Fifteen Minute Fridays

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This feed is JUST FIFTEEN MINUTE FRIDAY EPISODES. To listen to all of our episodes from "Real Business Connections," search 'Real Business Connections' on your podcast player, or head to www.RealBusinessConnections.com

Defying Limitations w/ Kareen Walsh (FMF #69)

Fri, 21 Mar 2025 08:00:00 GMT

Fifteen Minute Fridays episode #69 Kareen Walsh.

We often fall into the trap of adopting the limitations others place on us, allowing them to shape our mindset and restrict our potential. To break free from a limited mindset, you must tap into what you are truly willing to do to make things happen and push beyond perceived boundaries.

Today, we are joined by Kareen Walsh, a business leadership coach, CEO & Founder of Revampologist, LLC, and creator of the Hey Kareen AI App. In this episode, Kareen shares powerful insights on overcoming limitations and tapping into your innate gifts.

Kareen explores the key traits of high-performing leaders and highlights the role of willingness in personal growth. Additionally, she introduces her Retrospective Exercise, a powerful tool designed to help you reflect, assess, and take action toward growth.

Quote Of The Day:

“Don't let the limitations of others become your own.” ~Kareen Walsh

Timestamp:

[01:18] Quote of the day: “Don't let the limitations of others become your own.” ~Kareen Walsh

[02:15] How Kareen defied limitations set by others

[06:17] Tapping into your innate gift

[08:36] Willingness

[11:20] Traits of high-performing leaders

[15:43] Integration assignment

[19:42] Kareen’s Retrospective Exercise: https://heykareen.com/Retro

[20:31] Connect with Kareen

• Monthly Call: https://heykareen.com/Retro

• App: https://heykareen.com/

Key Takeaways:

• Don't let the limitations of others become your own. ~Kareen Walsh [01:18]

• Noone is taught how to lead until you step up into leading and decide what works best for that environment. ~Kareen Walsh [05:11]

• "You can learn anything if you have the desire.” ~Kareen Walsh [06:13]

• If you are stuck in a limited mindset, it's probably because you haven't tapped into what you are actually willing to do to make it happen. ~Kareen Walsh [09:22]

• "The willingness to empower others to do what you are ultimately responsible for is the magic of high-performing leaders." ~Kareen Walsh [11:20]

• "Your business is a 100% reflection of how you lead it." ~Kareen Walsh [12:58]

• As a leader, every single person on your team is a reflection of you. ~Kareen Walsh [14:29]

Integration Assignment:

Draw a four-part grid on a piece of paper

• Top Left: Write down what you have been doing well

• Bottom left: List things you need to stop doing

• Top right: List things you need to start doing

• Bottom right: List the action steps

Grab a copy of Kareen Walsh's Retrospective Exercise: https://www.kareenwalsh.com/retrospective

Keep In Touch with Kareen Walsh:

Website: https://www.kareenwalsh.com/

LinkedIn: https://www.linkedin.com/in/kareenwalsh

Instagram: https://www.instagram.com/kareenzwalsh/

Facebook: https://www.facebook.com/kareenzahrwalsh

YouTube: https://www.youtube.com/@kareenwalsh6757

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Neuroplasticity Secrets w/ Sienna Colonese (FMF #68)

Fri, 14 Mar 2025 08:00:00 GMT

Fifteen Minute Fridays episode #68 with Sienna Colonese.

How can you transform your mindset with neuroplasticity?

Perhaps this is a question that has lingered in your mind, and today is your opportunity to learn. Throughout this episode, Sienna provides practical tips like exercise, mindfulness, and creating affirmations that resonate with your energy to nurture a better mindset.

Sienna Rane Colonese, founder of Through Rane, is a Magna Cum Laude graduate in Cognitive Behavioral Neuroscience from Colorado State University. After overcoming personal challenges with physical and mental health, she discovered the transformative power of neuroplasticity and mindset shifts. Certified as a Professional Coach, Sienna has developed science-backed strategies to help others achieve meaningful change.

At Through Rane, Sienna empowers individuals to overcome stress and anxiety by using tools that promote personal growth and peace of mind. Her mission is to make transformation accessible, helping people work with their brains to create lasting change.

Timestamp:

[01:35] Can you teach old dogs new tricks?

[02:02] What is neuroplasticity?

[03:12] How to start improving your mindset

[07:48] Dealing with imposter syndrome

[08:30] The essence of mindfulness

[11:13] What triggered Sienna’s passion for mindset?

[14:04] Support Sienna:

Website: www.throughrane.com

LinkedIn: www.linkedin.com/in/sienna-colonese-71a2491a8/

[14:56] Integration assignment

Key Takeaways:

• I always say that if you have a brain that's fully functional, you can change because your brain has the beautiful ability of neuroplasticity. [01:36]

• "Do elevations, not affirmations."- Sienna Colonese [04:14]

• You can't slap an affirmation on someone who has something internal they need to work on and hope for the best that it's going to become true. [06:15]

• "Mindfulness is what creates that gap for you to choose to improve." — Sienna Colonese [08:56]

• Anyone can be okay if they work on themselves internally, and you can see beauty in yourself and life around you each and every day if you change your mind. [12:19]

• If we're in a tough place, we have a choice to start making changes. [13:22]

• "You don't know where you are right now." — Sienna Colonese [15:55]

Integration Assignment:

Step #1: Write down five of your common thoughts,

Step #2: Write another list of five thoughts you would like to have regularly.

