to farm labor, Ben and Matthew dive deep into how artificial intelligence is reshaping the way we work, communicate, and even socialize.

They explore both the promise and pitfalls of AI, sharing personal stories and real-world examples of AI’s growing influence in editing, transcribing, and even job searching. Matt also reveals key insights from his new book, Will AI Take My Job 2? discussing not just which jobs are at risk, but also how we can partner with AI to stay ahead. This episode brings a candid look at the “good, the bad, and the ugly” future that technology might bring.

Grab your notebook and pen, you’ll want to take notes for this tech-driven future.

During this episode, you will learn about:

[00:00] Trailer

[01:09] Will AI take my job?

[04:21] AI-generated podcasts

[07:20] Bot conversations

[14:08] Jobs AI is guaranteed to take

[18:08] The ugly

[21:02] The bad

[24:35] The good

[25:55] AI in farming

[27:39] Grab Matthew’s book Will AI Take My Job 2?

Amazon: https://www.amazon.com/Will-AI-Take-Job-Organizations-ebook/dp/B0FNNKV5GL

Website: https://www.linkedin.com/in/mattmrouse/

[30:11] Training AI for the future

[32:23] The AI Chicken Wrangler

[34:41] Controversial AI takes

[37:46] Transparency in AI

[40:45] Household robots

[45:23] Connect with Matthew Rouse

LinkedIn: https://www.linkedin.com/in/mattmrouse/

Website: https://matthewrouse.com/

[46:41] Partnering with AI

Key Takeaways:

• “50% of people surveyed said they do not want to listen to AI-created podcasts.” ~Matthew Rouse [09:39]

• If the point with AI is to get information across, it's fine. But if the point is to have a human connection with people, then no. ~Matthew Rouse [06:49]

• “In my world, almost 100% of businesses are using AI.” ~Matthew Rouse [17:35]

• “If we think for one minute that there isn’t going to be automation or robots everywhere soon, then we’re fooling ourselves.” ~Matthew Rouse [22:20]

• The good side is that AI creates tons of new jobs and opportunities, ones people actually like better which increases prosperity for everyone. ~Matthew Rouse [24:36]

• “The best way to stay relevant is partnering with AI.” ~Matthew Rouse [34:44]

• “The amount of power and usage for the amount of output you get from AI drops by almost 90% a year.” ~Matthew Rouse [36:50]

People Mentioned and Other Resources:

1. Will AI take my Job 2?

Keep In Touch with Matthew Rouse:

Website: https://matthewrouse.com/

LinkedIn: https://www.linkedin.com/in/mattmrouse/

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What REALLY Happened to Scribe Media? w/ Eric Jorgenson (LST #137)

Mon, 17 Nov 2025 14:50:23 GMT

Learn Speak Teach Episode #137 with Eric Jorgenson.

Scribe Media, once a top name in the publishing world, fell from industry leader in 2021 to bankruptcy by May 2023. Its collapse left hundreds of employees and freelancers jobless, authors who had paid in full with nothing in return, and investors defrauded of millions.

In this episode, Eric Jorgenson shares how he stepped in as CEO of Scribe Media during its most turbulent chapter and the ongoing journey to rebuild the company’s reputation, trust, and future.

Eric breaks down Scribe’s carefully designed process that helps authors turn their ideas into published books. He also reveals the secret to selling a million copies and discusses the drawbacks of relying on AI for writing.

Beyond Scribe, Eric talks about his book The Almanack of Naval Ravikant, the evolution of audiobooks, and his venture fund, Rolling Fun. Tune in for amazing insights!

During this episode, you will learn about:

[00:00] Trailer

[00:49] The Lost episode

[05:19] Scribe Collapse & Recovery

[08:33] Becoming Scribe’s CEO

[16:51] Book writing process

[27:46] Selling a Million Copies

[29:44] AI Tools

[32:42] The Almanack of Naval Ravikant

[35:14] Audiobooks

[44:28] Venture fund

• Website: https://www.rolling.fun/

[51:28] Connect with Eric

• Website: https://www.ejorgenson.com/

• Podcast: https://www.ejorgenson.com/podcast

Key Takeaways:

• “Being particular with your customers is a massive advantage.” ~Eric Jorgenson [15:45]

• “Almost every writer has experienced writer’s block, but no human being has ever experienced talker’s block.” ~Eric Jorgenson [17:46]

• If you want to sell a million copies of a book, don’t try to sell a million copies in a category that has never sold a million. Instead, go to a category where a million copies are sold once every few years when there is a hit. ~Eric Jorgenson [27:46]

• “You aren't advertising to a standing army; you are advertising to a moving parade." ~David Ogilvy [28:02]

• AI writing tools deny writers the full experience of writing. ~Eric Jorgenson [30:34]

• There is wisdom in the things you hear over and over again. ~Eric Jorgenson [34:20]

• Most people are now audiobook consumers. ~Eric Jorgenson [36:22]

• The best thing a human being can do is help another human being know more. ~Eric Jorgenson [43:18]

• The acquisition of wisdom is a moral duty. ~Eric Jorgenson [43:22]

People Mentioned and Other Resources:

1. Tucker Max

2. Timothy Ferriss

3. David Ogilvy

4. Elon Musk

5. Peter Thiel

6. The Almanack of Naval Ravikant: https://bit.ly/4pEb85P

7. Scribe Collapse & Recovery: https://www.tuckermax.com/the-scribe-media-collapse-and-recovery/

Keep In Touch with Eric Jorgenson:

Website (Company): https://scribemedia.com/

Website (Personal): https://www.ejorgenson.com/

Podcast: https://www.ejorgenson.com/podcast

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Bookthinkers 2025 - Rap Freestyle (BONUS) "Voices from the Page"

Thu, 13 Nov 2025 02:33:23 GMT

Freestyle Rap Track Inspired By my top takeaways from The Bookthinkers Live 2025.

https://www.bookthinkers.com/

Freestyle Rap written using my custom Rap Lyric Songwriter GPT: https://chatgpt.com/g/g-68117a0e4f648191b790ed5006b62ac9-rap-lyric-songwriter

+ https://suno.com/

I HOPE TO SEE YOU IN 2026 AND BEYOND!

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Lyrics:

Title: "Voices from the Page"

By Ben Albert, after attending Book Thinkers Live in Boston, MA

[Intro – Spoken Flow]

Ben Albert here.

I attended Book Thinkers Live in Boston, Massachusetts.

And here are my top takeaways…

[Verse 1]

I heard someone say, "I was addicted to achievement,"

Checked all the boxes, but lacked real agreement.

They said, “I had success and I still felt empty,”

A life full of gold but the soul felt gently —

Tugged by a voice that whispered, you’re made for more,

Purpose ain’t a goal, it’s a deeper core.

A breakdown led to a breakthrough scene,

Pain cracked open what ambition screened.

So many folks in that room said the same,

“I realized I was chasing someone else’s name.”

[Hook – Chant Style]

Show up every day, even when it hurts,

Write through resistance, dig through the dirt.

Clarity don’t come in the comfort zone,

Truth lives loud when you’re all alone.

Serve before scale, story before sell,

If it don’t scare you, it might not compel.

The story you’re scared to tell’s the one,

That heals the most once the page is done.

[Verse 2]

They said “The book ain’t the biz — it’s just the start,”

But without the model, your vision falls apart.

“You don’t need a budget, you need a backbone,”

Build that brand from the pain you own.

Stop chasin’ viral, go build a lane,

Consistency hits harder than a trending name.

They said: “I used to chase the applause,

Now I chase the impact, the mission, the cause.”

Marketing ain’t magic — it’s a mirror you hold,

Reflect who you are, not what gets sold.

“Confidence is currency” — that hit deep,

Some said they never felt enough to leap.

[Bridge – Spoken Build]

Steven Pressfield was in the air, I swear.

Everybody talked about the war we wear.

Resistance, fear, and showing up scared —

But doing it anyway — that’s how legends are prepared.

The pros show up, the rest delay,

Discipline ain’t sexy, but it pays each day.

Your muse don’t visit if you don’t do the work,

You fight through doubt — that’s how breakthroughs lurk.

[Verse 3]

I heard: if you want clarity, speak more plain,

Cut through fluff, stop playing the game.

Don’t write for approval or clicks or likes,

Write like your life’s on the line each night.

The real flex? Serving with precision,

Helping one soul — that’s real vision.

Books don't blow up from fancy release,

They grow from work that don’t ever cease.

[Verse 4]

This is for the reader, the one who's stuck,

Who opens your book and finds their luck.

They see your wounds and feel less alone,

That’s the magic — that’s the tone.

It’s not about being clever or known,

It’s about being human in every zone.

If one life shifts from your shared page,

Then you just set the world ablaze.

[Final Hook – Anthemic Chant]

Write what hurts, not what trends,

Your words got power, let the silence end.

From breakdowns to breakthroughs, pain to page,

This is your story — not a brand, it’s a stage.

You don’t need permission, list, or praise,

Just daily choices that compound days.

Book was the start, but the legacy's flame,

Is lit by the lines that outlive your name.

Ask Me Anything w/ Alex Sanfilippo at GrowGetters ONLY (GG #27)

Mon, 10 Nov 2025 09:00:00 GMT

Real Talk with GrowGetters Episode #27 with Alex Sanfilippo.

Many people struggle with podcasting, whether it is finding the right guests, conducting good interviews, or mastering the skills of hosting and guesting. The truth is, podcast success isn’t about luck. It takes strategy, preparation, and purpose. So what are the secrets behind successful podcasting?

Discover the secrets in this exclusive “Ask Me Anything” episode from the GrowGetters Only community featuring Alex Sanfilippo, a podcaster and founder of PodMatch.com.

In the episode, Alex shares the inspiration behind starting PodMatch, the innovative podcast booking service that automatically connects ideal hosts and guests for interviews. He also explores what makes a great interview and offers practical tips for balancing podcast guesting with your personal & professional life.

In addition, Alex discusses the mistakes he made while building PodMatch, the most common mistakes people make in their profiles, and the best pre-episode onboarding practices for hosts.

During this episode, you will learn about:

[00:00] Introduction

[01:11] Free community: weallgrowtogether.com

[01:34] Join the GrowGetters community: https://growgettersonly.com/

[02:57] PodMatch

[11:27] Good Interviews

[15:57] Podcast guesting

[19:57] Host vs.Guest

[24:54] Business Mistake

[27:39] PodMatch: https://podmatch.com/free

[38:12] Profile Mistakes

[43:27] Pre-Episode Onboarding

[47:31] Worst Interviews

[50:06] Connect with Alex

• Website: https://podmatch.com/free

Key Takeaways:

• The key to a successful podcast interview is thorough research and preparation to maximize synergy and connection. ~Alex Sanfilippo [12:24]

• You become a better podcast host when you start being a podcast guest. ~Alex Sanfilippo [20:28]

• Unspecific goals yield unspecific results. ~Alex Sanfilippo [30:21]

People Mentioned and Other Resources:

1. Seth Godin

2. 21(movie): https://www.imdb.com/title/tt0478087/

Keep In Touch with Alex Sanfilippo:

Personal Website: https://alexsanfilippo.com/

PodMatch Website: https://podmatch.com/

PodPros Website: https://podpros.com/

LinkedIn: https://www.linkedin.com/in/alexsanfilippo/

Instagram: https://www.instagram.com/ajsanfilippo/

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You’re Losing Clients By NOT Using Video w/ Ryan Koral of Grow Your Video Business (LST #136)

Mon, 03 Nov 2025 09:00:00 GMT

Learn Speak Teach Episode #136 with Ryan Koral.

If your business isn’t leveraging video, you’re overlooking one of the biggest drivers of growth. Strategic video content has the power to captivate your audience, build trust, and drive real business results.

In this episode, Ben Albert sits down with Ryan Koral, a filmmaker turned entrepreneur, podcast host, and coach who empowers creatives and business leaders to build thriving businesses. Ryan is also the Founder of Tell Studios, a creative agency dedicated to helping brands share their unique story through video that engages, inspires, and converts.

Ryan shares his journey into filmmaking and highlights some of his most memorable projects, including a favorite that involved a kid organizing a massive underground party. He also reflects on how the COVID-19 pandemic impacted his business and why he chose to give it another chance after nearly walking away.

In addition, Ryan dives into balancing creativity with business strategy and provides actionable advice for small businesses and personal brands beginning their video journey.

P.S - You can listen to Ben on Ryan’s podcast, “Grow Your Video Business” here: https://www.studiosherpas.com/podcasts/grow-your-video-business-3/episodes/2149081538

During this episode, you will learn about:

[00:00] Trailer

[02:49] Journey into Filmmaking

[11:45] Favourite projects

[16:01] Tell Studios: https://www.tellstudios.com/

[17:57] COVID’s Impact on Tell Studios

[20:30] Giving business another chance

[25:09] Creativity & Business Strategy

[33:12] Getting started with video

[44:56] Connect with Ryan Koral

• Website: https://ryankoral.com/

• LinkedIn: https://www.linkedin.com/in/ryankoral/

[45:57] Ben Albert on Grow Your Video Business Podcast

• YouTube: https://www.youtube.com/watch?v=LFI6zWoXrZQ

[46:11] Integration assignment

Key Takeaways:

• Your passion is what makes you come alive. ~Ryan Koral [15:12]

• If you truly believe in how you help people, you owe it to your ideal clients to show up, because if you don’t, your competition will. ~Ryan Koral [33:22]

• “Your mission is more important than your mug.” ~Ryan Koral [34:10]

• You can’t improve your next video if you don’t shoot the first one. ~Ryan Koral [47:06]

People Mentioned and Other Resources:

1. MrBeast

Keep In Touch with Ryan Koral:

Website: https://ryankoral.com/

LinkedIn: https://www.linkedin.com/in/ryankoral/

Instagram: https://www.instagram.com/ryankoral/

YouTube/Podcast: https://www.youtube.com/@GrowYourVideoBusiness/videos

• Watch the video project he did with the kids: https://www.youtube.com/watch?v=7FxOyD7ZRVA&t=19s

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The 4 Types of Connection: DON’T Be Manipulative - Be Real w/ Megan Robinson (LST #135)

Mon, 27 Oct 2025 08:00:00 GMT

Learn Speak Teach Episode #135 with Megan Robinson.

In this special episode, Megan Robinson and Ben break down the 4 types of connection — Fun, Manipulative, Deep, and Power. You're getting a rare, behind-the-scenes brainstorm with two minds riffing in real time. We don’t just talk about connection, we build it live — sharing examples, missteps, and frameworks that shift how you see relationships, influence, and leadership.

Megan is the founder of E-Leader Experience, where she’s making leadership accessible to everyone, regardless of title or experience. We dig into why so many people get stuck in shallow or manipulative zones, and how to move into real connection — even when it’s uncomfortable.

If you’re tired of surface-level relationships and want to lead with authenticity, this one’s for you.

During this episode, you will learn about:

[00:00] Trailer

[02:17] E-Leader Experience

https://www.eleaderexperience.com/

[02:48] We are all leaders

[03:39] Building up leadership

[04:23] Building connections and relationships

[08:05] Real versus deep

[11:51] The fun zone

[14:29] Empty zone

[17:07] Manipulative connections in corporate

[20:45] Deep and manipulative zone

[23:39] Danger zone

[29:57] Utilizing influence

[33:44] Power zone

[35:10] Servant leadership

[36:09] Coaching-style leadership

[38:43] Qualities of a great leader

[41:50] E-Leader Experience

[43:41] Seeking leadership support

[48:00] What’s Megan working on?

Key Takeaways:

• "Real doesn't necessarily mean that it has to be deep." ~Megan Robinson [07:27]

• The good or bad of manipulation doesn't necessarily matter if the behavior is manipulative. ~Megan Robinson [10:15]

• If a leader can utilize coercive control, people do things that they never would have done on their own. ~Ben Albert [24:20]

• "If you feel that you’ve finished developing, it's most likely something to reflect on a little bit." ~Megan Robinson [45:26]

• Our mission is making leadership accessible for everyone, regardless of title, position, or experience. ~Megan Robinson [45:51]

• "Title doesn't make you a leader." ~Megan Robinson [46:01]

• "Leadership is influence." ~John Maxwell [46:18]

People Mentioned and Other Resources:

1. Article: The Connection Imperative

Keep In Touch with Megan Robinson:

Website: https://www.eleaderexperience.com/

LinkedIn: https://www.linkedin.com/in/tritcak/

Podcast: https://www.eleaderexperience.com/podcast

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Live In Alignment or Burn Out w/ Naida Allen (LST #134)

Mon, 20 Oct 2025 08:00:00 GMT

Learn Speak Teach Episode #134 with Naida Allen.

Many of us spend our lives chasing things that don’t truly bring joy or fulfillment. In this episode, Naida Allen challenges us to pause and reflect: What do we really want from life, and what will genuinely make us feel fulfilled? By living in alignment with what makes you happy, you open the door to deeper fulfillment, greater longevity, and a healthier way of living.

Naida shares her journey of discovering and embracing her uniqueness, showing how owning who you are can become a powerful foundation for success. Moreover, she explores the concept of living in alignment and explains how to recognize when your choices, actions, and goals are truly in sync with who you are.

Gratitude, resilience, and peer support are also key themes in the episode. Naida highlights how gratitude keeps you centered and free from the trap of comparison, which she calls the greatest enemy of every entrepreneur and dreamer. She also emphasizes the importance of resilience and having a supportive community to help you navigate the challenges and stay on course toward your goals.

During this episode, you will learn about:

[00:00] Trailer

[00:55] Love for Metal & Rock

[02:09] Embracing her uniqueness

[08:25] Living life in alignment

[16:18] The power of gratitude

[22:48] Resilience & peer support

[35:07] Current Focus

[37:05] Connect with Naida

• LinkedIn: https://www.linkedin.com/in/naida-allen/

• Instagram: https://www.instagram.com/thewriteway.uk/

Key Takeaways:

• “There is no right or wrong. You just have to figure out what’s right for you.” ~Naida Allen [07:22]

• The comparison game is one you can never win. It’s the greatest enemy of every entrepreneur, every idea you want to pursue, and every dream you want to achieve. ~Naida Allen [11:58]

• We compare ourselves to others because we’re not focused on where we are now. Instead, we’re always fixated on where we need to go. ~Naida Allen [14:38]

• “It takes a village to grow a business.” ~Naida Allen [24:10]

• “You are good enough now. You’re only getting better.” ~Ben Albert [40:01]

People Mentioned and Other Resources:

1. Leila Hormozi

2. Concrete Jungle by Bad Omens: https://www.youtube.com/watch?v=o3xHEJZs7as

Keep In Touch with Naida Allen:

Website: https://thewriteway.my.canva.site/

LinkedIn: https://www.linkedin.com/in/naida-allen/

Instagram: https://www.instagram.com/thewriteway.uk/

Book a discovery call: https://calendly.com/the-write-way/disco-call

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Website: https://www.realbusinessconnections.com/

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Ask Me Anything w/ Roger Wakefield at GrowGetters ONLY (GG #26)

Mon, 13 Oct 2025 02:07:59 GMT

Real Talk with GrowGetters Episode #26 with Roger Wakefield.

Is your business on YouTube? If not, you’re missing one of the biggest growth opportunities on the world’s second-largest search engine. YouTube provides a platform to build your brand, reach a wider audience, and engage them effectively.

Today’s exclusive “Ask Me Anything” episode from the GrowGetters Only community features Roger Wakefield, better known as The Expert Plumber on YouTube. Roger is a licensed Master Plumber with over 40 years of experience and is the face of the largest plumbing channel on YouTube, with over 600,000 subscribers and 100 million views.

Roger shares his journey from a regular plumber to becoming YouTube’s #1 plumbing expert. He reveals the secrets behind his success, including how to grow an audience, keep viewers engaged, and build a trusted online presence.

Roger also offers practical advice for creators, encouraging them to start now and improve along the way rather than waiting for perfection. Moreover, he gives a glimpse into what it’s like to work alongside his son.

Whether you’re a tradesperson, a content creator, or an entrepreneur building a brand, there’s something in here for you.

During this episode, you will learn about:

[00:00] Introduction

[01:27] Free community: weallgrowtogether.com

[02:00] Join the GrowGetters community: https://growgettersonly.com/

[02:35] YouTube’s #1 Plumber

[07:42] YouTube Journey

[10:35] Biggest lesson

[16:11] Secret to YouTube Success

[20:13] Podcast: https://www.youtube.com/@TheTradeTalksLive

[25:56] Keeping your audience

[26:16] Spanish channel

[33:27] Don’t wait for perfect

[35:02] LinkedIn strategy

[43:00] Working with son

[47:30] Recommended reading

[52:07] Support Roger

• YouTube: https://www.youtube.com/@RogerWakefield

Key Takeaways:

• Every business should have a YouTube channel. ~Roger Wakefield [03:04]

• YouTube is the world’s second-largest search engine. ~Roger Wakefield [05:55]

• The secret to reaching your goals lies in implementing what you already know. ~Roger Wakefield [08:32]

• Growth comes from learning one thing that makes you better and implementing it. ~Roger Wakefield [10:23]

• If you put out great content and provide value, people will keep coming back. ~Roger Wakefield [25:57]

• Don’t worry about what’s in front of you; worry about what’s around the corner that you can’t see. ~Roger Wakefield [43:28]

• Don’t tell me I can’t afford it; tell me what I’ve got to do to be able to afford it. ~Roger Wakefield [48:51]

• “Whatever your mind can conceive and believe, you can achieve. ~Roger Wakefield [50:11]

People Mentioned and Other Resources:

1. AutoPod: https://www.autopod.fm/

2. Think and Grow Rich: https://bit.ly/3HhMJlj

3. Rich Dad Poor Dad: https://bit.ly/4mRHRT2

Keep In Touch with Roger Wakefield:

Website: https://rogerwakefield.com/

TikTok: https://www.tiktok.com/@therogerwakefield

LinkedIn: https://www.linkedin.com/in/rogerwakefield/

Instagram: https://www.instagram.com/therogerwakefield\

Facebook: https://www.facebook.com/TheRogerWakefield

YouTube: https://www.youtube.com/@RogerWakefield

Reddit: https://www.reddit.com/r/RogerWakefieldPosts

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The Truth About Success: It Starts With Knowing Who You Are w/ Christene Marie (LST #133)

Mon, 06 Oct 2025 08:00:00 GMT

Learn Speak Teach Episode #133 with Christene Marie.

Many people live with regrets because they move through life unconsciously, operating on autopilot and relying on default patterns shaped in childhood. The more deeply we know ourselves, the clearer we become about what we truly want and the vision we hold for our lives and businesses.

Knowing ourselves empowers us to tell stories that genuinely resonate, fostering authentic connections rooted in trust rather than manipulation.

Joining us on the show is Christene Marie, a Brand Expert and Marketing Strategist, founder of The Knowing Agency, and host of The Knowing Podcast. Christene explores the power of truly knowing yourself and shares insights on how the energy around us can shape who we are and how we show up in the world.

She shares a simple and powerful three-question framework to help you uncover and understand your true self. She also explains how truly knowing yourself can improve your business, strengthen relationships, and create more meaningful success.

Finally, Christene introduces Vertical Alignment, a 20-minute guided ritual to help you connect with your Self, Soul, and Spirit before the day gets busy. Tune in for valuable insights.

During this episode, you will learn about:

[00:00] Trailer

[02:27] Who Am I?

[05:30] Why you should know yourself

[12:45] The energy around us

[15:09] 3-Question Framework

[19:24] Authenticity vs Vulnerability

[28:12] Breathwork Session

[33:32] Impact on business

[46:20] Vertical Alignment

• Website: https://verticalalignment.com/

[47:59] Partnering with AI

Key Takeaways:

• Understanding who you are allows you to curate your life with intention and to move each day in alignment, not just with an awareness of who you are, but also with who you want to be. ~Christene Marie [04:49]

• Real connection cannot exist without authenticity. ~Christene Marie [05:39]

• Scars are proof that we have done the work needed to heal. ~Christene Marie [08:20]

• We are the sum of the energy around us. ~Christene Marie [12:45]

• Between stimulus and response, there is a choice. ~Viktor Frankl [14:17]

• We have to understand our past to recognize how it shapes our present. ~Christene Marie [15:15]

• Understanding our past gives clarity to the present. ~Christene Marie [17:56]

• “We can’t be authentic without being present.” ~Christene Marie [20:12]

• We measure success by looking backwards rather than looking forward. ~Christene Marie [26:42]

• “The more work we do to know who we are, the clearer we become about what we want and what our vision is for our business.” ~Christene Marie [33:46]

• 95% of our purchase decisions take place in the subconscious, where our emotions reside. ~Christene Marie [34:37]

• The better we know ourselves, the more we can tell stories that genuinely resonate with our audience and build connections rooted in the authenticity of who we are, not manipulation. ~Christene Marie [34:42]

People Mentioned and Other Resources:

1. The Gap and The Gain: https://bit.ly/4gkz3Tn

2. The Body Keeps the Score: https://bit.ly/4pnKdL8

3. Vertical Alignment: https://verticalalignment.com/

Keep In Touch with Christene Marie:

Website: https://www.theknowingagency.com/

LinkedIn: https://www.linkedin.com/in/christenemarie/

Instagram: https://www.instagram.com/christenemarie_/

Facebook: https://www.facebook.com/christene.theknowingagency

• Vertical Alignment: https://verticalalignment.com/

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How He Got Rich Picking Up Dog Poop w/ Poop Scoop Millionaire: William Milliken (LST #132)

Mon, 29 Sep 2025 08:00:00 GMT

Learn Speak Teach Episode #132 with William Milliken.

Have you considered how narrowing your niche could give your business a competitive edge? The more targeted your niche, the higher your chances of success.

In today’s episode, we learn from William Milliken, the President & Co-Founder of Swoop Scoop®️, a dog waste removal company serving over 2,000 recurring clients. William shares the story behind his unique poop scoop business, revealing how a simple idea turned into a thriving enterprise.

He dives into the practical aspects of the business, including waste management, service pricing, and navigating market competition. Moreover, he explores the unexpected “dark side” of poop scooping and addresses frequently asked questions.

William also discusses the Poop Scoop Millionaire Community, revealing how he built a thriving network of like-minded entrepreneurs and the purpose behind connecting people in this unusual but profitable field. Additionally, he offers tips on how anyone can get started in this business.

During this episode, you will learn about:

[00:00] Trailer

[01:10] Starting Poop Scoop

[03:19] Waste Management

[04:02] Pricing

[07:35] Community

[09:52] Competition

[15:46] Horror Stories

[19:25] Starting the Business

[22:18] Website: https://scoopstart.com/

[23:48] Learn more

• YouTube: https://www.youtube.com/@Scoop-Start

[26:24] FAQs

Key Takeaways:

• “If you can explain what you do in one word, YouTube has no clue what you do.” ~Roger Wakefield [12:49]

• The poop scoop business has a relatively low barrier to entry. A practical way to secure your first clients is by reaching out to friends and family or leveraging free buy/sell/trade groups on Facebook. ~William Milliken [19:38]

• The more people you bring into your business community to provide value to your clients, the better off you’ll be. ~William Milliken [28:09]

• The more niche your business is, the greater your chances of success. ~William Milliken [28:35]

People Mentioned and Other Resources:

1. Roger Wakefield

Keep In Touch with William Milliken:

Website: https://scoopstart.com/

YouTube: https://www.youtube.com/@Scoop-Start

Facebook: https://www.facebook.com/ScoopSpokane

Instagram: https://www.instagram.com/_swoopscoop/

• Poop Scoop Millionaire Community: https://www.skool.com/poop-scoop-millionaire/about

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https://www.youtube.com/watch?v=qBragY66CPk&ab_channel=AncientHistoryFacts

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The AI Content Expert That Outsmarted The Facebook Algorithm w/ Austin Armstrong Of Syllaby.io (LST #131)

Mon, 22 Sep 2025 08:00:00 GMT

Learn Speak Teach Episode #131 with Austin Armstrong.

How many followers do you have on Facebook?

Would you like to grow your audience? If the answer is yes, this episode is for you.

Ben Albert interviews content creation powerhouse Austin Armstrong, founder of Syllaby and a social media juggernaut with millions of followers across platforms like Facebook, YouTube, and Instagram.

Austin shares his journey from MySpace marketer to modern-day AI entrepreneur, revealing how he built a massive online presence without burning out. He breaks down his secrets to prolific content production, from leveraging AI and delegation, to the viral tactics that keep his posts at the top of the feed.

Ben and Austin also dive deep into thriving and surviving in the fast-paced world of social media, touching on everything from Facebook growth hacks and the evolution of content creation, to the democratization of AI tools like Syllaby.

No matter where you are in your content creation journey, this episode is packed with practical advice, a behind-the-scenes look at viral strategies, and a refreshing, transparent discussion on balancing creativity, business, and well-being in the digital age.

During this episode, you will learn about:

[00:00] Trailer

[01:25] Social media and time management

[02:37] Season of growth

[03:26] Burnout for entrepreneurs

[09:26] Facebook strategy

[12:42] Facebook text threads

[15:58] Reposting top-performing posts

[21:34] Facebook’s backgrounds

[22:08] Check out Austin’s Facebook page

facebook.com/Owwstin

[22:49] MySpace versus Syllaby

[27:46] Syllaby’s content quality

[37:43] A sample of what Syllaby can do

[39:45] 4th July video

[42:55] Syllaby’s video feature

[48:41] Attend AI Marketing World, Oct 9–11 in Frisco, Texas

[50:06] AI Marketing World conference plan

[53:07] Signature talk

[54:41] Capitalizing on trolls

[57:46] Support Austin

Key Takeaways:

• One of the biggest lessons I learned in business is to not solely build the lead generation source around your personal brand. Because when you disappear, it doesn’t work anymore. ~ Austin Armstrong [06:37]

• “Quantity leads to quality.” ~ Austin Armstrong [17:57]

• “There’s always going to be a workaround that’s why marketers are the worst people on earth.” ~ Austin Armstrong [21:01]

• At my agency, I treated every social media platform for a service-based business owner as a search engine. People are searching for information. ~ Austin Armstrong [28:15]

• “I believe that anybody should be able to create content no matter where they’re at.” ~ Austin Armstrong [34:54]

• That’s why I love AI, it democratizes the ability to get that idea out of your head and into the world. ~ Austin Armstrong [35:46]

• “All information is repeated. People are just looking for the voice they resonate with.” ~ Austin Armstrong [36:59]

• “It doesn’t matter how content is made, the viewers will decide if your content is good or not.” ~ Austin Armstrong [44:34]

• If you’re able to deal with trolls (and not everyone can, I get it), you can manipulate them to get more engagement, which increases your chances of going viral. ~ Austin Armstrong [54:55]

People Mentioned and Other Resources:

1. Syllaby

2. Five Insane Bible Facts

3. The Entire History of 4th July

Keep In Touch with Austin Armstrong:

Website: https://austinarmstrong.ai/

X: https://x.com/SocialtyPro

LinkedIn: https://www.linkedin.com/in/austinarmstrong90/

YouTube: https://www.youtube.com/@ancienthistoryvideos/f

https://www.youtube.com/@socialtypro

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Ask Me Anything w/ Cal Fussman at GrowGetters ONLY (GG #25)

Mon, 15 Sep 2025 08:00:00 GMT

Real Talk with GrowGetters Episode #25 with Cal Fussman.

Mastering the art of interviewing goes beyond asking questions. It’s about building genuine connections and creating an atmosphere where guests feel encouraged to share their most authentic thoughts and experiences.

In this exclusive “Ask Me Anything” episode from the GrowGetters Only community, we are honored to have Cal Fussman, an American journalist, host of the Big Questions Podcast, and author. Cal is also a writer-at-large for Esquire magazine, where he has interviewed influential figures who have made a global mark, including Kobe Bryant, Jeff Bezos, Richard Branson, Seth Godin, Clint Eastwood, Al Pacino, George Clooney, Leonardo DiCaprio, Tom Hanks, Bruce Springsteen, Dr. Dre, Quincy Jones, Woody Allen, Barbara Walters, Pelé, Yao Ming, Serena Williams, John Wooden, Muhammad Ali, and many others.

Cal shares his journey of building meaningful connections and recounts the unforgettable story of his trip around the world. Moreover, he discusses practical tips for interview preparation, how to identify the crucial moments in every conversation, and the qualities that set great interviewers apart.

Cal also opens up about his most memorable interview and explains why he interviews people and how it all began. Additionally, listeners learn how to overcome fear, build strong relationships with their audience, and create content that truly resonates.

During this episode, you will learn about:

[00:00] Introduction

[01:46] Free community: weallgrowtogether.com

[02:09] Join the GrowGetters community: https://growgettersonly.com/

[03:46] Building deep connections

[10:41] Current project

[16:17] Are good interviewers born or made?

[19:30] Interview preparation

[24:28] Memorable interview

[27:54] Traits of great interviewers

[31:39] Why interview people?

[38:15] Overcoming fear

[45:18] Relationship with audience

[49:47] Crucial bits in an interview

[52:58] Book writing

[58:00] Connect with Cal Fussman

• Website: https://www.calfussman.com/

[01:03:19] Artificial intelligence (AI)

[01:05:46] Curiosity

Key Takeaways:

• People who struggle with interviewing can become great interviewers if they put in the work. ~Cal Fussman [16:32]

• The best questions make the person being asked just as curious about the answer as the person asking. ~Cal Fussman [23:58]

• A good question can get you access to the most powerful person on earth. ~Cal Fussman [36:53]

• If your story keeps readers curious to see what happens next, they’ll stay hooked until the very end. ~Cal Fussman [48:24]

• An authentic story carries a human touch that AI can never replicate. ~Cal Fussman [01:05:02]

People Mentioned and Other Resources:

1. Larry King

2. Lauren Hutton

3. Oprah Winfrey

4. Barbara Walters’

5. Kobe Bryant

6. Seth Godin

7. Jake Paul

Keep In Touch with Cal Fussman:

Website: https://www.calfussman.com/

LinkedIn: https://www.linkedin.com/in/calfussman/

Instagram: https://www.instagram.com/calfussman/

Twitter: https://twitter.com/calfussman

Big Questions Podcast: https://www.calfussman.com/podcast

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https://open.spotify.com/episode/1KPG43hqwBDgiPdyCygB6D

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LIVE Hypnosis On Air! SHOCKING Results w/ Adrianne Hart (LST #130)

Mon, 08 Sep 2025 08:00:00 GMT

Learn Speak Teach Episode #130 with Adrianne Hart.

Imagine stepping on stage as a keynote speaker, your introduction perfectly planned with drones and paper airplanes, yet anxiety still creeps in. That’s exactly where Ben Albert found himself. But after just a few minutes of guided hypnosis with wellness hypnotist Adrianne Hart, his brilliant unconscious mind unlocked, and the tension melted away.

In this mind-opening episode, Adrianne Hart joins Ben Albert to reveal the power of hypnosis. She shares her very first encounter with hypnosis and how it helped her sister overcome a fear of the dentist after a traumatic experience. Adrianne also talks about how hypnosis healed her back pain and why this powerful tool is essential for mental and physical well-being. To make it even more exciting, Adrianne performs a live content free hypnosis session on Ben during the show.

Adrianne is a wellness hypnotist and the host of the podcast Get Well with Me, which features practical insights and content free hypnosis sessions anyone can benefit from. This episode is packed with insights, real experiences, and practical suggestions to help you tap into the hidden power of your own mind.

During this episode, you will learn about:

[00:00] Trailer

[01:34] Benefits of hypnosis

[05:47] Keynote speaking

[08:57] Content free hypnosis

[13:09] Hypnosis versus meditation

[20:07] Adrianne hypnotizes Ben

[28:10] Signs that you may need hypnosis

[29:50] Connect with Adrianne Hart

Book a session: https://adriannehart.com/

[31:03] Hypnosis suggestions by Adrianne

[33:38] Hypnopompic and hypnagogic states

[38:23] Reframing

[40:21] Adrianne’s journey with hypnosis

[46:31] Evolution of Adrianne's practice

[50:37] Support Adrianne

Leave a comment or review on her podcast: https://open.spotify.com/show/0tdaftF9cNXsTYuH3h6LYr6LYr

[51:48] "Dissolving Sugar Cravings" guide

Key Takeaways:

• All hypnosis is consensual. It carries a sense of mystery because of its power but ultimately, it’s not hypnosis itself that’s powerful, it’s the power of your own mind. ~ Adrianne Hart [04:17]

• There is no universal hypnosis experience, meaning there’s no way to do it wrong. ~ Adrianne Hart [04:46]

• When the pain of staying the same is worse than the comfort of staying the same, that's the threshold. ~ Adrianne Hart [29:38]

• “We’re healing according to our youthful blueprint.” ~ Adrianne Hart [32:39]

• I learned early on that there are two ways to learn: the hard way, suffering through it yourself or the easy way of learning from someone else. ~ Adrianne Hart [39:25]

• “If the problem is in the mind, so is the solution.” ~ Adrianne Hart [48:28]

• In hypnosis, we say that the glue that holds trance together is rapport. ~ Adrianne Hart [49:07]

People Mentioned and Other Resources:

1. What is Relationship Marketing with Jessika Philips

Keep In Touch with Adrianne Hart:

Website: https://adriannehart.com/

Instagram: https://www.instagram.com/adrianneehart

Podcast: https://open.spotify.com/show/0tdaftF9cNXsTYuH3h6LYr

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3. Courage to be Disliked-Ichiro Kishimi and Fumitake Koga

Why Ellen Was CANCELLED But Kanye Isn’t — The Truth About Likability w/ Erica Mallett From Theory Of One (LST #129)

Mon, 01 Sep 2025 08:00:00 GMT

Learn Speak Teach Episode #129 with Erica Mallett.

Between Kanye West and Ellen DeGeneres, who do you think is the most lovable celebrity? If you guessed Ellen, you’re wrong! If Ellen is truly as lovable as we think, why was it so easy to have her canceled- while Kanye, despite having done worse, seems uncancellable? That’s the power of contradictions.

Erica Mallett sits with Ben for an eye-opening episode on the psychology behind contradictions and how they shape brands and public perception. Erica explains why contradictions make brands and people more lovable and even shares her own “Cringe Mountain” experiences.

If you’re just starting out with your YouTube channel, Erica’s Theory of One channel should be on your subscription list. She has a genius way of presenting content that we can all learn from.

