TIG TalksTIG Talks are taped in front of a live virtual audience featuring your questions raw and unfiltered. Bringing together the Natural Product industry’s founders, experts, buyers, and legends, we discuss how to build Tardigrades, not Unicorns, nimble, capital-efficient, resilient brands that scale.

]]>en-ustrueElliot Begounhttps://tigbrands.comElliot Begounsupport@tigbrands.comepisodicCopyright 2023 The Intertwine Group LLC | All Rights ReservedBuilding A Brand That Can Thrive In The New Economic Paradigm With Evan Faber And Chuck Cotter5iBEQQxjzWed, 03 Jun 2020 10:00:00 GMT3583https://www.tigbrands.com/building-a-brand-that-can-thrive-in-the-new-economic-paradigm-with-evan-faber-and-chuck-cottertrueWith so many people stuck in their homes and an economy that is undergoing a paradigm shift, we are bound to see a lot of new players in the market in the foreseeable future. Evan Faber, CEO of Moxie Sozo, and Chuck Cotter, partner and lawyer at Holland & Hart LLP, join Elliot Begoun to give useful tips on building a brand, fundraising, and other things to consider for people who are looking to start their own business in these challenging times. They see the current crisis as a window of opportunity for entrepreneurs, especially in the consumer packaged goods (CPG) space. Founders need to seize whatever comes in front of them in terms of funding and use that to strengthen their brand. They need to focus on bringing their business to a position where it can thrive in this new economy.

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