Step #3: See if they align.If they are drastically different, that might be a sign you should engage in mindset work, mindfulness practices, or gratitude practices.

Keep In Touch with Sienna Colonese:

LinkedIn: www.linkedin.com/in/sienna-colonese-71a2491a8/

Website: www.throughrane.com

Instagram:https://www.instagram.com/throughrane/

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Money Mindset and Education w/ MissBeHelpful Yanely Espinal (FMF #67)

Thu, 27 Feb 2025 23:29:29 GMT

Fifteen Minute Fridays episode #67 with Yanely Espinal.

Do you belong to the group of people who believe more money equals more problems and that money is the root of all evil? If so, you need to work on your money mindset.

In this episode, Yanely Espinal takes us through a money masterclass. Yanely shares her journey and expertise in helping people understand the importance of a healthy psychological relationship with money. From this episode, we learn the essence of having a positive money mindset, tracking our finances, and planning for the future.

Yanely Espinal is a passionate advocate for financial literacy, dedicating her life to reshaping the negative narratives surrounding money. Recognizing the pervasive influence of phrases like "more money, more problems" and "money doesn’t grow on trees," Yanely encourages individuals to confront their early money memories and traumas. She believes that understanding these formative experiences is essential to transforming one's financial mindset. As a fresh voice in the personal finance world, Yanely emphasizes the importance of aligning one’s mindset with their financial goals, confidently asserting, "If you don’t get your mind right, you can’t get your money right." Her mission is to inspire a more positive and empowering approach to money, enabling people to find opportunity and growth in their financial lives. She is also the author of Mind Your Money.

Quote of the Day:

“Do the best you can until you know better. Then when you know better, do better.” - Maya Angelou

Timestamp:

[01:12] Quote of the Day

[02:58] Yanely’s experience with money

[05:17] What is a P&L and why is it important?

[09:12] Why we all need to read Yanely’s book

[10:13] Look at your relationship with money through your money traumas

[13:56] Be realistic about yourself

[16:43] Don’t get so caught up with your business being a money-printing machine that you forget the future

[18:51] How can we support Yanely?

Yanely’s Book: Mind Your Money - www.amazon.com/Mind-Your-Money-Insightful-Strategies/dp/1544516541

Website: www.mindyourmoneybook.com

[20:25] Integration Assignment

Key Takeaways:

• When you're making decisions, the most important way to make a decision is to use data. [07:49]

• If you never truly master or understand the psychology of your own money, your relationship with money, and your personal values around money, you risk diving straight into a business without navigating your personal finances. [08:52]

• “If you don't get your mind right, you can't get your money right.” - Yanely Espinal [13:03]

• You're not going to get a greater source of learning for your business than talking to a customer who was not satisfied. [21:43]

Integration Assignment:

Step #1:Write down the name of one of your unhappy customers.

Step #2: Reach out to them for a conversation on how you could have served them better and learn from that

Keep In Touch with Yanely Espinal:

LinkedIn: https://www.linkedin.com/in/yanely-espinal-missbehelpful/

Website: https://www.mindyourmoneybook.com/

Instagram :https://www.instagram.com/missbehelpful

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Become a Referral Magnet w/ Devin Sizemore (FMF #66)

Fri, 07 Feb 2025 08:39:00 GMT

Fifteen Minute Fridays episode #66 with Devin Sizemore.

Do you fancy becoming a referral magnet? This episode is for you!

Devin Sizemore takes us on a journey through becoming a referral magnet. He shares the Connection Expansion Exercise, which encourages shifting your focus from merely chasing ideal clients to strategically connecting with those who already have access to them. Through real-world examples, Devin illustrates how this approach can revolutionize your networking strategy. Additionally, he emphasizes nurturing your network to organically receive quality connections, all while highlighting the importance of follow-up to build credibility.

Devin's journey has been defined by his passion for creating meaningful experiences and building businesses aligned with his values. From launching his first marketing agency to pioneering innovative consulting practices—and even a cat café—he focuses on adding value and fostering connections to help others succeed. Now, he aims to build a community where one million connections drive transformative change.

As the author of Connection Expansion: You Are One Connection Away From Massive Success In Your Life Or Business, Devin shares insights on leveraging relationships for success. He is also passionate about storytelling, conducting expert interviews, and helping professionals turn their strategies into impactful books through his work with Million Dollar Author.

Quote of the Day:

“People influence people. Nothing influences people more than a recommendation from a trusted friend. A trusted referral influences people more than the best broadcast message.” — Mark Zuckerberg

Timestamp:

[01:10] Quote of the day

[03:00] How do we make our systems more predictable?

[05:03] How to be authentic with referrals

[10:22] How to start networking when you are not a big brand

[11:48] Handling a connections call

[14:16] Is having a book important when it comes to networking?

[16:37] How can we support Devin?

Grab Devin’s book: www.amazon.com/Connection-Expansion-Massive-Success-Business/dp/196391158X
LinkedIn: www.linkedin.com/in/dpsizemore/

[17:59] Integration assignment

Key Takeaways:

• “Stop chasing the ideal client and start chasing the people who have access to your ideal client.” — Devin Sizemore [03:15]

• “Everybody wants to buy. Nobody wants to be sold.” — Devin Sizemore [03:43]

• The fact that you take action and deliver on what you say not only adds value, it makes you extremely credible. [08:52]

Integration Assignment:

Step #1: Identify your ideal client.