During this episode, you will learn about:

[00:00] Trailer

[01:12] Kanye West

[04:46] Kanye West vs. Ellen

[09:08] The Real Business Connections brand

[11:11] Becoming a category of one

[11:50] The PDF framework by Erica

[15:07] How to avoid going in the wrong direction with your brand

[17:58] Erica’s Cringe Mountain

[25:19] The view at the top of Cringe Mountain

[30:41] What makes a celebrity so darn likable

[36:26] Identifying your contradictions

[38:45] Erica’s contradiction

[41:48] Support Erica – Subscribe to the Theory of One YouTube channel: https://www.youtube.com/@theoryofone/

[43:26] How Erica structures her videos

[49:08] Levels and kinds of fame

Key Takeaways:

• Imperfections are the point of a brand. We're at a point in culture where it’s not only desired to have imperfections, but it’s necessary to have them built into your brand. ~Erica Mallett [07:04]

• “It’s important to be aware of your imperfections and then use them strategically in your brand.” ~ Erica Mallett [07:39]

• If you can be a mirror for people and make them feel less alone, then you can build a brand and smash it. ~ Erica Mallett [10:14]

• “The best way to attract your people is to have a set of beliefs.” ~ Erica Mallett [11:26]

• A niche is important, but you also have to think about your emotional niche because everyone you meet naturally falls into one. ~ Erica Mallett [15:37]

• “No one will ever look back from in front of you on Cringe Mountain and laugh at you for climbing behind them.” ~ Erica Mallett [26:07]

People Mentioned and Other Resources:

1. April Cluck

2. Struthless

4. The Infinite Game by Simon Sinek

5. The Brand Gap-Marty Neumeyer

Keep In Touch with Erica Mallett:

YouTube: https://www.youtube.com/@theoryofone/

Instagram: https://www.instagram.com/erica_mallett/

Website:https://www.ericamallett.com/

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Vidfest Expo 2025 - Rap Freestyle (BONUS) "One Drop At A Time"

Thu, 28 Aug 2025 01:44:55 GMT

Freestyle Rap Track Inspired By my top takeaways from The Vidfest Expo 2025.

https://vidfestexpo.com/

Freestyle Rap written using my custom Rap Lyric Songwriter GPT: https://chatgpt.com/g/g-68117a0e4f648191b790ed5006b62ac9-rap-lyric-songwriter

+ https://suno.com/

I HOPE TO SEE YOU IN 2026 AND BEYOND!

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Website: https://www.realbusinessconnections.com/

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Lyrics:

"One Drop At A Time"

[Intro – Spoken]

Yo — I’m Ben Albert.

I attended VidFest in Atlanta, Georgia — hosted by Podfest Expo.

Three days, packed rooms, pure game.

Let me drop some of the coldest insight I picked up —

No fluff, just facts. Let’s build.

[Verse 1]

Consistency crushes perfection — that’s law

Don’t wait on the stars to align — just draw

One post, one rhythm, one call

Do it weekly, do it simply, watch it compound raw

Batch work, that’s leverage in action

Cut once, push three — that's traction

No polish chase, no stalled reaction

Just clean reps and compounding satisfaction

They trust what’s routine, not what's rare

Skip a week, you reset that care

Show up on time, even if it’s bare

Even simple hits if you’re always there

[Chorus]

One drop at a time, let the rise be slow

Keep pace, not pressure, let the compound grow

Same day, same lane, let your face be known

It ain’t luck — it’s rhythm in the bones

One drop at a time, stack truth on track

Keep it clear, keep it lean, keep them coming back

Don’t need floods, just streams that stack

That’s how trust moves faster than flash

[Verse 2]

Earn that click or the gem gets lost

Your idea’s worth nothin’ if they scrollin’ past the cost

That headline gotta cut through fog

That image gotta speak like it’s backed by God

Write five, kill four, keep one

Make the first line hit like a loaded gun

Pique that need, tease that run

If the scroll don’t stop, then the value’s none

Visuals crisp, text tight

Promise in the frame, punch in the bite

If it don’t hook, then they don’t look twice

So edit that title like you edit your life

[Verse 3]

Aim smart — speak narrow, not wide

I ain’t chasing views, I’m searching for tribe

One buyer, one step, one clear guide

That’s how messages move and offers slide

Big audience, small returns

Wrong eyes ain’t the fire that burns

But when the post hits who really yearns

They don’t just like — they click, they learn

That CTA ain’t a maze, it’s a door

No fluff, no maybe, no "read more"

Just a straight path to what they came for

One next step, not a metaphor

[Bridge – Spoken + Fade into Flow]

This right here…

This ain’t about going viral

It’s about going vital

And VidFest showed me —

You don’t gotta post more

You just gotta post right

At the right rhythm

To the right person

With the right message

One drop at a time

[Chorus – Repeat with Layered Emphasis]

One drop at a time, let the rhythm talk

Keep movin’ even when the numbers walk

One step, one post, one solid block

Keep building — let the slow drip rock

One drop at a time, let the message breathe

Write less, say more, plant deeper seeds

No rush, just need, just speed

That feels slow now but one day leads

[Outro – Spoken]

I’m Ben Albert.

VidFest wasn’t just a conference — it was a blueprint.

Consistency. Relevance. Precision.

One piece at a time.

That's the strategy. That's the sauce.

Now go drop something worth clicking.

The Crisis Expert Says STOP WAITING For Disaster! w/ Mike Swenson (LST #128)

Mon, 25 Aug 2025 08:00:00 GMT

Learn Speak Teach Episode #128 with Mike Swenson.

They say, “Hope for the best, but prepare for the worst.” But here’s reality: most businesses don’t. They operate without a crisis plan, and when trouble hits, they scramble to react instead of leading with confidence and communicating from one simple voice.

In this episode, Ben Albert sits down with veteran crisis communications strategist Mike Swenson, a man with over 30 years of experience helping fast-growing brands and iconic organizations weather their toughest storms. Mike shares powerful real-life stories that will change the way you think about preparedness as a business or organization.

For example, he recalls a 1990s case study involving Jack in the Box. The restaurant chain found itself in crisis due to one of its suppliers, but for the sake of its brand, the company had to take full accountability-illustrating the critical importance of owning the narrative during challenging times.

Mike Swenson and Sam Meers host The Kansas City Marketing Legends podcast. They interviewiew the people who built the marketing community in Kansas. Mike also runs Crisis Trak as his service outlet.

Listen to this episode and learn how to create a crisis plan that works when you need it most, from building your team and crafting crisis messages to communicating effectively during a crisis.

During this episode, you will learn about:

[00:00] Trailer

[01:11] Crisis plans for businesses

[02:14] Reactive vs. proactive in business

[04:37] Crisis examples

[08:00] Crisis track process

[17:06] Accountability in crisis messaging

[19:25] Jack in the Box case study

[22:42] How Mike got into crisis management

[28:24] Political crises

[31:08] Filtering the noise

[34:07] Mike’s most rewarding PR projects

[41:06] Mike’s entrepreneurship journey

[48:22] Steps to resisting crises

[50:52] Connect with Mike Swenson

Website: https://crisistrak.com/

LinkedIn: https://www.linkedin.com/in/mikeswenson1/

Key Takeaways:

• “A crisis doesn’t have to be your fault to impact your business.” ~ Mike Swenson [06:05]

• Filter out the noise so you can focus on what really matters. ~ Mike Swenson [29:00]

• You can’t run a business long-term without facing a crisis at some point. ~ Mike Swenson [48:44]

People Mentioned and Other Resources:

1. Jack in the Box

2. March of Dimes

Keep In Touch with Mike Swenson:

Website: https://crisistrak.com/

LinkedIn: https://www.linkedin.com/in/mikeswenson1/

Podcast: https://www.kcmarketinglegends.com/

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Ask Me Anything w/ Stu Heinecke at GrowGetters ONLY (GG #24)

Mon, 18 Aug 2025 08:00:00 GMT

Real Talk with GrowGetters Episode #24 with Stu Heinecke.

Many professionals struggle to get the attention of high-value prospects who could open doors to transformative opportunities. Contact marketing offers bold and creative strategies that empower you to build meaningful connections and unlock new opportunities.

Joining us in this exclusive “Ask Me Anything” episode from the GrowGetters Only community is Stu Heinecke, a Wall Street Journal cartoonist, Hall of Fame–nominated marketer, founder of Contact, a contact marketing agency, and cofounder of Cartoonists.org. Stu is also the author of bestselling books such as How to Get a Meeting with Anyone and How to Grow Your Business Like a Weed, among other acclaimed works.

In this episode, Stu explores the concept of ‘Contact Marketing’ and shares real case studies highlighting its effectiveness in building connections. Additionally, he breaks down his unique “Weed Strategy” from his book How to Grow Your Business Like a Weed, offering actionable insights on growing your business with persistence and creativity.

Stu also provides valuable advice for job seekers looking to improve their approach and stand out in today’s job market. He introduces his ‘Heinecke Window’ concept, explaining its importance and how he safeguards this innovative marketing tool.

Finally, Stu explains how to demonstrate the ROI of Contact Marketing to companies and shares strategic approaches for reaching out without pitching, highlighting the best times and methods to build trust and open doors.

During this episode, you will learn about:

[00:00] Introduction

[01:04] Free community: weallgrowtogether.com

[01:25] Join the GrowGetters community: https://growgettersonly.com/

[02:19] Contact Marketing

[15:14] Weed Strategy

[22:08] Job search tips

[30:58] Heinecke Window

[37:02] ROI in Contact Marketing

[45:32] Reaching out without a pitch

[48:55] Connect with Stu Heinecke

• Website:https://stuheinecke.com/

• LinkedIn: https://www.linkedin.com/in/stuheinecke/

Key Takeaways:

• Contact marketing is the use of audacious and clever strategies to reach out to prospects who can transform your career and your life. ~Stu Heinecke [02:46]

• When seeking a job, it’s important to stand out, embrace risks, and have fun with it. ~Stu Heinecke [23:12]

• “You can tell a lot about a person just by looking at their Mavericks tickets.” ~Mark Cuban [40:47]

• Contact marketing produces the highest response rates and ROI compared to other marketing strategies. ~Stu Heinecke [43:38]

People Mentioned and Other Resources:

1. How to Get a Meeting with Anyone: https://bit.ly/4lnfc6R

2. How to Grow Your Business Like a Weed: https://bit.ly/45HjuS3

3. Get the Meeting!: https://bit.ly/4m8SmkX

Keep In Touch with Stu Heinecke:

Website: https://stuheinecke.com/

LinkedIn: https://www.linkedin.com/in/stuheinecke/

Facebook: https://www.facebook.com/stu.heinecke.1

Instagram: https://www.instagram.com/stuheinecke/

YouTube: https://www.youtube.com/@stuheinecke8457

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Make Marketing Suck Less w/ Dr. Michelle Mazur (LST #127)

Mon, 11 Aug 2025 08:00:00 GMT

Learn Speak Teach Episode #127 with Dr. Michelle Mazur.

Watch the full episode on Youtube: https://youtu.be/uQyHWUf_zSQ

Does marketing suck?

For many experts, yes, it does! In this conversation, Dr. Michelle Mazur joins Ben Albert to unpack why so many experts struggle with marketing. Often, their deep knowledge and skill are overshadowed by louder, less qualified voices who are simply better communicators.

Michelle explains that the core problem is not ability but communication. Experts tend to rely on their expertise to speak for itself, but in today’s noisy digital space, that’s rarely enough.

Instead of pumping out generic “how-to” content (which Michelle says devalues expertise and makes you replaceable), she urges experts to craft opinion-based or diagnostic messaging grounded in their Three Word Rebellion, a powerful concept to communicate unique value and spark curiosity.She also emphasizes identifying your ideal clients, not just choosing a niche. Once you know who you serve, you can speak directly to their needs and create a clear path for them to work with you.

Dr. Michelle Mazur is the founder and messaging strategist at Communications Rebel. Listen in to tap into her wisdom and expertise.

Timestamp:

[00:00] Introduction

[01:50] The Overlooked Experts

[08:19] Finding Your Specialty

[12:26] Who Are Your Ideal Clients

[14:47] Marketing vs. Messaging

[16:17] Understanding the Three Word Rebellion Message

[17:47] How to Create Your Marketing Rebellion Message

[21:14] Polls

[23:33] Making Marketing Suck Less

[27:42] Sustainable Marketing

[30:37] How-to Content

[34:07] Defining Your Offer

[35:54] How People Work with Michelle

[38:05] Michelle’s Podcasts

[39:26] The Evil Geniuses

[46:03] The Pursuit of More

[48:18] Manipulative Marketing

[52:22] Connect with Michelle

The Market Like an Expert Seven Day Course: https://drmichellemazur.lpages.co/mle/

Key Takeaways:

• Experts have a communication and marketing problem, because they are too good at what they do. ~ Dr. Michelle Mazur [02:39]

• “You can't really rely on referrals. You never know when they're going to come.” ~ Dr. Michelle Mazur [04:30]

• Experts have a lot of strengths that they bring to the table. ~ Dr. Michelle Mazur [05:37]

• “Experts shouldn't be niche. They should specialize in the type of person they serve.” ~ Dr. Michelle Mazur [07:21]

• “Give people a clear door to walk through and then once they're through, you can surprise and delight them with all the awesomeness that you have.” ~ Dr. Michelle Mazur [15:24]

• “We have to get our ideas out of our head and onto paper. So that we can look at them more objectively to create our own three word rebellion.” ~ Dr. Michelle Mazur [19:03]

• “How-to content, in my opinion, makes you replaceable because it doesn't have a viewpoint.” ~ Dr. Michelle Mazur [33:07]

People Mentioned and Other Resources:

1.Against the Rules with Michael Lewis: https://podcasts.apple.com/us/podcast/against-the-rules-with-michael-lewis/id1455379351

2.Moneyball: https://www.amazon.com/Moneyball-Art-Winning-Unfair-Game/dp/0393324818

3.Breakthrough Advertising by Eugene Schwartz: https://www.amazon.com/Breakthrough-Advertising-Eugene-M-Schwartz/dp/0887232981

4.Make Marketing Suck Less Podcast: https://drmichellemazur.com/blog

5.Duped: The Dark Side of Online Business: https://podcasts.apple.com/us/podcast/duped-the-dark-side-of-online-business/id1562877811\

Keep In Touch with Dr. Michelle Mazur:

Website: https://drmichellemazur.lpages.co/mle/

LinkedIn: https://www.linkedin.com/in/drmichellemazur/

Instagram: https://www.instagram.com/drmichellemazur/

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Global Leadership Summit 2025 - Rap Freestyle (BONUS)

Sun, 10 Aug 2025 16:59:00 GMT

Freestyle Rap Track Inspired By my top takeaways from The Global Leadership Summit 2025

http://rochesterwins.com/

Freestyle Rap written using my custom Rap Lyric Songwriter GPT: https://chatgpt.com/g/g-68117a0e4f648191b790ed5006b62ac9-rap-lyric-songwriter

+ https://suno.com/

I HOPE TO SEE YOU IN 2026 AND BEYOND!

-----

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Instagram: www.instagram.com/realbenalbert/

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Website: https://www.realbusinessconnections.com/

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Lyrics:

Intro

Global Leadership Summit 2025, tuned in, mind sharper

I watched from Roberts Wesleyan University in Rochester New York, surrounded by leaders

Name’s Ben Albert, but this is bigger than me altogether

Everyone wins when the leader gets better

Verse

“Consistency plus faithfulness multiplied by time equals lasting impact”

Keystone habits close the gap from intention to act

Hit 212, steady heat, inputs track the stats

Pick three, finish daily, let boring stack

Verse

Comparison breeds self doubt, don’t quit mid storm

Finish, then decide, stay steady, reform

Be an advantage to others, that’s leadership’s form

Small faithful choices shape lives long term

Verse

Vision drift is real, re-anchor your mark

Less shooting stars, be a lighthouse in the dark

Name fear, reject the scroll that pulls you apart

Reignite the why, let compassion start

Verse

“In today’s world, reading carefully is the new listening”

“Writing clearly is the new empathy,” crisp and glistening

Value visibly, get all voices in early positioning

Choose the right channel, clarity over busying

Verse

It’s not charity, it’s strategy, performance on high

EARN it: establish safety, align, rally truth, now act, that’s why

People don’t follow to-do lists, they follow a vision that flies

Diverse teams capture markets, more profit, more wise

Verse

Process over outcome, control what you can

Self-discipline over feelings, that’s how you stand

“Never waste a failing,” learn, improve the plan

Be a champion daily, pride in the work of your hands

Verse

Everything rises and falls on leadership, check your pace

Compass, clock, companions, legacy in place

Be salt and light, take the high road with grace

Leave more in people than for people, that’s the case

Verse

Dream, plan, do, review, give permission to move

Paper shrinks fear, write steps you’ll prove

Hills pay the bills, hard things make you improve

Hope takes work, keep your family in the groove

Verse

Resilience has limits, ceiling hits, that’s true

Kill grit gaslighting, “this season needs a new strategy” for you

Meet core needs: confidence, choice, connection too

“In the times that break us, we can uniquely remake us,” break through

Outro

Global Leadership Summit 2025, I tuned in with purpose and peers

I watched from Roberts Wesleyan University in Rochester New York, surrounded by leaders

Everyone wins when the leader gets better, make that the lever

Pick one habit, align your team, and bring the heat no one sees but everyone feels forever

College Costs EXPOSED: Beat FAFSA, Save Thousands w/ Kelly O’Connor (LST #126)

Mon, 04 Aug 2025 08:00:00 GMT

Learn Speak Teach Episode #126 with Kelly O’Connor.

Is college money a scam?

In this episode, Ben Albert and Kelly O’Connor seek to elaborate the complexities of college pricing and financial aid. Kelly explains that college costs are not a scam but rather a business influenced by government policies and the FAFSA system, which inflates tuition through guaranteed loans.

They discuss strategies to reduce college expenses, emphasizing the importance of ignoring sticker prices, targeting schools where the student is above average, and appealing financial aid offers. Kelly shares real-life examples and highlights his College Money Academy, which helps families navigate the financial aid process.

Listen to learn more.

Timestamp:

[00:00] Introduction

[07:40] Financial Planning for College Parents

[09:16] Affordable college access explained

[14:37] Choosing colleges: target affordability

[18:13] Becoming a desirable student

[22:59] Student aid index explained

[27:01] Financial aid disparity highlighted

[29:14] University tuition and aid dilemma

[33:25] College admission strategy game

[39:12] College money academy success story

[43:28] College cost reduction strategies

[46:44] Education savings breakthrough

[48:29] Prioritize involvement over grades

Key Takeaways:

• Once we understand the internal workings, it becomes a different ballgame in terms of how we can leverage a school for more money, and when we do, the results are drastic. ~ Kelly O’Connor [06:59]

• "If you think just your grades and just your test scores are all you need, good luck." ~ Kelly O’Connor [21:09]

• Expected Family Contribution is confusing, but the Student Aid Index isn’t. ~ Kelly O’Connor [23:45]

• Take high school seriously. Do as well as you can. I mean, grades are important, but they aren’t the number one thing. It’s the quality of the kid. ~ Kelly O’Connor [48:30]

• "If they say, 'We want two letters of recommendation,' do not send one and do not send four. More is not better." ~ Kelly O’Connor [50:02]

People Mentioned and Other Resources:

1. My Financial Caffeine Webinar: https://wealth.financialcaffeine.com/webinar-register

Keep In Touch with Kelly O’Connor:

Website: https://collegemoneyacademy.com/

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Website: https://www.realbusinessconnections.com/

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Stop Being BORING: Beat AI, Kill Boring, Share Boldly w/ Mark Schaefer (LST #125)

Mon, 28 Jul 2025 08:00:00 GMT

Learn Speak Teach Episode #125 with Mark Schaefer.

Are you a marketer worried that AI might take your job? If so, this episode is for you. Mark Schaefer and Ben Albert have an in-depth discussion on what it means to be audacious in today's fast-changing marketing world.

Mark Schaefer is a globally recognized keynote speaker, educator, business consultant, and author. From his years of experience, Mark shares valuable advice on how to navigate disruptive marketing. He explains how marketers can stand out in a crowded digital space by embracing their creativity. The conversation also covers the fine line between sharing and oversharing, along with how marketers can stay authentic without losing professionalism.

Mark also provides tips on incorporating authenticity into your social media strategy and offers a powerful message encouraging marketers to embrace change and become audacious.

Timestamp:

[00:00] Introduction

[01:29] Liquid Death

[05:13] Winning in an AI marketing world

[06:47] How to become the signal above the noise

[10:04] Effects of disruptive marketing

[11:42] Standing out for small businesses

[14:51] How to get people’s attention

[18:41] QR codes in Mark’s book

[23:14] What makes a podcast audacious

[28:46] Keynote speaking

[28:59] Sharing versus oversharing

[33:13] Tactical strategic authenticity

[34:57] Mark's love of water

[37:15] Integrating strategic authenticity with social media

[41:19] Mark’s inspiration to write books

[46:08] A message to marketers

Key Takeaways:

• “Competent doesn't cut it. Boring doesn't cut it. That is ignorable, that is vulnerable, because AI can do that. We've got to do something that only humans can do.” ~ Mark Schaefer [04:34]

• “Fear and boredom have just been normalized as a way of working.” ~ Mark Schaefer [12:52]

• “Authenticity creates this expectation that, you know, if I'm not transparent, I should feel guilty about it.” ~ Mark Schaefer [31:24]

• “I think to build a personal brand and to build trust, you can share glimpses of your life that let people know what you're like, what you value, and what you stand for.” ~ Mark Schaefer [31:45]

• “The marketing world is boring. AI is probably making it more boring. That's your opportunity.” ~ Mark Schaefer [46:21]

People Mentioned and Other Resources:

1. Giant Spoon: https://giantspoon.com/

2. Marketing Rebellion: https://businessesgrow.com/rebellion/

3. Audacious: https://businessesgrow.com/audacious/

Keep In Touch with Mark Schaefer:

LinkedIn: https://www.linkedin.com/in/markwschaefer/

Website: https://businessesgrow.com/

Instagram: https://www.instagram.com/markwschaefer/

Flipping The Lid w/ Brian Bogert: How To Find Joy Through the Journey w/ Amberly Lago (Hit #45)

Mon, 21 Jul 2025 08:00:00 GMT

Real Hits #45: Flipping The Lid w/ Brian Bogert: How To Find Joy Through the Journey w/ Amberly Lago

Check our Brian's Podcast "Flipping The Lid" here: http://flippingthelid.com/

Flipping The Lid Show Notes:

Finding joy isn’t about avoiding hardships but discovering light even in the darkest moments. We can find joy in the midst of struggles by shifting our perspective and embracing gratitude.

In this episode, Brian Bogert sits down with Amberly Lago, a Top Influential Speaker, Global Top 1% Podcast Host, and the author of multiple best-selling books, including Joy Through the Journey. Her powerful message of resilience and transformation has been featured in Forbes, The TODAY Show, and The Doctors TV.

Amberly was thriving in the fitness industry and excelling as a professional dancer when, suddenly, her world was turned upside down. A devastating motorcycle accident left her with life-altering injuries and a diagnosis of complex regional pain syndrome (CRPS), a chronic and debilitating condition that causes severe pain.

In the episode, Amberly shares her story, from her life before the accident to the devastating motorcycle crash that changed everything. She also opens up about how she navigated pain and overcame an identity crisis.

In addition, Amberly reflects on how she grappled with the loss of her former self and her journey toward healing and acceptance. Despite everything she has been through, she has found a way to find joy in life. Tune in to hear her inspiring story of resilience and the lessons she’s learned along the way.

Timestamps:

[[03:23] Who is Amberly Lago?

[05:01] Public speaking

[13:53] Creating deeper connections

[20:16] Amberly’s health

[27:04] Amberly’s experience with pain

[31:50] Navigating pain

[45:12] Amberly’s life before the accident

[51:17] Amberly’s Motorcycle Accident

[01:05:11] Overcoming identity crisis

[01:10:38] Healing and acceptance

[01:34:38] Joy Through the Journey: https://amberlylago.com/book/

[01:35:28] Finding joy

[01:42:07] Legacy and impact

Key Takeaways:

• When speaking to an audience, understand them and use their language to create a stronger connection. ~Amberly Lago [11:06]

• We connect with people based on how accessible we make ourselves. ~Brian Bogert [13:53]

• “The unavoidable precursor to change is acceptance.” ~Brian Bogert [34:07]

• If life had no ups and downs, we wouldn’t be able to appreciate the joy and the good things life offers. ~Amberly Lago [43:30]

• We are walking permission slips, inspiring others to love themselves and embrace acceptance. ~Amberly Lago [01:08:31]

• “Addiction doesn’t discriminate.” ~Amberly Lago [01:10:23]

• The more we open ourselves to others, the more we can impact them. ~Brian Bogert [01:47:25]

People Mentioned and Other Resources:

1. Joy Through the Journey: https://amberlylago.com/book/

2. The Good Place: https://www.imdb.com/title/tt4955642/

Keep In Touch with Amberly Lago:

Website: https://amberlylago.com/

X: https://x.com/amberlylago

LinkedIn: https://www.linkedin.com/in/amberlylago/

Instagram: https://www.instagram.com/amberlylagomotivation/

YouTube: https://www.youtube.com/channel/UC1PfuUb5fgT90e29aDKB6nQ

—

Follow Brian Bogert…

Website: https://brianbogert.com/

Podcast: https://www.flippingthelid.com/

YouTube: https://www.youtube.com/@BogertBrian

Instagram: https://www.instagram.com/bogertbrian/

LinkedIn: https://www.linkedin.com/company/the-brian-bogert-companies/

Listen to Flipping the Lid anywhere podcasts are available!

Spotify: https://open.spotify.com/show/7zfkjk3mIMY4i6JWQR7aFz

Ask Me Anything w/ David Rendall at GrowGetters ONLY (GG #23)

Mon, 14 Jul 2025 08:00:00 GMT

Real Talk with GrowGetters Episode #23 with David Rendall.

Everyone has weaknesses, but we’re often taught to hide them in order to conform and maintain the status quo. But what if the very foundation of your success lies within the weakness you’ve been trying to conceal?

In the right situations, your greatest weakness can become your greatest strength. By embracing and maximizing your Freak Factor, you can transform your life, work, and relationships in extraordinary ways.

In this exclusive “Ask Me Anything” episode from the GrowGetters Only community, we hear from David Rendall, a keynote speaker and TEDx speaker. David is also the author of four books: The Freak Factor, The Freak Factor for Kids, The Four Factors of Effective Leadership, and Pink Goldfish 2.0.

David introduces his “Freak Factor” concept, which has helped him succeed by leaning into what makes him unique. Moreover, he explains how to identify your Freak Factor and support others in their “freakiness.

You’ll also learn the benefits of the Freak Factor assessment and why building your brand around who you truly are is more powerful than trying to fit in.

During this episode, you will learn about:

[00:45] Join the GrowGetters inner-circle: https://growgettersonly.com/

[01:03] Free community: weallgrowtogether.com

[02:54] Your flaws make you awesome

[09:04] Freak Factor

[16:51] Identifying your Freak Factor

[27:12] Supporting people in their freakiness

[38:20] Freak Factor assessment

[46:46] Branding

[54:47] Supporting young people

[01:01:21] Clothes for tall people

Key Takeaways:

• “We become successful when we find the right fit between who we are and what we do.” ~David Rendall [05:01]

• “If you’re not willing to turn some people off with what you do, then you’re not turning anyone on.” ~David Rendall [14:20]

• “If you’re not willing to push some people away, then you’re not pulling anybody close.” ~David Rendall [14:25]

• Weaknesses become strengths in the right situations. ~David Rendall [31:24]

• Building on your strengths unlocks exponential potential for growth and success, but focusing on weaknesses limits your true potential. ~David Rendall [42:20]

• “You are not the problem. You are not the mistake. You are not broken. You are not weak. You are not failing. You simply need to find situations that match who you are. You don’t need to question your fundamental identity.” ~David Rendall [58:46]

People Mentioned and Other Resources:

1. Ilona Maher

2. Post Malone - Yours

3. Pink Goldfish: https://bit.ly/4eHNWi0

4. The Freak Factor: https://bit.ly/44iKxTi

5. The Tall Book: https://bit.ly/4028DPs

6. American Tall: https://americantall.com/

7. Just Tall: https://justtall.com/

Keep In Touch with David Rendall:

Website: https://www.drendall.com/

LinkedIn: https://www.linkedin.com/in/daverendall/

Facebook: https://www.facebook.com/daverendall

X: https://x.com/daverendall

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Why Your Vision Isn’t Big Enough (And How To Finally Find Your Purpose) w/ Serah D’Laine (LST #124)

Mon, 07 Jul 2025 08:00:00 GMT

Learn Speak Teach Episode #124 with Serah D’Laine.

Have you discovered your purpose? How big is your vision, and does it scare you? In this episode, Ben Albert sits down with the incredible Serah D'Laine, a former Hollywood actress turned transformational coach and branding expert, for an in-depth conversation on how to discover your purpose.

Serah takes us through her transformation journey from being a Hollywood star to becoming a CEO, Business coach, and branding guru. She shares her personal evolution, branding with authenticity, and uncovering your deeper calling. She offers valuable insights that can help us transform our own lives.

Listen and learn.

During this episode, you will learn about:

[01:24] Serah’s pivotal moment

[03:54] Serah’s mermaid experience

[08:03] How Serah started thinking bigger

[15:56] Personal branding and authenticity

[20:04] Honoring our deeper calling

[25:16] Discovery phase in personal branding

[26:29] Serah’s experience in Sedona

[29:50] How to connect with a power greater than yourself

[31:04] Finding your deeper purpose

[39:24] How to turn your purpose into something tangible

[42:54] How to get attention from people

[44:21] The possibility virus

[51:33] How to employ strategy

[57:01] Serah’s proven NLP tools

[59:18] Connect with Serah

LinkedIn: https://www.linkedin.com/in/serahdlaine/

Instagram: https://www.instagram.com/serahdlaine/

Website: https://www.serahdlaine.com/

[01:02:35] Closing thoughts with Serah D’Laine

Key Takeaways:

• You can be anything that you want in the world. If one thing doesn't happen the way you thought it would, you can reinvent yourself. ~ Serah D’Laine [07:07]

• I fully believe in and support people wanting to make a difference, and using their influence to positively impact the world. ~ Serah D’Laine [09:40]

• “Fame means absolutely nothing if you don't have something to say to inspire people by.” ~ Serah D’Laine [10:23]

• If we're not innovating who we are as people, especially as women, what are we doing? ~ Serah D’Laine [13:59]

• There’s this false narrative that creating a personal brand means you’re self-centered. That’s simply not true. ~ Serah D’Laine [17:43]

• “There is no end destination, only constant evolution of self.” ~ Brian Bogert [23:11]

• “If it's not working for where we're going, we need to be willing to change and mold.” ~ Serah D’Laine [39:01]

• “People don't respond to the solution. They respond to the problem they know they have.” ~ Serah D’Laine [55:29]

• All the smartest business leaders know that aside from strategy, it’s your inner game you need to master, because you’re often your own biggest obstacle. ~ Serah D’Laine [56:15]

People Mentioned and Other Resources:

1. Brian Bogert- https://brianbogert.com/

Keep In Touch with Serah D’Laine:

LinkedIn: https://www.linkedin.com/in/serahdlaine/

Instagram: https://www.instagram.com/serahdlaine/

Website: https://www.serahdlaine.com/

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Why “Cult-Like” Cultures Drive MASSIVE Business Growth (And How To Build One) (LST #123)

Mon, 30 Jun 2025 08:00:00 GMT

Learn Speak Teach Episode #123 with Cameron Herold.

When is the right time to hire a COO for your company?

Ben Albert sits down with the legendary Cameron Herold, a business growth guru known for his expertise in building high-performance company cultures and the founder of COO Alliance. Cameron unpacks what makes the world’s best workplaces tick, revealing how “cult-like” cultures, when built right, can drive team alignment, energy, and extraordinary results.

Cameron shares advice for businesses at every stage from solopreneurs just getting started to $50 million enterprises ready to scale. He also walks through practical hiring strategies, explains when to bring on that crucial second-in-command, and shares the morning routines that keep leaders at their peak.

Grab your notebook and pen, you’ll want to take notes.

During this episode, you will learn about:

[01:25] How to start a cult-like company culture

[02:59] Companies that Cameron has helped build culture in

[04:25] Understanding the four corners of the jigsaw puzzle

[04:57] The essence of core values

[11:30] The importance of having clear vision statements

[14:31] What it looks like when a company gets its vision wrong

[17:58] How to find the best employees

[19:11] The cost of a failed hire

[21:44] When is the right time to hire a COO?

[23:59] Cameron’s book, Second in Command

[25:37] When businesses decide to bring in a COO

[27:42] Hiring a COO for a $1 million company

[28:37] Hiring a COO for a $50 million company

[29:23] How to handle a $50 million company

[30:11] How to access Cameron’s mentorship

Leadership program: https://investinyourleaders.com/

YouTube: https://www.youtube.com/channel/UCVxhPgUCzGQQw0XuT9EeAFg

Podcast: https://cooalliance.com/podcasts/

[31:23] Cameron’s miracle morning

[34:20] Cameron’s nomadic lifestyle

Key Takeaways:

• The best companies to work for on the planet have a vivid vision of what their company looks like, acts like, and feels like in the future and everybody can see what they're building. ~ Cameron Herold [04:05]

• “My core purpose is to help entrepreneurs make their visions come true.” ~ Cameron Herold [06:55]

• A vivid vision is a four- or five-page description of what your company looks like, acts like, and feels like three years in the future. ~ Cameron Herold [11:56]

• “A lot of people will overpay to have average people.” ~ Cameron Herold [17:59]

• If a COO was coming into your company, you wouldn’t be delegating anything to them. They would be telling you what needs to happen. ~ Cameron Herold [22:54]

• The best employees are usually working somewhere, knocking the cover off the ball, working for a great company. Your job is to entice them into your company culture. ~ Cameron Herold [24:20]

• The first key hire for every entrepreneur is to get an executive assistant or a fractional EA to take a bunch of the admin work off your plate freeing you up to do the stuff you’re really good at and love doing. ~ Cameron Herold [25:51]

• “Whatever is in your vivid vision that you don’t have the time, energy, or skills to execute, hire someone who does, and you win.” ~ Cameron Herold [28:57]

• “There’s not a single problem that exists inside your company that writing a check can’t solve.” ~ Cameron Herold [29:32]

People Mentioned and Other Resources:

1. Miracle Morning for Entrepreneurs: https://www.amazon.com/Miracle-Morning-Entrepreneurs-Elevate-BUSINESS/dp/1942589123

2. Double Double: https://www.amazon.com/Double-Your-Revenue-Profit-Years/dp/1608320995

3. A Little Bit Culty Podcast: https://alittlebitculty.com/

Keep In Touch with Cameron Herold:

Podcast: https://www.youtube.com/@secondincommandpodcast

YouTube: https://cameronherold.com/watch-cameron/

COO Alliance Website: https://cooalliance.com/

Personal Website: https://cameronherold.com/

—

BONUS - Meraki in Motion: Social Media Week Lima 2025 - Rap Freestyle

Thu, 26 Jun 2025 17:16:00 GMT

Freestyle Rap Track Inspired By Social Media Week Lima 2025

Theme= Meraki

Freestyle Rap written using my custom Rap Lyric Songwriter GPT: https://chatgpt.com/g/g-68117a0e4f648191b790ed5006b62ac9-rap-lyric-songwriter

+ the contents of this article by Now Marketing Group: https://blog.nowmarketinggroup.com/top-takeaways-from-social-media-week-lima-2025

+ https://suno.com/

It is a reflection on the top insights we all had at Social Media Week Lima 2025 - https://sociallima.com/

I HOPE TO SEE YOU IN 2026 AND BEYOND!

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Instagram: www.instagram.com/realbenalbert/

LinkedIn: www.linkedin.com/in/realbenalbert

Website: https://www.realbusinessconnections.com/

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Real Business Connections is made possible by www://balbertmarketing.com/

----

Lyrics: “Meraki in Motion: Social Media Week Lima 2025”

Jessika Suter sparked it — center stage,

Heart in her voice, care on the page.

"Serve before you sell, connections not clout.

Delight, deliver, repeat — that's what it's about."

Shawn Quintero brought abundance in stride,

“Retrain the brain,” he said, “let expansion be your guide.”

Ben Albert followed — different by design,

“What makes you different, not just better — refine.

There’s no key to success, it’s a combination lock.

Be different and better, don’t wait for the clock.

Who are your mentors? Your peers? Your crowd?

What do they value? Speak it out loud.

Be the center of gravity — pull them in close,

With value that spreads from the thing you love most.”

Mark and Jerry Suter spoke truth from the land,

“Let the produce talk, let care guide your hand.”

Tracy Phillips gave video its trust,

“Testimonial truth is emotionally just.”

Jamie Samples, with Makayla Boyd and Jaiden Jonston,

Said: “Stick to who you are — that’s the real function.”

Austin Armstrong dropped reels on demand,

“Hook ‘em with value — take your stand.”

Aleasha Bahr flipped the sales play,

“Fit over force — that’s how we pay.”

Michael Allison told us: break the mold,

“Show up raw — let your values unfold.”

Sarah Kelsey handwrote her brand,

A gem built on gratitude, perfectly planned.

Jena Stearns said: “Post with intent.

Authenticity’s not just content — it’s how time’s spent.”

Roger Wakefield on YouTube’s grind,

“Fix what’s broke — leave no story behind.”

Katie Brinkley voiced passion through pod,

“Repurpose, reach, and speak what’s odd.”

Jeff Howell brought the soul-vs-AI frame,

“Stay human — your voice owns the name.”

Marc Bowker gave willpower the mic,

“Train your focus — like reps on a bike.”

Jen Watson stacked tools with flair,

“Capsho, Syllaby — scale everywhere.”

Judi Fox: “First frame, grab the eye —

Short-form scroll is how we fly.”

Tony Does Ads said: “Raw sells best,

Meta loves messy — forget the rest.”

George Whitcher, commas gone, made it plain:

“AI don’t create — it just mimics the brain.”

Andy Pondillo dropped LinkedIn heat,

“Tell your story — keep the ad discrete.”

Keenya Kelly came TikTok strong,

“Fifteen seconds — start with motion, not long.”

Jeremy Vest said: “Confusion kills,

Clarity rides — that’s where purpose fulfills.”

Michael King closed with a truth that stuck:

“Every ‘yes’ is a ‘no’ to what you truly trust.”

We gathered in Lima — whole and alive,

Meraki in motion, speakers in drive.

Each voice a note, each moment a vibe —

Meraki alive at Social Media Week Lima 2025.

Why Your Podcast Pitches Keep Getting IGNORED (And How To FIX Them Fast) (LST #122)

Mon, 23 Jun 2025 08:00:00 GMT

Learn Speak Teach Episode #122 with Gloria Chou.

Have your eyes been on a podcast you'd love to be featured on, but you're not sure how to make it happen?