Step #2: Write down where your ideal client spends money.

Step #3: Write down where your ideal client seeks education.

Step #4: Write down where your ideal client gathers.

Step #5: Write down where your ideal clients get influence from.

Step #6: Write down who your ideal clients trust.

Step #7: List the connectors in your network.

By completing this exercise and unlocking all of the people who have access to your ideal client, your perspective should shift. This process helps redefine your “ask” and reveals opportunities. Pick a few where you can have easy, aligned conversations with individuals who have access to your ideal clients. These should become your new focus.

Keep In Touch with Devin Sizemore:

LinkedIn: https://www.linkedin.com/in/dpsizemore/

Website: https://devinsizemore.com/

Instagram: https://www.instagram.com/dpsizemore/

Book: https://amzn.to/4gBcTL2

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Overcoming Perfectionism As An Entrepreneur w/ Ilana Golan of Leap Academy (FMF #65)

Fri, 31 Jan 2025 09:00:00 GMT

Fifteen Minute Fridays episode #65 Ilana Golan.

Most entrepreneurs strive for success, but the pursuit of perfection often holds them back. When we overanalyze and wait for ideal conditions, we fail to take action, miss opportunities, and delay progress toward achieving our goals.

In this episode, Ben Albert sits down with Ilana Golan, the founder and CEO of Leap Academy and a well-known Silicon Valley growth strategist. Ilana emphasizes the importance of being an action-taker as an entrepreneur, a mindset she lives by.

As the host of the Leap Academy Podcast, she brings a wealth of knowledge from top CEOs, sharing tips to help entrepreneurs unlock their full potential for success and take their businesses to new heights. Additionally, she invites listeners to an exciting upcoming event in Silicon Valley, scheduled for February 28 to March 1, 2025.

Quote Of The Day:

“Done is better than perfect.” ~Ilana Golan

Timestamp:

[01:06] Quote of the day: “Done is better than perfect.” ~Ilana Golan

[02:22] Why entrepreneurs should be action-takers

[03:26] How Ilana embodies ‘Done is better than perfect’

[06:32] Leap Academy Podcast: https://www.leapacademy.com/podcast

[08:37] Tips from top CEOs

[09:59] Ilana’s big play for 2025

[11:11] Website: https://www.ilanagolan.com/

[12:31] Integration assignment

Key Takeaways:

• “Done is better than perfect.” ~Ilana Golan [01:06]

• “Clarity comes from action, not thought.” ~Ben Albert [02:03]

• “When we overanalyze things, we don’t take action.” ~Ilana Golan [02:23]

• Never compare yourself to someone else’s middle or end. [08:39]

• Don’t make me extraordinary to get yourself off the hook. ~Lisa Bilyeu [09:01]

• We often overestimate what we can do in a year but underestimate what we can accomplish in a decade. ~Ilana Golan [09:23]

• “If nobody hears from you, the assumption is that you have nothing to say.” ~Ilana Golan [12:53]

Integration Assignment:

Identify what you want to be known for, then choose five topics you can write about. Take action and share your content across your social media platforms.

People Mentioned and Other Resources:

1. Richard Branson

Keep In Touch with Ilana Golan:

Website: https://www.ilanagolan.com/

Twitter: http://twitter.com/ilanagolan

LinkedIn: https://www.linkedin.com/in/ilanagolan/

Facebook: https://www.facebook.com/IlanaGolanLeap

Instagram: https://www.instagram.com/ilanagolanleap/

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Earn Your Freedom For Live w/ Mark Collins (FMF #64)

Fri, 20 Dec 2024 09:00:00 GMT

Fifteen Minute Fridays episode #64 w/ Mark Collins.

Our thoughts shape our beliefs and can either propel us forward or hold us back. If left unchecked, negative thoughts can limit our potential and prevent us from reaching higher in life.

By mastering our thoughts and consistently adopting empowering strategies, we can break free from these limitations, embrace our true selves, and unleash the hero within us. This allows us to live the life we were created for, no matter the challenges we encounter. This allows us to earn our freedom for live!

Join us in this episode featuring Mark Collins, founder of Freedom For Life and author of the transformational leadership book LIFE MASTERY: Living Life by Design, Not by Default. Mark has helped hundreds of individuals unlock their true potential through his Life Mastery courses, guiding them to become the Heroes they were created to be in their businesses, relationships, and lives.

He discusses what life looks like when we don’t unleash the hero within us and how it can limit our potential. Additionally, he shares strategies to unleash the hero within, along with insights on mastering our thoughts so that we can start living the life we were created for.

Quote Of The Day:

“Who you think you are, you become.” ~Mark Collins

Timestamp:

[01:14] Quote of the day: “Who you think you are, you become.” ~Mark Collins

[02:18] LIFE MASTERY – Life by Design: https://bit.ly/3BkAr8M

[04:33] Is everyone a hero?

[06:45] What life looks like when we don’t unleash the hero within us

[10:04] Strategies to unlock and unleash the hero within us

[13:45] Mastering your thoughts

[18:03] Connect and learn more from Mark Collins

• Website: https://courses.freedom-for-life.net/

• eBook: https://courses.freedom-for-life.net/products/digital_downloads/LIFE-MASTERY

[19:30] Integration assignment

Key Takeaways:

• “Who you think you are, you become.” ~Mark Collins [01:14]

• “Who you believe you are, you become.” ~Mark Collins [01:40]

• If you want to change the trajectory of your life, the first step is to change your thoughts. ~Mark Collins [01:43]

• “Everybody is a hero, and that hero is the person you were created to be.” ~Mark Collins [04:33]

• “There is an impact in the world that has your name on it.” ~Mark Collins [04:46]

• We all have negative thoughts; the challenge is whether we allow them to dictate our lives or overcome them so they don’t. ~Mark Collins [07:12]

• “If your thoughts don’t align with who you were created to be, then they are lying to you.” ~Mark Collins [13:57]

• “The best way to overcome a negative thought is with a positive one.” ~Mark Collins [14:37]

• The more you celebrate who you are, the more you permit yourself to show up as you are. ~Mark Collins [16:52]

• “You will never do more than you believe you can.” ~Mark Collins [20:11]

• “You will never be greater than you believe you can be, but when you understand who you are, you can be that in every circumstance.” ~Mark Collins [20:18]

Integration Assignment:

Understand who you are apart from your things and titles.

People Mentioned and Other Resources:

1. LIFE MASTERY – Life by Design: https://bit.ly/3BkAr8M

Keep In Touch with Mark Collins:

Website: https://courses.freedom-for-life.net/

Facebook: https://www.facebook.com/FreedForLife/

Instagram: https://www.instagram.com/_freedomforlife_/

LinkedIn: https://www.linkedin.com/in/mark-collins-freedom-for-life/

YouTube: https://www.youtube.com/channel/UCw1A7tteCrpLj_d9ejzDWRg

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Mastering Pricing Strategy w/ Robin Waite (FMF #63)

Fri, 13 Dec 2024 09:00:00 GMT

Fifteen Minute Fridays episode #63 Robin Waite.

Pricing is one of the most challenging aspects of running a business, especially for coaches, consultants, and freelancers. Copying the prices set by other businesses can lead to adopting a flawed business model that fails to align with your unique values and goals.

So, how do you determine the right price for your services? Find out in this episode with Robin Waite, the Founder of Fearless Business. Robin is a pricing expert, a regular keynote speaker at business events, and the bestselling author of several books, including Online Business Startup, Marketing Machine, and the popular recent release “Take Your Shot."

In this episode, Robin discusses Clues that suggest you should charge more and the disadvantage of copying business prices. Additionally, he discusses Goal-Focused Pricing, the psychology of money, and the sales cycle of doom, along with a practical case study to help you set prices that reflect your true value.

Quote Of The Day:

Somebody's got to be the most expensive, so why can't it be you? ~Robin Waite

Timestamp:

[01:11] Quote of the day: Somebody's got to be the most expensive, so why can't it be you? ~Robin Waite

[02:05] Clues that suggest you should charge more

[03:48] The disadvantage of copying business prices

[04:09] Goal Focused Pricing

[06:24] The sales cycle of doom

[08:21] The psychology of money

[10:15] Case study on how to set your pricing

[23:26] Connect and learn more from Robin

• YouTube: https://www.youtube.com/RobinMWaite

[24:59] Integration assignment

[27:36] Get a FREE signed copy of Take Your Shot: https://www.fearless.biz/tys

Key Takeaways:

• Somebody's got to be the most expensive, so why can't it be you? ~Robin Waite [01:11]

• Copying the prices set by other businesses can lead to adopting a flawed business model. ~Robin Waite [03:48]

• “A money story is developed in many people before they even have memories." ~Robin Waite [08:24]

Integration Assignment:

Increase your price by a certain amount and document the process.

People Mentioned and Other Resources:

1. The Body Keeps the Score: https://bit.ly/3YVdr7Y

2. Take Your Shot: https://bit.ly/3Z02vG2

Keep In Touch with Robin Waite:

Website: https://www.robinwaite.com/

YouTube: https://www.youtube.com/RobinMWaite

Instagram: https://www.instagram.com/robinmwaite/

LinkedIn: https://www.linkedin.com/in/robinmwaite/

Facebook: https://www.facebook.com/RobinMWaite/

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How To Identify And Understand Your Buyer To Simplify Growth w/ Christine Campbell Rapin (FMF #62)

Fri, 29 Nov 2024 09:00:00 GMT

Fifteen Minute Fridays episode #62 with Christine Campbell Rapin.

Are you wondering where your next client will come from? This episode is for you.

Our guest today, Christine Campbell Rapin, gives us a masterclass on how to get found by potential clients. She shares her wisdom on simplifying business growth and provides actionable plans to convert curious clients into paying clients.

Christine Campbell Rapin is the CEO and owner of CLEAR Acceleration Inc. She is an energetic, tell-it-like-it-is advisor, mentor, consultant, and speaker with over 25 years of experience in marketing, sales, and operations. Christine has worked with startups as well as some of the largest companies on the planet. To date, she has collaborated with more than 400 businesses worldwide, across various industries, generating a combined revenue exceeding one billion dollars.

Grab your notebook and pen, you’ll need to take some notes.

Watch the full episode on Youtube here: https://youtu.be/RMUYsKpx6J4

Quote Of The Day:

“Grit gets you started, but strategy keeps you in the game.” - Christine Campbell Rapin

Timestamp:

[01:31] How to find more clients: where we get it wrong

[02:21] What is a buyer?