In this episode, PR expert Gloria Chou shares exactly how to stop sending fluffy pitches and start crafting ones that get a YES.

Gloria introduces her CPR pitching framework, a method built on real world experience and thousands of conversations, aiming to help founders and small business owners craft pitches that resonate. From the importance of specificity and relevance, to why founders should sign off on their own pitches, this conversation is packed with actionable insights and some hard truths for anyone looking to get featured on podcasts or in the media.

Let’s tap into some of Gloria’s wisdom.

During this episode, you will learn about:

[02:07] Common pitch template

[03:29] Ingredients for a good pitch

[05:28] Email etiquette for pitching

[06:42] How to send relevant pitches

[07:07] Understanding Gloria’s CPR method

[11:27] How to determine your area of genius

[14:01] Dissecting a pitch

[16:44] Send a screenshot

[20:59] Gloria’s podcast

[22:48] Connect with Gloria and learn how to land a feature

Website: https://www.gloriachoupr.com/

Signup for Gloria’s Masterclass: https://learn.gloriachoupr.com/masterclassbygloria

Instagram: https://www.instagram.com/gloriachoupr

LinkedIn: https://www.linkedin.com/company/gloria-chou-pr/

[23:49] How to do better when starting out in PR

[24:58] How to choose a podcast to feature on

[26:45] Grab free resources from Gloria

Signup for Gloria’s Masterclass: https://learn.gloriachoupr.com/masterclassbygloria

Message “Ben” on Instagram: https://www.instagram.com/gloriachoupr

Key Takeaways:

• “We're the gatekeepers of our audience's ears, so we need to know that it's about them and not about us.” ~Gloria Chou [07:11]

• If you're thinking of hiring a company to do pitching for you, chances are they're not going to do as good of a job as you can do for yourself. ~ Gloria Chou [16:28]

• “There’s no time like the present.” ~ Gloria Chou [24:18]

• “The riches are in the niches.” ~ Gloria Chou [25:14]

“I think we need to be comfortable with NO because otherwise, we're not going to get to YES.” ~ Gloria [24:59]

Keep In Touch with Gloria Chou:

Website: https://www.gloriachoupr.com/

Signup for Gloria’s Masterclass: https://learn.gloriachoupr.com/masterclassbygloria

Instagram: https://www.instagram.com/gloriachoupr

LinkedIn: https://www.linkedin.com/company/gloria-chou-pr/

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Ask Me Anything w/ Jimmy Soni at GrowGetters ONLY (GG #22)

Mon, 16 Jun 2025 01:34:08 GMT

Follow Balbert…

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Website: https://www.realbusinessconnections.com/

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Real Business Connections is made possible by www://balbertmarketing.com/

How to Launch a Thriving Community w/ Devin Ray Butler (LST #121)

Mon, 09 Jun 2025 08:00:00 GMT

Learn Speak Teach Episode #121 with Devin Ray Butler

Originally from Michigan, Devin Ray Butler moved to Arizona without a network. In just a few years, he launched the state’s fastest growing entrepreneurial community, Arizona Entrepreneurs, which has since expanded to other states. Devin is also the founder of Community Launch, an all-in-one platform designed to entrepreneurs manage and grow their communities. In this episode, he sits down with Ben Albert to share his insights on how to launch a meaningful community.

In this episode, Devin shares his journey in growing Arizona Entrepreneurs into what it is today. He also offers practical tips for beginners and seasoned community builders alike.

Timestamp:

[01:22] How Devin Butler took over Arizona

[04:27] What makes Arizona attractive?

[05:50] The start of Arizona Entrepreneurs

[12:18] Evolution of Arizona Entrepreneurs

[18:52] How to create a community

[20:27] Community launch

[24:13] Revolutionizing GrowGetters ONLY

[28:12] Basics of community building

[31:56] The concept of pre-selling

[33:59] Hosting events

[37:23] Integration assignment:

1.Attend in-person events and immerse yourself in a community

2.Identify your niche and the people you want to serve

3.Start an online school, fill it with your ideal clients, and define what content will be free versus paid.

[41:37] Grab a free ticket

[42:29] Connect with Devin Ray Butler

Website: https://arizonaentrepreneurs.com/

Instagram: https://www.instagram.com/devinraybutler/

Community Launch: https://www.instagram.com/communitylaunch/

Arizona Entrepreneurs: https://www.instagram.com/arizonaentrepreneurs/

Key Takeaways:

• People want accountability and support. They want to have access to the creator and the person they’re learning from, live on calls.~ Devin Butler [19:05]

• “I believe the best way to scale any kind of info product offer is by giving away a portion of it for free."~ Devin Butler [22:34]

• Look at what’s working, what people are making money from online, and figure out how you can do it better by adding your unique twist.~ Devin Butler [29:26]

• Sometimes, especially in the info space, creating something that’s never been done before can be great, but it can also be risky because the market might not want it.~ Devin Butler [29:42]

• When it comes to launching a product or service, I’m a big advocate of just putting it out there and seeing what kind of feedback you get, rather than spending 35 hours developing a course no one has validated yet.~ Devin Butler [31:09]

• "If you presell something, it lights a fire under you, you figure it out and build the thing."~

Devin Butler [32:04]

Keep In Touch with Devin Ray Butler:

Website: https://arizonaentrepreneurs.com/

Instagram: https://www.instagram.com/devinraybutler/

Community Launch: https://www.instagram.com/communitylaunch/

Arizona Entrepreneurs: https://www.instagram.com/arizonaentrepreneurs/

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How to Lead Better by Communicating Less w/ Doug Johnston (RBC #150)

Mon, 02 Jun 2025 08:00:00 GMT

Rochester Business Connections episode #150 with Doug Johnston.

Ideas have the power to shape our minds, transform our relationships, and strengthen our organizations. They create pathways to new opportunities and break down even the most challenging and persistent obstacles in our way.

In this thought-provoking episode, Ben Albert speaks with Doug Johnston, a speaker, facilitator, and author of Thriving in Conflict, Exponential Leadership, and ProBits. Doug dives into insights from his book ProBits, including thought-provoking concepts like “Stop Communicating,” “Time Isn’t Money,” and “Forget About Passion.”

Doug also offers tips for improving social skills and managing electronic communication effectively. Drawing from his book Thriving in Conflict, he explores the true meaning of conflict and provides strategies for handling it both reactively and proactively.

During this episode, you will learn about:

[00:57] ‘Stop communicating’

[02:47] Socializing tips

[06:57] Electronic communication

[10:49] Curiosity Quotient (CQ)

[12:55] ProBits: https://theprobits.com/the-probits/

[15:53] Time Isn’t Money

[21:23] Forget About Passion

[25:31] Conflict

[30:46] Conflict management

[37:13] Integration assignment

[46:03] Get in touch with Doug Johnston

• Website: https://impact4results.com/

[47:35] Play politics

Key Takeaways:

• “When we are in change, we under-communicate by a factor of 10.” ~John Kotter [01:50]

• We cannot do two cognitive activities at the same time. ~Doug Johnston [09:24]

• Time is more valuable than money because while you can always make more money, you can never make more time. ~Doug Johnston [16:02]

• Successful people aren’t passionate; they’re obsessive. ~Doug Johnston [21:46]

• Conflict is the gap between what we expect and what we experience. ~Doug Johnston [26:34]

• “Ask first, listen second, speak last.” ~Doug Johnston [40:28]

• “A mind, once stretched, will not return to its original form.” ~Ralph Waldo Emerson [46:36]

• “Politics is the vehicle we created to negotiate our wants and needs when we went from being nomads to living in communities.” ~Aristotle [47:58]

People Mentioned and Other Resources:

1. Warren Buffett

2. Your Brain at Work: https://bit.ly/4dC0KWy

3. Thriving in Conflict: https://bit.ly/44OOsb1

Keep In Touch with Doug Johnston:

Website: https://impact4results.com/

ProBits: https://theprobits.com/the-probits/

Books: https://impact4results.com/the-books/

LinkedIn: https://www.linkedin.com/in/doug-johnston-4729341/

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What Is A Chief Consciousness Officer? w/ Charley Johnson (LST #120)

Wed, 28 May 2025 02:16:21 GMT

Learn Speak Teach Episode #120 with Charley Johnson.

To be a Chief Consciousness Officer, you need to remain neutral in all situations. But how possible is it to truly stay neutral?

Charley Johnson, the world’s first Chief Consciousness Officer, joins Ben Albert to spill the beans. In this in-depth conversation, they unpack what consciousness really is, how it's understood by different people, its role in organizations, how awareness of consciousness can transform your life, and the unique responsibilities of a Chief Consciousness Officer.

Listen and learn.

During this episode, you will learn about:

[01:16] Defining the Chief Consciousness Officer

[03:13] Consciousness in organizations

[05:22] Can consciousness change?

[09:05] Charley’s book: Truth Has No Sides

[10:36] The power of unlearning

[13:31] Making the world better

[21:29] The role of a consciousness officer in an organization

[26:53] AI and consciousness

[31:48] Benefits of consciousness

[34:28] Is consciousness utopia?

[37:03] A good judge

[41:36] COO versus CCO

[46:20] Falling of Ben’s sign

[47:48] Connect with Charley Johnson

[48:38] Charley’s next move

Key Takeaways:

• "Business was taken over by technology. Humanity is now going to be taken over by consciousness." ~ Charley Johnson [01:43]

• "Consciousness has been within business already. We just haven't been paying attention to it. Now, we're becoming aware of it." ~ Charley Johnson [02:01]

• "The same mind that creates a problem can't solve it. We must go to the source." ~ Charley Johnson [02:33]

• We as humans don't understand how much we negate and cut people off and don't open ourselves up because of the division we've created. ~ Charley Johnson [24:34]

• "Knowledge is structured in consciousness." ~ Charley Johnson [27:30]

• "The benefit of consciousness is wiping the grease away from the windshield of humanity." ~ Charley Johnson [32:32]

• "We as humans are full of bias and conditioning." ~ Charley Johnson [38:24]

• "We all have our own ability to blow as much wind into our sail as we humanly possibly can." ~ Charley Johnson [44:32]

Keep In Touch with Charley Johnson:

LinkedIn: https://www.linkedin.com/in/charley-johnson-7202ba205/

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: https://podcasts.apple.com/us/podcast/rawish-with-kate-eckman/id1766505668

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Investing in Yourself w/ Kate Eckman of Rawish (LST #119)

Mon, 19 May 2025 01:40:14 GMT

Learn Speak Teach Episode #119 with Kate Eckman.

True fulfillment doesn’t come from external achievements or validation but from the alignment of mind, body, and spirit. A fulfilling life begins with self-awareness. By investing in our well-being and addressing challenges like trauma, we unlock the potential for greater success and a more profound sense of purpose that guides every aspect of our lives.

This episode features Kate Eckman, creator and host of the Rawish with Kate Eckman podcast and author of The Full Spirit Workout. Kate discusses the concept of self-crisis, explaining what happens when we silence our struggles and avoid confronting them. She also provides practical insights on how to navigate and heal from trauma, both personally and when supporting others.

As the episode unfolds, Kate explores the power of owning our decisions, free from outside pressures. She also emphasizes how investing in personal growth and well-being can lead to greater success and fulfillment in life and business.

Finally, Kate reflects on some of the most meaningful conversations she’s had with renowned figures, offering a glimpse into the wisdom that has shaped her own journey.

During this episode, you will learn about:

[01:34] What people don’t talk about

[06:40] Self-crisis

[14:24] Trauma

[29:57] Owning your decisions

[36:15] Investing in yourself

[41:36] Most meaningful conversations

[44:37] Connect with Kate Eckman

• Podcast: https://www.kateeckman.tv/podcast

Key Takeaways:

• If we have trouble connecting emotionally with someone, it’s because we haven’t emotionally connected with ourselves. ~Kate Eckman [17:57]

• “All of humanity’s problems stem from man’s inability to sit quietly in a room alone.” ~Blaise Pascal [20:30]

• No one in the audience is ever going to have more fun than you are having on stage. ~Kate Eckman [22:30]

• “No one is ever going to love your business more than you do.” ~Kate Eckman [22:38]

• “You can’t collect unless you invest.” ~Kate Eckman [36:15]

• We store all our trauma in our bodies. ~Kate Eckman [38:16]

• “If you can change yourself, you can change the world.” ~Kate Eckman [49:56]

People Mentioned and Other Resources:

1. Kendrick Lamar

2. Barack Obama

3. Oprah Winfrey

Keep In Touch with Kate Eckman:

Website: https://www.kateeckman.tv/

Twitter: https://twitter.com/kateeckman

LinkedIn: https://www.linkedin.com/in/kateeckman/

Pinterest: https://www.pinterest.com/kateeckman/\

YouTube: https://www.youtube.com/@KateEckmanTV

Instagram: https://www.instagram.com/kateeckman/

Podcast: https://www.kateeckman.tv/podcast

: https://podcasts.apple.com/us/podcast/rawish-with-kate-eckman/id1766505668

• Check out The Full Spirit Workout by Kate Eckman: https://bit.ly/3S2boMq

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The Secret Behind Every Successful Book w/ John David Mann (LST #118)

Mon, 12 May 2025 12:39:27 GMT

Learn Speak Teach Episode #118 with John David Mann.

Many authors have difficulty finding the key factor that will make their work stand out. As a result, they often end up with books that fail to make the desired impact on readers. So, what’s the secret behind every successful book?

Today, John David Mann sheds light on the key factors that contribute to a book’s success. John is an award-winning author and writing coach, best known for co-authoring the New York Times bestseller The Go-Giver. With over 40 books to his name, he has established himself as a powerful voice in the writing community.

In the episode, John discusses the elements that made The Go-Giver irresistible to readers. Additionally, he introduces his online course Book Concepts That Sell, designed to provide writers with practical advice and insightful strategies to improve their writing.

John also dives into the limitations of AI in writing, emphasizing its inability to capture true creativity and originality. Moreover, he shares insights on the power of partnerships in writing, highlighting the key red flags and green lights to watch for when collaborating with other authors.

Finally, John reveals his “secret sauce” for writing success and the motivation that drives his passion for writing. Let’s tap into some of his wisdom.

During this episode, you will learn about:

[01:49] Common trait of successful books

[07:21] The Go-Giver: https://johndavidmann.com/books/the-go-giver/

[15:00] Current focus

[16:10] AI limitations

[20:03] Online course: https://bookconceptmagic.com/

[24:06] Partnership with other authors

[28:31] Red flags & green lights

[33:00] John’s secret sauce

[43:06] Newsletter: https://johndavidmann.com/newsletter/

[46:48] Writing Motivation

[47:52] Connect with John David Mann

• Website: https://johndavidmann.com/

Key Takeaways:

• Every successful book has a magnetically compelling and irresistible core concept. ~John David Mann [01:49]

• “The greatest truths are found in paradox.” ~John David Mann [10:10]

• An author should never do their cover. ~John David Mann [18:58]

• A successful partnership requires mutual respect for each person’s area of expertise. ~John David Mann [30:46]

• “Empathy is the number one skill set for an effective writer.” ~John David Mann [35:15]

• “No tears in the writer, no tears in the reader. No surprise in the writer, no surprise in the reader.” ~Robert Frost [39:58]

• “Every writer is the first reader of their book.” ~John David Mann [40:54]

• “Everyone is necessarily the hero of his own life story.” ~John Barth [43:52]

People Mentioned and Other Resources:

1. The Go-Giver

2. The Latte Factor

3. Cold Fear

4. The Automatic Millionaire

5. Smart Women Finish Rich

6. The Alchemist

7. Man’s Search for Meaning

8. How to Write Good: https://johndavidmann.com/2021/03/02/how-to-write-good/

Keep In Touch with John David Mann:

Website: https://johndavidmann.com/

LinkedIn: https://www.linkedin.com/in/johndavidmann/

Facebook: https://www.facebook.com/johndavidmann

Instagram: https://www.instagram.com/johndavidmann/

Writing workshop: https://bookconceptmagic.com/

Newsletter: https://johndavidmann.com/newsletter/

David Mann’s books: https://johndavidmann.com/books/

How to Write Good: https://johndavidmann.com/2021/03/02/how-to-write-good/

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The Growth Now Summit 2025 Revisit Through Song (Bite #14)

Mon, 05 May 2025 18:57:50 GMT

Ben’s Bites #14.

In this special episode of Ben Bites, Ben shares his experience at the Growth Now Summit 2025. However, instead of simply recapping the event, he turned the entire experience into an amazing rap album that captures the summit’s energy, insights, and messages in a powerful and creative way.

Ben also breaks down how he made it happen, from the tools he used to the creative process behind converting spoken content into songs. If you love creative twists, you’ll definitely enjoy this one.

Listen to the full album here: https://www.youtube.com/playlist?list=PL65IVoRZP4EDxFjXVOnJnWc92ttHcFBUF

Key Highlights From The Episode:

[01:08] Growth Now Summit 2025

[02:40] Jamie Hess: Your Brand Is You

[07:24] Panel 1: Out Of The Box

[11:15] Turning a talk into a song

[14:50] Justin Kavanaugh : Live Your Telos

[18:37] Mike Kim: Heartwork

[23:18] Justin Schenck: What’s Your Mouse

[27:10] Liz Wilcox: Be Liz

[31:53] Brian Bogert: Awareness & Intention

[36:08] Panel 2: The Real One’s

[39:09] Panel 3: Don’t Stop

Golden Nuggets:

• It’s not where you are but who you are. Be intentional, and you’ll go far. ~Jamie Hess [03:03]

• You can only create the life you want by being intentional every day. [08:51]

• The gap between where you are and where you want to be isn’t wide if you move today. ~Coach Kav [15:20]

• The world doesn’t hand you purpose on a plate; you have to dig deep to find it. ~Justin Schenck [24:40]

• “AI is not here to lead; it’s here to reflect.” ~Brian Bogert [32:35]

Listen on…

Spotify: https://open.spotify.com/show/6GIUXbsHXx0OSgPFED1sg8

Follow me...

Facebook: https://www.facebook.com/realbusinessconnections

Instagram: https://www.instagram.com/realbenalbert

LinkedIn: https://www.linkedin.com/in/realbenalbert/

OUR WEBSITE: www.realbusinessconnections.com

Ask Me Anything w/ Jordan Harbinger at GrowGetters ONLY (GG #21)

Mon, 28 Apr 2025 08:00:00 GMT

Real Talk with GrowGetters Episode #21 with Jordan Harbinger.

Welcome to Part 5, the final episode of our exclusive five-part Ask Me Anything series from Grow Getters Only. Today, we’re joined by Jordan Harbinger, host of The Jordan Harbinger Show, one of the world’s most popular podcasts. On his show, Jordan interviews world-class performers, thinkers, entrepreneurs, and even spies, uncovering their strategies for success and valuable life lessons.

In this episode, Jordan explores various topics, beginning with his current focus and the key benefits of hiring contractors over employees. He also shares insights on when solopreneurs should start outsourcing and reflects on partnering with his wife for over 10 years.

From preparing for podcast interviews to tips for launching and monetizing your podcast, Jordan offers a wealth of actionable advice for those looking to take their podcasting game to the next level.

Lastly, Jordan reveals the secret to his success that has set him apart in the competitive podcasting world.

During this episode, you will learn about:

[01:12] Join the GrowGetters community: https://growgettersonly.com/

[04:28] Current focus

[06:38] Contractors vs Employees

[10:38] When to outsource

[19:34] Partnering with spouse

[23:37] Preparing for podcast interviews

[25:52] Podcast launch tips

[30:35] Podcast revenue

[43:45] Finding podcast guests

[49:40] Networking tips

[53:38] The Jordan Harbinger Show: https://www.jordanharbinger.com/podcasts/

[54:35] Jordan’s X factor

• Check out LST #68 w/ Jordan Harbinger:

https://realbusinessconnections.com/podcast/jordan-harbinger/

Key Takeaways:

• As a solopreneur, consider outsourcing only when it’s essential to achieve a higher quality level that exceeds your expertise. ~Jordan Harbinger [14:03]

• A solopreneur should consider quitting their day job only when they’ve reached a point where there aren’t enough hours in the day to scale their business. ~Jordan Harbinger [15:39]

• You don’t fully own your freedom and time if your spouse is working for someone else. ~Jordan Harbinger [22:21]

• Before launching your podcast, ensure you have at least three or four episodes ready. This will give you a solid foundation for a smooth launch and a strong start as you figure things out. ~Jordan Harbinger [27:10]

• Overselling products on a podcast can undermine the quality of the show. ~Jordan Harbinger [32:20]

• Many people experience burnout and quit because they no longer enjoy what they’re doing. ~Jordan Harbinger [42:35]

Keep In Touch with Jordan Harbinger:

Website: https://www.jordanharbinger.com/

X: https://twitter.com/jordanharbinger

TikTok: https://www.tiktok.com/@jordanharbinger

LinkedIn: https://www.linkedin.com/in/jordanharbinger/

Instagram: https://www.instagram.com/jordanharbinger/

Facebook: https://www.facebook.com/thejordanharbingershow

YouTube: https://www.youtube.com/channel/UCGLcx_fFZ3GlLXO5anHSm9w

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Ask Me Anything w/ Jessika Phillips at GrowGetters ONLY (GG #20)

Mon, 21 Apr 2025 08:00:00 GMT

Real Talk with GrowGetters Episode #20 with Jessika Phillips.

Many businesses focus on making sales and prioritizing new customers, often overlooking the value of their existing client base. However, building stronger relationships with current customers is crucial, as they are the foundation for referrals and long-term, sustainable growth.

Joining us in Part 4 of this exclusive five-part Ask Me Anything series from GrowGetters Only is Jessika Phillips, an International Speaker, Award-Winning Relationship Marketing Strategist, and Founder of NOW Marketing.

In this episode, Jessika Phillips dives into the powerful concept of relationship marketing, offering valuable insights on how to build long-lasting connections with your clients. She highlights common marketing mistakes and provides actionable tips on staying in touch with clients to ensure long-term loyalty and trust.

Jessika also offers tips on managing inactive social media accounts and discusses best practices for using direct messaging (DMs) in business communications. Additionally, she explores crucial changes in the marketing landscape, including the rise of dark social and Artificial Intelligence (AI), and explains how businesses can leverage AI to stay competitive.

During this episode, you will learn about:

[01:08] Join the GrowGetters community: https://growgettersonly.com/

[01:30] Relationship marketing

[04:30] Social Media Week Lima

[07:33] NOW Marketing Group

[08:53] Mistakes to avoid

[10:52] Keeping in touch with clients

[13:56] Changes in marketing

[22:53] Questions for deeper connections

[27:57] Dark social

[30:36] Managing inactive social media

[33:05] Direct Messaging (DMs)

[35:07] Artificial Intelligence (AI)

[42:42] Magai: https://magai.co/

Key Takeaways:

• Don’t focus solely on making sales or prioritizing new customers. Instead, focus on building stronger relationships with your current customers, as they are the key to referrals and sustainable growth. ~Jessika Phillips [08:53]

• When it comes to marketing, less is often more. ~Jessika Phillips [13:56]

• Dark social refers to sharing content through private channels that are not easily tracked by web analytics or social media tools, such as private messaging apps. When someone shares a link or content through these private channels, it often remains invisible to social media tracking tools and website analytics. ~Jessika Phillips [28:10]

• AI is becoming the new Google, but you can still stand out by engaging with AI about your business, ensuring you remain a valuable and visible resource. ~Jessika Phillips [36:20]

People Mentioned and Other Resources:

1. Rand Fishkin

2. Magai: https://magai.co/

Keep In Touch with Jessika Phillips:

Website: https://relationshipmarketingjessika.com/

LinkedIn: https://www.linkedin.com/in/jessikaphillips/

Instagram: https://www.instagram.com/relationshipmarketingjessika

YouTube: https://www.youtube.com/user/NOWMarketingGroup

Facebook: https://www.facebook.com/RelationshipMarketingJessika/

• Secure your spot at Social Media Week Lima 2025: https://sociallima.com/

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Ask Me Anything w/ Michael Oliver at GrowGetters ONLY (GG #19)

Mon, 14 Apr 2025 08:00:00 GMT

Real Talk with GrowGetters Episode #19 with Michael Oliver.

Traditional selling focuses on pushing a product or service to close a deal, often relying on high-pressure tactics. However, this approach makes it difficult to build trust and frequently leads to customer resistance.

In Part Three of this exclusive five-part Ask Me Anything series from GrowGetters Only, we are joined by Michael Oliver, an international sales trainer, coach, mentor, and best-selling author.

Michael introduces his unique sales model, Natural Selling, a customer-centric approach that prioritizes understanding the customer’s needs and guiding them toward their own decision through authentic conversations.

Michael also shares the origins of this approach and breaks down its framework, making it easier for anyone to adopt. He highlights the importance of active listening in sales conversations and offers insights on cultivating a natural selling mindset.

The conversation also covers how to deal with resistance, tips for managing referrals, and common mistakes to avoid when approaching people. If you’re looking to refine your sales techniques and embrace a more natural way of selling, this episode is for you.

During this episode, you will learn about:

[01:02] Join the GrowGetters community: https://growgettersonly.com/

[02:07] Origin of Natural Selling

[03:18] How to Sell Network Marketing Without Fear, Anxiety or Losing Your Friends!: https://bit.ly/3DYo3fI

[04:30] Framework of Natural Selling

[09:53] Discovery phase

[14:02] Listening

[17:52] Natural selling mindset

[25:19] Dealing with resistance

[36:10] Managing time in sales

[38:36] Common mistakes to avoid

[43:23] Managing referrals

[56:21] Customer Approach

• Check out LST #91 w/ Michael Oliver: https://realbusinessconnections.com/podcast/michaeloliver/

Key Takeaways:

• Natural selling focuses on the mindset first and the skillset second. ~Michael Oliver [04:48]

• In sales, objections are often about your behavior, not your solution. ~Michael Oliver [15:00]

• The more you practice the natural selling mindset, the better you become. ~Michael Oliver [19:50]

• In sales, you don’t talk about your product or service unless it’s necessary or the customer invites you to. ~Michael Oliver [31:41]

• The most important person in most people’s lives is themselves. In sales, it’s crucial to keep the focus on them and their needs. ~Michael Oliver [37:17]

• Your target audience shapes your approach during the connection stage. ~Michael Oliver [56:21]

People Mentioned and Other Resources:

1. Jeremy Miner

2. How to Sell Network Marketing Without Fear, Anxiety or Losing Your Friends!: https://bit.ly/3DYo3fI

3. The Seven Spiritual Laws Of Success: https://www.amazon.com/Seven-Spiritual-Laws-Success-Fulfillment/dp/059304083X

Keep In Touch with Michael Oliver:

Website (Personal): https://michaeloliver.com/

Website (Company): https://naturalselling.com/

Facebook: https://www.facebook.com/naturalselling

LinkedIn: https://www.linkedin.com/in/michaelgoliver7/

YouTube: https://www.youtube.com/user/naturalselling

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Ask Me Anything w/ Dr. Terri Levine at GrowGetters ONLY (GG #18)

Fri, 11 Apr 2025 08:00:00 GMT

Real Talk with GrowGetters Episode #18 with Dr. Terri Levine.

Many entrepreneurs find entrepreneurship challenging because they build a business first and try to fit their lives around it rather than intentionally designing their ideal life. True success comes from creating a life you love first and then building a business that supports your financial goals, personal freedom, and fulfillment.

Tune in to Part Two of this exclusive five-part Ask Me Anything series from GrowGetters Only! In this episode, we learn from Dr. Terri Levine, a renowned business strategist, bestselling author, and marketing expert. She shares powerful strategies for living life by design and introduces her G.I.D. (Gratitude, Intentions, and Delegations) morning routine to help you start each day with clarity and purpose.

Dr. Terri Levine reflects on a pivotal moment that reshaped her approach to business, emphasizing how detaching from outcomes can help you avoid frustration and stay focused on what truly matters. Additionally, drawing from her extensive experience as a bestselling author, she offers valuable insights on choosing the right topics to write about.

If you want to improve your digital presence, Dr. Terri Levine shares valuable Facebook tips and tricks, highlights common posting mistakes, and offers insights on how to avoid them. Tune in for actionable insights that will help you grow your business while maintaining freedom and fulfillment.

During this episode, you will learn about:

[00:40] Quick bio of Dr. Terri Levine

[01:03] Join the GrowGetters community: https://growgettersonly.com/

[06:22] Living life by design

[09:44] Tips for earning well

[20:27] Detaching from outcomes

[24:16] Facebook community

[25:11] Choosing what to write

[33:12] What makes Threads unique?

[41:28] Facebook tips and tricks

[47:08] Social media posting mistakes

[51:28] Learn more from Dr. Terri Levine

• Facebook: https://web.facebook.com/groups/heartrepreneurswithterrilevine

• LinkedIn: https://www.linkedin.com/in/terrilevine/

• Email: Terri@terrilevine.com

Key Takeaways:

• Create your best life, then build a business that aligns with it. ~Dr. Terri Levine [04:44]

• To earn well, you must clearly define your niche. ~Dr. Terri Levine [10:19]

• "Detaching from outcomes enables you to live in the moment." ~Dr. Terri Levine [23:24]

• The algorithm in Threads helps you connect with your ideal target audience. ~Dr. Terri Levine [34:40]

• Every piece of content you post on Facebook should be fresh and unique. ~Dr. Terri Levine [41:31]

• Avoid posting links on your Facebook personal page, as it can negatively impact your visibility in the algorithm. If you must share a link (which shouldn't be frequent), do it in the comments. ~Dr. Terri Levine [49:10]

People Mentioned and Other Resources:

1. Create Your Ideal Body: https://bit.ly/4kMwQC7

2. The Successful Coach: https://bit.ly/4bNv8fP

Keep In Touch with Dr. Terri Levine:

LinkedIn: https://www.linkedin.com/in/terrilevine/

Facebook: https://web.facebook.com/groups/heartrepreneurswithterrilevine

Email: Terri@terrilevine.com

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Ask Me Anything w/ Nina Meehan at GrowGetters ONLY (GG #17)

Mon, 07 Apr 2025 08:00:00 GMT

Real Talk with GrowGetters Episode #17 with Nina Meehan.

Welcome to Part One of this exclusive five-part ‘Ask Me Anything’ series from GrowGetters Only! This series features exclusive sessions with top business and personal growth experts, offering actionable insights and strategies to help you thrive.

Joining us today is Nina Meehan, a leading expert in communication, creativity, and innovation and the founder of GoCreate. In the episode Nina shares powerful insights on how to get

people to listen and how to communicate effectively with your team.

Whether you’re speaking to a small group, a large team or engaging in virtual conversations, she offers practical strategies to keep your audience engaged and truly listening. Additionally, she discusses how to navigate speaking mistakes and stay on point during improv communication.

As we wrap up, Nina offers valuable tips on improving your next conversation and overcoming boredom while listening. Let’s tap into some of her wisdom.

During this episode, you will learn about:

[00:56] Who is Nina Meehan?

[01:17] Join the GrowGetters community: https://growgettersonly.com/

[04:57] How to get people to listen

[09:49] Communicating effectively with your team

[17:15] Virtual communication

[19:54] Nina’s approach to speaking, coaching & consulting

[24:27] Speaking to small groups

[28:33] Navigating speaking mistakes

[36:57] Creative collaboration

[41:06] Improv communication

[44:16] Improving your next communication

[47:30] Boredom when listening

[50:44] Connect and support Nina Meehan

• LinkedIn: https://www.linkedin.com/in/ninameehan/

Key Takeaways:

• Getting people to listen requires an empathetic understanding of what they need to know. ~Nina Meehan [04:57]

• Louder and bigger have their moment in life, but they’re not necessarily the most effective way to get people to listen. ~Nina Meehan [11:42]

• To communicate effectively in the virtual world, keep your message simple, be intentional, and understand that trust must be earned. ~Nina Meehan [17:15]

• Empathetic understanding helps people listen. ~Nina Meehan [22:10]

• The voice of dissent is critical to creative collaboration. ~Nina Meehan [37:17]

• If we don’t make mistakes, we will never grow as humans. If we make mistakes but don’t reflect on them, we will remain the same. ~Nina Meehan [44:43]

• “The only path to improvement is to make a mistake, reflect on it, and try something new.” ~Nina Meehan [44:53]

People Mentioned and Other Resources:

1. Everyone Communicates, Few Connect: https://bit.ly/3FhUPsA

Keep In Touch with Nina Meehan:

Website: https://gocreate.zone/

Instagram: https://www.instagram.com/nmeehan/

LinkedIn: https://www.linkedin.com/in/ninameehan/

Linktr.ee: https://linktr.ee/nmeehan

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Hiring & Building Strong Teams (Behind The Scenes at YAP Media) w/ Kate Ponzi (LST #117)

Mon, 31 Mar 2025 01:35:33 GMT

Learn Speak Teach Episode #117 with Kate Ponzi.

Hiring the right people is crucial for building strong, successful teams. It requires a thoughtful and strategic approach to find individuals who not only possess the necessary skills but also align with the company’s values and long-term vision.

In this episode, we are joined by Kate Ponzi, Partner and VP of Social at YAP Media. Kate shares her journey of managing multiple roles and responsibilities, reflecting on her first day at YAP Media and the core values that shape the company’s culture.

Kate offers valuable insights into developing successful products and services, stressing the importance of understanding your audience and competitive edge. Additionally, she discusses strategies for maintaining strong client relationships and increasing retention.

In the conversation, Kate also dives into the hiring process, offering strategies for selecting top talent that aligns with your company’s mission. Moreover, she shares how she stays organized and provides practical insights on leveraging systems to streamline daily operations.

During this episode, you will learn about:

[01:27] How Kate juggles multiple roles

[04:58] Day one at YAP Media

[08:15] Core values of YAP Media

[14:05] Developing successful products & services

[14:39] Client retention

[18:55] Connect with Kate Ponzi

LinkedIn: https://www.linkedin.com/in/kateponzi/

YAP Media: https://yapmedia.com/

Masterclass: http://www.yapacademy.com

[18:53] LST #15 W/ Hala Tala: https://realbusinessconnections.com/podcast/hala/

LST #59 W/ Hala Tala: https://realbusinessconnections.com/podcast/halataha2/

[20:54] Hiring

[31:30] How to use emojis

[33:03] Outstanding content creators on LinkedIn

[38:48] How Kate keeps everything organized

[43:43] Get in touch with Kate

• LinkedIn: https://www.linkedin.com/in/kateponzi/

• YAP Media: https://yapmedia.com/

• Masterclass: http://www.yapacademy.com

Key Takeaways:

• Consuming content and information is not enough; you need to put the knowledge you gain into action. ~Kate Ponzi [10:20]

• To create a great product or service, you must understand the problem you are solving for your audience and recognize your competitive edge. ~Kate Ponzi [14:05]

• Maintaining regular contact with clients and building good rapport enhances customer retention. ~Kate Ponzi [15:04]

• “It’s easy to hire a good person; it’s difficult to hire a great person.” ~Kate Ponzi [20:55]

• “You do not rise to the level of your goals. You fall to the level of your systems.” ~James Clear [40:45]

People Mentioned and Other Resources:

1.Hala Taha: https://www.linkedin.com/in/htaha/

2. Alex Hormozi: https://www.youtube.com/c/alexhormozi

3. Leila Hormozi: https://www.youtube.com/@leilahormozi

4. Leila Hormozi: https://www.linkedin.com/in/leilahormozi/

5. Gary Vee: https://www.linkedin.com/in/garyvaynerchuk/

6. Chris Donnelly: https://www.linkedin.com/in/donnellychris/

7. Mel Robbins: https://www.linkedin.com/in/melrobbins/

8. Atomic Habits: https://bit.ly/41Pmkkg

Keep In Touch with Kate Ponzi:

LinkedIn: https://www.linkedin.com/in/kateponzi/

Website: https://yapmedia.com/

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Faster Is Just Faster and Not Better w/ Isabel Maria Jeworski (FMF #70)

Fri, 28 Mar 2025 08:00:00 GMT

Fifteen Minute Fridays episode #70 Isabel Maria Jeworski.

In today’s fast-paced world, slowing down has become a real struggle. Constant demands and distractions leave us feeling overwhelmed, making it harder to find moments of peace and calm. However, slowing down is not only beneficial for our body’s health but also enhances our effectiveness.

Joining us today is Isabel Maria Jeworski, a 500+ hour Certified Yoga Teacher, Social Anthropologist, Spiritual Entrepreneur, and Mentor. She holds certifications in EFT, Breathwork, Meditation, Somatic Healing Practices, Qigong, and Ayurveda.

In this episode, Isabel explores the value of slowing down in today’s fast-paced world and highlights how stress and overthinking impact our bodies and minds. She also shares practical tips for slowing down and increasing effectiveness, including a simple 3-stage breathing technique to calm the nervous system.

Quote Of The Day:

“Faster is just faster and not better.” ~Isabel Maria Jeworski

Timestamp:

[01:23] Quote of the day: “Faster is just faster and not better.” ~Isabel Maria Jeworski

[02:54] The value in slowing down

[07:36] Effects of stress on the body

[09:02] How to avoid overthinking

[10:37] Tips for slowing down and increasing effectiveness

[13:11] The 3-stage breathing technique

[16:30] Connect and learn more from Isabel Maria

• Website: https://www.monkeymindretreats.com/

• LinkedIn: https://www.linkedin.com/in/isabel-maria-jeworski-monkeymindretreats/

[18:51] Integration assignment

Key Takeaways:

• “Faster is just faster and not better.” ~Isabel Maria Jeworski [01:23]

• Prolonged presence of cortisol, a stress hormone, in the body can lead to health problems. ~Isabel Maria Jeworski [07:36]

• While multitasking may seem essential in today’s fast-paced world, it overstimulates the mind and leads to exhaustion since our brains are not built for constant, divided focus. ~Isabel Maria Jeworski [09:18]

• By exhaling longer and more mindfully, we naturally slow our heart rate, calm the nervous system, and create space to pause, allowing us to be present in the moment. ~Isabel Maria Jeworski [12:25]

Integration Assignment:

Practice the 3-stage breathing technique in the morning and evening for at least 3–5 rounds.

Keep In Touch with Isabel Maria Jeworski:

Website: https://www.monkeymindretreats.com/

Instagram: https://www.instagram.com/monkeymindretreats/

Facebook: https://www.facebook.com/monkeymindretreats/

LinkedIn: https://www.linkedin.com/in/isabel-maria-jeworski-796296161/

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Defying Limitations w/ Kareen Walsh (FMF #69)

Fri, 21 Mar 2025 08:00:00 GMT

Fifteen Minute Fridays episode #69 Kareen Walsh.

We often fall into the trap of adopting the limitations others place on us, allowing them to shape our mindset and restrict our potential. To break free from a limited mindset, you must tap into what you are truly willing to do to make things happen and push beyond perceived boundaries.

Today, we are joined by Kareen Walsh, a business leadership coach, CEO & Founder of Revampologist, LLC, and creator of the Hey Kareen AI App. In this episode, Kareen shares powerful insights on overcoming limitations and tapping into your innate gifts.

Kareen explores the key traits of high-performing leaders and highlights the role of willingness in personal growth. Additionally, she introduces her Retrospective Exercise, a powerful tool designed to help you reflect, assess, and take action toward growth.

Quote Of The Day:

“Don't let the limitations of others become your own.” ~Kareen Walsh

Timestamp:

[01:18] Quote of the day: “Don't let the limitations of others become your own.” ~Kareen Walsh

[02:15] How Kareen defied limitations set by others

[06:17] Tapping into your innate gift

[08:36] Willingness

[11:20] Traits of high-performing leaders

[15:43] Integration assignment

[19:42] Kareen’s Retrospective Exercise: https://heykareen.com/Retro

[20:31] Connect with Kareen

• Monthly Call: https://heykareen.com/Retro

• App: https://heykareen.com/

Key Takeaways:

• Don't let the limitations of others become your own. ~Kareen Walsh [01:18]

• Noone is taught how to lead until you step up into leading and decide what works best for that environment. ~Kareen Walsh [05:11]

• "You can learn anything if you have the desire.” ~Kareen Walsh [06:13]

• If you are stuck in a limited mindset, it's probably because you haven't tapped into what you are actually willing to do to make it happen. ~Kareen Walsh [09:22]

• "The willingness to empower others to do what you are ultimately responsible for is the magic of high-performing leaders." ~Kareen Walsh [11:20]

• "Your business is a 100% reflection of how you lead it." ~Kareen Walsh [12:58]

• As a leader, every single person on your team is a reflection of you. ~Kareen Walsh [14:29]

Integration Assignment:

Draw a four-part grid on a piece of paper

• Top Left: Write down what you have been doing well

• Bottom left: List things you need to stop doing

• Top right: List things you need to start doing

• Bottom right: List the action steps

Grab a copy of Kareen Walsh's Retrospective Exercise: https://www.kareenwalsh.com/retrospective

Keep In Touch with Kareen Walsh:

Website: https://www.kareenwalsh.com/

LinkedIn: https://www.linkedin.com/in/kareenwalsh

Instagram: https://www.instagram.com/kareenzwalsh/

Facebook: https://www.facebook.com/kareenzahrwalsh

YouTube: https://www.youtube.com/@kareenwalsh6757

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Neuroplasticity Secrets w/ Sienna Colonese (FMF #68)

Fri, 14 Mar 2025 08:00:00 GMT

Fifteen Minute Fridays episode #68 with Sienna Colonese.

How can you transform your mindset with neuroplasticity?

Perhaps this is a question that has lingered in your mind, and today is your opportunity to learn. Throughout this episode, Sienna provides practical tips like exercise, mindfulness, and creating affirmations that resonate with your energy to nurture a better mindset.

Sienna Rane Colonese, founder of Through Rane, is a Magna Cum Laude graduate in Cognitive Behavioral Neuroscience from Colorado State University. After overcoming personal challenges with physical and mental health, she discovered the transformative power of neuroplasticity and mindset shifts. Certified as a Professional Coach, Sienna has developed science-backed strategies to help others achieve meaningful change.

At Through Rane, Sienna empowers individuals to overcome stress and anxiety by using tools that promote personal growth and peace of mind. Her mission is to make transformation accessible, helping people work with their brains to create lasting change.

Timestamp:

[01:35] Can you teach old dogs new tricks?

[02:02] What is neuroplasticity?

[03:12] How to start improving your mindset

[07:48] Dealing with imposter syndrome

[08:30] The essence of mindfulness

[11:13] What triggered Sienna’s passion for mindset?

[14:04] Support Sienna:

Website: www.throughrane.com

LinkedIn: www.linkedin.com/in/sienna-colonese-71a2491a8/

[14:56] Integration assignment

Key Takeaways:

• I always say that if you have a brain that's fully functional, you can change because your brain has the beautiful ability of neuroplasticity. [01:36]

• "Do elevations, not affirmations."- Sienna Colonese [04:14]

• You can't slap an affirmation on someone who has something internal they need to work on and hope for the best that it's going to become true. [06:15]

• "Mindfulness is what creates that gap for you to choose to improve." — Sienna Colonese [08:56]

• Anyone can be okay if they work on themselves internally, and you can see beauty in yourself and life around you each and every day if you change your mind. [12:19]

• If we're in a tough place, we have a choice to start making changes. [13:22]

• "You don't know where you are right now." — Sienna Colonese [15:55]

Integration Assignment:

Step #1: Write down five of your common thoughts,

Step #2: Write another list of five thoughts you would like to have regularly.

Step #3: See if they align.If they are drastically different, that might be a sign you should engage in mindset work, mindfulness practices, or gratitude practices.

Keep In Touch with Sienna Colonese:

LinkedIn: www.linkedin.com/in/sienna-colonese-71a2491a8/

Website: www.throughrane.com

Instagram:https://www.instagram.com/throughrane/

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Big Brand Energy w/ Katrina Owens (LST #116)

Mon, 03 Mar 2025 02:38:08 GMT

Learn Speak Teach Episode #116 with Katrina Owens.

When we’re starting out as entrepreneurs, we often feel small because we don’t yet know what our business will become. Embracing big brand energy means treating our business like it’s already the big business we’ve dreamed of, visualizing success, and acting as if we’ve already achieved it.

In this episode, Ben Albert speaks with Katrina Owens, a Personal Branding & Public Relations Consultant. Katrina introduces the concept of big brand energy and explains how adopting this mindset can propel your business forward.

Katrina also shares valuable insights on when and how to incorporate PR into your business, along with effective strategies for building a personal brand and securing PR deals. She further highlights the importance of a proactive PR approach and offers guidance on how to create a sustainable coaching business.

During this episode, you will learn about:

[01:19] What is big brand energy?

[02:36] When should we integrate PR into our business?

[07:16] Katrina's small moves toward big brand energy

[11:00] Public relations (PR)

[14:17] How to build a personal brand

[25:24] How to get PR deals

[35:32] Proactive approach to securing PR deals

[42:19] Building a sustainable coaching business

[52:32] Connect and learn more from Katrina

• LinkedIn: https://www.linkedin.com/in/owenskatrina/

• Instagram: https://www.instagram.com/knockoutdirective/

[53:57] Integration assignment

Key Takeaways:

• Embracing big brand energy starts by visualizing how big we want to become and acting as if we’ve already achieved it. ~Katrina Owens [01:44]

• “If we start treating our business like it’s already the big business we’ve dreamed of, we’ll get there much faster.” ~Katrina Owens [02:16]

• "Public relations and big brand energy go hand in hand." ~Katrina Owens [02:32]

• “We are responsible for building our own engaged audience." ~Katrina Owens [12:40]

• Public relations helps you build your brand authority. ~Katrina Owens [12:45]

• Podcasting is a powerful gateway to PR, enabling you to master storytelling while offering an accessible opportunity for anyone, at any stage of their business, to begin sharing their message. ~Katrina Owens [25:58]

• As an entrepreneur, you shouldn’t overwork yourself. Instead, focus on scaling your business effectively by building a strong foundation and implementing sustainable systems and processes. ~Katrina Owens [47:29]

People Mentioned and Other Resources:

1. Oprah Winfrey

2. Chris Van Vliet

Keep In Touch with Katrina Owens:

Website: https://www.knockoutdirective.com/

LinkedIn: https://www.linkedin.com/in/owenskatrina/

Instagram: https://www.instagram.com/knockoutdirective/

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Money Mindset and Education w/ MissBeHelpful Yanely Espinal (FMF #67)

Thu, 27 Feb 2025 23:29:41 GMT

Fifteen Minute Fridays episode #67 with Yanely Espinal.

Do you belong to the group of people who believe more money equals more problems and that money is the root of all evil? If so, you need to work on your money mindset.

In this episode, Yanely Espinal takes us through a money masterclass. Yanely shares her journey and expertise in helping people understand the importance of a healthy psychological relationship with money. From this episode, we learn the essence of having a positive money mindset, tracking our finances, and planning for the future.

Yanely Espinal is a passionate advocate for financial literacy, dedicating her life to reshaping the negative narratives surrounding money. Recognizing the pervasive influence of phrases like "more money, more problems" and "money doesn’t grow on trees," Yanely encourages individuals to confront their early money memories and traumas. She believes that understanding these formative experiences is essential to transforming one's financial mindset. As a fresh voice in the personal finance world, Yanely emphasizes the importance of aligning one’s mindset with their financial goals, confidently asserting, "If you don’t get your mind right, you can’t get your money right." Her mission is to inspire a more positive and empowering approach to money, enabling people to find opportunity and growth in their financial lives. She is also the author of Mind Your Money.

Quote of the Day:

“Do the best you can until you know better. Then when you know better, do better.” - Maya Angelou

Timestamp:

[01:12] Quote of the Day

[02:58] Yanely’s experience with money

[05:17] What is a P&L and why is it important?

[09:12] Why we all need to read Yanely’s book

[10:13] Look at your relationship with money through your money traumas

[13:56] Be realistic about yourself

[16:43] Don’t get so caught up with your business being a money-printing machine that you forget the future

[18:51] How can we support Yanely?

Yanely’s Book: Mind Your Money - www.amazon.com/Mind-Your-Money-Insightful-Strategies/dp/1544516541

Website: www.mindyourmoneybook.com

[20:25] Integration Assignment

Key Takeaways:

• When you're making decisions, the most important way to make a decision is to use data. [07:49]

• If you never truly master or understand the psychology of your own money, your relationship with money, and your personal values around money, you risk diving straight into a business without navigating your personal finances. [08:52]

• “If you don't get your mind right, you can't get your money right.” - Yanely Espinal [13:03]

• You're not going to get a greater source of learning for your business than talking to a customer who was not satisfied. [21:43]

Integration Assignment:

Step #1:Write down the name of one of your unhappy customers.

Step #2: Reach out to them for a conversation on how you could have served them better and learn from that

Keep In Touch with Yanely Espinal:

LinkedIn: https://www.linkedin.com/in/yanely-espinal-missbehelpful/

Website: https://www.mindyourmoneybook.com/

Instagram :https://www.instagram.com/missbehelpful

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Mindset Secrets For Life & Business Success w/ Alicia Cramer (LST #115)

Mon, 17 Feb 2025 16:32:01 GMT

Learn Speak Teach Episode #115 with Alicia Cramer.

Business success often requires more than just hard work and strategy; it requires a shift in mindset. Achieving a level of success beyond your preexisting self-image can feel unsettling, even leading to self-sabotage as your subconscious pulls you down to where you feel you belong.

This internal struggle can hinder your ability to embrace growth and move forward. Reframing your mindset is crucial to overcoming these barriers and creating a path to sustained business success.

In this episode, Ben Albert sits down with Alicia Cramer, a renowned expert in human behavior and mindset transformation and the host of The Mind of Business Success Podcast. Alicia dives into the challenges entrepreneurs face when their success outpaces their self-image and how it often leads to self-sabotage.

She uncovers the subconscious impact of negative motivators that drive people into entrepreneurship, often leaving them feeling unfulfilled in their business journey. Moreover, she explains how these negative motivators significantly fuel burnout and offers insights on how to break free from these patterns.

As the conversation unfolds, Alicia also shares insights on thriving in a healthy way and turning your vision into reality. Additionally, she explains how cognitive reframing can be a powerful tool to reshape your mindset and break free from unhealthy patterns.

During this episode, you will learn about:

[01:09] Do successful people experience negative energy?

[05:32] Self-sabotage

[07:38] The thermostat analogy

[14:38] Negative motivators in entrepreneurship

[16:44] Burnout in entrepreneurship

[20:41] Thriving in a healthy way

[22:38] Ben Albert on Alicia Cramer's podcast: https://themindofbusinesssuccess.libsyn.com/authenticity-in-business-marketing

[30:28] How to make your vision a reality

[41:02] Integration assignment

[45:36] Cognitive reframing

[49:06] Connect and learn more from Alicia Cramer

• Website: https://aliciacramer.com/

Key Takeaways:

• When you achieve a level of success that is new and unfamiliar to your subconscious mind, your self-image creates a sense of dissonance. ~Alicia Cramer [03:18]

• If you achieve a level of success that exceeds your preexisting self-image, it may feel unsettling. You might even start self-sabotaging to bring yourself back down to where you feel you belong. ~Alicia Cramer [05:32]

• When our ego feels too loud, it often indicates an underlying insecurity within us. ~Alicia Cramer [10:50]

• If you believe you’re not enough, no matter how much you achieve, it will never be enough. ~Alicia Cramer [17:44]

• When you clarify what you want, it becomes like a compass. If you begin to stray too far from that path, your subconscious mind will send you the right warning signals and alert you that you’re no longer aligned with what you truly want. ~Alicia Cramer [27:07]

• If your subconscious mind is programmed negatively, you will be compelled to behave in negative ways. The same applies if it is programmed positively. ~Alicia Cramer [31:02]

• By allowing yourself to process negative feelings, you reduce the negative emotional charge. ~Alicia Cramer [41:32]

• “A trigger, a bad habit, or a limiting belief will only affect you if there is emotion associated with it.” ~Alicia Cramer [41:44]

• When we release the negative emotion associated with an old fear or limiting belief, it becomes neutralized.” ~Alicia Cramer [42:34]

People Mentioned and Other Resources:

1. Bob Proctor

2. Ben on Alicia’s Podcast: https://themindofbusinesssuccess.libsyn.com/authenticity-in-business-marketing

Keep In Touch with Alicia Cramer:

Website: https://aliciacramer.com/

X: https://x.com/aliciacramer

Instagram: https://www.instagram.com/acintl.us

LinkedIn: https://www.linkedin.com/in/aliciacramer/

Facebook: https://web.facebook.com/aliciadcramer

YouTube: https://www.youtube.com/channel/UCBOpJ4vvaQUuyMKyHOu--rw

Why The Fitness Industry is BROKEN w/ Meagan & Patrick Ryan (LST #114)

Mon, 10 Feb 2025 14:10:21 GMT

Learn Speak Teach Episode #114 with Meagan and Patrick Ryan.

Maintaining good health and fitness is essential for entrepreneurs, as it not only enhances productivity and capacity to manage the demands of business ownership but also impacts every aspect of life.

Joining us on the show are Patrick and Meagan Ryan, co-owners of Aware Fitness Coaching. In this episode, they explore the flaws within the health and fitness industry, highlighting how it focuses on creating recurring customers rather than genuinely helping individuals achieve their goals.

Meagan and Patrick also explore the six additional dimensions of health and fitness that go beyond just physical training. They discuss the Emotional Health Dimension and the Environment Dimension, shedding light on how these factors play a crucial role in long-term success in health and fitness.

In addition to fitness, Meagan and Patrick reflect on their relationship and partnership, emphasizing the importance of setting boundaries in both business and personal life. They also highlight the benefits of maintaining your physical and mental health and how it can positively impact every area of your life.

During this episode, you will learn about:

[01:18] Ben’s rotator cuff injury

[11:21] Get to know our guests Meagan & Patrick Ryan

[12:13] The flaws in the health and fitness industry

[19:06] The 6 additional dimensions of health and fitness

[21:21] Get in touch with Meagan & Patrick

• Meagan: https://www.instagram.com/mryan_nutrition/

• Patrick: https://www.instagram.com/patrick_ryanfit/

[22:12] #1 Emotional health dimension

[26:09] #2 Environment dimension

[29:50] Meagan & Patrick’s relationship and partnership

[34:23] Setting boundaries

[40:40] Benefits of maintaining your physical & mental health

[44:53] Integration assignment

[48:10] Connect with Meagan & Patrick

• Meagan: https://www.instagram.com/mryan_nutrition/

• Patrick: https://www.instagram.com/patrick_ryanfit/

• Facebook: https://www.facebook.com/groups/1513722362108659

Key Takeaways:

• The fitness industry’s restrictive approach to dieting is detrimental to our vitality as human beings. ~Meagan Ryan [12:13]

• The fitness industry, as a whole, is designed to make you a repeat customer; it’s not designed to help you achieve your goals. ~Patrick Ryan [14:45]

• The fitness industry focuses solely on nutrition and exercise, which account for only 14% of what’s actually needed to achieve your health goals. ~Patrick Ryan [14:55]

• “The only problems you are unable to solve are the problems you are unwilling to talk about.” ~Patrick Ryan [25:17]

• You may not be fully in control of your environment, but you are in control of how you respond to it. ~Patrick Ryan [27:07]

• Setting boundaries should be a collaborative experience rather than a combative one. ~Patrick Ryan [36:40]

• You can’t pour from an empty cup. ~Patrick Ryan [41:04]

• “You can’t know where you’re going unless you know where you are.” ~Patrick Ryan [41:46]

• Distractions while eating prevent you from connecting with your hunger and fullness cues, often leading to overeating across multiple meals. ~Patrick Ryan [45:58]

Keep In Touch with Patrick Ryan:

Instagram: https://www.instagram.com/patrick_ryanfit/

Facebook: https://www.facebook.com/groups/1513722362108659

Keep In Touch with Meagan Ryan:

Instagram: https://www.instagram.com/mryan_nutrition/

Facebook: https://www.facebook.com/groups/1513722362108659

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This feed is JUST LEARN SPEAK TEACH EPISODES. To listen to all of our episodes from "Real Business Connections," search 'Real Business Connections' on your podcast player, or head to www.RealBusinessConnections.com

Become a Referral Magnet w/ Devin Sizemore (FMF #66)

Fri, 07 Feb 2025 08:39:00 GMT

Fifteen Minute Fridays episode #66 with Devin Sizemore.

Do you fancy becoming a referral magnet? This episode is for you!

Devin Sizemore takes us on a journey through becoming a referral magnet. He shares the Connection Expansion Exercise, which encourages shifting your focus from merely chasing ideal clients to strategically connecting with those who already have access to them. Through real-world examples, Devin illustrates how this approach can revolutionize your networking strategy. Additionally, he emphasizes nurturing your network to organically receive quality connections, all while highlighting the importance of follow-up to build credibility.

Devin's journey has been defined by his passion for creating meaningful experiences and building businesses aligned with his values. From launching his first marketing agency to pioneering innovative consulting practices—and even a cat café—he focuses on adding value and fostering connections to help others succeed. Now, he aims to build a community where one million connections drive transformative change.

As the author of Connection Expansion: You Are One Connection Away From Massive Success In Your Life Or Business, Devin shares insights on leveraging relationships for success. He is also passionate about storytelling, conducting expert interviews, and helping professionals turn their strategies into impactful books through his work with Million Dollar Author.

Quote of the Day:

“People influence people. Nothing influences people more than a recommendation from a trusted friend. A trusted referral influences people more than the best broadcast message.” — Mark Zuckerberg

Timestamp:

[01:10] Quote of the day

[03:00] How do we make our systems more predictable?

[05:03] How to be authentic with referrals

[10:22] How to start networking when you are not a big brand

[11:48] Handling a connections call

[14:16] Is having a book important when it comes to networking?

[16:37] How can we support Devin?

Grab Devin’s book: www.amazon.com/Connection-Expansion-Massive-Success-Business/dp/196391158X
LinkedIn: www.linkedin.com/in/dpsizemore/

[17:59] Integration assignment

Key Takeaways:

• “Stop chasing the ideal client and start chasing the people who have access to your ideal client.” — Devin Sizemore [03:15]

• “Everybody wants to buy. Nobody wants to be sold.” — Devin Sizemore [03:43]

• The fact that you take action and deliver on what you say not only adds value, it makes you extremely credible. [08:52]

Integration Assignment:

Step #1: Identify your ideal client.

Step #2: Write down where your ideal client spends money.

Step #3: Write down where your ideal client seeks education.

Step #4: Write down where your ideal client gathers.

Step #5: Write down where your ideal clients get influence from.

Step #6: Write down who your ideal clients trust.

Step #7: List the connectors in your network.

By completing this exercise and unlocking all of the people who have access to your ideal client, your perspective should shift. This process helps redefine your “ask” and reveals opportunities. Pick a few where you can have easy, aligned conversations with individuals who have access to your ideal clients. These should become your new focus.

Keep In Touch with Devin Sizemore:

LinkedIn: https://www.linkedin.com/in/dpsizemore/

Website: https://devinsizemore.com/

Instagram: https://www.instagram.com/dpsizemore/

Book: https://amzn.to/4gBcTL2

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Overcoming Perfectionism As An Entrepreneur w/ Ilana Golan of Leap Academy (FMF #65)

Fri, 31 Jan 2025 09:00:00 GMT

Fifteen Minute Fridays episode #65 Ilana Golan.

Most entrepreneurs strive for success, but the pursuit of perfection often holds them back. When we overanalyze and wait for ideal conditions, we fail to take action, miss opportunities, and delay progress toward achieving our goals.

In this episode, Ben Albert sits down with Ilana Golan, the founder and CEO of Leap Academy and a well-known Silicon Valley growth strategist. Ilana emphasizes the importance of being an action-taker as an entrepreneur, a mindset she lives by.

As the host of the Leap Academy Podcast, she brings a wealth of knowledge from top CEOs, sharing tips to help entrepreneurs unlock their full potential for success and take their businesses to new heights. Additionally, she invites listeners to an exciting upcoming event in Silicon Valley, scheduled for February 28 to March 1, 2025.

Quote Of The Day:

“Done is better than perfect.” ~Ilana Golan

Timestamp:

[01:06] Quote of the day: “Done is better than perfect.” ~Ilana Golan

[02:22] Why entrepreneurs should be action-takers

[03:26] How Ilana embodies ‘Done is better than perfect’

[06:32] Leap Academy Podcast: https://www.leapacademy.com/podcast

[08:37] Tips from top CEOs

[09:59] Ilana’s big play for 2025

[11:11] Website: https://www.ilanagolan.com/

[12:31] Integration assignment

Key Takeaways:

• “Done is better than perfect.” ~Ilana Golan [01:06]

• “Clarity comes from action, not thought.” ~Ben Albert [02:03]

• “When we overanalyze things, we don’t take action.” ~Ilana Golan [02:23]

• Never compare yourself to someone else’s middle or end. [08:39]

• Don’t make me extraordinary to get yourself off the hook. ~Lisa Bilyeu [09:01]

• We often overestimate what we can do in a year but underestimate what we can accomplish in a decade. ~Ilana Golan [09:23]

• “If nobody hears from you, the assumption is that you have nothing to say.” ~Ilana Golan [12:53]

Integration Assignment:

Identify what you want to be known for, then choose five topics you can write about. Take action and share your content across your social media platforms.

People Mentioned and Other Resources:

1. Richard Branson

Keep In Touch with Ilana Golan:

Website: https://www.ilanagolan.com/

Twitter: http://twitter.com/ilanagolan

LinkedIn: https://www.linkedin.com/in/ilanagolan/

Facebook: https://www.facebook.com/IlanaGolanLeap

Instagram: https://www.instagram.com/ilanagolanleap/

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Liz Wilcox of Survivor on Burgers, Email, and Content Creation (LST #113)

Mon, 20 Jan 2025 09:00:00 GMT

Learn Speak Teach Episode #113 with Liz Wilcox.

Email marketing offers a powerful way to grow your business organically by directly reaching your audience and building lasting relationships. Although many find it challenging to unlock its full potential, discovering how to leverage email marketing can propel your business to new heights.

Discover how to harness the power of email marketing and transform your business in this episode with Liz Wilcox, ‘The Fresh Princess of Email.’ Liz shares her Survivor Season 46 experience and offers actionable strategies to grow your business organically through email marketing.

She offers valuable insights on how to identify the right people to network with and reveals how collaboration can be the secret for content creators. We also explore tactics for reactivating a dormant email list, making your emails more relatable, and crafting subject lines that grab attention.

We also discuss Applebee's burgers!

During this episode, you will learn about:

[00:55] Liz Wilcox’s raw moment on Survivor Season 46

[03:57] Why She Joined Survivor Season 46

[13:11] How to grow your business organically

[14:57] How to identify who to network with

[19:21] Secrets to succeeding as a content creator through collaboration

[23:13] Waking up your dormant email list

[27:41] Example of how to wake up a dormant email list

[33:08] The email staircase

[35:01] How to be relatable in your emails

[39:11] Tips on writing email subject lines

[47:09] Website: https://lizwilcox.com/

[48:53] Learn more by subscribing to Liz Wilcox’s email list at: https://lizwilcox.com/

[52:43] How to get Liz Wilcox’s help with writing your emails

Key Takeaways:

• The more visible you become in your business, the more your email list will grow. ~Liz Wilcox [13:30]

• To succeed in collaborations, always keep the end goal in mind. ~Liz Wilcox [19:23]

• The email staircase progresses from follower to friend, eventually to customer. ~Liz Wilcox [33:09]

• If you don’t have time to write it, chances are your audience may not have time to read it. ~Liz Wilcox [34:29]

• The email subject line should be concise and clear, without any misleading information. ~Liz Wilcox [39:11]

People Mentioned and Other Resources:

1. Survivor Season 46: https://www.cbs.com/shows/survivor/episodes/46/

2. Jab, Jab, Jab, Right Hook: https://bit.ly/48CSfYC

Keep In Touch with Liz Wilcox:

Website: https://lizwilcox.com/

Instagram: https://www.instagram.com/thelizwilcox/

YouTube: https://www.youtube.com/@thelizwilcox

Facebook: https://www.facebook.com/groups/emailmarketingwithliz

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Chris Do of The Futur Answers Fan Questions and Teaches Personal Branding (Rebroadcast)

Wed, 15 Jan 2025 09:00:00 GMT

Learn Speak Teach Episode #97 with Chris Do. (rebroadcast)

Full show notes at: https://realbusinessconnections.com/podcast/ChrisDo

Watch The Full Episode on Youtube: https://youtu.be/BO28boHgZaw

During this episode, you will learn about:

[03:17] Why Chris Do is passionate about what he does

[04:07] Chris Do’s Journey: From Immigrant to Emmy Award Winner

[05:25] Learn more about Chris

Website: https://thefutur.com/

Podcast: https://thefutur.com/podcast

[07:07] What are the key requirements for individuals transitioning from corporate to starting their businesses?

[07:12] What is a marketable skill, and how do you identify yours?

[11:00] Selecting the social platforms that you should use to market yourself

[15:56] What content should you share on your platform, and what factors should you consider?

[18:15] How to identify and locate your clients

[26:15] An effective strategy for reaching out to your target audience

[28:44] How to sell to your clients

[34:55] How to create a customer experience that encourages them to give you referrals

[37:25] The listeners’ questions session

[37:34] LST #21 w/ Erin Diehl: https://realbusinessconnections.com/podcast/erindiehl/

LST #64 w/ Erin Diehl: https://realbusinessconnections.com/podcast/erindiehl2/

LST #93 w/ Erin Diehl: https://realbusinessconnections.com/podcast/erindiehl3/

[38:04] Ampersand Studios: https://amperstudios.com/miami/

[38:39] What to do when you encounter a design barrier

[42:14] Chris Do’s music playlist

[43:12] How to build your personal brand as a creative entrepreneur while juggling client and personal projects

[44:25] Chris Do’s advice to anyone who feels like throwing in the towel in the design profession

[47:15] How to appeal to Gen Z audience by creating engaging, beneficial short-form content

[48:00] Short-form content vs. Long-form content

[50:21] Connect with Chris

Website: https://thefutur.com/

[50:42] Chris Do’s book, Pocket Full of Do: https://bit.ly/3PqtNBt

Key Takeaways:

• A marketable skill is a skill in high demand, where there is a substantial number of individuals actively seeking your expertise and willing to pay for it. [07:12]

• “When you have a certain amount of expertise, and you look at the same problem over and over again, you notice patterns.” ~Blair Enns [09:32]

• “Low variance in process equals low variance in outcome.” ~Blair Enns [09:44]

• “The number one rule in social content is first you must think, and to demonstrate that you are thinking, you must write.” ~Chris Do [11:22]

• The choice of social platform greatly depends on your target audience. [14:32]

• Most people seeking a solution don’t know the real problem, so you can focus a lot of your content on what the problem is and talk about it in several different ways. [16:58]

• Sales involves asking smart questions and then simply listening. [29:19]

• By not selling people things, you’re more likely to sell more frequently with less resistance. [32:39]

• “Scarce things are rare, and rare things are valuable.” ~Chris Do [44:54]

• You will have dark days in your business and relationships, but know they are just part of the game. Learn to love the grind; it will eventually lead to a better place. [46:00]

• In short-form content, you may achieve large viewership numbers but typically little loyalty. Conversely, long-form content encourages audience commitment, fostering engagement and building connections with the content creator. [48:00]

• When producing short-form content, inject a significant part of your personality because that will help you build a connection with your audience. [49:17]

Keep In Touch with Chris Do:

Website: https://thefutur.com/

LinkedIn: https://www.linkedin.com/in/thechrisdo/

Instagram: https://www.instagram.com/thechrisdo/

YouTube: https://www.youtube.com/channel/UC-b3c7kxa5vU-bnmaROgvog

Twitter: https://twitter.com/theChrisDo?

Facebook: https://facebook.com/chrisdo72/

James Altucher on Mastering Life's Quests (Rebroadcast)

Mon, 13 Jan 2025 09:00:00 GMT

Learn Speak Teach Episode #79 with James Altucher (rebroadcast).

Watch the full episode on Youtube: https://youtu.be/uRVDrqHRvtA

In life, we all embark on personal quests, seeking success, growth, and fulfillment. Join us in this fascinating conversation as we explore the realm of quests with James Altucher. James is an entrepreneur, novelist, chess master, hedge fund manager, comedian, reality show host, and an expert finance TV personality. Additionally, he is the founder and host of “The James Altucher Show” podcast.

In this episode, James challenges the notion that mastery is a prerequisite for success on any quest. Moreover, he reveals his current quest and the ‘Plus Minus Equal’ theory he employs for theory for learning and personal development.

Tune in and learn!

During this episode, you will learn about:

[02:14] James Altucher’s bio

[04:11] Must you be a master at something to succeed on a quest?

[06:30] The quest James is currently working on

[10:14] What led James to take up chess?

[17:56] Why he insisted in his TED Talk that to win at Monopoly, you need the orange properties (TED Talk: How to Skip the Line: https://bit.ly/3FcjCe9)

[20:29] The ‘Plus Minus Equal’ theory that James uses for learning

[21:21] The darkest moment in James Altucher’s life and how writing 10 ideas each day helped him recover from it

[31:54] How to leverage the concept of micro-skills to excel and be among the top 1% in a niche

[37:08] The purpose of writing 10 ideas in a day

[42:47] Does AI lead to a decline in creativity?

[50:10] His experience of writing a book using AI

[54:40] How to make Chat GPT produce content like an 8th grader with lower quality

[1:04:54] How to connect with James Altucher and learn more from him

Book: Skip the Line: https://bit.ly/3RINoPn

Podcast: (THE JAMES ALTUCHER SHOW): https://jamesaltuchershow.com/

Twitter: https://twitter.com/jaltucher

[1:06:39] LST #69 w/ Jimmy Soni: The Founders: The Story of PayPal and the Entrepreneurs Who Shaped Silicon Valley: https://bit.ly/48K5cje

[1:10:52] The backstory about James Altucher’s attempt to purchase Greenland

[1:15:20] Rapid Fire Round

[1:16:20] Integration assignment

[1:17:49] Learn more from his Podcast: https://jamesaltucher.com/podcasts/

[1:18:00] Do you think James should write a book about the nature of a quest? Feel free to tweet him and share your opinion: https://twitter.com/jaltucher

Key Takeaways:

• “A great way to learn is to explain things.” ~James Altucher [20:43]

• Writing 10 ideas each day helps you exercise and develop your idea muscle [23:34]

• You don’t need to have the world’s best company to succeed in business; you just need to be in the top 1%, and you will find success in whatever you do. [26:33]

• Entrepreneurship is not a single skill; rather, it comprises a collection of micro-skills. [32:03]

• Sharing ideas that you’re not actively pursuing opens up more opportunities. [40:46]

People Mentioned and Other Resources:

1. Robert Greene

2. Louis C.K.

3. Chuck Palahniuk

4. Elon Musk

5. Donald Trump

6. The 48 Laws of Power: https://bit.ly/45lkVCq

7. Mastery: https://bit.ly/3LKJXnC

8. Choose Yourself!: https://bit.ly/3F5mnOt

9. Consider This: https://bit.ly/46EDB16

10. Fight Club: https://bit.ly/48IGdwz

11. Skip the Line: https://bit.ly/3RINoPn

12. TED Talk: How to Skip the Line: https://bit.ly/3FcjCe9

13. The Founders: https://bit.ly/420w1LR

Keep In Touch with James Altucher:

Website: https://jamesaltuchershow.com/

Twitter: https://twitter.com/jaltucher

Linktr.ee: https://linktr.ee/altucher

LinkedIn: https://www.linkedin.com/in/jamesaltucher/

Instagram: https://www.instagram.com/altucher/

Facebook: https://www.facebook.com/JAltucher.Blog/

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Instagram: www.instagram.com/realbenalbert/

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Website: https://www.realbusinessconnections.com/

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Healing from Trauma w/ Dr. Gina Lepore (LST #112)

Mon, 06 Jan 2025 09:00:00 GMT

Learn Speak Teach Episode #112 with Dr. Gina Lepore.

Everyone experiences trauma at some point in their lives. Though each person’s experience with trauma is unique, it can deeply impact emotional, mental, and physical well-being. Trauma resides deeply in our cell memory, often beyond our conscious awareness, and understanding and addressing it is essential for healing and growth.

Tune in to this episode featuring Dr. Gina Lepore, a pragmatic leadership coach, the founder of MACH4 Ventures, and the author of Leo’s Adventures: The Art of Making Friends. In the conversation Dr. Gina Lepore shares valuable insights on how to effectively deal with trauma and the unique approach she uses to help her clients heal.

Dr. Gina Lepore explores daily practices that promote well-being and shares insights on creating a supportive environment for ourselves and others. Additionally, she takes listeners through the power of healing through storytelling.

As we wrap up, she introduces her book, Leo’s Adventures: The Art of Making Friends, and gives us a glimpse into an exciting pilot program she is currently working on.

During this episode, you will learn about:

[02:16] Does everyone experience trauma?

[04:01] Impact of trauma

[07:55] How to deal with trauma

[17:31] Dr. Gina Lepore’s approach to helping clients

[20:12] Dr. Gina Lepore’s love for food and travel

[27:18] Daily practices to help you feel good

[31:10] Creating a supportive environment for ourselves & others

[36:18] Healing through storytelling

[36:39] Leo’s Adventures: The Art of Making Friends: https://bit.ly/3PjeiuT

[48:10] Connect with Dr. Gina Lepore

• Email: gina@mach4ventures.com

• LinkedIn: https://www.linkedin.com/in/ginalepore/

• Instagram: https://www.instagram.com/mach4ventures_coach/

[48:58] Pilot program

Key Takeaways:

• You can’t share the story of healing until you fully understand your wounds and transform them. ~Dr. Gina Lepore [02:59]

• “Trauma lives deeply in our cell memory, outside our conscious awareness.” ~Dr. Gina Lepore [04:07]

• There is no one-size-fits-all approach to dealing with trauma. ~Dr. Gina Lepore [15:31]

• Rest is incredibly valuable for our physiology and thought processes. ~Dr. Gina Lepore [27:57]

• The brain doesn’t know the difference between real and virtual. ~Dr. Gina Lepore [28:46]

• “Routine is like freedom in a box.” ~Dr. Gina Lepore [35:32]

• “Our deepest fear is not that we are inadequate. Our deepest fear is that we are powerful beyond measure.” ~Marianne Williamson [44:28]

• “The fish doesn’t know it’s in the water.” ~Dr. Gina Lepore [45:34]

People Mentioned and Other Resources:

1. The Perfect Storm

2. Leo’s Adventures: The Art of Making Friends: https://bit.ly/3PjeiuT

3. The Hero’s Journey: Joseph Campbell on His Life and Work: https://bit.ly/401qJQL

Keep In Touch with Dr. Gina Lepore:

Email: gina@mach4ventures.com

Website:https://mach4ventures.com/

LinkedIn: https://www.linkedin.com/in/ginalepore/

Instagram: https://www.instagram.com/mach4ventures_coach/

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Queens of Biz Dev - Panel Discussion (GG #16)

Fri, 03 Jan 2025 09:00:00 GMT

Real Talk with GrowGetters Episode #16 with Bridget Hom & Lynn Whitbeck.

Struggling with sales often stems from forgetting that selling is about serving others with solutions to their needs. Your business can’t survive without sales, so honing your sales skills is essential for sustained success.

This episode features two powerhouse leaders in the sales and coaching world. Bridget Hom, a seasoned sales trainer, leadership development coach, founder of Bridge to Freedom Coaching, and author of Stuck on Ready. Joining her is Lynn Whitbeck, the "Queen of Sales," founder of Petite2Queen, and host of the Get More Clients podcast.

Bridget and Lynn share insights on mastering sales while remaining client-focused. They explore the right mindset for discovery calls, share effective approaches to handling money objections, and discuss the differences between sales for women and men.

They offer valuable tips on how to systematize sales for long-term success and reveal how they built their brands. The conversation also covers how to get monetized while balancing life. Tune in for amazing insights!

During this episode, you will learn about:

[01:35] Know our guest, Lynn Whitbeck

[02:45] Bridget Hom’s bio

[04:38] What does “client-focused” mean?