[03:08] Foundations of finding a buyer

[05:37] You need a strategy to move potential clients from curious to paying clients

[07:14] Likable expert versus must-hire expert

[12:01] The essence of leadership in business

[12:31] Do you have a business roadmap?

[14:48] Connect with Christine

LinkedIn: https://www.linkedin.com/in/christinecampbell1/

Website: https://christinecampbellrapin.com/

Instagram:https://www.instagram.com/christine.campbell.rapin/

YouTube: https://www.youtube.com/channel/UCMZGLFtL621nUWS7WEFbJDQ

[15:51] Integration assignment

Key Takeaways:

• “The first of the three foundations every business on the planet needs to understand is that you absolutely have to know what is happening in your buyer's head.” –Christine Campbell Rapin [03:51]

• “A lot of people have tactics, but very few people have the time and discipline to sit and answer the simple, simple questions that unlock everything for movement. Because movement is the key. Movement is what builds your momentum.” –Christine Campbell Rapin [06:40]

• “A must-hire person is somebody that has a track record of getting results, a system for achieving repeatable results, and the skills to help your buyer predictably achieve those results.” – Christine Campbell Rapin [08:01]

• “If the value is not higher than the investment, you will never reach an agreement because you’re a luxury, not an essential component to getting results.” – Christine Campbell Rapin [09:51]

• “You need to spend time with more potential buyers and stop wasting time with people who are not going to be your business.” – Christine Campbell Rapin [16:37]

Integration Assignment:

Step #1: Post notes around your workspace with the definition of a buyer.

Step #2: As you’re out making friends with strangers, meeting someone at Starbucks, or in a networking space, always be listening and asking yourself: Do I recognize a buyer here?

Keep In Touch with Christine Campbell Rapin:

LinkedIn: https://www.linkedin.com/in/christinecampbell1/

Website: https://christinecampbellrapin.com/

Instagram:https://www.instagram.com/christine.campbell.rapin/

YouTube: https://www.youtube.com/channel/UCMZGLFtL621nUWS7WEFbJDQ

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Leadership Lessons From Baseball with Damon Lembi (FMF #61)

Fri, 01 Nov 2024 08:00:00 GMT

Fifteen Minute Fridays episode #61 with Damon Lembi.

Life is a marathon, not a sprint. Learn to take small steps along the way and never stop learning.

Damon Lembi is the CEO of The Learn It All Leader. He brings over 20 years of experience as a CEO and has a background in baseball. According to Damon, many of the leadership skills he applies today are borrowed from his baseball career.

In this episode, Damon joins Ben Albert for a thought-provoking conversation on transforming lessons from sports into leadership skills. Damon shares how his baseball career continues to influence his leadership and how different coaches impacted his life. He also emphasizes the importance of executing what we learn.

Damon highlights the power of taking small steps when implementing something new in our lives.

Quote Of The Day:

"Leaders are not born or made. They are constantly in the making." — Damon Lembi

Timestamp:

[01:33] Are leaders born or made?

[02:45] Bullies and leadership

[04:01] Damon’s baseball career

[05:47] How sports inspire leadership

[07:56] What does a bad leader look like?

[10:09] How Hall of Fame coaches operate

[13:37] Connect with Damon

LinkedIn: https://www.linkedin.com/in/damonlembi/

Website: https://www.learnit.com/

Learn It All Podcast: https://open.spotify.com/show/1nEHAEkgsTdZvNOTzRk7hZ

[15:42] Integration assignment

Key Takeaways:

• "Now more than ever, it's important to know how to learn. The reason is that the average lifespan of a skill is six months." — Damon Lembi [06:47]

• "Bad leaders don't provide psychological safety for people to try things, and they aren't supportive of their team." — Damon Lembi [08:27]

• "Bad bosses are those who put themselves in the spotlight when things are going well, but play the victim when things aren't." — Damon Lembi [09:11]

Integration Assignment:

Whatever you are learning, take it from learning to execution.

Keep In Touch with Damon Lembi:

LinkedIn: https://www.linkedin.com/in/damonlembi/

Website: https://www.learnit.com/

Learn It All Podcast: https://open.spotify.com/show/1nEHAEkgsTdZvNOTzRk7hZ

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FMF #60: Why Every Business Owner Should Have An Assistant w/ Rob Levin

Fri, 06 Sep 2024 08:00:00 GMT

Fifteen Minute Fridays episode #60 Rob Levin.

As your business grows, the pace of change increases, making it increasingly difficult to keep up with the demands. Hiring an assistant not only sets you on the path to a better life but also allows you to focus on your unique abilities, which drive significant value for your company.

Today, Ben Albert interviews Rob Levin, a serial entrepreneur with over 30 years of experience helping SMBs improve their operations. Rob is currently the Chairman and Co-Founder of WorkBetterNow (WBN), a company that provides US-based small and midsize businesses with exceptional talent from Latin America.

Rob shares invaluable insights on why every business owner should consider hiring an assistant, emphasizing the strategic advantages and practical benefits this role can bring. He provides practical advice on where to start if you’re looking to hire an assistant and what to do once you’ve hired them.

Additionally, he discusses the critical decision of choosing between a full-time or part-time assistant, highlighting that a part-time assistant may limit your ability to fully maximize your capabilities.