[07:44] The right mindset for a discovery call

[11:00] How to handle money objections in sales

[15:02] Sales as a Woman vs. Sales as a Man

[16:57] Empowering questions in sales

[21:25] How to systematize sales for the long term

[27:35] How Lynn & Bridget developed their brands

[31:12] Link up with our guests

[31:19] Bridget Hom

• Website: www.bridgethom.me

• Book: www.stuckonready.com

• Website: https://bridgetofreedomcoaching.com/ (Company)

[31:41] Lynn Whitbeck

• Website: www.petite2queen.com

• LinkedIn: https://www.linkedin.com/in/lynnwhitbeck/

• Podcast: https://petite2queen.com/category/get-more-clients/

[33:16] How to get monetized while balancing life

Key Takeaways:

• "Sales is serving others with solutions." ~Bridget Hom [02:04]

• “If you don’t sell, you don’t have a business.” ~Bridget Hom [02:08]

• In business and relationships, there is no such thing as acceptance or rejection, only alignment. ~Bridget Hom [06:03]

• “Listening is the universal language of love and respect.” ~Bridget Hom [08:17]

• If we flipped half of our statements into questions, we would gain a deeper understanding of our prospects and clients. ~Bridget Hom [08:20]

• "As human beings, we make purchases based on emotion first and rationalize them later. ~Lynn Whitbeck [09:30]

• One of the most critical aspects of business is the power of pause. ~Lynn Whitbeck [13:48]

• In sales, having a confident mindset and believing in what you're offering is essential, as this enables you to reach out and ask empowering questions. ~Bridget Hom [16:13]

• It takes a lifetime to build a reputation and just five seconds to destroy it. ~Lynn Whitbeck [19:33]

• When we focus on building new habits, we must remember to fire the excuses. ~Bridget Hom [25:32]

• "Do business on your terms and love your life." ~Bridget Hom [30:01]

• "The secret to your success is determined by your daily agenda.” ~John Maxwell [36:00]

People Mentioned and Other Resources:

1. The Salt Suite: https://thesaltsuite.com/

Keep In Touch with Bridget Hom:

Website: www.bridgethom.me (Personal)

Website: https://bridgetofreedomcoaching.com/

Book: www.stuckonready.com:

LinkedIn: https://www.linkedin.com/in/bridget-hom-b55600192/

Keep In Touch with Lynn Whitbeck:

Website: www.petite2queen.com

LinkedIn: https://www.linkedin.com/in/lynnwhitbeck/

Podcast: https://petite2queen.com/category/get-more-clients/

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Navigating Different Personalities in Leadership In 2025 - Panel Discussion (GG #15)

Thu, 02 Jan 2025 19:24:00 GMT

Real Talk with GrowGetters Episode #15 with Nermine Zakhary, Gerianne Puskas & Brian Rollo.

Effective leadership involves more than just guiding a team; it requires understanding and navigating the diverse personalities within it. By doing so, leaders can foster collaboration, improve communication, and drive greater success.

In this insightful episode, Ben sits down with Brian Rollo, a Keynote Speaker, Consultant for high-performing leaders & teams, and Founder of Brian Rollo Consulting Group. Additionally, Ben is joined by Nermine Zakhary, a Certified Strengths and Positive Intelligence Coach, and Gerianne Puskas, President and CEO of Mission Advancement Group, LLC.

Together, they explore the importance of understanding our strengths when navigating different personalities, especially in the workplace. They share valuable tips on how to handle personality clashes and discuss the impact of personality types taking center stage in the workplace.

The conversation also covers the concept of confident vulnerability in leadership, common misconceptions about leadership, and practical tips for becoming a better leader. Tune in and discover how you can enhance your leadership skills and work more effectively with diverse personalities.

During this episode, you will learn about:

[01:39] Today’s topic: Navigating Different Personalities in Leadership

[02:09] Meet Nermine Zakhary

[03:04] Intro to Gerianne Puskas

[04:23] Brian Rollo’s bio

[05:36] Why understanding our strengths is vital when navigating different personalities

[12:08] Personality conflict

[15:42] How to handle personality clashes

[20:18] Understanding the 34 CliftonStrengths

[26:18] Is there power in being authentic in the workplace?

[29:24] The impact of personality types taking center stage in the workplace

[35:41] The concept of confident vulnerability

[38:15] Follow and support our guests

[38:26] Nermine Zakhary

• Website: https://www.strengths-edge.com/

• Book a discovery call: https://calendly.com/strengths-edge/discovery/?month=2024-12

[39:12] Gerianne Puskas

• Website: https://www.missionadvancementgroup.com/

• LinkedIn: https://www.linkedin.com/in/geriannepuskas/

[40:03] Brian Rollo

• Website: https://www.brianrollo.com/

• LinkedIn: https://www.linkedin.com/in/brianlrollo/

• Weekly Newsletter: https://brianrollo.activehosted.com/f/5

[41:15] Misconceptions about leadership

[46:48] Tips for becoming a better leader

Key Takeaways:

• Our strengths inform our contributions and determine what we need to show up effectively. ~Nermine Zakhary [05:36]

• The phrase ‘I need you for who you are’ has the power to diffuse almost any argument. ~Gerianne Puskas [19:21]

• Personality is tendency, not destiny. ~Brian Rollo [27:46]

• “It’s always important to be authentic to your values, but you don’t have to be authentic to any particular behavior to live those values.” ~Brian Rollo [28:39]

• “Confident vulnerability allows us to embrace the strengths, weaknesses, contributions, and needs of ourselves and others without judgment.” ~Nermine Zakhary [36:54]

• Every business problem is a human problem. [47:03]

• As a leader, be vulnerable with your team and learn from them. Learning from your team is both a compliment to them and a way to help them advance. ~Gerianne Puskas [47:44]

Keep In Touch with Nermine Zakhary:

Website: https://www.strengths-edge.com/

LinkedIn: https://www.linkedin.com/in/nerminezakhary/

Book a discovery call: https://calendly.com/strengths-edge/discovery/?month=2024-12

Keep In Touch with Gerianne Puskas:

Website: https://www.missionadvancementgroup.com/

LinkedIn: https://www.linkedin.com/in/geriannepuskas/

Keep In Touch with Brian Rollo:

Website: https://www.brianrollo.com/

LinkedIn: https://www.linkedin.com/in/brianlrollo/

Weekly Newsletter: https://brianrollo.activehosted.com/f/5

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Mindset for Soloprenuers in 2025 - Panel Discussion (GG #14)

Wed, 01 Jan 2025 09:00:00 GMT

Real Talk with GrowGetters Episode #14 with Stacey Steinmiller, Gabe Marusca & Jennifer Chapman.

The right mindset is crucial for solopreneurs, as it influences how you navigate challenges, overcome setbacks, and seize opportunities, directly impacting your success. Are you ready to adopt the mindset that will accelerate your solopreneur journey?

Join the conversation and hear from three incredible experts: Stacey Steinmiller, Life & Leadership Coach and Founder & CEO of Radical Evolution; Jennifer Chapman, Resilience Coach & Speaker and Founder of Just Commit; and Gabe Marusca, 'The Nomad Solopreneur,' on a mission to help 10,000 aspiring solopreneurs build location-independent lifestyle businesses.

They discuss lessons learned in the transition from employee to solopreneur, what motivates solopreneurs, and the common mindset traps to watch out for. Additionally, they explore the daily practices that help solopreneurs thrive and how solopreneurs can maintain work-life balance.

Our guests also discuss strategies for building meaningful connections as a solopreneur and offer essential tips for starting your solopreneur journey.

During this episode, you will learn about:

[01:36] Get to know Stacey Steinmiller

[02:45] Gabe Marusca’s background

[04:23] Intro to Jennifer Chapman

[06:18] Key lessons in the transition from employee to solopreneur

[09:56] What else motivates solopreneurs besides money?

[12:30] Common mindset traps solopreneurs should watch out for

[17:00] Daily practices that help solopreneurs thrive

[22:50] How to build connections with people as a solopreneur

[33:51] How solopreneurs can maintain work-life balance

[41:41] Get in touch with our guests

[41:59] Jennifer Chapman

• Website: https://justcommitcoaching.com/

• LinkedIn: https://www.linkedin.com/in/jenniferchapmanresiliencecoach

[42:40] Gabe Marusca

• Website: https://www.gabemarusca.com/

• LinkedIn: https://www.linkedin.com/in/gabemarusca/

[43:05] Free Audit: https://gabe.li/audit

[43:18] Stacey Steinmiller

• Website: https://www.radicallifecoach.com/

• LinkedIn: https://www.linkedin.com/in/staceysteinmiller

• Facebook: https://www.facebook.com/staceysteinmiller/

• Instagram: https://www.instagram.com/theradicalevolution/

• YouTube: https://www.youtube.com/@theradicalevolution/

[45:00] Essential tips for getting started as a solopreneur

Key Takeaways:

• People become solopreneurs to gain freedom over time, location, money, and the opportunity to dedicate their time to activities they truly enjoy. ~Gabe Marusca [09:56]

• Practicing gratitude enables solopreneurs to cultivate a positive mindset and consistently focus on things to be grateful for. ~Jennifer Chapman [17:09]

• Without socializing and connecting with others, solopreneurship can become draining. ~Stacey Steinmiller [27:44]

• When starting in solopreneurship, begin by finding people who are doing what you aspire to do. Solopreneurship becomes more doable when you learn from and connect with those who have already succeeded. ~Stacey Steinmiller [45:01]

• “Whether you think you can or you think you can't, you're right.” ~Henry Ford [49:54]

People Mentioned and Other Resources:

1. The Outlier Project

• Website: https://theoutlierproject.co/

• LinkedIn: https://www.linkedin.com/company/theoutlierproject

Keep In Touch with Gabe Marusca:

Website: https://www.gabemarusca.com/

LinkedIn: https://www.linkedin.com/in/gabemarusca/

Free Audit: https://gabe.li/audit

Keep In Touch with Jennifer Chapman:

Website: https://justcommitcoaching.com/

LinkedIn: https://www.linkedin.com/in/jenniferchapmanresiliencecoach

Keep In Touch with Stacey Steinmiller:

Website: https://www.radicallifecoach.com/

LinkedIn: https://www.linkedin.com/in/staceysteinmiller

Facebook: https://www.facebook.com/staceysteinmiller/

Instagram: https://www.instagram.com/theradicalevolution/

YouTube: https://www.youtube.com/@theradicalevolution/

Business Development in 2025 - Panel Discussion (GG #13)

Tue, 31 Dec 2024 09:00:00 GMT

Real Talk with GrowGetters Episode #13 with Darleen Priday & Tom Fecteau.

As customer expectations continue to evolve and competition intensifies, building strong relationships, establishing trust, and fostering genuine empathy will be essential for driving sales and achieving long-term success.

In this episode, Darleen Priday and Tom Fecteau share valuable insights on mastering discovery calls, a crucial step in the sales process. They break down what you should focus on in a sales call and share strategies for reading the room and adjusting your sales pitch.

They also dive into the power of empathy in sales, explaining how it helps build trust and creates lasting connections with potential clients. Moreover, they explore how to assess your connection with a client and share actionable tips to implement in your next discovery call for greater success.

Darleen Priday is a sales coach and the innovative founder of DP Consults, while Tom Fecteau is a sales coach and the founder of The Sales Locksmith.

During this episode, you will learn about:

[01:53] Meet Darleen Priday

[02:28] Intro to Tom Fecteau

[04:30] Should you close a client during a discovery call?

[13:30] Are sales scripts beneficial?

[14:05] Strategies for reading the room and adjusting the sales pitch accordingly

[20:49] Why you should not use PowerPoint in a sales pitch

[22:18] The purpose of empathy in sales

[29:24] What should your focus be in a sales call?

[31:36] How to build trust with potential clients

[38:58] Assessing your connection with the client

[43:49] Connect with our guests

[44:01] Darleen Priday

• Website: https://dp-consults.com/

• LinkedIn: https://www.linkedin.com/in/darleenpriday/

[44:44] Tom Fecteau

• LinkedIn: https://www.linkedin.com/in/thomasfecteau/ (Personal)

• LinkedIn: https://www.linkedin.com/company/the-sales-locksmith/

[45:50] Tips to implement on your next discovery call

Key Takeaways:

• Closing a sale on the initial call sets you up for failure and changes the energy of the conversation. ~Darleen Priday [04:53]

• Whatever your communication style is, you should know it well enough to recognize all the subtle nuances of people. ~Tom Fecteau [15:47]

• Your communication skills in a sales conversation should align with the decision-making process. ~Tom Fecteau [17:44]

• Empathy in sales is crucial because people can sense when you are authentic and genuinely want to help them. ~Darleen Priday [22:18]

• You can have empathy and compassion without coming across as weak. ~Darleen Priday [27:45]

• In a sales call, you should focus on ensuring the customer feels understood, not how well you get them to understand you. ~Tom Fecteau [29:24]

• Client testimonials speak volumes and play a key role in building trust with potential clients. ~Darleen Priday [31:36]

• Don’t assume what a client wants; ask them what a win looks like. This will help you determine if you can truly assist them. ~Darleen Priday [48:16]

Keep In Touch with Darleen Priday:

Website: https://dp-consults.com/

LinkedIn: https://www.linkedin.com/in/darleenpriday/

Keep In Touch with Tom Fecteau:

Website: https://www.epicventuresgroup.net/

LinkedIn: https://www.linkedin.com/in/thomasfecteau/ (Personal)

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Using Data For Success in 2025 - Panel Discussion (GG #12)

Mon, 30 Dec 2024 09:00:00 GMT

Real Talk with GrowGetters Episode #12 with Nick Koziol, Craig Thielen & David Pulcini.

Effectively leveraging data can unlock new opportunities, improve decision-making, and help organizations stay ahead of industry trends.

In this episode, we’re joined by Craig Thielen, a Digital Business Strategist, Executive Coach, and Host of the 1% Better Podcast; David Pulcini Jr, a Certified Financial Planner and Financial Advisor at SixPoint Financial Partners, and Host of the Dear Rochester, Retire Well Podcast; and Nick Koziol, Host of the That Sounds Terrific Podcast and the Business Engagement and Communications Manager at the University of Rochester’s Center of Excellence in Data Science and Goergen Institute for Data Science.

They explore data insights from 2024 that will propel your success in 2025. Additionally, they discuss the latest trends in data and the key differences between Artificial Intelligence (AI) and Machine Learning (ML). The discussion extends to practical uses of AI for lead generation and how organizations can effectively leverage AI and ML to drive growth.

Finally, they touch on the ethical considerations of using data, offering guidance on how to use these technologies responsibly for long-term success.

During this episode, you will learn about:

[01:55] Who is Nick Koziol?

[03:01] Craig Thielen’s bio

[04:18] Get to know David Pulcini

[05:40] Data insights from 2024 to propel your success in 2025

[14:58] Latest trends in data

[25:05] Artificial Intelligence (AI) vs. Machine Learning (ML)

[28:57] How to use AI to generate leads

[32:35] How organizations can leverage AI and ML

[41:28] Connect and learn more from our guests

[41:38] Craig Thielen

• Website: https://trissential.com/

• Podcast: https://trissential.com/1-percent-better-podcast/

[42:49] David Pulcini

• Website: https://sixpointfp.com/

• Podcast: https://dearrochesterretirewell.blubrry.net/

• YouTube: https://www.youtube.com/@sixpointfinancial8953

[44:42] Nick Koziol

• Email: n.koziol@rochester.edu

• Website: https://www.thatsoundsterrific.com/

• Podcast: https://www.thatsoundsterrific.com/tstpodcast

[45:59] Ethical considerations when using data

Key Takeaways:

• Data is the new oil. ~Craig Thielen [09:16]

• The more data you have about your industry, the better equipped you are to serve your customers. ~Craig Thielen [10:36]

• AI impacts every industry. ~Nick Koziol [19:59]

• Organizations can leverage AI in customer service to cut costs and save time by utilizing tools like chatbots. ~Craig Thielen [35:53]

• AI is transforming qualitative research by making it more quantitative. ~Nick Koziol [38:10]

• Some AI tools are biased because they are based on the data they are trained on. ~David Pulcini [50:14]

Keep In Touch with Nick Koziol:

Email: n.koziol@rochester.edu

Website: https://www.thatsoundsterrific.com/

Podcast: https://www.thatsoundsterrific.com/tstpodcast

YouTube: https://www.youtube.com/@ThatSoundsTerrific

Keep In Touch with Craig Thielen:

Website: https://trissential.com/

Twitter: https://x.com/Trissential

YouTube: https://www.youtube.com/user/Trissential

Podcast: https://trissential.com/1-percent-better-podcast/

LinkedIn: https://www.linkedin.com/company/trissential/

Keep In Touch with David Pulcini:

Website: https://sixpointfp.com/

Podcast: https://dearrochesterretirewell.blubrry.net/

YouTube: https://www.youtube.com/@sixpointfinancial8953

Facebook: https://www.facebook.com/SixPointFinancialPartners/

LinkedIn: https://www.linkedin.com/company/sixpoint-financial-partners/

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Online Marketing in 2025 - Panel Discussion (GG #11)

Fri, 27 Dec 2024 09:00:00 GMT

Real Talk with GrowGetters Episode #11 with Chris Dayley, Matt Rouse & Diane Marie Pisera.

Curious about the future of online marketing in 2025? Tune in to this episode featuring Chris Dayley, a neuromarketer, A/B tester, CRO speaker, and owner of Smart CRO, alongside Matt Rouse, a marketer, speaker, agency owner, host of the Digital Marketing Masters Podcast, and author of Will AI Take My Job? Joining them is Diane Marie Pisera, a social media and personal branding strategist.

They explore the growing influence of AI in marketing, the shift in consumer behavior on websites, and what businesses need to do to keep up. Additionally, they share tips on how to define your unique brand voice and discuss effective strategies for increasing conversion rates.

The episode also covers insights on the best ways to comment and message on LinkedIn, along with effective strategies for brick-and-mortar businesses to attract more customers. Tune in for expert insights and practical tips to take your business to the next level!

During this episode, you will learn about:

[01:19] Today’s topic; Online Marketing in 2025

[01:42] Chris Dayley’s bio

[02:40] Meet Diane Marie Pisera

[03:19] Matt Rouse's background

[04:48] AI for online marketing

[11:17] What is a Brand Voice?

[12:34] How to define your unique brand voice

[17:02] Changes in consumer behavior on websites

[23:33] Ways brands can increase conversion rates

[31:48] What is LinkedIn used for?

[38:33] Best ways to comment and message on LinkedIn

[44:13] How to connect with our guests

[44:25] Chris Dayley

• LinkedIn: https://www.linkedin.com/in/chrisdayley/

[44:54] Diane Marie Pisera

• LinkedIn: https://www.linkedin.com/in/dianemariepisera/

• Instagram: https://www.instagram.com/dianemarie.pisera

[45:09] Matt Rouse

• Website: https://matthewrouse.com/

• LinkedIn: https://www.linkedin.com/in/mattmrouse/

[48:00] How brick-and-mortar businesses can gain more customers

[50:17] Location-based marketing

[51:33] Connect with our guests

Diane Marie Pisera

• LinkedIn: https://www.linkedin.com/in/dianemariepisera/

• Instagram: https://www.instagram.com/dianemarie.pisera

Matt Rouse

• Website: https://matthewrouse.com/

• Website (Agency): https://hookdm.com/

(Canada): https://hookdm.ca/

• LinkedIn: https://www.linkedin.com/in/mattmrouse/

Chris Dayley

• Website: https://www.smart-cro.com/

• LinkedIn: https://www.linkedin.com/in/chrisdayley/

Key Takeaways:

• One of the biggest challenges entrepreneurs face is getting out of their own heads. However, AI tools can help sharpen your focus and enable you to communicate your selling points more effectively and concisely. ~Chris Dayley [07:32]

• Brand voice is the lens through which everything about your business is seen. ~Matt Rouse [11:46]

• “Your brand voice should be a reflection of you.” ~Diane Marie Pisera [12:36]

• Your unique value proposition should include a statement or idea that clearly communicates the value you offer. ~Matt Rouse [20:47]

• When engaging with a customer, you must first establish the pathway to trust before focusing on the pathway to conversion. ~Matt Rouse [28:24]

• Closing a referral is much easier than closing someone from social media. ~Diane Marie Pisera [29:49]

• When using online platforms, focus on engaging with others and creating content that is helpful rather than promotional. ~Chris Dayley [36:39]

• When commenting and messaging online, avoid relying on AI and using generic responses. ~Matt Rouse [38:35]

Keep In Touch with Chris Dayley:

Website: https://www.smart-cro.com/

LinkedIn: https://www.linkedin.com/in/chrisdayley/

Keep In Touch with Diane Marie Pisera:

LinkedIn: https://www.linkedin.com/in/dianemariepisera/

Instagram: https://www.instagram.com/dianemarie.pisera

Keep In Touch with Matt Rouse:

LinkedIn: https://www.linkedin.com/in/mattmrouse/

Website: https://matthewrouse.com/

Website (Agency): https://hookdm.com/

(Canada): https://hookdm.ca/

Earn Your Freedom For Live w/ Mark Collins (FMF #64)

Fri, 20 Dec 2024 09:00:00 GMT

Fifteen Minute Fridays episode #64 w/ Mark Collins.

Our thoughts shape our beliefs and can either propel us forward or hold us back. If left unchecked, negative thoughts can limit our potential and prevent us from reaching higher in life.

By mastering our thoughts and consistently adopting empowering strategies, we can break free from these limitations, embrace our true selves, and unleash the hero within us. This allows us to live the life we were created for, no matter the challenges we encounter. This allows us to earn our freedom for live!

Join us in this episode featuring Mark Collins, founder of Freedom For Life and author of the transformational leadership book LIFE MASTERY: Living Life by Design, Not by Default. Mark has helped hundreds of individuals unlock their true potential through his Life Mastery courses, guiding them to become the Heroes they were created to be in their businesses, relationships, and lives.

He discusses what life looks like when we don’t unleash the hero within us and how it can limit our potential. Additionally, he shares strategies to unleash the hero within, along with insights on mastering our thoughts so that we can start living the life we were created for.

Quote Of The Day:

“Who you think you are, you become.” ~Mark Collins

Timestamp:

[01:14] Quote of the day: “Who you think you are, you become.” ~Mark Collins

[02:18] LIFE MASTERY – Life by Design: https://bit.ly/3BkAr8M

[04:33] Is everyone a hero?

[06:45] What life looks like when we don’t unleash the hero within us

[10:04] Strategies to unlock and unleash the hero within us

[13:45] Mastering your thoughts

[18:03] Connect and learn more from Mark Collins

• Website: https://courses.freedom-for-life.net/

• eBook: https://courses.freedom-for-life.net/products/digital_downloads/LIFE-MASTERY

[19:30] Integration assignment

Key Takeaways:

• “Who you think you are, you become.” ~Mark Collins [01:14]

• “Who you believe you are, you become.” ~Mark Collins [01:40]

• If you want to change the trajectory of your life, the first step is to change your thoughts. ~Mark Collins [01:43]

• “Everybody is a hero, and that hero is the person you were created to be.” ~Mark Collins [04:33]

• “There is an impact in the world that has your name on it.” ~Mark Collins [04:46]

• We all have negative thoughts; the challenge is whether we allow them to dictate our lives or overcome them so they don’t. ~Mark Collins [07:12]

• “If your thoughts don’t align with who you were created to be, then they are lying to you.” ~Mark Collins [13:57]

• “The best way to overcome a negative thought is with a positive one.” ~Mark Collins [14:37]

• The more you celebrate who you are, the more you permit yourself to show up as you are. ~Mark Collins [16:52]

• “You will never do more than you believe you can.” ~Mark Collins [20:11]

• “You will never be greater than you believe you can be, but when you understand who you are, you can be that in every circumstance.” ~Mark Collins [20:18]

Integration Assignment:

Understand who you are apart from your things and titles.

People Mentioned and Other Resources:

1. LIFE MASTERY – Life by Design: https://bit.ly/3BkAr8M

Keep In Touch with Mark Collins:

Website: https://courses.freedom-for-life.net/

Facebook: https://www.facebook.com/FreedForLife/

Instagram: https://www.instagram.com/_freedomforlife_/

LinkedIn: https://www.linkedin.com/in/mark-collins-freedom-for-life/

YouTube: https://www.youtube.com/channel/UCw1A7tteCrpLj_d9ejzDWRg

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Mastering Pricing Strategy w/ Robin Waite (FMF #63)

Fri, 13 Dec 2024 09:00:00 GMT

Fifteen Minute Fridays episode #63 Robin Waite.

Pricing is one of the most challenging aspects of running a business, especially for coaches, consultants, and freelancers. Copying the prices set by other businesses can lead to adopting a flawed business model that fails to align with your unique values and goals.

So, how do you determine the right price for your services? Find out in this episode with Robin Waite, the Founder of Fearless Business. Robin is a pricing expert, a regular keynote speaker at business events, and the bestselling author of several books, including Online Business Startup, Marketing Machine, and the popular recent release “Take Your Shot."

In this episode, Robin discusses Clues that suggest you should charge more and the disadvantage of copying business prices. Additionally, he discusses Goal-Focused Pricing, the psychology of money, and the sales cycle of doom, along with a practical case study to help you set prices that reflect your true value.

Quote Of The Day:

Somebody's got to be the most expensive, so why can't it be you? ~Robin Waite

Timestamp:

[01:11] Quote of the day: Somebody's got to be the most expensive, so why can't it be you? ~Robin Waite

[02:05] Clues that suggest you should charge more

[03:48] The disadvantage of copying business prices

[04:09] Goal Focused Pricing

[06:24] The sales cycle of doom

[08:21] The psychology of money

[10:15] Case study on how to set your pricing

[23:26] Connect and learn more from Robin

• YouTube: https://www.youtube.com/RobinMWaite

[24:59] Integration assignment

[27:36] Get a FREE signed copy of Take Your Shot: https://www.fearless.biz/tys

Key Takeaways:

• Somebody's got to be the most expensive, so why can't it be you? ~Robin Waite [01:11]

• Copying the prices set by other businesses can lead to adopting a flawed business model. ~Robin Waite [03:48]

• “A money story is developed in many people before they even have memories." ~Robin Waite [08:24]

Integration Assignment:

Increase your price by a certain amount and document the process.

People Mentioned and Other Resources:

1. The Body Keeps the Score: https://bit.ly/3YVdr7Y

2. Take Your Shot: https://bit.ly/3Z02vG2

Keep In Touch with Robin Waite:

Website: https://www.robinwaite.com/

YouTube: https://www.youtube.com/RobinMWaite

Instagram: https://www.instagram.com/robinmwaite/

LinkedIn: https://www.linkedin.com/in/robinmwaite/

Facebook: https://www.facebook.com/RobinMWaite/

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Behind The Scenes of The Africa Podcast Network and AMPD Studios w/ Jon Savage (LST #111)

Mon, 09 Dec 2024 09:00:00 GMT

Learn Speak Teach Episode #111 with Jon Savage.

Are you a podcaster or a creative struggling with monetization? Jon Savage has some valuable insights to share with you based on his experience working with creatives from different walks of life. Jon also shares the behind the scenes of the Africa Podcast Network and AMPD Studios. He also gives tips on how to deal with narcissistic partners.

Jon Savage is a director, content strategist, podcaster, musician,CEO of AMPD Studios and Africa Podcast Network. He is so passionate about his work that he often can't distinguish between what is work and what is play. Over the years, Jon has worked with countless creatives, some of whom have gone on to become big names in the industry.

According to Jon, it’s essential for podcasters to understand the reality of their situation without trying to project an image that isn’t authentic—because brands can see right through that. He emphasizes that identifying a brand’s pain point and positioning yourself as the solution is the secret to success for podcasters.

Ready to elevate your craft? Listen to this episode.

During this episode, you will learn about:

[01:17] Is Jon a criminal?

[09:17] Jon’s experiences with narcissists

[10:05] How to deal with a narcissist

[14:41] The location of AMPD Studio and why it was founded

[17:36] How Jon and his partner built AMPD Studio

[19:47] What happens at AMPD Studio on a daily basis?

[23:57] Future plans for AMPD

[28:05] How to contact Jon for partnerships: info@africapodcastnetwork.com

[29:00] Podcasts to look out for

[31:54] How do podcasters make money?

[40:37] How much should podcasters charge brands?

[42:55] Jon's podcast What’s Your Poison and how he monetized it

[49:07] How to support Jon

Digital Savage Podcast: https://www.youtube.com/watch?v=A9z3cnCeu-s&list=PLvKgmakROju9t3f8tnzh3LQlYKewytA77

What’s your Poison podcast: https://www.youtube.com/watch?v=mcPWyhybg48&list=PLvKgmakROju9FqUqvCXUqhdxmI78EXjWm

AMP Studios: https://ampdstudios.co.za/

Instagram:https://www.instagram.com/jonsavage/

Key Takeaways:

• When negotiating with a narcissist, you need to dehumanize the objective. [13:35]

• Most NGOs spend the majority of their time fundraising instead of focusing on their core mission. [17:48]

• Creatives often have many confusing and incorrect ideas about what constitutes success, such as the minimum number of listeners needed to commercialize. [33:32]

• The world is changing, and the power is shifting into the hands of creators. [34:32]

• Podcasting is one of the few mediums that offers depth. [37:00]

• “Amid the downfall of the advertising universe, podcasting is the answer.”-Jon Savage [37:41]

• “Brands don’t care about your idea. They care about your audience.”- Jon Savage [38:17]

• Build yourself a small, loyal audience, and you’ve got a gold mine that you can monetize.[38:52]

People Mentioned and Other Resources:

1. Podcast and Chill with Mac G: https://www.youtube.com/@podcastandchillnetwork

2. DJ SPU: https://www.youtube.com/@TheHustlersCornerSA/playlists

3. DJ Fresh: https://www.youtube.com/results?search_query=dj+fresh+podcast

4. Penwell: https://www.youtube.com/@konvo_za

5. The Daily Maverick: https://www.youtube.com/@DailyMaverickChannel/podcasts

6. Mail and Guardian: https://www.youtube.com/@MailandGuardianvideo/podcasts

Keep In Touch with Jon Savage:

Digital Savage Podcast: https://www.youtube.com/watch?v=A9z3cnCeu-s&list=PLvKgmakROju9t3f8tnzh3LQlYKewytA77

What’s your Poison Podcast: https://www.youtube.com/watch?v=mcPWyhybg48&list=PLvKgmakROju9FqUqvCXUqhdxmI78EXjWm

AMP Studios: https://ampdstudios.co.za/

Instagram:https://www.instagram.com/jonsavage/

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Military Veteran Joe Byerly of “From The Green Notebook” on Journaling (LST #110)

Mon, 02 Dec 2024 09:00:00 GMT

Learn Speak Teach Episode #110 with Joe Byerly.

There’s a certain magic in journaling. It is amazing how it transforms the abstract into something tangible, offering us a glimpse into our own minds. It’s a practice of deep listening, where the pages hold our secrets, struggles, and victories, allowing us to shape our inner narrative.

In this episode, Military veteran Joe Byerly helps us understand From the Green Notebook. Currently, Joe is an inspiring writer, journaling advocate.Joe also explores the transformative power of journaling and intentional self-improvement. He shares how journaling became a "Swiss Army knife" in his life, helping him uncover deeper issues, like stress at work, behind seemingly small frustrations.

Would you like to learn more about the Green Notebook? Listen to this episode!

Watch the full episode on Youtube: https://youtu.be/xVNkGtKIkQk

During this episode, you will learn about:

[01:18] Why Joe joined the military

[03:46] Joe’s decision to resign from the military

[08:51] The inception of From the Green Notebook podcast

[11:16] How Joe handles setbacks

[12:36] The three outcomes of setbacks

[17:40] How Joe handled distress at work following the loss of a colleague

[21:18] How Joe became a journaling advocate

[21:46] Joe’s book: My Green Notebook: Know Thyself Before Changing Jobs

[23:41] The importance of journaling

[29:34] How journaling has impacted Joe’s life

[32:49] The miracle morning routine

[35:02] How to get started with reading

[42:28] How to get started with journaling

[49:19] Joe’s future endeavors

[52 37] How to connect with Joe

From the Green Notebook Podcast: https://fromthegreennotebook.com/category/podcast/

X: https://x.com/jbyerly81

Website: https://fromthegreennotebook.com/

Key Takeaways:

• Failures are just data points. Setbacks are just data points. You learn something from them every time. [13:55]

• Resilience is a muscle that you build over time.[14:27]

• "Sometimes perfect is the enemy of action."- Joe Byerly [19:23]

• "You don't need more time. You simply need to decide." - Seth Godin [31:29]

• "When you read, you’re tapping into the collected wisdom of thousands of years of leadership knowledge."- Joe Byerly [36:35]

• It’s important to look at what’s going well in your life and make sure you’re focusing on those too, especially when journaling about your struggles. [48:38]

People Mentioned and Other Resources:

1. Miracle morning podcast: https://miraclemorning.com/

Keep In Touch with Joe Byerly:

From the Green Notebook Podcast: https://fromthegreennotebook.com/category/podcast/

X: https://x.com/jbyerly81

Website https://fromthegreennotebook.com/

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How To Identify And Understand Your Buyer To Simplify Growth w/ Christine Campbell Rapin (FMF #62)

Fri, 29 Nov 2024 09:00:00 GMT

Fifteen Minute Fridays episode #62 with Christine Campbell Rapin.

Are you wondering where your next client will come from? This episode is for you.

Our guest today, Christine Campbell Rapin, gives us a masterclass on how to get found by potential clients. She shares her wisdom on simplifying business growth and provides actionable plans to convert curious clients into paying clients.

Christine Campbell Rapin is the CEO and owner of CLEAR Acceleration Inc. She is an energetic, tell-it-like-it-is advisor, mentor, consultant, and speaker with over 25 years of experience in marketing, sales, and operations. Christine has worked with startups as well as some of the largest companies on the planet. To date, she has collaborated with more than 400 businesses worldwide, across various industries, generating a combined revenue exceeding one billion dollars.

Grab your notebook and pen, you’ll need to take some notes.

Watch the full episode on Youtube here: https://youtu.be/RMUYsKpx6J4

Quote Of The Day:

“Grit gets you started, but strategy keeps you in the game.” - Christine Campbell Rapin

Timestamp:

[01:31] How to find more clients: where we get it wrong

[02:21] What is a buyer?

[03:08] Foundations of finding a buyer

[05:37] You need a strategy to move potential clients from curious to paying clients

[07:14] Likable expert versus must-hire expert

[12:01] The essence of leadership in business

[12:31] Do you have a business roadmap?

[14:48] Connect with Christine

LinkedIn: https://www.linkedin.com/in/christinecampbell1/

Website: https://christinecampbellrapin.com/

Instagram:https://www.instagram.com/christine.campbell.rapin/

YouTube: https://www.youtube.com/channel/UCMZGLFtL621nUWS7WEFbJDQ

[15:51] Integration assignment

Key Takeaways:

• “The first of the three foundations every business on the planet needs to understand is that you absolutely have to know what is happening in your buyer's head.” –Christine Campbell Rapin [03:51]

• “A lot of people have tactics, but very few people have the time and discipline to sit and answer the simple, simple questions that unlock everything for movement. Because movement is the key. Movement is what builds your momentum.” –Christine Campbell Rapin [06:40]

• “A must-hire person is somebody that has a track record of getting results, a system for achieving repeatable results, and the skills to help your buyer predictably achieve those results.” – Christine Campbell Rapin [08:01]

• “If the value is not higher than the investment, you will never reach an agreement because you’re a luxury, not an essential component to getting results.” – Christine Campbell Rapin [09:51]

• “You need to spend time with more potential buyers and stop wasting time with people who are not going to be your business.” – Christine Campbell Rapin [16:37]

Integration Assignment:

Step #1: Post notes around your workspace with the definition of a buyer.

Step #2: As you’re out making friends with strangers, meeting someone at Starbucks, or in a networking space, always be listening and asking yourself: Do I recognize a buyer here?

Keep In Touch with Christine Campbell Rapin:

LinkedIn: https://www.linkedin.com/in/christinecampbell1/

Website: https://christinecampbellrapin.com/

Instagram:https://www.instagram.com/christine.campbell.rapin/

YouTube: https://www.youtube.com/channel/UCMZGLFtL621nUWS7WEFbJDQ

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Ask Me Anything w/ Mark Schaefer at GrowGetters ONLY (GG #10)

Mon, 18 Nov 2024 09:00:00 GMT

Ask Me Anything w/ Mark Schaefer at GrowGetters ONLY (GG #10)

Real Talk with GrowGetters Episode #10 with Mark Schaefer.

Welcome to another exciting sneak peek into the insights provided in the GrowGetters Only collective. In this exclusive “Ask Me Anything” at GrowGetters Only, we are joined by Mark Schaefer, a globally recognized keynote speaker, a Top Voice in Personal Branding, a marketing strategist, a futurist, and the bestselling author of ten books, including Belonging to the Brand: Why Community Is the Last Great Marketing Strategy.

In the episode, Mark begins by sharing insights from his upcoming book, Audacious. Additionally, he highlights three key distinctions between a community and an audience and discusses the importance of cultural differences for international brands seeking to build strong communities.

As the conversation unfolds, Mark offers valuable insights into how to support individuals in launching their personal brands and shares strategies for fostering engagement and connection within communities.

He also highlights common mistakes people often make when building a community and provides practical advice on how to maintain control within it. Finally, we discuss the impact of membership fees on community members.

Don’t forget to check out the previous episode with Mark Schaefer.

• LST#61 w/ Mark Schaefer: https://realbusinessconnections.com/podcast/markschaefer/

During this episode, you will learn about:

[00:00] Intro

[01:37] Who is Mark Schaefer?

[02:42] Join the GrowGetters community:https://growgettersonly.com/ben/

[04:16] Mark’s upcoming book, ‘Audacious’

[12:03] Three key distinctions between a community and an audience

[19:53] Is it easier for brands to build communities in Europe or America?

[20:24] Importance of cultural differences for international brands in building community

[26:31] Effective way to support someone in building and launching their personal brand

[30:07] How to foster a greater sense of community and engagement

[35:01] Mistakes Mark made before gaining insight into personal branding

[39:27] Marketing strategy for audiences moving at different speeds

[42:37] Merging communities

[44:59] Mistakes people make when building a community

[48:43] Should you hire a fractional Chief Marketing Officer (CMO)?

[52:33] How to maintain control of your community

[55:06] Should Community Members Pay for Membership?

Key Takeaways:

• In the current world of AI, being competent is not enough; we need to ignite the human spark of creativity to thrive and survive. ~Mark Schaefer [05:28]

• The difference between a community and an audience is that in a community, people know each other and are driven by a shared purpose. ~Mark Schaefer [12:40]

• When creating an international community, English is essential, as it serves as the global language of business. ~Mark Schaefer [20:01]

• Cultural sensitivity is essential for international brands in building community. ~Mark Schaefer [21:26]

• You may not be able to create something that makes everyone happy, but you might be able to create something that makes the right people happy. ~Mark Schaefer [41:04]

• “Every successful online community has an offline component.” ~Mark Schaefer [45:56]

People Mentioned and Other Resources:

1. Belonging to the Brand: https://bit.ly/3Z9Yv4n

2. Marketing Rebellion: https://bit.ly/4ee5uAb

Keep In Touch with Mark Schaefer:

Website: https://businessesgrow.com/

Twitter: https://twitter.com/markwschaefer

LinkedIn: https://www.linkedin.com/in/markwschaefer/

Instagram: https://www.instagram.com/markwschaefer/

Facebook: https://web.facebook.com/mark.schaefer3

YouTube: https://www.youtube.com/user/MWSchaefer

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Ask Me Anything w/ Steve D. Sims at Growgetters ONLY (GG #09)

Mon, 11 Nov 2024 09:00:00 GMT

Real Talk with GrowGetters Episode #09 with Steve D Sims.