Quote Of The Day:

“Every business owner should have an assistant.” ~Rob Levin

Timestamp:

[01:04] Quote of the day: “Every business owner should have an assistant.” ~Rob Levin

[01:21] Why every business owner should have an assistant

[03:09] Where should you begin if you’re looking to hire an assistant

[07:08] The advantage of hiring an assistant

[08:14] What you should do after hiring someone

[11:18] Should you hire a full-time or a part-time assistant?

[12:56] Website: https://www.workbetternow.com/e-guide-library/

[13:00] Questions to help you determine if you’re hiring people who meet your standards

[14:20] Integration assignment

[15:17] Connect and support Rob

Website: https://www.workbetternow.com/

Key Takeaways:

• “Every business owner should have an assistant.” ~Rob Levin [01:04]

• As your business grows, the pace of change continues to increase. [01:21]

• If you’re handling the administrative work in your business, you’re not focusing on the tasks that drive value.[02:03]

• Hiring an assistant sets you on the path to a better life and a more successful business. [07:08]

• Hiring a part-time assistant may limit your ability to fully maximize your capabilities. [12:04]

• “Your unique ability drives a lot of value for your company.” ~Rob Levin [14:53]

Integration Assignment:

Step #1: Write down a list of high-impact activities you could accomplish with an extra 10 hours per week.

Step #2: Record every task you perform over the course of two days. Once you have your list, evaluate whether each task could be delegated to someone else or if it falls within your unique abilities.

Keep In Touch with Rob Levin:

Website: https://www.workbetternow.com/

Facebook: https://web.facebook.com/workbetternow

Instagram: https://www.instagram.com/workbetternow/

LinkedIn: https://www.linkedin.com/company/work-better-now/

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FMF #59: No Longer a Victim with Vin Infante

Tue, 18 Jun 2024 01:33:59 GMT

Creating the life you want to live requires shifting away from a victim mentality and taking active control of your destiny. You are either passively experiencing life or consciously creating it, and by embracing the latter, you empower yourself to shape your future according to your dreams and aspirations.

In this thought-provoking episode, we are joined by Vin Infante, a Licensed Psychotherapist, Mental Performance Coach, and Keynote Speaker on a mission to impact 1 billion lives. Vin shares his personal journey with victimhood, underscoring that the outcomes in our lives aren’t determined by what happens around us; instead, they’re shaped by our responses to those events. Our responses create a chain reaction that ultimately shapes the outcomes.

Vin also explores how to shift from a victim mentality and offers practical advice on achieving self-mastery. He breaks down the five key aspects of self-mastery: thoughts, language, behaviors, actions, and emotions, illustrating how each component plays a vital role in creating meaningful change.

As the conversation unfolds, he discusses the significance of language and its impact on the subconscious mind. He explains why Vin hates the word try, highlighting that ‘trying’ signifies a lack of decision, accountability, and responsibility. Additionally, he encourages listeners to challenge their thoughts for personal growth and empowerment.

This episode is a guide for anyone seeking to shift their mindset, take control of their life, and achieve personal mastery.

Quote Of The Day:

“You are either passively experiencing life or consciously creating it.” ~Vin Infante

Timestamp:

[02:02] Who is Vin Infante?

[03:07] Quote of the day: “You are either passively experiencing life or consciously creating it.” ~Vin Infante

[04:25] Vin’s experience with victimhood

[09:07] How to shift out of a victim mentality

[13:09] “Knowledge is not power; it is potential power. Action and application are everything.” ~Vin Infante

[16:35] The 5 aspects of self mastery

[18:35] Why Vin hates the word “try”

[23:16] “An unchallenged thought is an unchanged thought.” ~Vin Infante

[25:53] Learn more from Vin Infante

Website: https://www.vincentinfante.life/

Instagram: https://www.instagram.com/vin.infante

Key Takeaways:

• “You are either passively experiencing life or consciously creating it.” ~Vin Infante [03:07]

• It doesn’t matter what happens; what matters is how you respond to it. ~Vin Infante [06:44]

• The outcomes in your life aren’t determined by what happens around you but by how you respond to those events. Your responses create a chain reaction that shapes the outcomes. ~Vin Infante [06:48]

• Change isn’t the process; it’s the outcome. ~Vin Infante [09:17]

• All transformations, whether visible or not, are an internal process. ~Vin Infante [10:20]

• “You don’t take actions based on who you want to become; you take actions based on who you believe you are.” ~Vin Infante [10:54]

• Actions provide evidence for the belief. ~Ben Albert [12:40]

• “Knowledge is not power; it is potential power. Action and application are everything.” ~Vin Infante [13:09]

• “The point of taking in knowledge should be to get a life-changing result from it.” ~Vin Infante [13:53]

• “You believe it until you become it, and you become it by taking action.” ~Vin Infante [17:27]

• Trying signifies the absence of a decision, accountability, and responsibility. ~Vin Infante [20:15]

• Language is powerful because your subconscious mind picks up on your language. ~Vin Infante [20:24]

• “An unchallenged thought is an unchanged thought.” ~Vin Infante [23:16]

• If you create a high level of awareness about what you want to change, you can start shifting it. ~Vin Infante [24:58]

Keep In Touch with Vin Infante:

Website: https://www.vincentinfante.life/

Twitter: https://x.com/vin_infante

Instagram: https://www.instagram.com/vin.infante

LinkedIn: https://www.linkedin.com/in/vininfante/

FMF #58: How To Scale a Franchise w/ Brigham Dallas of Hello Sugar

Fri, 07 Jun 2024 08:00:00 GMT

Franchising offers entrepreneurs a proven business model, significantly reducing the risks associated with starting a new venture while also granting access to established brand recognition and robust support systems. Notably, it enables franchisors to expand with minimal capital investment.

In this enlightening episode, Ben Alberts speaks with Brigham Dallas, the founder and owner of Hello Sugar, a Brazilian wax and sugaring franchise based in Phoenix, Arizona. Hello Sugar has become one of the top companies in the nation and one of the fastest-growing franchises in the country, boasting 89 units in just two years and revolutionizing the beauty industry.

Brigham delves into the secrets behind Hello Sugar’s phenomenal growth, unraveling what distinguishes Hello Sugar in the competitive industry. Furthermore, gain invaluable insights on starting a Hello Sugar franchise and discover how aspiring entrepreneurs can make their dreams of owning a thriving business a reality.

Quote Of The Day:

“It is better to be feared than loved, if you cannot be both.” ~Sun Tzu

Timestamp:

[00:24] Quote of the day: “It is better to be feared than loved, if you cannot be both.” ~Sun Tzu

[01:34] Brigham Dallas’s bio

[02:28] What factors have contributed to Hello Sugar’s rapid growth?

[04:30] The process of starting a Hello Sugar franchise

[05:58] What makes the Hello Sugar franchise different?

[08:05] What prompted the implementation of automation at Hello Sugar, and what are its advantages?

[09:22] What has the experience been like franchising 89 units in just 2 years?

[11:40] Franchise with Hello Sugar: https://franchise.hellosugar.salon/

[13:34] Integration assignment

Key Takeaways:

• “It is better to be feared than loved, if you cannot be both.” ~Sun Tzu [00:24]

• When managers enter a new role, they often adopt an “I want you to love me” mentality. However, setting strong standards and principles to guide the business from the start is far more important than being liked. ~Brigham Dallas [00:33]

• As a manager, start off with respect rather than seeking to be loved, and you will get further with your employees. ~Brigham Dallas [01:20]

• To maximize profitability in a franchise business, it’s essential to make it easier for people to enter and participate in that business. ~Brigham Dallas [02:37]

• If you consistently deliver an exceptional customer experience in whatever you do, you’ll attract more clients. ~Ben Albert [08:51]

• The franchise royalty rate is often around 6%. ~Brigham Dallas [09:33]

• Every franchise has a Franchise Disclosure Document (FDD), which provides information about the franchisor’s business model, operations, financial performance, and other important aspects of the franchise. ~Brigham Dallas [12:38]

Integration Assignment:

Find a franchise in your space and review the Franchise Disclosure Document (FDD)

People Mentioned and Other Resources:

1. The Art Of War: https://bit.ly/3VeMuLU

Keep In Touch with Brigham Dallas:

TikTok: https://www.tiktok.com/@brighamdallas

LinkedIn: https://www.linkedin.com/in/brighamdallas/

Instagram: https://www.instagram.com/brighamdallas/

Website(Business): https://www.hellosugar.salon/

Instagram(Business): https://www.instagram.com/hellosugar.salon/

Facebook(Business): https://www.facebook.com/hellosugar.salon/

Linktr.ee(Business): https://linktr.ee/hellosugar.salon

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FMF #57: Blue Collar Cash w/ Ken Rusk

Fri, 17 May 2024 08:00:00 GMT

Fifteen Minute Fridays episode #57 Ken Rusk.

Watch the full episode on Youtube: https://youtu.be/3J0Kbh25Lmo

Embracing intrapreneurship within a company’s structure has numerous benefits. It drives professional success and enriches our lives with comfort, peace, and freedom.

In today’s episode, we dive into the insightful wisdom of Ken Rusk, renowned author of “Blue-Collar Cash” and President of Rusk Industries. He shares invaluable wisdom gained from his journey, starting as a humble ditch digger and rising to entrepreneurial success without a college degree.

His mantra, “You can’t get what your company wants or needs until everybody in that company gets what they want first,” sets the stage for our profound exploration into the dynamics of business success.

Ken sheds light on the detrimental impact of ego in hindering the progress of business owners and emphasizes the concept of intrapreneurship, highlighting its pivotal role in fostering innovation and growth within a company.

Additionally, Ken outlines practical strategies for effectively managing intrapreneurs and cultivating an environment where innovation flourishes. Finally, we discuss ways to ensure that your company is always winning and explore the characteristics of a poorly run company.

Quote Of The Day:

“You can’t get what your company wants or needs, nor can you get what you want for yourself until everybody in that company gets what they want first.” ~Ken Rusk

Timestamp:

[01:35] Ken Rusk’s bio

[02:16] What Ken has learned from Paychex founder Tom Golisano

[03:41] Quote of the day: “You can’t get what your company wants or needs, nor can you get what you want for yourself until everybody in that company gets what they want first.” ~Ken Rusk

[04:32] How the ego of business owners impedes their progress

[05:36] What are intrapreneurs, and how do they help you build your company?