Many entrepreneurs strive for perfection before embarking on new ventures, believing that flawless execution is essential for success. However, this relentless pursuit can lead to paralysis, hindering progress and causing them to miss valuable opportunities for growth and learning along the way.

In this exclusive "Ask Me Anything" from my community, GrowGetters Only, Steve D. Sims, the “Real Life Wizard of Oz” and founder of the internationally renowned luxury concierge service Blue Fish, shares powerful insights into how he helps entrepreneurs and salespeople succeed.

He emphasizes the importance of attracting clients who truly align with your values while repelling those who don't, a strategy that saves time and energy.

Steve dives into the debate of product quality versus packaging, emphasizing that perfection can lead to paralysis. Instead, he advocates for taking action, learning from your failures, and improving along the way. He shares valuable insights on balancing big goals with self-compassion, reminding us that success comes from getting comfortable with discomfort and constantly pushing boundaries.

Finally, we explore the common themes that define success and the impact of mindset on prospective clients' purchasing decisions. With a couple of best-selling books, including Bluefishing, The Art of Making Things Happen, and Go For Stupid, Steve’s unique perspective invites us to rethink our approach to business and personal growth.

During this episode, you will learn about:

[00:15] LST #56 with Steve D Sims: https://www.youtube.com/watch?v=AlE4xViMpBI

[00:37] Join the GrowGetters community: https://growgettersonly.com/

[01:48] Know more about Steve Sims

[07:53] Access Steve's book for free: LINK MISSING…..

[08:25] How does he empower entrepreneurs and salespeople?

[15:10] What comes first, the quality of the product or the packaging?

[23:31] Balancing big goals with self-grace

[29:22] Does Steve have a coach?

[32:16] What is the common theme that defines success?

[41:11] The impact of mindset on prospective clients' purchasing decisions

[44:27] Steve's upcoming event in New York: LINK MISSING...

[48:47] Insights from SpaceX rocket failure

[52:14] GrowGetters community schedule

Key Takeaways:

• “Successful, powerful people are poor people with a lot of money.” ~Steve D Sims [10:18]

• In marketing, when you try to capture everyone, you capture no one. [11:16]

• “A half-baked idea with implementation will always outperform a perfect idea with zero implementation.” ~Jay Abraham [15:16]

• If you focus on perfection, you end up with paralysis. [15:38]

• “Your imperfections are your perfections.” ~Steve D Sims [16:03]

• "Get going, and then get good." [16:18]

• If you're getting a 'no,' you are either asking the wrong question or the wrong person. [23:50]

• ”Get comfortable with being uncomfortable.” [24:21]

• “How you do one thing is how you do everything.” ~Steve D Sims [28:35]

• "People don’t get into business with opportunities; they get into business with people." ~Steve D Sims [37:05]

• Successful and powerful people focus on making an impact, not on the money. [38:34]

• “Your brain receives what it's ready for.” ~Steve D Sims [42:42]

• “Your life is your own damn fault.” ~Larry Winget [46:23]

• You don't have to be perfect to be successful. [47:42]

• You can't grow from success; you grow from the lessons learned when things go wrong. ~Steve D Sims [50:36]

People Mentioned and Other Resources:

1. Elton John

2. Elon Musk

3. Jay Abraham

4. Jim Kwik

5. Larry Winget

6. Go For Stupid: https://amzn.to/3XXuRA8

7. Bluefishing: https://bit.ly/4h0mixf

Keep In Touch with Steve D Sims:

Website: https://www.stevedsims.com/

X: https://x.com/stevedsims

LinkedIn: https://www.linkedin.com/in/stevedsims/

Instagram: https://www.instagram.com/stevedsims/

YouTube: https://www.youtube.com/stevedsims

Facebook: https://web.facebook.com/groups/stevedsims/

Ranking FIRST on Youtube For Your Niche w/ Roger Wakefield (LST #109)

Mon, 04 Nov 2024 09:00:00 GMT

Learn Speak Teach Episode #109 with Roger Wakefield.

Watch the full episode on YouTube here: https://youtu.be/sAMS0Nk321Y

YouTube is the second largest search engine in the world. If you have a channel on the platform, how can you ensure your content is easily found? What can you do to rank first on YouTube? According to Roger Wakefield, SEO plays a major role in ranking your content first on YouTube. He also emphasizes the importance of consistency, creating engaging content, and actively engaging with your community.

Roger is the owner of the Roger Wakefield Plumbing Education YouTube channel, host of the Trade Talks Podcast, and creator of the Wakefield App, which helps people in trades master their skills. A plumbing expert, Roger has become a blue-collar social media influencer through continuous learning and engagement.

In this episode, Roger shares valuable insights on getting started and ranking first on YouTube, and reaching the point where you can monetize it. He also explains why more people should join the trades, how they can grow their businesses, and the power of lifelong learning.

Grab your notebook and pen—you’ll want to take notes!

During this episode, you will learn about:

[01:47] How to rank on YouTube, according to Roger

[05:24] Roger’s ambitions when he was younger

[07:04] How to get started on YouTube

[09:27] Why you should consider a career in the trades

[11:24] Why are people not entering the trades?

[13:01] Great opportunities for entrepreneurs to explore

[15:41] Common marketing mistakes and what Roger did right

[22:29] What Roger did wrong when he started his YouTube channel

[26:08] A breakdown of one of Roger’s highest-performing videos

[30:59] The importance of being a lifelong learner

[34:28] Rising above the average

[36:26] The power of hiring talent

[38:30] Roger’s advice to a YouTube beginner

[42:09] Roger’s advice to an intermediate YouTuber

[45:22] What’s next for Roger on YouTube?

[50:44] How to support and connect with Roger Wakefield

Key Takeaways:

• Every business should have a YouTube channel. It’s the second-largest search engine in the world. [03:26]

• "Most of the entrepreneurs I know who are millionaires are plumbers, electricians, and HVAC techs." — Roger Wakefield [10:29]

• For every 10 people who retire each year, only about 4 new people are entering the trades. [10:40]

• Google looks for EEAT: Expertise, Experience, Authority, and Trustworthiness. [17:10]

• "We can all practice, but if we practice doing something wrong, we’re just going to get better at doing it wrong." — Roger Wakefield [24:21]

• If you provide content that helps people, they’ll watch it. [28:04]

• "If you're not trying to be the very best, why not? The best make more money, get paid the most, and have the best job opportunities." — Seth Godin [32:10]

• If we want to provide the best service for our customers, we need to try to become the best.. [32:58]

• "If you can't tell me in under seven words what your channel is about, YouTube has no idea what your channel is about." — Roger Wakefield [39:26]

• "If you're growing a company, grow one that you never want to sell." — Roger Wakefield [49:38]

• Tradespeople built or maintain nearly everything we see in the world. There’s nothing you can look at that tradespeople did not build. [51:28]

• People buy from those they know, love, trust, and feel connected to. [54:21]

Keep In Touch with Roger Wakefield:

Trade Talks Podcast: https://www.youtube.com/@TheTradeTalks2.0

Roger Wakefield Plumbing Education Channel: https://www.youtube.com/@RogerWakefield/

Wakefield App: https://wakefield.app/subscribe

Instagram: https://www.instagram.com/therogerwakefield/

TikTok: https://www.tiktok.com/@therogerwakefield/

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Leadership Lessons From Baseball with Damon Lembi (FMF #61)

Fri, 01 Nov 2024 08:00:00 GMT

Fifteen Minute Fridays episode #61 with Damon Lembi.

Life is a marathon, not a sprint. Learn to take small steps along the way and never stop learning.

Damon Lembi is the CEO of The Learn It All Leader. He brings over 20 years of experience as a CEO and has a background in baseball. According to Damon, many of the leadership skills he applies today are borrowed from his baseball career.

In this episode, Damon joins Ben Albert for a thought-provoking conversation on transforming lessons from sports into leadership skills. Damon shares how his baseball career continues to influence his leadership and how different coaches impacted his life. He also emphasizes the importance of executing what we learn.

Damon highlights the power of taking small steps when implementing something new in our lives.

Quote Of The Day:

"Leaders are not born or made. They are constantly in the making." — Damon Lembi

Timestamp:

[01:33] Are leaders born or made?

[02:45] Bullies and leadership

[04:01] Damon’s baseball career

[05:47] How sports inspire leadership

[07:56] What does a bad leader look like?

[10:09] How Hall of Fame coaches operate

[13:37] Connect with Damon

LinkedIn: https://www.linkedin.com/in/damonlembi/

Website: https://www.learnit.com/

Learn It All Podcast: https://open.spotify.com/show/1nEHAEkgsTdZvNOTzRk7hZ

[15:42] Integration assignment

Key Takeaways:

• "Now more than ever, it's important to know how to learn. The reason is that the average lifespan of a skill is six months." — Damon Lembi [06:47]

• "Bad leaders don't provide psychological safety for people to try things, and they aren't supportive of their team." — Damon Lembi [08:27]

• "Bad bosses are those who put themselves in the spotlight when things are going well, but play the victim when things aren't." — Damon Lembi [09:11]

Integration Assignment:

Whatever you are learning, take it from learning to execution.

Keep In Touch with Damon Lembi:

LinkedIn: https://www.linkedin.com/in/damonlembi/

Website: https://www.learnit.com/

Learn It All Podcast: https://open.spotify.com/show/1nEHAEkgsTdZvNOTzRk7hZ

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Authenticity in Media w/ Jazzy T of JazzCast Pros (RBC #149)

Mon, 28 Oct 2024 03:01:00 GMT

Rochester Business Connections #149 with Jazzy T.

Watch the full episode on Youtube: https://youtu.be/rI-Hs94iC-Y

In an era where authenticity reigns supreme, one voice has gone through the changing trends of media transformation with grace and innovation. Meet Jazzy T, a talented broadcaster with years of experience in radio and podcasts.

In this episode, we take you on an exciting journey through the ever-shifting landscape of audio entertainment. Joining us today is Jazzy T, with a wealth of experience. She shares her remarkable story from being a college radio host to building a successful casting business and now championing voices through her podcast network.

Jazzy T shares great lessons on adapting in media, showing how things have changed from the smooth, polished style of traditional broadcasting to the more casual and authentic vibe of podcasting. She discusses how to connect with listeners, the importance of building a personal brand and staying true to oneself across different platforms. Jazzy also talks about her unique services to podcast creators and the behind-the-scenes process of making a podcast come to life.

Are you an upcoming podcaster or a seasoned radio pro curious about the behind-the-scenes magic of audio production? Tune in as Jazzy T shares her story and offers a roadmap for handling the modern media web while staying true to your unique voice.

It's time to transform your passion into a podcast, your voice into a brand, and your stories into a legacy!

During this episode, you will learn about:

[01:27] The rewarding aspects of working in media

[02:44] The origin of Jazzy T's casting business

[06:01] How Jazzy T's began her radio career as a college freshman

[09:52] The difference between traditional broadcasting and podcasting

[10:43] Why you don’t need to focus on mastering a traditional broadcast voice

[12:36] The significance of understanding your audience

[19:06] The evolution of Jazzy T's career focus toward empowering others

[20:47] How networking events can lead to important business connections

[24:06 The importance of branding and cover art in podcasting

[26:35] The full-service podcast production process

[27:36] The value of weekly accountability meetings with clients

[31:40] Maintaining high standards and quality control in podcast production

[37:17] How to connect with JazzCast Pros Network

Instagram: https://www.instagram.com/jazzytonair/

Website: https://www.jazzcastpros.com/

Key Takeaways:

• Sharing other people's stories and providing a platform for them to showcase their talents is one of the most rewarding aspects of working in media. [01:27]

• “Don't even bother trying to learn the broadcast voice. Traditional broadcasting is on its way out the door, unfortunately.” ~ Jazzy T [11:17]

• “In podcasting, you get to completely be yourself because the audience is coming and falling in love with the host.” ~ Jazzy T [15:08]

• “In podcasting, authenticity is the number one thing that you have to be.” ~ Jazzy T [15:32]

• Networking events like Growgetters can lead to valuable business connections in the podcasting world. [20:47]

• “When you do get production services from us, it comes with a weekly accountability meeting as well.” ~ Jazzy T [27:36]

• “Inconsistency is not a good listening experience” ~ Ben Albert [32:53]

People Mentioned and Other Resources:

1. Tupac

2. Dr. Alex Lyon

3. Brendan Kumarasamy

4. Merchon Hargrave

5. High Vibe Table Talks

6. The Doze Podcast

7. Growgetters Only

Keep In Touch with Jazzy T:

Instagram: https://www.instagram.com/jazzytonair/

Website: https://www.jazzcastpros.com/

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The Greatest Infomercial Scam of All Time? (Bite #12)

Mon, 21 Oct 2024 11:34:27 GMT

What if you could make money while you sleep—without any experience, sales skills, or even inventory? Sounds like a dream, right? That’s exactly what Jeff Paul promised in his infamous infomercial, "Shortcuts to Internet Millions."

But is it too good to be true? I’m breaking it all down, reacting to the wild claims and so-called “success stories” from people who swear by Jeff’s system. Is this just another scam, or could there be something more to it?

Hit play and find out!

Watch the full episode on Youtube: https://youtu.be/c0Qi2Jd5Woo

Key Highlights From The Episode:

[00:34] The Jeff Paul Infomercial

[06:44] Jeff Paul’s journey before discovering “Shortcuts to Internet Millions”

[08:00] How Jeff’s internet system works

[09:28] Comments from successful clients

[13:19] How long does it take to start making money from Jeff’s Internet Millions system?

[20:03] Advantages of Jeff’s shortcuts to internet millions

[23:35] The cost of Jeff’s internet millions system and its special offer

[26:42] How simple is it to use Jeff’s shortcuts to Internet Millions System?

[40:56] The ultimate shortcut: “10 free instant website businesses guaranteed to make you money”

Golden Nuggets:

• If it sounds too good to be true, it probably is most of the time. [18:26]

• Anyone can promise to help you make more money, but the proof is in the results. [45:01]

Listen on…

Spotify: https://open.spotify.com/show/6GIUXbsHXx0OSgPFED1sg8

Follow me...

Instagram: www.instagram.com/realbenalbert

LinkedIn: https://www.linkedin.com/in/realbenalbert/

OUR WEBSITE: www.realbusinessconnections.com

Podcasting and YouTube Mastery: Member Only Q+A w/ Chris Van Vliet (GG #08)

Mon, 14 Oct 2024 08:00:00 GMT

Real Talk with GrowGetters Episode #08 with Chris Van Vliet.

Podcasting and YouTube content creation are accessible to everyone, but standing out is key. In this private Q&A, Chris Van Vliet, a four-time Emmy Award-winning TV host, YouTuber, and podcaster with over 1 billion views, shares the secrets to his success and why he chose to focus on interviewing pro wrestlers.

He reflects on interviews with stars like Tom Cruise, The Rock, and John Cena, stressing that consistency has been crucial to his growth. Chris also explains how he crafts engaging questions and handles tough interviews.

For aspiring podcasters, Chris highlights the importance of consistency, clear sound, and quality video to build a top-notch show. He also shares YouTube tips, emphasizing the power of strong thumbnails and titles, especially for YouTube Shorts.

Don’t forget to check out previous episodes with Chris Van Vliet.

• LST #70 w/ Chris Van Vliet: https://www.youtube.com/watch?v=8F2f8YDKIeI

• LST #36 w/ Chris Van Vliet: https://www.youtube.com/watch?v=644XiSXLLzk

During this episode, you will learn about:

[01:00] Join the growgetters community: https://growgettersonly.com/

[02:36] Chris Van Vliet’s back ground

[05:33] YouTube (Main) Channel: https://www.youtube.com/ChrisVanVliet

• YouTube (Clips) Channel: https://www.youtube.com/@CVVCLIPS/videos

[07:41] How did Chris reach 1 billion views on his CVV YouTube channel?

[10:17] What inspired Chris to focus on interviewing professional wrestlers?

[13:30] The craziest thing Chris has ever done

[15:06] The content that has generated the best ROI

[16:54] His experience interviewing renowned professional wrestlers

[19:39] What keeps Chris focused on his niche?

[22:37] His process for asking compelling questions that elicit interesting stories from his guests

[26:23] His favorite wrestler while growing up

[27:13] How Chris deals with difficult interviews

[31:00] Has anyone ever inspired him during one of his interviews?

[35:00] How to become a full-time podcaster

[40:13] Sacrifices Chris has made on his podcasting journey

[45:10] “Chris Van Vliet’s main YouTube channel and the key things we can learn from it: https://www.youtube.com/ChrisVanVliet

[47:45] YouTube (Clips) Channel: https://www.youtube.com/@CVVCLIPS/videos

[48:19] How to choose a thumbnail for YouTube Shorts

[49:12] How to keep in touch with Chris Van Vliet

• YouTube (Main) Channel: https://www.youtube.com/ChrisVanVliet

• YouTube (Clips) Channel: https://www.youtube.com/@CVVCLIPS/videos

• Website: https://chrisvanvliet.com/

Key Takeaways:

• ”If you are willing to do what other people aren’t willing to do, you’re going to get the results that other people aren’t willing to get.” ~Chris Van Vliet [15:53]

• “If you can trade your expectations for appreciation, you will never be disappointed.” ~Tony Robbins [17:54]

• It’s difficult to succeed when trying to be a jack of all trades. [21:254]

• "Control the controllable." ~John Cena [31:33]

• “Sometimes the best things in life are the things that don’t happen.” ~Dwayne Johnson (The Rock) [32:51]

• “In podcasting, perception is reality.” ~Chris Van Vliet [37:38]

• Having a clear sound and quality video is vital in podcasting because it creates the perception that your podcast is top-notch. [37:50]

• “The best thing about podcasting is that anybody can do it, but the worst thing about podcasting is also that anybody can do it.” ~Chris Van Vliet [38:16]

• “You are an accumulation of all the decisions that you’ve made.” ~Chris Van Vliet [43:15]

• Thumbnails are the most crucial element of a YouTube channel. [45:15]

• You can have the greatest content on the planet, but unless you have a great thumbnail and a great title, nobody is ever going to click on it. [45:36]

• People read thumbnails the same way they read a book: from left to right. [46:12]

Keep In Touch with Chris Van Vliet:

Website: https://chrisvanvliet.com/

Free LinkedIn Ads Masterclass w/ AJ Wilcox (LST #108)

Mon, 07 Oct 2024 08:00:00 GMT

Learn Speak Teach Episode #108 with AJ Wilcox.

Watch the full episode here: https://youtu.be/f8G3wsEn6SY

A lead isn’t just a lead; we seek quality prospects who can elevate our businesses. With LinkedIn ads, you have the opportunity to target individuals based on their professional identity, an advantage that no other platform offers.

In today’s episode, Ben Albert sits down with AJ Wilcox, a LinkedIn Ads Fanatic, Host of The LinkedIn Ads Show, and CEO of B2Linked. In this episode, AJ Wilcox shares the story behind his passion for LinkedIn ads, revealing the unique features that set this platform apart from other social media advertising options. Additionally, he discusses the cost of LinkedIn advertising and explores the various targeting options available to maximize your ad’s effectiveness.

One of the central themes of this episode is the LinkedIn Thought Leader Ads, which offer the ability to boost a personal post and enhance visibility. AJ offers a comprehensive step-by-step guide for creating LinkedIn Thought Leader Ads and provides valuable insights on selecting the ideal thought leader to promote. He emphasizes that a thought leader should be enthusiastic about representing the company and possess institutional knowledge about the company, its products, and its customers.

It’s time to master LinkedIn ads!

During this episode, you will learn about:

[01:10] The story behind AJ Wilcox’s passion for LinkedIn ads

[03:12] What sets LinkedIn ads apart from other social media ads?

[04:30] Why people are not investing in LinkedIn ads

[05:53] The cost of LinkedIn advertising

[07:28] LinkedIn’s ad targeting options

[13:09] Should you run LinkedIn ads on your personal profile or company page?

[13:27] LinkedIn Thought Leader Ads

[15:45] Step-by-step guide on how to create LinkedIn Thought Leader Ads

[23:18] Should you use a single image, text, or video ad?

[30:07] Case study of a successful client

[32:55] How do you choose a thought leader to promote?

[36:47] Integration assignment

[39:05] Podcast: The LinkedIn Ads Show: https://b2linked.com/podcast/

[40:29] Follow and support AJ Wilcox

LinkedIn: https://www.linkedin.com/in/wilcoxaj/

Podcast: https://b2linked.com/podcast/

Key Takeaways:

• With LinkedIn ads, you can target people based on their professional identity, something that isn’t possible on any other platform. [03:13]

• Although LinkedIn ads are more expensive than Meta ads, sales teams often discard 90% of Meta leads because they don’t meet the right criteria and aren’t suitable potential customers. In contrast, all leads generated from LinkedIn are high quality and are retained. [06:38]

• LinkedIn Thought Leader Ads offer the ability to boost a personal post. [13:27]

• Video ads are more engaging, allowing people to quickly get to know, like, and trust you. [23:22]

• “People buy from people.” ~Ben Albert [31:50]

• A thought leader for an ad should be someone who is not only willing but also has institutional knowledge about the company, its products, and its customers. [32:55]

People Mentioned and Other Resources:

1. Michael Jordan

Keep In Touch with AJ Wilcox:

Website(Company): https://b2linked.com/

Website(Personal): https://ajwilcox.com/

LinkedIn: https://www.linkedin.com/in/wilcoxaj/

X: https://x.com/wilcoxaj

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Digital Doppelgängers w/ Andrew Davis (LST #107)

Mon, 30 Sep 2024 08:00:00 GMT

Learn Speak Teach Episode #107 with Andrew Davis.

Since its invention, artificial intelligence (AI) has been advancing steadily, revolutionizing how we live and work. Contrary to popular belief, AI enhances creativity by improving our capabilities and performance in various tasks.

Joining us today is Andrew Davis, a bestselling author and internationally acclaimed keynote speaker. In the episode, we dive into the fascinating world of digital doppelgängers. Andrew defines a digital doppelgänger as a virtual version of yourself that can perform tasks more effectively, swiftly, and efficiently than you could on your own.

Andrew introduces Drewdini, his digital doppelgänger, and provides practical tips for creating your own. He also discusses the most effective prompts for ChatGPT when developing a digital doppelgänger.

The discussion also explores the future of AI and the ethical considerations of using it without disclosing it to your audience. Andrew emphasizes the importance of transparency, noting that openly sharing your use of AI can foster greater trust with your audience.

Additionally, Andrew reveals why he integrates personal learning moments into his speeches and how this approach resonates with audiences. Tune in to uncover Andrew’s unique formula for delivering powerful speeches and learn how he selects topics for his keynote addresses.

Finally, learn what distinguishes Andrew as a top-rated global speaker and gain valuable insights into the three distinct audiences every speaker should address.

During this episode, you will learn about:

[01:22] Who is Drewdini?

[02:51] Email Drewdini: drewdini@monumentalshift.com

[05:15] What is a digital doppelgänger?

[07:49] How to start building your own digital doppelgänger

[11:14] The best prompts for ChatGPT when creating a digital doppelgänger

[18:39] What to anticipate in the future of AI

[21:23] LST #74 with Julia McCoy: https://www.youtube.com/watch?v=rETNEKPlLz8

[22:11] Is it ethical to use AI without the viewer's knowledge?

[32:58] Why Andrew takes his audience on a journey through his personal learning moments in his speeches

[34:36] Andrew's formula for delivering a speech

[35:43] The Lumiere's Law

[38:02] How he determines the topics for his keynote speeches

[43:40] What makes Andrew stand out as one of the top-rated speakers globally?

[45:48] The three different audiences you are always addressing at every speaking event

[47:49] How to support and get in touch with Andrew

LinkedIn: https://www.linkedin.com/in/drewdavishere/

Website: https://www.akadrewdavis.com/

Key Takeaways:

• A digital doppelgänger is a virtual version of yourself that can help you perform tasks better, faster, and more efficiently than you could on your own. [05:15]

• You can get up to 30% better output from your GPT model if you treat it like a human. [16:37]

• In the future, we might be able to monetize AI by giving it a piece of ourselves. [18:52]

• "What makes a great speech is inviting people to go on a journey with you to find an answer that might be the right answer but isn't presented as if it's the only answer." ~Andrew Davis [32:58]

• “We tend to use new technologies with the lens of the old technologies.” ~Andrew Davis [35:48]

People Mentioned and Other Resources:

1. Matthew Hussey

2. Air AI

Keep In Touch with Andrew Davis:

Website: https://www.akadrewdavis.com/

LinkedIn: https://www.linkedin.com/in/drewdavishere/

Instagram: https://www.instagram.com/drewdavishere

YouTube: https://www.youtube.com/c/AndrewDavisSpeaker

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AB²C Lunch Break Live – Unconventional Strategies

Mon, 23 Sep 2024 08:00:00 GMT

AB²C Lunch Break Live – Unconventional Strategies (LIVE ON LINKEDIN)

Your Panel:

Brandon Eastman: http://www.linkedin.com/in/brandonseastman/

Christine Smith: http://www.linkedin.com/in/christinesmith34/

Ben Albert: https://www.linkedin.com/in/realbenalbert/

Andrew Biernat: https://www.linkedin.com/in/andrewjbiernat/

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What is Relationship Marketing w/ Jessika Phillips (LST #106)

Mon, 16 Sep 2024 08:00:00 GMT

Learn Speak Teach Episode #106 with Jessika Phillips.

You can WATCH the full episode here: https://youtu.be/CRVZFXoHNrM

Building strong relationships with customers is essential in modern marketing. By embracing a serving-over-selling mindset, businesses can build trust and loyalty, leading to increased repeat and referral business while reducing the need for costly advertising.

In this engaging episode, Jessika Phillips, the Queen of Relationship Marketing and founder of NOW Marketing Group, shares her personal journey and marketing insights. Jessika shares how the lotus flower serves as a metaphor for her life, symbolizing growth and resilience in the face of adversity.Just as the lotus blooms beautifully even in muddy waters, Jessika believes that no matter what your backstory is or what challenges you face, you can rise and determine your destiny.

From losing her corporate job due to illness to building a thriving business, Jessika’s journey is a testament to creating one’s own destiny, no matter where you start. She discusses the unique culture of her marketing agency NOW Marketing Group, which prioritizes building strong relationships rather than just driving sales.

Throughout the episode, Jessika discusses the importance of relationships in marketing. She underscores that relationships are the currency of business and provides actionable advice on how to develop the skills needed to build authentic relationships in marketing.

Additionally, Jessika shares the backstory of Social Media Week Lima, an event where creativity and passion converge. Tune in to find out how to build relationships with your ideal audience, which will increase repeat business from existing customers and generate new referrals, ultimately contributing to business growth.

During this episode, you will learn about:

[01:14] The significance of the lotus flower to Jessika

[03:30] Examples of moments where Jessika displayed the qualities of a lotus flower

[08:34] How she rebuilt her life after losing her corporate job due to illness

[10:06] The culture of Jessika’s marketing group

[12:01] How can we develop the skills to build strong relationships?

[15:17] Jessika’s superpower and kryptonite

[17:12] The connection between relationships and marketing

[21:09] The backstory of how Social Media Week Lima began

[29:30] Book your spot in the upcoming - Social Media Week Lima 2025: https://sociallima.com/

[31:14] Why relationships are important in marketing

[35:36] How the NOW Marketing Group helps you create relationships with your ideal audience to grow repeat, referral business

[38:18] How they deal with angry clients

[41:20] Belonging to the Brand: Why Community is the Last Great Marketing Strategy by Mark Schaefer: https://bit.ly/4dRnDol

[42:06] What the future looks like for Jessika

[44:12] Best way to reach out to Jessika

Website: www.jessikaphillips.com

Key Takeaways:

• "It doesn't matter where you have been planted, what your backstory is, or where you are starting right now. You create and determine your own destiny." ~Jessika Phillips [01:52]

• “The currency in business is relationships.” ~Jessika Phillips [09:50]

• The sense of belonging isn't just about us; it's about caring for others and making them feel safe and valued through authentic, relational questions. [12:51]

• Nowadays, 80% of buying decisions start online, and 60% of the sales cycle is complete before a potential customer engages with a representative from your business. [17:31]

• Our name and relationships are the only things we truly own in this world. [31:25]

• "If a client isn't growing with you, they are dying with you." ~Jessika Phillips [34:37]

Keep In Touch with Jessika Phillips:

Website: www.jessikaphillips.com

LinkedIn: https://www.linkedin.com/in/jessikaphillips/

Facebook: https://web.facebook.com/RelationshipMarketingJessika/

Instagram: https://www.instagram.com/relationshipmarketingjessika/

Stories Sell - Member Only Q+A w/ Matthew Dicks (GG #07)

Mon, 09 Sep 2024 08:00:00 GMT

Real Talk with GrowGetters Episode #07 with Matthew Dicks.

Watch the full episode on Youtube: https://youtu.be/64XjGDgEOKM

Today, we are thrilled to have Matthew Dicks join us for a private Q&A episode with the GrowGetters ONLY community. Matthew is a renowned storyteller and the record holder for the most victories in the Moth StorySLAM competition.

Matthew discusses his renowned book Storyworthy and introduces his latest book, Stories Sell, which focuses on helping business professionals harness the power of storytelling to enhance their brand and grow their businesses. He highlights how techniques filmmakers and novelists use can be effectively applied in business storytelling.

During this episode, you will learn about:

[00:08] LST #4 w/ Matthew Dicks: https://realbusinessconnections.com/podcast/why-youre-a-bad-storyteller-and-what-to-do-about-it-w-matthew-dicks/

LST #63 w/ Matthew Dicks: https://realbusinessconnections.com/podcast/matthewdicks2/

[00:18] Join the GrowGetters community: https://growgettersonly.com/

[01:11] How many Moth StorySLAM and GrandSLAM championships has Matthew Dicks won?

[04:20] Matthew's book, Storyworthy: https://bit.ly/47aFBiS

[05:20] His new book, Stories Sell: https://bit.ly/3AWpXeU

[06:10] Where do stories come from in a business context?

[07:51] How to be a good storyteller

[14:01] How do you integrate storytelling in business?

[20:10] As a storyteller, how do you maintain focus on essential stories while dismissing distractions?

[20:30] TED Talk- Homework for Life: https://bit.ly/3kQBmW9

[25:53] How do companies share Matthew's stories?

[28:00] How to ensure your stories are relatable across cultures

[34:56] The process of discovering a story and connecting it to a theme

[41:18] Ways to elicit stories from people

[46:58] Tips for enhancing your confidence and stage presence when telling stories to large groups

[51:04] Connect and support Matthew Dicks

Website 1: https://matthewdicks.com/

Website 2: https://www.storyworthymd.com/

Key Takeaways:

• "The best friends you can have are the ones you can throw things at." ~Matthew Dicks [03:56]

• The same strategies that a filmmaker or novelist uses are also used in business stories. [06:14]

• "The best way to become a good storyteller is to tell lots of stories." ~Matthew Dicks [07:51]

• When integrating storytelling into business, begin by identifying the theme, meaning, or message you wish to convey. Then, find a story that aligns with that theme, meaning, and message. [14:27]

• To make your stories relatable across cultures, avoid cultural references whenever possible. [28:02]

• ”We don’t believe in great ideas; we believe in people who have great ideas." ~Matthew Dicks [30:32]

• “We are only as good as the things that are coming out of our mouths at the moment we are speaking.” ~Matthew Dicks [32:41]

• "We are only as good as what we have to say.” ~Matthew Dicks [33:56]

• About 80% of nervousness is pre-performance nervousness. [48:11]

People Mentioned and Other Resources:

1. Storyworthy: https://bit.ly/47aFBiS

2. Stories Sell: https://bit.ly/3AWpXeU

Keep In Touch with Matthew Dicks:

Website 1: https://matthewdicks.com/

Website 2: https://www.storyworthymd.com/

Twitter: https://twitter.com/matthewdicks

Instagram: https://www.instagram.com/storyworthymd/

LinkedIn: https://www.linkedin.com/in/matthew-dicks-84a95711/

Facebook: https://web.facebook.com/groups/storyworthybusiness/

YouTube: https://www.youtube.com/@storyworthybymatthewdicks8126

Linktr.ee: https://linktr.ee/storyworthymd

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Why Every Business Owner Should Have An Assistant w/ Rob Levin (FMF #60)

Fri, 06 Sep 2024 08:00:00 GMT

Fifteen Minute Fridays episode #60 Rob Levin.

As your business grows, the pace of change increases, making it increasingly difficult to keep up with the demands. Hiring an assistant not only sets you on the path to a better life but also allows you to focus on your unique abilities, which drive significant value for your company.

Today, Ben Albert interviews Rob Levin, a serial entrepreneur with over 30 years of experience helping SMBs improve their operations. Rob is currently the Chairman and Co-Founder of WorkBetterNow (WBN), a company that provides US-based small and midsize businesses with exceptional talent from Latin America.

Rob shares invaluable insights on why every business owner should consider hiring an assistant, emphasizing the strategic advantages and practical benefits this role can bring. He provides practical advice on where to start if you’re looking to hire an assistant and what to do once you’ve hired them.

Additionally, he discusses the critical decision of choosing between a full-time or part-time assistant, highlighting that a part-time assistant may limit your ability to fully maximize your capabilities.

Quote Of The Day:

“Every business owner should have an assistant.” ~Rob Levin

Timestamp:

[01:04] Quote of the day: “Every business owner should have an assistant.” ~Rob Levin

[01:21] Why every business owner should have an assistant

[03:09] Where should you begin if you’re looking to hire an assistant

[07:08] The advantage of hiring an assistant

[08:14] What you should do after hiring someone

[11:18] Should you hire a full-time or a part-time assistant?

[12:56] Website: https://www.workbetternow.com/e-guide-library/

[13:00] Questions to help you determine if you’re hiring people who meet your standards

[14:20] Integration assignment

[15:17] Connect and support Rob

Website: https://www.workbetternow.com/

Key Takeaways:

• “Every business owner should have an assistant.” ~Rob Levin [01:04]

• As your business grows, the pace of change continues to increase. [01:21]

• If you’re handling the administrative work in your business, you’re not focusing on the tasks that drive value.[02:03]

• Hiring an assistant sets you on the path to a better life and a more successful business. [07:08]

• Hiring a part-time assistant may limit your ability to fully maximize your capabilities. [12:04]

• “Your unique ability drives a lot of value for your company.” ~Rob Levin [14:53]

Integration Assignment:

Step #1: Write down a list of high-impact activities you could accomplish with an extra 10 hours per week.

Step #2: Record every task you perform over the course of two days. Once you have your list, evaluate whether each task could be delegated to someone else or if it falls within your unique abilities.

Keep In Touch with Rob Levin:

Website: https://www.workbetternow.com/

Facebook: https://web.facebook.com/workbetternow

Instagram: https://www.instagram.com/workbetternow/

LinkedIn: https://www.linkedin.com/company/work-better-now/

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https://www.youtube.com/@CreatorWizard

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How To Get Sponsored w/ Justin Moore of Creator Wizard (LST #105)

Mon, 26 Aug 2024 02:23:00 GMT

Learn Speak Teach Episode #105 with Justin Moore.

Watch the full episode on Youtube: https://youtu.be/v7OZR8JT_Ho

Securing your ideal sponsorships can significantly boost your success as a creator by unlocking your full earning potential. Mastering the techniques to secure these partnerships helps ensure you’re not missing out on significant opportunities and fully leveraging your potential.

In this enlightening episode, Ben Albert interviews Justin Moore, the founder of Creator Wizard, which helps creators find and negotiate their dream sponsorships. Justin dives into what sponsors truly seek when partnering with creators and highlights how understanding and aligning with a sponsor’s marketing goals can set you apart and make your pitch irresistible.

Learn how to navigate rejection when conducting psychographic research about your audience and discover how to leverage this research to showcase the genuine interest your audience has in potential sponsors’ products.

Justin also introduces the ROPE method and the ARC Framework, essential guides for effective pitching and understanding what brands seek through collaborations.

Tune in to discover whom to pitch, what to include in your proposal, and how to ensure your content aligns with sponsor expectations using the Sponsorship Wheel. Finally, Justin shares actionable strategies for securing repeat business and building lasting partnerships with brands.

Don’t miss these expert tips that could transform your approach to sponsorships!

During this episode, you will learn about:

[01:12] The hooks on Justin’s YouTube channel

[04:24] What sponsors seek when partnering with creators

[09:23] The audience-first offer principle

[10:08] Case study on where to start when reaching out to a brand – Step 1: Conduct psychographic research

[14:32] How to navigate rejection when conducting research about your audience

[18:36] How to utilize psychographic research data

[21:29] YouTube Link Missing

[24:53] The ROPE method: A guide to effective pitching

[28:38] The 3 goals brands aim to achieve through collaborations with partners (ARC Framework)

[32:36] Who do you send your pitch to?

[36:21] What kind of proposal should you send?

[39:20] Wizard’s Guild: https://www.wizardsguild.com/

[42:58] Ensuring quality content for your sponsors: The sponsorship wheel -https://www.creatorwizard.com/post/what-is-a-sponsorship-wheel

[45:48] How to secure repeat business from a brand

[54:09] Connect and support Justin Moore

Newsletter: www.creatorwizard.com/join

[54:36] Justin’s upcoming book - Sponsor Magnet: https://www.creatorwizard.com/sponsormagnet

Key Takeaways:

• Sponsors aren’t just interested in your followers and views; they’re focused on their own initiatives and marketing goals. Your role is to show them how sponsoring you can help achieve those objectives. [04:38]

• Psychographic research offers evidence that you can present to prospective sponsors, demonstrating that your audience is genuinely interested in their products. [18:36]

• Your pitch should be relevant to a current or past campaign by the brand. It should also be organic, connecting to work you have previously published, which shows that your audience has a genuine affinity for the brand. [24:57]

• To secure repeat business from a brand, maintain open communication, proactively reach out, assume the previous collaboration went well, and seek feedback on the success of the partnership. [45:48]

People Mentioned and Other Resources:

1. ElevenLabs

Keep In Touch with Justin Moore:

Website: https://www.creatorwizard.com/

Youtube: https://www.youtube.com/@CreatorWizard

TikTok: https://www.tiktok.com/@creatorwizard

Instagram: https://www.instagram.com/creatorwizard/

X: https://x.com/creatorwizard

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Hala Taha || The Lioness of Linkedin (Rebroadcast)

Fri, 23 Aug 2024 16:59:48 GMT

Learn Speak Teach Episode #59 with Hala Taha.

Hala’s LinkedIn Masterclass:

Grab the 40% off discount; https://yapacademy.io/products/linkedin-secrets-masterclass

Discount code: Podcast

Full show notes at: : https://realbusinessconnections.com/episode/halataha2/

During this episode, you will learn about:

[01:47] Introduction to the show

[02:00] Meet and greet; Hala Taha.The podcast princess and LinkedIn queen

[02:08] Previous episode with Hala; https://realbusinessconnections.com/episode/hala/

[03:12] Connect with Hala on LinkedIn; https://www.linkedin.com/in/htaha/

[03:45] How she got started on LinkedIn

[05:41] Why she chose to promote her podcast on LinkedIn

[08:00] How Hala grew her LinkedIn network

[12:37] Tips to expand your LinkedIn network

[17:52] How to scale up your LinkedIn likes and comments

[23:01] Things you’re doing wrong on LinkedIn

[23:41] Guidelines on using LinkedIn hashtags

[26:15] Enroll in Hala’s LinkedIn Masterclass and get a 40% discount. https://yapacademy.io/products/linkedin-secrets-masterclass Discount code: Podcast

[28:22] Mistakes to avoid on LinkedIn

[30:42] LinkedIn hacks you need to know

[33:56] Using LinkedIn for sales

[35:41] How to start your LinkedIn journey

[38:31] The advantages of building your brand on LinkedIn

[41:58] Connect with Hala Taha; https://www.linkedin.com/in/htaha/

[42:04] The Young and Profiting Podcast; http://bit.ly/3SeNQTO

[43:50] Engagement pods

Key Takeaways:

“You can be running full speed, but if you are running in the wrong direction, you are not gonna get anywhere.” ~ Ben Albert [12:09]

Videos on LinkedIn do not perform well. The only specific types of videos that perform well are the motivational Shareable Videos which have a positive skew that stands out in the feed [18:08]

LinkedIn considers your post low quality if you use big chunky paragraphs because chunky paragraphs don't keep users engaged or entertained [19:57]

When you are talking on social media, stay away from lecturing. You sound like you are lecturing when you give all the information, and you don't let people think for themselves [21:15]

When tagging on LinkedIn, don't tag anyone in your post if they won't respond within the first 90 minutes. [25:24]

You cannot add a link to a third-party website in the comments on LinkedIn. One of the main goals of any social media platform is to keep users engaged and entertained on the platform. If you link to a third-party website, you are taking them off the platform, which is against LinkedIn’s goals. [32:25]

“The longer you wait to make any sort of ask, the bigger the ask you can make.” ~ Hala Taha [34:45]

“If you have a personal brand on LinkedIn, you create so much job assurance for yourself.” ~Hala Taha [38:32]

People Mentioned and Other Resources:

Hala’s LinkedIn Masterclass:

Grab the 40% off discount; https://yapacademy.io/products/linkedin-secrets-masterclass

Discount code: Podcast

Keep In Touch with Hala Taha:

Website: https://www.youngandprofiting.com/

LinkedIn: https://www.linkedin.com/in/htaha/

Instagram: https://www.instagram.com/yapwithhala/

Twitter: https://twitter.com/YAP_Podcast

YouTube: https://www.youtube.com/channel/UCtz8s6nPLvrVQ4YhOJz6DSg

Last chance to Enroll in Hala’s LinkedIn Masterclass; Grab the 40% off discount; https://yapacademy.io/products/linkedin-secrets-masterclass

Discount code: Podcast

Jordan Harbinger || The Jordan Harbinger Show (Rebroadcast)

Tue, 20 Aug 2024 08:00:00 GMT

Learn Speak Teach Episode #68 with Jordan Harbinger.

Full Show Notes At: https://realbusinessconnections.com/episode/jordan-harbinger/

Watch The Episode on Youtube: https://youtu.be/TWObb0Gc76g

In this incredible episode, we are honored to welcome Jordan Harbinger, an American lawyer turned broadcaster. He shares what inspired him to start podcasting, the secret sauce that made his podcast popular, and the dos and don’ts of developing an effective podcast brand reputation.

Additionally, Jordan discusses the importance of building relationships in your podcasting journey and shares ways of building and maintaining strong relationships.

Jordan was the co-founder of The Art of Charm, a relationship coaching company, until 2018. Currently, he hosts The Jordan Harbinger Show, a show that receives over five million downloads per month, making it one of the most popular podcasts in the world.

On The Jordan Harbinger Show, Jordan shares the secrets, strategies, perspectives, and practical insights of the world’s most successful people.

Enjoy this episode as Jordan shares his inspiring journey and practical tips on how to build a successful brand.

During this episode, you will learn about:

[01:37] Introduction to the show

[04:40] The backstory that led Jordan to become an influential podcaster

[07:52] What inspired Jordan to start podcasting?

[15:00] The secret sauce that made Jordan’s podcast popular

[18:58] Dos and don’ts to develop an effective podcast brand reputation

[28:35] Why he transitioned from The Art of Charm, a relationship coaching company, to

The Jordan Harbinger Show which focuses on crime, secrets, and skills of the world’s

most brilliant & interesting people

[34:45] How Jordan was able to build and grow The Jordan Harbinger Show podcast in a significantly quick way after he fell out with his former partners

[41:55] The importance of building relationships in your podcasting journey

[48:13] Ways of building and maintaining strong relationships

[51:23] Rapid Fire Round

[55:23] How to support and connect with Jordan Harbinger: https://www.jordanharbinger.com/

Key Takeaways:

“Your reputation takes a lifetime to build and a moment to squander.” ~ Jordan Harbinger [22:52]
“Relationships are like an insurance policy that you can't buy with money.” ~ Jordan Harbinger [41:56]
“Dig the well before you're thirsty.” ~ Jordan Harbinger [43:20]
If you help others without requiring them to give you something in return, you bank a lot of social currency over time. [49:58]

People Mentioned and Other Resources:

Jeff Bezos: https://en.wikipedia.org/wiki/Jeff_Bezos

Keep In Touch with Jordan Harbinger:

Website: https://www.jordanharbinger.com/

Twitter: https://twitter.com/jordanharbinger

LinkedIn: https://www.linkedin.com/in/jordanharbinger/

Instagram: https://www.instagram.com/jordanharbinger/

Facebook: https://web.facebook.com/thejordanharbingershow

YouTube: https://www.youtube.com/channel/UCGLcx_fFZ3GlLXO5anHSm9w

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2. LST #56 w/ Steve D Sims || ‘Go For Stupid’ To Succeed in Business

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Child Trafficking and The Sound of Freedom Movie - Behind The Scenes w/ Paul Hutchinson (LST #104)

Mon, 12 Aug 2024 08:00:00 GMT

Learn Speak Teach Episode #104 with Paul Hutchinson.

Today, we’re excited to welcome Paul Hutchinson, the executive producer of the Sound of Freedom movie. Paul is also Co-Founder of Bridge Investment Group, which manages over $40 billion in assets.

In addition to his financial expertise, Paul is also the Founder of the Child Liberation Foundation and Liberating Humanity. He has dedicated his time and resources to making a significant impact in the fight against child trafficking.

During this episode, you will learn about:

[01:06] Sound of Freedom: https://www.imdb.com/title/tt7599146/

[02:16] Who was Paul’s mentor?

[05:20] Insights that Paul Hutchinson acquired from his mentor

[07:33] Paul’s experience with charity and the universal law of exchange

[13:19] How involvement with the Make-A-Wish Foundation transformed Paul

[15:01] How did he build a company valued at $40 billion?

[18:32] The laws of success by Paul Hutchinson

[19:18] A common misconception about faith

[20:10] The keys to success

[29:27] What inspired Paul to become involved in the fight against child trafficking?

[34:00] The backstory of Paul’s child rescue mission in Colombia

[38:35] The Sound of Freedom film

[43:44] What actions can parents take to support the fight against child trafficking?

[44:22] Statistics on sexual abuse

[45:45] The upcoming book, Sound of Freedom: www.soundoffreedombook.com

[47:08] How many rescue missions has Paul participated in?

[48:22] The Child Liberation Foundation: https://liberatechildren.org/

[51:08] What is the focus of ‘Liberating Humanity’?

[53:46] Recommended action steps

[53:20] Liberating Humanity: https://liberating-humanity.com/

[54:14] Child Liberation Foundation: https://liberatechildren.org/

Key Takeaways:

• The adage that experience is the best teacher is wrong. Somebody else’s experience is a much better teacher. [02:20]

• ”The most valuable piece of real estate you will ever own is the six inches between your ears.” [04:22]

• The average person donates about 2% of their annual income to charity.” [05:30]

• “Give until it hurts.” ~Paul Hutchinson [07:02]

• The ability to transform your business will be directly tied to the universal law of exchange. [07:16]

• “If you have to wake up to an alarm clock, you don’t have a big enough dream.” ~Paul Hutchinson [11:33]

• “You can use your talent to create massive good in the world.” ~Paul Hutchinson [14:32]

• To achieve success, you must clearly identify your destination. Once you have that clarity, the vehicles that will sustain and get you there will start to show up. [18:39]

• “Faith is a principle of power.” ~Paul Hutchinson [19:29]

• Expressing gratitude for things that have not yet happened in your life is the purest form of faith. [21:21]

• “You can be, do, and have anything you want. You just have to decide what it is, believe in it, visualize it, hold onto it, and be willing to do the work.” ~Paul Hutchinson [26:02]

• Hard work alone doesn’t guarantee success; you must have a clear vision of where you are going. [26:55]

• The majority of children who are trafficked come from broken homes, broken families, and dysfunctional foster care programs. [44:05]

• 92% of sexually abused children are abused by a family member or a neighbor. [44:23]

• Half of the women you know have been victims of sexual abuse at some point in their lives. [44:35]

People Mentioned and Other Resources:

1. LeBron James

2. Eduardo Verástegui

3. Abraham Lincoln

4. Harriet Beecher Stowe

5. How to Win Friends & Influence People: https://bit.ly/4fzZSlN

6. The Psychology of Achievement: https://bit.ly/3WR5Kj8

7. Little Boy: https://www.imdb.com/title/tt1810683/

8. Uncle Tom’s Cabin: https://bit.ly/4fCuDGH

Keep In Touch with Paul Hutchinson:

Website (Personal): https://www.paulhutchinsonofficial.com/

Website (Child Liberation Foundation): https://liberatechildren.org/

Website (Liberating Humanity): https://liberating-humanity.com/

—

Member Only Q+A w/ Anthony Trucks (GG #06)

Mon, 05 Aug 2024 08:00:00 GMT

Real Talk with GrowGetters Episode #06 with Anthony Trucks.

Watch the episode on Youtube: https://youtu.be/L1XL_RXrweA

In this episode, you get a behind-the-scenes look into the GrowGetters ONLY Collective, featuring our guest, Anthony Trucks, a former NFL athlete, American Ninja Warrior on NBC international speaker, host of the Aww Shift podcast, author of the “Identity Shift” book, and the founder of Identity Shift coaching. This was a member only Q+A.

In this Q+A, Anthony Trucks explores the powerful concept of “dark work,” which encompasses the behind-the-scenes efforts that fuel your success and optimize your identity for peak performance.

During this episode, you will learn about:

[00:34] LST #76 w/ Anthony Trucks: https://realbusinessconnections.com/podcast/anthonytrucks/

[00:48] Join the growgetters community for just $1: https://growgettersonly.com/

[01:28] A quick bio of our guest, Anthony Trucks

[03:44] What is the meaning of “Dark Work”?

[04:22] Having the dominator’s identity

[05:24] The definition of your identity

[12:38] What prompted Anthony to focus on mind-shifting?

[14:15] What is Anthony’s most powerful tool for overcoming limiting beliefs?

[20:34] What are some examples of small actions you can take to build momentum?

[21:28] Designing your dark work through action mapping

[31:12] Anthony’s journey of learning to speak extemporaneously: The Nightly 90!! Episodes on YouTube: https://www.youtube.com/@AnthonyTrucks1

[41:37] How can you make the most of curious energy?

[43:24] What are some valuable resources for young people who are unsure of their direction and want to cultivate the right mindset to get on track?

• The 7 Habits of Highly Effective People: https://bit.ly/46vhHyd

• Man’s Search for Meaning: https://bit.ly/4cgc2NH

[53:27] How to support and connect with Anthony Trucks

Instagram: https://www.instagram.com/anthonytrucks/

[55:25] What is Anthony’s experience with self-control?

Key Takeaways:

• Dark work is the work you do in the dark that allows you to shine in the light. It’s how you optimize your identity for peak performance. [03:45]

• “What you create, the process creates you.” ~Anthony Trucks [04:13]

• You cannot attain or sustain any goal or vision in life that is above your current identity. [05:17]

• “Your identity is who you are when you are not thinking about who you are.” ~Anthony Trucks [05:28]

• All of us will find something difficult at first, but the goal makes it hard not to pursue. [09:24]

• “You don’t create the goal by looking at other people; you set your own scale.” ~Anthony Trucks [10:20]

• The higher people climb on the totem pole and identify as great people, the less likely they are to take on new things that might diminish their sense of awesomeness. [18:24]

• “The more we give to something, the more return we desire.” ~Anthony Trucks [20:38]

• “Don’t let anyone tell you what you can’t do; prove to them that you can do it.” [26:27]

• Sometimes, our job is not to water the seed but just to plant it. Other times, our job is not even to plant the seed; it’s to introduce them to someone who inspires us and can plant it. [47:21]

• There are people who will speak life into you, and when they do, you should embrace it and try to live by it, if possible.[51:40]

People Mentioned and Other Resources:

1. Identity Shift: https://bit.ly/4frOSH7

2. Tiny Habits: https://amzn.to/4flU6UK

3. Atomic Habits: https://bit.ly/3A5eIQV

4. The 7 Habits of Highly Effective People: https://bit.ly/46vhHyd

5. Man’s Search for Meaning: https://bit.ly/4cgc2NH

6. Think and Grow Rich: https://bit.ly/3Sv8ArC

7. Spark: https://bit.ly/46DufE0

Keep In Touch with Anthony Trucks:

Website: https://www.anthonytrucks.com/

Twitter: https://x.com/AnthonyTrucks

Instagram: https://www.instagram.com/anthonytrucks/

Facebook: https://web.facebook.com/AnthonyTrucks/

YouTube: https://www.youtube.com/user/AnthonyTrucks

Creating a Podcast From Scratch w/ Alex Sanfilippo (LST #103)

Tue, 30 Jul 2024 08:00:00 GMT

Today, we’re excited to have Alex Sanfilippo back on the show. Alex is an entrepreneur and the founder of PodPros, a software company focused on the podcasting industry. He is also a podcast host of the top-rated podcast called Podcasting Made Simple and a lead podcast educator.

In this episode, Alex provides an in-depth guide for anyone looking to start their own podcast. He covers everything from using Google Trends to uncover popular topics to selecting an ideal podcast name that helps your target audience find you organically.

As the discussion unfolds, he offers practical tips for crafting a compelling podcast description and designing captivating cover art. Additionally, discover creative ideas for your first episode and gain insights into the ideal podcast episode length to keep your audience engaged.

Lastly, Alex shares his expert advice on publishing and promoting your podcast. He emphasizes the importance of joining niche communities on social media, where you can establish yourself as a key figure and drive your podcast’s success. Tune in for more invaluable insights on how to make your podcasting journey a success!

During this episode, you will learn about:

[02:02] What is PodScore.io?

[03:41] What’s the first step in starting a podcast?

[04:36] How to leverage Google Trends to identify trending topics for your podcast

[08:58] Can you base an entire podcast on the Cybertruck, or should it be just a single episode?

[12:45] Tips for choosing a great podcast name or title

[15:13] Ubersuggest: https://neilpatel.com/ubersuggest/

[20:55] How to write a podcast description

[22:57] Designing a captivating podcast cover art

[24:00] OnlyPod: https://onlypod.com/podcast-cover-preview

[25:16] Should you use your photo on podcast cover art?

[26:24] The Model Health Show: https://podcasts.apple.com/us/podcast/the-model-health-show/id640246578

[28:03] Ideas for your first podcast episode

[31:08] How many episodes should you have in your backlog before launching your podcast?

[33:35] What is the ideal length for a podcast episode?

[37:15] How to Publish a Podcast

[37:32] Buzzsprout: https://www.buzzsprout.com/

[40:08] What are the effects of changing your podcast name?

[41:35] How to promote a podcast

[44:04] mowPod Boost: https://boost.mowpod.com/

[45:49] Additional tools and tips for creating a podcast

[46:44] Get free access to the podcasting tools that Alex uses

PodScore.io: https://start.podscore.io/

[48:03] Listen to Increase Social Proof Using Podcast Testimonials Episode: https://podmatch.com/ep/280

Key Takeaways:

• When starting a podcast, begin by defining your “why” and then create an avatar that represents that purpose. [03:41]

• Podcasts are most commonly discovered through search. [15:59]

• The titles, descriptions, and covers of your podcast and episodes are key because, if positioned correctly, they can significantly boost your success. [16:25]

• AI is not removing creativity; it’s taking away the excuse of ‘I can’t do that.’ ~Alex Sanfilippo [21:27]

• Producing weekly podcasts helps your listeners stay engaged and remember to tune in, compared to biweekly or monthly episodes.[32:14]

• “Do hard things early in the week, and then you’ve got a great week in front of you.” ~Ben Albert [32:22]

• To promote your podcast, join as many niche social media communities related to your topic as possible. Establish yourself as an authority in these communities and become the icon that drives your podcast’s success.[42:29]

People Mentioned and Other Resources:

1. PodScore.io

2. Ubersuggest

3. OnlyPod

4. Shawn Stevenson

5. Buzzsprout

6. Podetize

7. mowPod Boost

Keep In Touch with Alex Sanfilippo:

Personal Website: https://alexsanfilippo.com/

PodMatch Website: https://podmatch.com/

PodPros Website: https://podpros.com/

LinkedIn: https://www.linkedin.com/in/alexsanfilippo/

Instagram: https://www.instagram.com/ajsanfilippo/

Alex Sanfilippo || Podcasting Made Simple (Rebroadcast)

Mon, 29 Jul 2024 08:00:00 GMT

Learn Speak Teach Episode #71 with Alex Sanfilippo

Full Show Notes At: https://realbusinessconnections.com/episode/alex-sanfilippo/

Watch The Episode on Youtube: https://youtu.be/wNJQlU2VyZs

During this episode, you will learn about:

[03:50] A quick bio of our guest; Alex Sanfilippo

[05:23] Where his love, passion and proficiency in podcasting began

[09:38] His first attempt at podcasting

[11:56] LST #56 w/ Steve D Sims; https://realbusinessconnections.com/episode/stevesims/

[14:18] Tips for building a remarkable podcast brand

[18:07] What should be the first move when starting a podcast?

[20:07] How to ensure you are creating quality podcast content

[24:27] The benefits of niching down

[26:44] How do you reach the target audience for your niche podcast

[29:55] Learn more from Alex; https://podpros.com/win

[32:05] PodMatch (A podcast booking service that automatically matches ideal podcast hosts and guests for interviews)

[37:06] The benefits of being a podcast guest

[41:57] How to prepare to be a podcast guest

[44:14] Tips on how to pitch a podcast that you want to be a guest on

[50:18] How to create an effective podcast Call to Action (CTA)

[52:21] How to connect with Alex and learn more about podcasting; https://podpros.com/win

[53:57] Rapid Fire Round

[56:48] Playlist by Alex Sanfilippo; Punk Till We Die

[59:34] Integration assignment

Key Takeaways:

• “Perfection is the enemy of done.” ~Alex Sanfilippo [16:09]

• “People will forgive you for the lack of quality of your content but not for the lack of the content itself.” ~Alex Sanfilippo [19:14]

• To ensure you are creating quality podcast content, you have to figure out what you know you do to serve the world and how you can show up and do that [20:14]

• When you niche down your podcast, you give people a way and a reason to identify with you as a podcaster [26:34]

• Being a podcast guest helps you to learn your message well as a podcaster [41:05]

• Your Call to Action should be singular, memorable, and free [50:19]

People Mentioned and Other Resources:

1. Steve D Sims

Keep In Touch with Alex Sanfilippo:

Personal Website: https://alexsanfilippo.com/

PodMatch Website: https://podmatch.com/

PodPros Website: https://podpros.com/

LinkedIn: https://www.linkedin.com/in/alexsanfilippo/

Instagram: https://www.instagram.com/ajsanfilippo/

Twitter: https://twitter.com/AJSanfi

–

Real Business Connections is made possible by www://balbertmarketing.com/

Decision Day w/ Leah Leverich (ROC #148)

Mon, 22 Jul 2024 17:40:00 GMT

Rochester Business Connections #148 with Leah Leverich.

Decision-making is crucial in our daily lives. It influences everything from personal goals to professional choices. It’s normal to feel uncertain about your next move, as navigating options and potential outcomes can often be challenging.

In this fascinating episode, Ben Albert interviews Leah Leverich, an entrepreneur and Multimedia & Video Production Manager. Leah is also the host of the Decision Day podcast, where she shares her experience of taking a non-traditional path and helps students navigate life after high school. Her mission is to empower young people to make confident, informed decisions about their lives after high school.

Leah begins by discussing the biggest mistakes that young people are making and shares the motivation behind starting the * Decision Day * podcast. She reveals what inspired her to forgo college after high school and how that decision has shaped her unique path.

Tune in and learn about Leah’s networking strategies and how she balances her roles as a podcaster, social media manager, and entrepreneur. Additionally, she reveals how curiosity has profoundly and positively impacted her life.

Leah also opens up about her solo travel experiences, highlighting how spending time alone can help you better understand yourself and your desires. It also opens your mind to thoughts and ideas that might be overlooked in crowded settings. Lastly, Leah shares valuable insights she has gained from her guests on the Decision Day podcast.

During this episode, you will learn about:

[01:50] The biggest mistakes that young people are making

[04:15] The Decision Day podcast: https://podcasts.apple.com/us/podcast/decision-day/id1671224379

[04:36] What inspired Leah to start the Decision Day podcast?

[06:17] Is it normal to be unsure about your next move?

[11:28] Leah's networking strategy

[14:35] How to effectively reach out to older, successful individuals and capture their attention

[18:18] How she manages her roles as a podcaster, social media manager, and entrepreneur

[20:53] What inspired Leah's lifestyle choice to forgo college after high school and instead embark on a journey to find her own path?

[24:35] How curiosity has positively impacted her life

[25:45] Leah's experience with solo travel

[27:29] Favorite places she has visited

[29:12] Her routine after a mastermind, event, or conference

[33:08] What does the tree emoji in Ben Albert's LinkedIn profile name signify?

[35:09] Leah's preparation process for her podcast episodes

[38:37] Decision Day podcast:

https://podcasts.apple.com/us/podcast/decision-day/id1671224379

[41:23] Valuable insights she has gained from her guests on the Decision Day podcast

[44:43] Leah's vision and mission for the future

[45:56] Leah's podcast with her grandpa on financial knowledge

[49:10] Connect and support Leah Leverich

Website: https://leahleverich.com/

LinkedIn: https://www.linkedin.com/in/leah-leverich/

Instagram: https://www.instagram.com/decisiondaypodcast/

YouTube: https://www.youtube.com/@leahleverich

Key Takeaways:

• “The best way to learn is from people that have already done it.” ~Leah Leverich [01:45]

• You cannot know what will be great for you if you don't start figuring it out and learning from your mistakes. [08:18]

• Spending time alone helps you gain a deeper understanding of yourself and your desires, and allows you to re-center. It also opens your mind to thoughts and ideas you might not consider when in crowded places. [26:45]

• “Follow your opportunity and bring your passion with you. “ ~Mike Rowe [41:39]

• "They are not better than you; they are just more experienced." ~James Whittaker [42:08]

Keep In Touch with Leah Leverich:

Website: https://leahleverich.com/

LinkedIn: https://www.linkedin.com/in/leah-leverich/

Instagram: https://www.instagram.com/decisiondaypodcast/

YouTube: https://www.youtube.com/@leahleverich

Libraries, Weight Rooms, and Mental Fitness w/ DJ Logory (LST #102)

Wed, 17 Jul 2024 08:00:00 GMT

Learn Speak Teach Episode #102 with DJ Logory.

Full show notes at: https://realbusinessconnections.com/podcast/djlogory

Watch the full episode on Youtube: https://youtu.be/pHh-PToHaJU

During this episode, you will learn about:

[01:18] The Libraries and Weight Rooms Podcast:

[02:19] Why DJ Logory prefers writing handwritten letters to show appreciation to those who help him

[05:06] Why does he always put in extra effort and go beyond what is expected in various aspects of life?

[07:20] Areas in life where DJ Logory always goes the extra mile–plus one lap

[12:45] The backstory of DJ Logory’s struggle with mental fitness and how he navigated it

[17:27] Taking a proactive approach to mental fitness

[21:40] Understanding consistency

[24:41] Tip for maintaining consistency

[26:24] The story of the dog and the nail and how it relates to us

[29:54] The bicep curls for the mind

[34:00] Examples of self-reflection questions for introspection

[35:40] What is DJ Logory’s purpose and passion in life?

[36:44] What feeling smart, strong, and capable entails

[37:53] Why most men struggle with mental fitness

[42:46] The 3C’s for building mental fitness

[43:11] #1 Clarity

[44:12] #2 Confidence

[45:30] #3 Consistency

[48:29] Do you feel jealous or inspired by the success of others?

[54:17] Michael Sartain

[58:06] Things that DJ Logory believes that others possibly don’t

[01:02:15] Get in touch with DJ Logory

Instagram: https://www.instagram.com/djlogory/

Website: www.djlogory.com

: https://www.youracresofdiamonds.com/

Podcast: https://open.spotify.com/show/5ljmuwZbZ1hluRBomooILE

[01:03:34] The 3 major takeaways

Key Takeaways:

• Doing things that you really don’t want to do is not for everybody, but some people really value it. [09:56]

• Being consistent with certain things in your life on a daily basis and taking yourself seriously enough to prioritize those aspects is crucial, even though those activities might not be something you want to engage in every day. [10:17]

• “The more uncomfortable things we do, the more comfortable the life we live.” ~DJ Logory [11:50]

• “Don’t try to be perfect; try to simply just outlast.” ~DJ Logory [23:00]

• We are consistent with the things that matter most to us. [24:47]

• Use the pain and negative self-talk to push you into the things you want to be consistent with. [28:05]

• “Your life is a reflection of the questions you are willing to be asked or ask yourself.” [33:11]

• Having the courage to ask for help is a sign of toughness. [39:17]

• “Confidence is the absence of fear.” ~DJ Logory [44:17]

• “Consistency is a quiet formula for trusting yourself more.” ~DJ Logory [45:30]

• “I do not like that man. I must get to know him better.” ~Abraham Lincoln [51:12]

• “Every event that happens to you can be turned into a gift or an opportunity.” ~DJ Logory [58:09]

• When we face difficult events in our lives, allowing ourselves to feel the emotions and acknowledge the reality of it is a necessary step towards discovering the gift and the opportunity. [59:56]

• “Curiosity is a superpower.” ~DJ Logory [01:03:35]

• “Hold yourself to a high standard while also forgiving yourself.” ~DJ Logory [01:03:47]

• “Use pain as a resource.” ~DJ Logory [01:03:58]

People Mentioned and Other Resources:

6. The Power of One More: https://bit.ly/3VWhAqz

7. Heroic: https://www.heroic.us/brian-johnson

8. Discipline Equals Freedom: https://bit.ly/3S1QAVC

9. Setup: https://bit.ly/3xWkqnF

Keep In Touch with DJ Logory:

Website: www.djlogory.com

: https://www.youracresofdiamonds.com/

LinkedIn: https://www.linkedin.com/in/dj-logory-96b573ba/

Instagram: https://www.instagram.com/djlogory/

Podcast: https://open.spotify.com/show/5ljmuwZbZ1hluRBomooILE

—

Follow Balbert…

LinkedIn: www.linkedin.com/in/balbertmarkti

Live Objection Handling, Marketing, and Sales with Aaron Martinez of Closers.IO (LST #101)

Mon, 08 Jul 2024 01:50:00 GMT

Learn Speak Teach Episode #101 with Aaron Martinez.

Many people encounter challenges in making sales, such as understanding customer needs, effectively addressing objections, and successfully closing deals.

In this eye-opening conversation, Ben Albert speaks with Aaron Martinez, a partner at Closers.io. Closers.io is a sales training and recruitment company for coaches, consultants, course creators, marketing agencies, and other online service-based businesses.

Aaron begins by debunking the biggest misconception about social media and delves into the challenges facing the coaching/education industry. He then shares the backstory of Closers.io, providing insights into his pivotal role within the organization.

He highlights the unpredictable nature of organic content compared to the more immediate validation seen with paid advertising on platforms like Facebook and YouTube. Moreover, he discusses the interconnection between sales & marketing, and explores why salespeople often struggle to close deals.

As we wrap up, Aaron provides valuable insights on when to introduce pricing during the sales process. Additionally, he explores the psychology behind sales objections and shares actionable tips on how to handle them skillfully.

During this episode, you will learn about:

[01:12] The biggest misconception about social media

[05:42] Introducing today’s guest, Aaron Martinez

[06:36] Some of the clients that Closers.io works with

[07:35] The current challenges in the coaching/education industry

[09:40] The backstory of Closers.io

[11:13] Aaron’s partnership with Closers.io

[13:40] Organic content vs Paid advertising

[17:10] How sales and marketing are intertwined

[18:21] Recommended reading:

• Breakthrough Advertising: https://bit.ly/3Ry3WbP

• Alex Hormozi’s books: https://bit.ly/4c1WfTH

[19:24] Aaron's favorite method of selling

[22:20] Why salespeople struggle to close a sale

[30:26] When should you discuss the price in the sales process?

[37:58] The psychology of sales objections and how to handle them

[45:00] Connect and learn more from Aaron Martinez

Instagram: https://www.instagram.com/aaronmakescontent/

[46:42] Integration assignment

[49:32] Why Aaron prefers voice messages over text messages

Key Takeaways:

• The reason a video might not perform well on social media is often due to its intro being too long, too confusing, or too niched. [02:13]

• When doing paid advertising, start with Facebook and YouTube ads because they help you validate way quicker. [13:40]

• Organic marketing is unpredictable, unlike paid advertising. [14:04]

• If you lack knowledge in sales and conversion, you might generate a ton of leads from organic marketing, but they still won't convert because you don't know how to turn those viewers into customers. [14:27]

• Consultative selling simplifies the process because it builds rapport and trust with your prospects. Instead of feeling pressured, they feel motivated to work with you. [20:48]

• The first person to speak after the price is mentioned loses. [35:27]

• In the psychology of sales objections, humans tend to give reasons that do not make them sound weak. [38:34]

People Mentioned and Other Resources:

1. Cole Gordon

2. Dean Graziosi

3. Jay Abraham

4. Frank Kern

5. Russell Brunson

6. Alex Hormozi

7. Breakthrough Advertising: https://bit.ly/3Ry3WbP

Keep In Touch with Aaron Martinez :

Website: https://closers.io/

Instagram: https://www.instagram.com/aaronmakescontent/

YouTube:https://www.youtube.com/@AaronMakesVideo

Threads: https://www.threads.net/@aaronmakescontent

—

Follow Balbert…

–

LST is made possible by www://balbertmarketing.com/

Member Only Q+A w/ “The Go-Giver” Bob Burb (GG #05)

Fri, 05 Jul 2024 08:00:00 GMT

Watch the full episode on Youtube: https://youtu.be/0e4fYeJT5wg

During this episode, you will learn about:

[00:25] LST Episode #86 with Bob Burg: https://realbusinessconnections.com/podcast/bobburg/

[00:53] GrowGetters ONLY website: https://growgettersonly.com/

[02:42] The Go-Giver concept

[04:09] Bob’s book, The Go-Giver: https://thegogiver.com/the-go-giver/

[04:16] The 5 laws of stratospheric success

[04:22] #1 The Law of Value

[05:34] #2 The Law of Compensation

[06:07] #3 The Law of Influence

[07:07] The Golden Rule of Business

[07:46] #4 The Law of Authenticity

[10:29] #5 The Law of Receptivity

[14:56] The biggest mistake people make when trying to implement the wisdom from “The Go-Giver” book

[18:27] How do you navigate when you encounter challenging people in business?

[20:28] The Go-Giver Influencer: https://thegogiver.com/the-go-giver-influencer/

[23:55] Bob’s advice to small business owners on how to authentically become the authority figure and thought leader in their field

[26:26] How to ensure that others do not take advantage of you while practicing the principles of the Go-Giver concept

[30:35] Connect with Bob Burg

Website:www.burg.com

[31:34] Recommended reading

• The Secret of Selling Anything: https://bit.ly/4cptuQM

• How to Win Friends & Influence People: https://bit.ly/45IRlIV

Key Takeaways:

• The Go-Giver concept entails shifting focus from getting to giving. [02:42]

• Constantly and consistently providing immense value to others is not only a more fulfilling way of conducting business, but it is also the most financially profitable. [02:53]

• In any free market environment, there should be two types of profit: buyer profit and seller profit. This is because both parties end up significantly better off than they were before. [05:19]

• Your income is determined by how many people you serve and how well you serve them. [05:36]

• “All things being equal, people will do business with and refer business to those people they know, like, and trust.” ~Bob Burg [07:07]

• Being authentic means acting congruently with your values. [10:15]

• The key to effective giving is to stay open to receiving. [10:31]

• “Money is an echo of value; it’s the thunder to value’s lightning.” ~John David Mann [12:09]

• Price refers to a dollar figure, whereas value denotes the relative worth or desirability of something to the end-user or beholder. [15:13]

• “You cannot improve a situation that you don’t realize exists.” ~Bob Burg [27:14]

• “The secret to selling anything is to find out what the other person wants and help them get it.” ~Harry Browne [32:18]

People Mentioned and Other Resources:

1. John David Mann

2. The Go-Giver Influencer: https://thegogiver.com/the-go-giver-influencer/

3. The Gonzo Experience Podcast: https://www.davidmammano.com/podcast

4. The Secret of Selling Anything: https://bit.ly/4cptuQM

5. How to Win Friends & Influence People: https://bit.ly/45IRlIV

Keep In Touch with Bob Burg:

Website: https://burg.com/

Twitter: https://twitter.com/bobburg

LinkedIn: https://www.linkedin.com/in/bobburg/

Facebook: https://www.facebook.com/burgbob

Instagram: https://www.instagram.com/realbobburg/

Linktr.ee: https://linktr.ee/bobburg

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No Longer a Victim with Vin Infante (FMF #59)

Fri, 28 Jun 2024 08:00:00 GMT

Fifteen Minute Fridays episode #59 Vin Infante.

Creating the life you want to live requires shifting away from a victim mentality and taking active control of your destiny. You are either passively experiencing life or consciously creating it, and by embracing the latter, you empower yourself to shape your future according to your dreams and aspirations.

In this thought-provoking episode, we are joined by Vin Infante, a Licensed Psychotherapist, Mental Performance Coach, and Keynote Speaker on a mission to impact 1 billion lives. Vin shares his personal journey with victimhood, underscoring that the outcomes in our lives aren’t determined by what happens around us; instead, they’re shaped by our responses to those events. Our responses create a chain reaction that ultimately shapes the outcomes.

Vin also explores how to shift from a victim mentality and offers practical advice on achieving self-mastery. He breaks down the five key aspects of self-mastery: thoughts, language, behaviors, actions, and emotions, illustrating how each component plays a vital role in creating meaningful change.

As the conversation unfolds, he discusses the significance of language and its impact on the subconscious mind. He explains why Vin hates the word try, highlighting that ‘trying’ signifies a lack of decision, accountability, and responsibility. Additionally, he encourages listeners to challenge their thoughts for personal growth and empowerment.

This episode is a guide for anyone seeking to shift their mindset, take control of their life, and achieve personal mastery.

Quote Of The Day:

“You are either passively experiencing life or consciously creating it.” ~Vin Infante

Timestamp:

[02:02] Who is Vin Infante?

[03:07] Quote of the day: “You are either passively experiencing life or consciously creating it.” ~Vin Infante

[04:25] Vin’s experience with victimhood

[09:07] How to shift out of a victim mentality

[13:09] “Knowledge is not power; it is potential power. Action and application are everything.” ~Vin Infante

[16:35] The 5 aspects of self mastery

[18:35] Why Vin hates the word “try”

[23:16] “An unchallenged thought is an unchanged thought.” ~Vin Infante

[25:53] Learn more from Vin Infante

Website: https://www.vincentinfante.life/

Instagram: https://www.instagram.com/vin.infante

Key Takeaways:

• “You are either passively experiencing life or consciously creating it.” ~Vin Infante [03:07]

• It doesn’t matter what happens; what matters is how you respond to it. ~Vin Infante [06:44]

• The outcomes in your life aren’t determined by what happens around you but by how you respond to those events. Your responses create a chain reaction that shapes the outcomes. ~Vin Infante [06:48]

• Change isn’t the process; it’s the outcome. ~Vin Infante [09:17]

• All transformations, whether visible or not, are an internal process. ~Vin Infante [10:20]

• “You don’t take actions based on who you want to become; you take actions based on who you believe you are.” ~Vin Infante [10:54]

• Actions provide evidence for the belief. ~Ben Albert [12:40]

• “Knowledge is not power; it is potential power. Action and application are everything.” ~Vin Infante [13:09]

• “The point of taking in knowledge should be to get a life-changing result from it.” ~Vin Infante [13:53]

• “You believe it until you become it, and you become it by taking action.” ~Vin Infante [17:27]

• Trying signifies the absence of a decision, accountability, and responsibility. ~Vin Infante [20:15]

• Language is powerful because your subconscious mind picks up on your language. ~Vin Infante [20:24]

• “An unchallenged thought is an unchanged thought.” ~Vin Infante [23:16]

• If you create a high level of awareness about what you want to change, you can start shifting it. ~Vin Infante [24:58]

Keep In Touch with Vin Infante:

Website: https://www.vincentinfante.life/

Twitter: https://x.com/vin_infante

Instagram: https://www.instagram.com/vin.infante

LinkedIn: https://www.linkedin.com/in/vininfante/

Linkedin Q+A w/ Jasmin Alić "Hey Jay" (LST #100)

Mon, 17 Jun 2024 10:58:00 GMT

Learn Speak Teach Episode #100 with Jasmin Alić.

LinkedIn serves as an invaluable platform for both businesses and professionals, providing opportunities to expand networks and showcase expertise. However, achieving growth and visibility on LinkedIn can be challenging for many individuals due to the intense competition.

In this episode, we are joined by Jasmin Alić, a Copywriter, Brand Strategist, and LinkedIn Coach. Jasmin unveils the key strategy for maximizing visibility, influence, and sales on LinkedIn. Discover why building visibility on social media demands more than just posting content; it also requires networking.

Jasmin shares his engagement strategy on LinkedIn, underscoring the importance of focusing on visibility alongside your content. Learn the secrets to increasing your visibility through comments as Jasmin breaks down the importance of commenting not just for the author but for everyone who engages with the post.

Tune in and learn strategies for standing out and boosting engagement through direct messages. Additionally, Jasmin guides listeners through essential factors to consider when creating content on LinkedIn.

As we wrap up, he discusses the big mistake users make on LinkedIn that hinders their visibility. Moreover, he delves into the golden rule for personal branding and offers insights on how to kickstart your content journey on LinkedIn.

During this episode, you will learn about:

[03:49] Meet our guest, Jasmin Alić | Hey Jay

[07:17] Jasmin’s love for burgers

[10:20] How he integrates faith in the marketplace

[14:10] The key strategy for LinkedIn visibility, influence, and sales

[14:58] Jasmin’s LinkedIn engagement strategy

[16:14] How to increase visibility through comments

[23:13] How to view the latest posts from selected LinkedIn connections by bookmarking your custom feed

[27:11] Strategies for standing out and boosting engagement through direct messages (DMs)

[34:09] What makes LinkedIn different from other social media platforms?

[38:14] Essential factors to consider when creating content on LinkedIn

[45:30] Connect and learn more from Jasmin Alić

LinkedIn: https://www.linkedin.com/in/alicjasmin/

[48:08] The big mistake people make on LinkedIn that hurts their visibility

[50:17] The one rule for personal branding

[51:52] Should you use your real name when building a personal brand on LinkedIn?

[55:09] How to begin posting content on LinkedIn

[56:42] Connect with Jasmin Alić: https://www.linkedin.com/in/alicjasmin/

Key Takeaways:

• “Every failure is a place to learn.” ~Jasmin Alić [06:14]

• Building visibility on social media requires more than just content; you should also prioritize networking. [14:10]

• The visibility gained through comments is what actually drives the visibility of your profile, your posts, and consequently your offers. [15:22]

• To increase visibility through comments, stop commenting solely for the author and instead, comment for everyone reading the post. [16:14]

• To stand out and boost your engagement via DMs, offer people something valuable for free. [27:30]

• LinkedIn is a business platform, whereas other social media platforms are content platforms. [34:13]

• To grow on LinkedIn, you have to post consistently. [38:22]

• “People may come for your content, but they stay for you.” ~Jasmin Alić [42:50]

• Content resonates not only because of the information it provides but also because of the person delivering it. [44:05]

• If you publish a piece of content, ensure you’re available to respond to people’s comments. [48:18]

• If you’re establishing a personal brand on LinkedIn, use your real name. [51:52]

Keep In Touch with Jasmin Alić:

Website: https://www.hey-jay.com/

Twitter: https://x.com/thejasminalic

LinkedIn: https://www.linkedin.com/in/alicjasmin/

Instagram: https://www.instagram.com/thejasminalic

AB²C Lunch Break Live – Trust

Mon, 10 Jun 2024 18:10:00 GMT

AB²C Lunch Break Live – Trust (LIVE ON LINKEDIN)

Your Panel:

Brandon Eastman: www.linkedin.com/in/brandonseastman/

Christine Smith: www.linkedin.com/in/christinesmith34/

Ben Albert: https://www.linkedin.com/in/realbenalbert/

Andrew Biernat: https://www.linkedin.com/in/andrewjbiernat/

How To Scale a Franchise w/ Brigham Dallas of Hello Sugar (FMF #58)

Fri, 07 Jun 2024 08:00:00 GMT

Franchising offers entrepreneurs a proven business model, significantly reducing the risks associated with starting a new venture while also granting access to established brand recognition and robust support systems. Notably, it enables franchisors to expand with minimal capital investment.

In this enlightening episode, Ben Alberts speaks with Brigham Dallas, the founder and owner of Hello Sugar, a Brazilian wax and sugaring franchise based in Phoenix, Arizona. Hello Sugar has become one of the top companies in the nation and one of the fastest-growing franchises in the country, boasting 89 units in just two years and revolutionizing the beauty industry.

Brigham delves into the secrets behind Hello Sugar’s phenomenal growth, unraveling what distinguishes Hello Sugar in the competitive industry. Furthermore, gain invaluable insights on starting a Hello Sugar franchise and discover how aspiring entrepreneurs can make their dreams of owning a thriving business a reality.

Quote Of The Day:

“It is better to be feared than loved, if you cannot be both.” ~Sun Tzu

Timestamp:

[00:24] Quote of the day: “It is better to be feared than loved, if you cannot be both.” ~Sun Tzu

[01:34] Brigham Dallas’s bio

[02:28] What factors have contributed to Hello Sugar’s rapid growth?

[04:30] The process of starting a Hello Sugar franchise

[05:58] What makes the Hello Sugar franchise different?

[08:05] What prompted the implementation of automation at Hello Sugar, and what are its advantages?

[09:22] What has the experience been like franchising 89 units in just 2 years?

[11:40] Franchise with Hello Sugar: https://franchise.hellosugar.salon/

[13:34] Integration assignment

Key Takeaways:

• “It is better to be feared than loved, if you cannot be both.” ~Sun Tzu [00:24]

• When managers enter a new role, they often adopt an “I want you to love me” mentality. However, setting strong standards and principles to guide the business from the start is far more important than being liked. ~Brigham Dallas [00:33]

• As a manager, start off with respect rather than seeking to be loved, and you will get further with your employees. ~Brigham Dallas [01:20]

• To maximize profitability in a franchise business, it’s essential to make it easier for people to enter and participate in that business. ~Brigham Dallas [02:37]

• If you consistently deliver an exceptional customer experience in whatever you do, you’ll attract more clients. ~Ben Albert [08:51]

• The franchise royalty rate is often around 6%. ~Brigham Dallas [09:33]

• Every franchise has a Franchise Disclosure Document (FDD), which provides information about the franchisor’s business model, operations, financial performance, and other important aspects of the franchise. ~Brigham Dallas [12:38]

Integration Assignment:

Find a franchise in your space and review the Franchise Disclosure Document (FDD)

People Mentioned and Other Resources:

1. The Art Of War: https://bit.ly/3VeMuLU

Keep In Touch with Brigham Dallas:

TikTok: https://www.tiktok.com/@brighamdallas

LinkedIn: https://www.linkedin.com/in/brighamdallas/

Instagram: https://www.instagram.com/brighamdallas/

Website(Business): https://www.hellosugar.salon/

Instagram(Business): https://www.instagram.com/hellosugar.salon/

Facebook(Business): https://www.facebook.com/hellosugar.salon/

Linktr.ee(Business): https://linktr.ee/hellosugar.salon

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1. The Rise and Fall of LuLaRoe

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Sharing Knowledge4Knowledge w/ College Student, Michael Richardson ll (ROC #147)

Mon, 27 May 2024 08:00:00 GMT

Rochester Business Connections #147 with Michael Richardson ll.

Sharing knowledge is the cornerstone of growth. It enables us to learn from others’ experiences and fosters collaboration, innovation, and continuous improvement. As the world becomes increasingly knowledgeable and educated, it not only advances but also evolves into a better place for everyone to thrive.

Joining us today is Michael Richardson II, the CEO and founder of Knowledge4Knowledge Instagram content and podcast. Michael is dedicated to educating and enhancing people’s mental and physical awareness. Currently, he is working on creating the Knowledge4Knowledge app, which will help people learn from others’ experiences without having to Google symptoms or seek highly-priced professional help.

In this episode, Michael shares the fascinating story of how he crossed paths with Ben and embarked on a journey of friendship and collaboration. He discusses his battle with anxiety and how he overcame it, offering hope and inspiration to listeners facing similar struggles.

Discover the driving force behind Knowledge4Knowledge and gain insights into the content Michael shares on his Reels. Additionally, uncover three pivotal lessons that have shaped Michael’s journey and get a glimpse into what constitutes a perfect day in his life.

Watch the full episode on Youtube: https://youtu.be/jKJNGXMCMYE

During this episode, you will learn about:

[00:20] Introduction to the show

[01:04] How Ben met Michael Richardson

[02:33] The purpose of Knowledge4Knowledge

[04:32] What would happen if the world lacked sufficient knowledge?

[06:01] How Michael overcame anxiety

[07:48] The content he discusses in his Reels

[10:18] 3 Important lessons Michael has learned

[15:20] Michael’s overall goal

[19:08] When did he come up with the idea of starting Knowledge4Knowledge and developing the app?

[22:24] Who does he learn from?

[25:21] What 3 Knowledge4Knowledge questions would Michael ask his dad on a podcast?

[29:44] His experience with self-sabotage

[34:03] What a perfect day looks like for Michael

[40:00] Get in touch with Michael Richardson

Instagram: https://www.instagram.com/knowledge4knowledge/

LinkedIn: https://www.linkedin.com/in/michael-richardson-ii-633b312b6/

[40:35] Why Ben Albert started Real Business Connections: https://www.realbusinessconnections.com/

[45:52] Instagram: https://www.instagram.com/knowledge4knowledge/

Key Takeaways:

• Peace begins with me. [03:36]

• Instead of comparing yourself to others, focus on being better than the person you were yesterday. Keep moving forward and trust the process. ~Michael Richardson [04:47]

• “Nobody is better than you; they are just further along.” ~Ben Albert [05:04]

• “You can never stop the birds from flying over your head, but you can stop the birds from building a nest.” [06:18]

• If you put yourself out there at the most unexpected times, you encounter the weirdest or the most genuine people in the world. ~Michael Richardson [09:02]

• “You can be consistently consistent, or you can be inconsistently consistent.” ~Michael Richardson [10:23]

• “You’re not crazy; you’re just first.” ~Jamie Kern Lima [13:37]

• “I don’t count my losses as losses; I count them as lessons.” ~Ben Albert [16:45]

• “A coward dies a thousand deaths, a hero dies but once.” ~William Shakespeare [27:53]

• “You can only give somebody water; you can't make them drink it.” ~~Michael Richardson [28:33]

• “Making the decision to not be lazy and making the decision to be lazy are both decisions.” ~Ben Albert [31:48]

• “Everybody wants to be great, but not everybody wants to put in the work.” ~Michael Richardson [32:20]

• “You get rewarded in public for what you did in private.” ~Tony Robbins [36:58]

Keep In Touch with Michael Richardson:

Instagram: https://www.instagram.com/knowledge4knowledge/

LinkedIn: https://www.linkedin.com/in/michael-richardson-ii-633b312b6/

---

The Savvy Couple Shares Their Blueprint to Financial Freedom w/ Brittany & Kelan Kline (ROC #146)

Mon, 20 May 2024 07:00:00 GMT

Rochester Business Connections #146 with Kelan & Brittany Kline.

Full notes at: https://realbusinessconnections.com/podcast/thesavvycouple/

Watch the full episode on Youtube: https://youtu.be/qmRhPKjixhk

During this episode, you will learn about:

[01:19] Introducing today’s guests, Kelan and Brittany Kline

[02:20] The Savvy Couple: https://thesavvycouple.com/

[02:44] The Savvy Mama: https://thesavvymama.com/

[04:42] How Kelan and Brittany met

[07:31] Kelan’s experience with depression

[10:54] What prompted them to start the blog

[13:14] Why Kelan decided to quit his 9-5 job after earning only $50 from the blog

[16:58] The red flags to watch out for when looking for online money-making opportunities

[18:20] Where were they learning from?

[21:10] Their first income-generating gigs

[23:13] Where should you begin if you have a 9-5 job and are trying to make money online?

[25:26] Finding the balance between your passion and the market demand

[26:45] How they deal with negative feedback

[28:12] Creative ways to make money

[30:24] Is MLM a good business model?

[34:47] How do you determine whether to continue moving forward or to try something different?

[37:50] How affiliate marketing works

[40:10] Tips on how to get your articles to rank on Google

[42:05] The origin of their frugality and why they stopped being frugal

[47:21] Client success stories

[47:59] Marriage and Money Boot Camp Workbook: https://shop.thesavvymama.com/products/marriage-and-money-boot-camp-workbook

[49:35] Join the Savvy Mamas community

Website: https://thesavvymama.com/

Instagram: https://www.instagram.com/thesavvymamaofficial/

[49:49] Join The Savvy Couple

Website: https://thesavvycouple.com/

Instagram: https://www.instagram.com/thesavvycouple/

YouTube: https://www.youtube.com/@TheSavvyCouple/videos

[52:54] Email: savvyclients@gmail.com

Key Takeaways:

• One of the biggest red flags to watch out for when looking for online money-making opportunities is the get-rich-quick offers. ~Kelan Kline [16:57]

• Always ensure that anything you invest in is proven and that others are finding success with it. ~Kelan Kline [17:32]

• When your business starts generating income, allocate a portion of those earnings towards your education. Continuously learn from experts on topics that directly benefit your business. ~Brittany Kline [17:46]

• “Every business owner only has a limited amount of time, and it’s very valuable.” ~Kelan Kline [23:46]

• When freelancing, focus on something you are passionate about because if you don’t see progress, burnout can quickly set in, leading to a loss of interest. ~Brittany Kline [24:08]

• If you are receiving hate, it means you are doing something right. ~Kelan Kline [27:02]

• “If you want to make money, solve problems.” ~Kelan Kline [28:36]

• 97% of people who join MLMs end up losing money. ~Kelan Kline [31:15]

• If you are frugal and in control of your money, you have options and freedom. ~Kelan Kline [42:37]

• “There is freedom in budgeting.” ~Kelan Kline [42:46]

People Mentioned and Other Resources:

2. How a 32-Year-Old Couple Makes $100K Per Month In Semi-Passive Income: https://www.forbes.com/sites/jrose/2019/07/19/how-this-28-year-old-couple-quit-their-jobs-and-make-100000-year-working-from-home/?sh=3a1f044c5356

3. How a 32-Year-Old Couple Makes $100K Per Month In Semi-Passive Income: https://www.forbes.com/sites/jrose/2023/06/02/how-a-32-year-old-couple-makes-100k-per-month-in-semi-passive-income/?sh=7499a9913ea1

Keep In Touch with Kelan and Brittany Kline:

Website: https://thesavvycouple.com/

https://thesavvymama.com/

Instagram: https://www.instagram.com/thesavvycouple/

YouTube: https://www.youtube.com/@TheSavvyCouple/videos

TikTok: https://www.tiktok.com/@thesavvycouple

Pinterest: https://www.pinterest.com/thesavvycouple/

Facebook: https://web.facebook.com/TheSavvyCouple

—

Blue Collar Cash w/ Ken Rusk (FMF #57)

Fri, 17 May 2024 08:00:00 GMT

Fifteen Minute Fridays episode #57 Ken Rusk.

Watch the full episode on Youtube: https://youtu.be/3J0Kbh25Lmo

Embracing intrapreneurship within a company’s structure has numerous benefits. It drives professional success and enriches our lives with comfort, peace, and freedom.

In today’s episode, we dive into the insightful wisdom of Ken Rusk, renowned author of “Blue-Collar Cash” and President of Rusk Industries. He shares invaluable wisdom gained from his journey, starting as a humble ditch digger and rising to entrepreneurial success without a college degree.

His mantra, “You can’t get what your company wants or needs until everybody in that company gets what they want first,” sets the stage for our profound exploration into the dynamics of business success.

Ken sheds light on the detrimental impact of ego in hindering the progress of business owners and emphasizes the concept of intrapreneurship, highlighting its pivotal role in fostering innovation and growth within a company.

Additionally, Ken outlines practical strategies for effectively managing intrapreneurs and cultivating an environment where innovation flourishes. Finally, we discuss ways to ensure that your company is always winning and explore the characteristics of a poorly run company.

Quote Of The Day:

“You can’t get what your company wants or needs, nor can you get what you want for yourself until everybody in that company gets what they want first.” ~Ken Rusk

Timestamp:

[01:35] Ken Rusk’s bio

[02:16] What Ken has learned from Paychex founder Tom Golisano

[03:41] Quote of the day: “You can’t get what your company wants or needs, nor can you get what you want for yourself until everybody in that company gets what they want first.” ~Ken Rusk

[04:32] How the ego of business owners impedes their progress

[05:36] What are intrapreneurs, and how do they help you build your company?

[07:41] Why intrapreneurship is good for your company and how to manage intrapreneurs effectively

[09:09] Ways to ensure that your company is winning

[10:32] Characteristics of a poorly run company

[13:00] Integration assignment

[14:24] How to get in touch with Ken Rusk

Website: http://www.kenrusk.com/

Twitter: https://twitter.com/KenRuskOfficial

TikTok: https://www.tiktok.com/@kenrusk.official

Facebook: https://www.facebook.com/KenRuskOfficial

Instagram: https://www.instagram.com/kenruskofficial/

Key Takeaways:

• “You can’t get what your company wants or needs, nor can you get what you want for yourself until everybody in that company gets what they want first.” ~Ken Rusk [03:41]

• Businesses are linear entities: there is input, there is work, and then there is output. As an owner or business manager, you are always on the output side. Therefore, for you to succeed in the end, a lot of great things must happen in the beginning. [03:52]

• “When everybody is winning the whole company wins.” ~Ben Albert [09:02]

• “A true entrepreneur is a leader.” ~Ken Rusk [09:31]

• When many people win within your company, there is more fun, more synergy, and less stress. [09:49]

Integration Assignment:

1. Find a quiet space. Get out your crayons and poster board.

2. Draw your favorite house, car, vacation spot, hobby, spiritual moment, health moment, and pet. Be sure to include vivid details, making your drawings as colorful and concise as possible.

3. Envision living that ideal life.

4. Next, display your creation on the wall.

5. Embark on interviews at various places and share your vision, asking, “Can I fulfill these goals through your organization?”

6. Pay close attention to the responses you get. If they show genuine interest in your success, you’ve likely found the right place to be.

People Mentioned and Other Resources:

1. Tom Golisano

2. Blue-Collar Cash: https://bit.ly/3UuYbO4

3. Built, Not Born: https://bit.ly/4d7xIgN

Keep In Touch with Ken Rusk:

Website: http://www.kenrusk.com/

From David to Goliath w/ Nigel Thomas (FMF #56)

Fri, 10 May 2024 02:52:00 GMT

Fifteen Minute Fridays episode #56 Nigel Thomas.

In this episode, we delve into the transformative journey of Nigel Thomas. He shares the profound backstory of what led him to the brink of suicide, offering listeners a glimpse into the darkest moments of his life.

Discover what compelled him to change his decision to commit suicide and how he is rebuilding and documenting his comeback through his newsletter named ‘David to Goliath.’ Moreover, he sheds light on the significance behind naming his newsletter ‘David to Goliath’ and reveals the power of conviction and resilience.

Gain invaluable insights as Nigel shares his advice for those navigating through their own darkest moments. Drawing from his own experiences, Nigel underscores the importance of silencing the inner voice of the victim that tells us we’re not good enough and stops us from achieving what we want. He encourages listeners to cultivate self-belief and embrace discomfort to strengthen the champion within them.

Quote Of The Day:

“One man with conviction will overwhelm a hundred who have only opinions.” ~Winston Churchill

Timestamp:

[01:02] Introduction to the show

[02:04] Quote of the day: “One man with conviction will overwhelm a hundred who have only opinions.” ~Winston Churchill

[03:59] The backstory of what led Nigel Thomas to nearly commit suicide

[05:10] What made Nigel change his decision to commit suicide?

[05:46] Why he decided to name his newsletter ‘David to Goliath’ where he documents his comeback

[07:20] Nigel’s advice to anyone currently in a dark place

[10:11] His newsletter: David to Goliath

[11:29] Subscribe to the newsletter: https://davidtogoliath.com/

[12:36] Integration assignment

[14:45] Best way to reach out to Nigel Thomas

Website: https://davidtogoliath.com/

LinkedIn: https://www.linkedin.com/in/nigelthomas-ai/

Key Takeaways:

• “One man with conviction will overwhelm a hundred who have only opinions.” ~Winston Churchill [02:04]

• We all have that inner voice of the victim that tells us we’re not good enough, that listens to external opinions, and that stops us from achieving what we want. [07:34]

• The more you do uncomfortable things, the stronger the champion within you becomes [07:52]

• “No one is going to believe in you for you.” ~Nigel Thomas [08:27]

• If you listen to podcasts and motivational content online without changing your behavior, you will remain in the same place. [08:30]

• Everyone has a dream future and a vision board of success, but that is not within your control. What is in your control today are the actions you take to reach those dream outcomes. [12:44]

Integration Assignment:

Start making inputs toward your dream outcome, track your progress, measure your inputs, and then course-correct as needed.

People Mentioned and Other Resources:

1. Winston Churchill

2. José Mourinho

Keep In Touch with Nigel Thomas:

Website: https://davidtogoliath.com/

LinkedIn: https://www.linkedin.com/in/nigelthomas-ai/

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AB²C Lunch Break Live - Resilience and Risk

Mon, 06 May 2024 07:00:00 GMT

AB²C Lunch Break Live – Resilience and Risk (LIVE ON LINKEDIN)

Your Panel:

Brandon Eastman: www.linkedin.com/in/brandonseastman/

Christine Smith: www.linkedin.com/in/christinesmith34/

Ben Albert: https://www.linkedin.com/in/realbenalbert/

Andrew Biernat: https://www.linkedin.com/in/andrewjbiernat/

–

Real Business Connections is made possible by www://balbertmarketing.com/

Elevate Your Mental Fitness w/ Jill Peterson (ROC #145)

Mon, 29 Apr 2024 08:00:00 GMT

Much emphasis has been placed on physical fitness, teaching us the importance of caring for our bodies through practices like proper nutrition. However, just as we possess only one body, we also have one mind; therefore, prioritizing mental fitness alongside physical fitness is crucial.

In this episode, Ben Albert sits down with Jill Peterson, the Founder and Chief Growth Strategist at Clover Insights. Additionally, Jill is a PQ coach for the Positive Intelligence program. She delves into the transformative concept of mental fitness and defines it as our capacity to handle life’s challenges from a place of positivity rather than negativity.

As the episode unfolds, she unravels the significance of mental fitness, highlighting its profound impact in unlocking our full potential, fostering happiness, nurturing relationships, enhancing communication skills, and boosting productivity.

Tune in to discover how to assess your mental fitness level and explore the inner workings of the judge and saboteurs within us. Moreover, you will gain valuable insights into where to begin your journey of conquering these saboteurs.

Finally, Jill takes the listeners through an intro to the Positive Intelligence program, shedding light on how the program equips individuals with the tools to combat their inner saboteurs effectively. Furthermore, she highlights how the Positive Intelligence program impacts our goals.

During this episode, you will learn about:

[01:06] Know our guest Jill Peterson

[01:40] What Clover Insights focuses on

[02:50] The importance of investing in people

[04:22] What is mental fitness?

[05:10] The judge within ourselves

[06:36] The significance of mental fitness

[07:28] How to determine your mental fitness

[08:58] How the judge and saboteurs within us are created

[11:44] Can you display all the nine types of Saboteurs that are associated with the judge?

[12:57] Where should one begin to change their Saboteurs?

[14:24] The PQ reps and how they disrupt our inner saboteur

[16:41] The Positive Intelligence program

[21:02] The role of peer support and accountability in ensuring the success of the Positive Intelligence program

[28:28] How the Positive Intelligence program impacts our goals

[29:36] How to connect and learn more from Jill

Website: www.findyourclover.com

[29:42] Get a 20% discount for the program. Code: Mention Ben Albert

[31:00] Rapid Fire Round

[36:47] What Jill is currently working on in 2024 and how to support her

[37:59] Website: www.findyourclover.com

(Grab the 20% discount for the program by mentioning Ben Albert sent you)

Key Takeaways:

• “A team is only as good as its people.” ~Jill Peterson [01:52]

• When people feel valued and appreciated, they are motivated to work harder for you, ultimately contributing to your greater success. [02:50]

• “Mental fitness is our capacity to be able to handle life’s challenges from a place of positivity rather than negativity.” ~Jill Peterson [04:22]

• “Our mental fitness impacts others.” ~Jill Peterson [06:30]

• Having good mental fitness enables you to achieve your greatest potential, experience greater happiness, cultivate better relationships, communicate effectively, and become more productive. [06:35]

• To change our habits, we need to establish new neural pathways. This can be accomplished by maintaining consistency and engaging in practices such as meditation. [13:24]

• You can choose not to be stressed about something. [23:43]

• Negative emotions hold us back, pushing us to operate from a place of fear. Conversely, positive emotions encourage us to strive for success and pursue our goals, regardless of the outcome. [24:51]

Keep In Touch with Jill Peterson:

Website: https://findyourclover.com/

Instagram: https://www.instagram.com/clover.insights/

Facebook: https://www.facebook.com/cloverinsightsllc

LinkedIn: https://www.linkedin.com/company/clover-insights-llc/

AB²C Lunch Break Live - Questions

Fri, 26 Apr 2024 01:03:39 GMT

AB²C Lunch Break Live – Question (LIVE ON LINKEDIN)

Your Panel:

Brandon Eastman: www.linkedin.com/in/brandonseastman/

Christine Smith: www.linkedin.com/in/christinesmith34/

Ben Albert: https://www.linkedin.com/in/realbenalbert/

Andrew Biernat: https://www.linkedin.com/in/andrewjbiernat/

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Real Business Connections is made possible by www://balbertmarketing.com/

Become A Man Of Action w/ Michael Sartain (LST #99)

Mon, 22 Apr 2024 01:43:00 GMT

Learn Speak Teach Episode #99 with Michael Sartain.

Full show notes at: https://realbusinessconnections.com/podcast/michaelsartain/

Watch the episode on Youtube: https://youtu.be/1nOpxniFD3Q

During this episode, you will learn about:

[02:24] Favorite guests Michael Sartain has interviewed on The Michael Sartain Podcast

[03:31] Michael’s opinions regarding individuals who pretend to be affluent and successful

[06:59] Why the world promotes wrong social skills

[09:05] The difference between genuinely wealthy individuals and those who merely feign wealth

[13:53] Why Michael created the Men of Action (MOA) mentoring program

[16:16] Why men comprise the majority in self-help communities

[21:55] Men of Action (MOA) mentoring course: https://www.moamentoring.com/

[24:34] Michael’s advice for individuals who are aware of what they ought to do but struggle to take action

[28:07] How to deal with failure

[32:59] The significance of mentors

[35:24] The importance of gratitude in life

[37:02] How embracing gratitude has changed Michael’s life

[39:53] Why you should focus on taking only one mastermind at a time

[43:13] Scaling your business by hiring people to reclaim your time

[46:14] Connect and learn more from Michael Sartain

Instagram: https://www.instagram.com/michaelsartain

Website: https://www.moamentoring.com/

Join the Men of Action forum: https://www.skool.com/men-of-action-free

To join the Men of Action team, kindly apply at: https://www.moamentoring.com/jobs

[48:56] The misconceptions people have about Michael Sartain

Key Takeaways:

• Due to the predominance of online interactions today, people aren’t learning social skills in the same way as previous generations. [07:08]

• Every man is born with a burden of performance. [17:09]

• “You will be paid in linear proportion to the complexity of the problem you solve.” ~Elon Musk [18:41]

• When you solve problems, you will naturally feel better about yourself. [26:05]

• The knowledge, insights, and experiences left unshared when we die become wasted. [32:24]

• When you start following successful people, you will realize that they leave behind valuable clues. [33:06]

• As you attempt to do more things simultaneously, your efficiency decreases. Conversely, focusing on one task for a longer period leads to a significant increase in productivity. [40:27]

• If you want to scale your business, don’t hire people to help you scale your business; hire people to give you back your time. [43:53]

People Mentioned and Other Resources:

1. Tai Lopez

2. David Buss

4. Ryan Pineda

8. Elon Musk

10. Henry VIII

11. Nick Santonastasso

12. Steven Pinker

13. Alex Hormozi

14. Stirling Cooper

15. The Power of No: https://amzn.to/3VSSfzC

16. The 4-Hour Workweek: https://bit.ly/3UauDVP

17. The Tipping Point: https://bit.ly/49vERnZ

18. The ONE Thing: https://bit.ly/3LwoJZB

19. Buy Back Your Time: https://bit.ly/3JeiTeH

Keep In Touch with Michael Sartain:

Website: https://www.moamentoring.com/

LinkedIn: https://www.linkedin.com/in/michaelsartain/

Instagram: https://www.instagram.com/michaelsartain

Facebook: https://www.facebook.com/MichaelSartain/

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LST is made possible by www://balbertmarketing.com/

Cal Fussman Discusses AI and Human Connection (LST #98)

Tue, 16 Apr 2024 03:16:00 GMT

Learn Speak Teach Episode #98 with Cal Fussman

In a world dominated by technological advancements such as AI, which have the potential to limit human connections, it is imperative to prioritize and actively cultivate authentic human connections.

Today, we are thrilled to welcome back Cal Fussman, an American journalist, host of the Big Questions Podcast, and author. In this episode, Cal takes us through the profound implications of Artificial intelligence (AI) on human connection.

Discover what bit rot is and learn valuable tips on how to protect your photos in the digital age. Moreover, we take a closer look at how AI is revolutionizing the field of photography and videography.

Get ready to embark on a journey with Cal as he shares how he built deep connections during his travels around the world. Uncover strategies for overcoming the obstacles that hinder our ability to connect with others and gain valuable insights into why focusing on building authentic connections is important.

As the conversation unfolds, he reveals why young people are finding it difficult to embrace vulnerability today and shares his perspective on AI. Additionally, he highlights the limitations of ChatGPT, asserting that while AI can attempt to copy humans, it cannot replace us.

During this episode, you will learn about:

[01:32] What is “bit rot”, and how can you protect your photos?

[02:15] How AI is impacting photography and videography

[03:29] LST Eps #60 w/ Cal Fussman:

[05:04] Boris Eldagsen’s award-winning AI-generated photo

[06:30] Ai-generated impersonations of Joe Biden’s voice

[08:37] How Cal built deep connections during his travels around the world

[14:44] LST Eps #62 w/ Nick Gray || The 2-Hour Cocktail Party:

https://realbusinessconnections.com/podcast/nickgray/

[14:47] LST Eps #89 w/ Michael Bungay Stanier:

https://realbusinessconnections.com/podcast/mbs/

[15:16] Ben’s cocktail party

[16:44] How to deal with challenges that hinder our ability to connect with others

[21:42] Why holding parties is important for society

[23:24] Why young people are finding it difficult to embrace vulnerability today

[26:35] What makes a good icebreaker?

[35:17] Has Cal ever planned a party?

[37:27] “The Internship” Movie: https://www.imdb.com/title/tt2234155/

[42:05] Why focusing on building authentic connections is important

[43:38] What is Cal’s perspective on AI?

[45:05] Cal’s views on ChatGPT writing

[47:12] Limitations of ChatGPT

[01:02:25] Cal’s final words for the audience

[01:04:44] Connect with Cal Fussman

Website: https://www.calfussman.com/

Key Takeaways:

• It’s crucial to prioritize strengthening authentic connections, particularly now that many individuals are working remotely after the pandemic. [07:29]

• Nowadays, young people are finding it increasingly difficult to be vulnerable. In the past, personal matters often remained private; however, with the widespread use of smartphones today, one’s vulnerability can quickly become publicized worldwide. [23:10]

• In sales, making connections brings you one step closer to the sale. [38:27]

• ChatGPT’s knowledge is limited to the past; it cannot generate new ideas or move forward beyond the information it has been given. [47:12]

• AI can try to copy humans, but it cannot be us. [01:04:01]

People Mentioned and Other Resources:

1. Shane Balkowitsch

2. Boris Eldagsen

3. Mary Barra

4. Tom Cruise

5. Jack Nicholson

6. Aaron Sorkin

7. Jack Welch

8. Salman Rushdie

9. The 2-Hour Cocktail Party: How to Build Big Relationships with Small Gatherings: https://bit.ly/3Ix0OYk

10. “The Internship” Movie: https://www.imdb.com/title/tt2234155/

Keep In Touch with Cal Fussman:

Website: https://www.calfussman.com/

LinkedIn: https://www.linkedin.com/in/calfussman/

Instagram: https://www.instagram.com/calfussman/

Twitter: https://twitter.com/calfussman

Big Questions Podcast: https://www.calfussman.com/podcast

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Cal Fussman || Big Questions & Deep Connections (Rebroadcast)

Mon, 15 Apr 2024 07:00:00 GMT

Learn Speak Teach Episode #60 with Cal Fussman.

Full Show Notes at: https://realbusinessconnections.com/episode/calfussman/

As our world rapidly evolves, so does the way we connect with others. While technology has brought us closer in many ways, it has also made it harder for us to find meaningful face-to-face interactions. But it's important to remember that true connection comes from the heart, and that's why it's crucial to rekindle the art of meaningful conversation.

Asking big questions can help us get to know each other on a deeper level, strengthen relationships, and foster a sense of community. Building strong connections with our coworkers and team members can lead to increased productivity, creativity, and overall success. So let's embrace the power of communication and start having heart-to-heart conversations today!

Join the conversation with your host Ben Albert as he interviews Cal Fussman. Cal is an American journalist, host of the Big Questions Podcast, and author. He is a writer-at-large for Esquire magazine, where he has interviewed icons who’ve shaped world history: Ted Kennedy, Jeff Bezos, Richard Branson, Robert De Niro, Clint Eastwood, Al Pacino, George Clooney, Leonardo DiCaprio, Tom Hanks, Bruce Springsteen, Dr. Dre, Quincy Jones, Woody Allen, Barbara Walters, Pelé, Yao Ming, Serena Williams, John Wooden, Muhammad Ali and many more.

He shares reflections on some of the icons he has interacted with and explains his source of inspiration for traveling the world. Additionally, he reveals what inspired the theme of connection on the Big Questions podcast and discusses what people can do to reconnect

When Cal speaks, you are listening to everyone he has ever interviewed.

Tune in!

During this episode, you will learn about;

[01:07] Episode introduction

[03:20] Has Cal ever felt like an imposter?

[03:38] How Cal’s interview style started

[07:11] The story about Cal’s trip around the world

[16:14] His source of inspiration for traveling the world

[17:29] Cal’s reflection on Pelé; From the Big Questions podcast: http://bit.ly/40uIxTK

[20:43] The ‘golden rule’ of interviewing

[30:12] His reflections on Larry King

[33:24] Why he started the Big Questions podcast

[35:17] The first time Ben Albert heard about Cal on The Tim Ferriss Show podcast: https://tim.blog/2016/03/11/the-interview-master-cal-fussman-and-the-power-of-listening/

[37:54] What inspired the theme of connection on the Big Questions podcast?

[42:52] What can people do to reconnect?

[49:36] How technology has brought about disconnection among the youth and how we can help them create meaningful connections with other people

[58:26] How to connect with Cal Fussman: https://www.calfussman.com/

Key Takeaways:

When interviewing a person, focus on one question at a time because if you ask several questions at once, it will be hard for the subject to remember all the questions in the order you asked them. Moreover, the subject can avoid some questions that you are curious about. [20:43]

“In order to connect, you have to listen to the other person.” ~Cal Fussman [43:18]

“Every time you share a problem with somebody, you cut it in half.”~Cal Fussman[46:11]

Connection comes through the heart, not through a machine. We need to realign our hearts to connect. [47:41]

To reconnect with each other, we should start looking each other in the eyes, and speak with each other in a way that touches each other's hearts [48:08]

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Real Business Connections is made possible by www://balbertmarketing.com/

Action Creates Clarity w/ Heather Parady (FMF #55)

Fri, 12 Apr 2024 08:00:00 GMT

Fifteen Minute Fridays episode #55 Heather Parady.

Sadly, there are so many people with ideas that could positively impact many people but fail to do so because they fail to have the balls to start. According to Heather, today's episode guest, action creates clarity; projects usually reveal themselves by honoring them through starting.

Heather is a mental health therapist turned online entrepreneur who helps outside-the-box leaders bring their services online to scale their impact. She has hosted multiple top-ranking shows and conducted over a thousand interviews. She has been featured in Forbes, Pop-Sugar, and, most importantly, the front of her mom’s refrigerator.

Heather asserts that you need to start where you are and with what you have instead of fixating on the end goal. One needs to work backward by asking oneself what one small thing can do today with what one currently has.

The productive/creative process is disciplined, and one needs to love what one does because genuine passion drives commitment and consistency. This disciplined process favors even a small commitment of five minutes daily instead of sporadic bursts of motivation.

To be productive, one has to set restrictions. These restrictions could range from having to do something towards your daily goal for five minutes. In the case of Heather, she has a seat whereby she puts the restriction of not getting up until she has done what needs to be done.

In case you are a creative who does not know where to start, Heather advices that finding your voice starts with using your voice.

Tune in and learn!

Watch The Episode on Youtube: https://youtu.be/UNeEURRrXY8

Quote Of The Day:

“Action creates clarity." ~Heather Parady

Timestamp:

[01:26] Learning from Observation

[05:31] Uncovering Clarity Through Action

[06:56] Finding Voice Through Action

[09:23] Simplifying Complex Ideas

[10:43] Disciplined Ideation Process

[12:32] Editing Process and Content Quality

[13:28] Taking Action with Available Resources

[15:21] Overcoming Inaction

[16:20] Embracing Creative Restrictions

Key Takeaways:

• “There are hints given to us only through action.” ~ Heather Parady [04:32]

• “The secret is not in these tools, the secret is your own balls.” ~ Heather Parady [14:27]

• What is one thing you can do today to move closer to your objective? [15:14]

• Consistency surpasses sporadic bursts of excitement or enthusiasm even if it's just five minutes a day. [15:55]

• Restricting yourself creatively can enhance productivity. [16:07]

Integration Assignment:

Look at what's in your hand. What do you have at your disposal right now? And ask this question to yourself honestly, am I utilizing it to its full extent? Ask yourself what i the next right move? What small thing can you do today towards your goal?. [13:44]

People Mentioned and Other Resources:

1. Summit of Greatness (event hosted by Lewis Howes) https://www.summitofgreatness.com/

2. Ruiz, D. M., & Mills, J. (2010). The Four Agreements: A practical guide to personal freedom. Amber-Allen Publishing.

3. Gilbert, E. (2015). Big magic: Creative living beyond fear. Penguin.

4. Wilson, R. (2023). Soul boom: Why we need a spiritual revolution. Hachette Go.

Keep In Touch with Heather Parady:

Instagram: https://www.instagram.com/heatherparady/?hl=en

Twitter: https://twitter.com/heatherparady?lang=en

Facebook: https://www.facebook.com/profile.php?id=100090125381793

YouTube: https://www.youtube.com/channel/UCCwUvrwJB_0ahNqrcBHP-TA

Podcast: https://podcasts.apple.com/us/podcast/unconventional-leaders/id1715200212

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