[07:41] Why intrapreneurship is good for your company and how to manage intrapreneurs effectively

[09:09] Ways to ensure that your company is winning

[10:32] Characteristics of a poorly run company

[13:00] Integration assignment

[14:24] How to get in touch with Ken Rusk

Website: http://www.kenrusk.com/

Twitter: https://twitter.com/KenRuskOfficial

TikTok: https://www.tiktok.com/@kenrusk.official

Facebook: https://www.facebook.com/KenRuskOfficial

Instagram: https://www.instagram.com/kenruskofficial/

Key Takeaways:

• “You can’t get what your company wants or needs, nor can you get what you want for yourself until everybody in that company gets what they want first.” ~Ken Rusk [03:41]

• Businesses are linear entities: there is input, there is work, and then there is output. As an owner or business manager, you are always on the output side. Therefore, for you to succeed in the end, a lot of great things must happen in the beginning. [03:52]

• “When everybody is winning the whole company wins.” ~Ben Albert [09:02]

• “A true entrepreneur is a leader.” ~Ken Rusk [09:31]

• When many people win within your company, there is more fun, more synergy, and less stress. [09:49]

Integration Assignment:

1. Find a quiet space. Get out your crayons and poster board.

2. Draw your favorite house, car, vacation spot, hobby, spiritual moment, health moment, and pet. Be sure to include vivid details, making your drawings as colorful and concise as possible.

3. Envision living that ideal life.

4. Next, display your creation on the wall.

5. Embark on interviews at various places and share your vision, asking, “Can I fulfill these goals through your organization?”

6. Pay close attention to the responses you get. If they show genuine interest in your success, you’ve likely found the right place to be.

People Mentioned and Other Resources:

1. Tom Golisano

2. Blue-Collar Cash: https://bit.ly/3UuYbO4

3. Built, Not Born: https://bit.ly/4d7xIgN

Keep In Touch with Ken Rusk:

Website: http://www.kenrusk.com/

FMF #56: From David to Goliath w/ Nigel Thomas

Fri, 10 May 2024 02:54:21 GMT

Fifteen Minute Fridays episode #56 Nigel Thomas.

In this episode, we delve into the transformative journey of Nigel Thomas. He shares the profound backstory of what led him to the brink of suicide, offering listeners a glimpse into the darkest moments of his life.

Discover what compelled him to change his decision to commit suicide and how he is rebuilding and documenting his comeback through his newsletter named ‘David to Goliath.’ Moreover, he sheds light on the significance behind naming his newsletter ‘David to Goliath’ and reveals the power of conviction and resilience.

Gain invaluable insights as Nigel shares his advice for those navigating through their own darkest moments. Drawing from his own experiences, Nigel underscores the importance of silencing the inner voice of the victim that tells us we’re not good enough and stops us from achieving what we want. He encourages listeners to cultivate self-belief and embrace discomfort to strengthen the champion within them.

Quote Of The Day:

“One man with conviction will overwhelm a hundred who have only opinions.” ~Winston Churchill

Timestamp:

[01:02] Introduction to the show

[02:04] Quote of the day: “One man with conviction will overwhelm a hundred who have only opinions.” ~Winston Churchill

[03:59] The backstory of what led Nigel Thomas to nearly commit suicide

[05:10] What made Nigel change his decision to commit suicide?

[05:46] Why he decided to name his newsletter ‘David to Goliath’ where he documents his comeback

[07:20] Nigel’s advice to anyone currently in a dark place

[10:11] His newsletter: David to Goliath

[11:29] Subscribe to the newsletter: https://davidtogoliath.com/

[12:36] Integration assignment

[14:45] Best way to reach out to Nigel Thomas

Website: https://davidtogoliath.com/

LinkedIn: https://www.linkedin.com/in/nigelthomas-ai/

Key Takeaways:

• “One man with conviction will overwhelm a hundred who have only opinions.” ~Winston Churchill [02:04]

• We all have that inner voice of the victim that tells us we’re not good enough, that listens to external opinions, and that stops us from achieving what we want. [07:34]

• The more you do uncomfortable things, the stronger the champion within you becomes [07:52]

• “No one is going to believe in you for you.” ~Nigel Thomas [08:27]

• If you listen to podcasts and motivational content online without changing your behavior, you will remain in the same place. [08:30]

• Everyone has a dream future and a vision board of success, but that is not within your control. What is in your control today are the actions you take to reach those dream outcomes. [12:44]

Integration Assignment:

Start making inputs toward your dream outcome, track your progress, measure your inputs, and then course-correct as needed.

People Mentioned and Other Resources:

1. Winston Churchill

2. José Mourinho

Keep In Touch with Nigel Thomas:

Website: https://davidtogoliath.com/

LinkedIn: https://www.linkedin.com/in/nigelthomas-ai/

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FMF #55: Action Creates Clarity w/ Heather Parady

Fri, 12 Apr 2024 08:00:00 GMT

Fifteen Minute Fridays episode #55 Heather Parady.

Sadly, there are so many people with ideas that could positively impact many people but fail to do so because they fail to have the balls to start. According to Heather, today's episode guest, action creates clarity; projects usually reveal themselves by honoring them through starting.

Heather is a mental health therapist turned online entrepreneur who helps outside-the-box leaders bring their services online to scale their impact. She has hosted multiple top-ranking shows and conducted over a thousand interviews. She has been featured in Forbes, Pop-Sugar, and, most importantly, the front of her mom’s refrigerator.

Heather asserts that you need to start where you are and with what you have instead of fixating on the end goal. One needs to work backward by asking oneself what one small thing can do today with what one currently has.

The productive/creative process is disciplined, and one needs to love what one does because genuine passion drives commitment and consistency. This disciplined process favors even a small commitment of five minutes daily instead of sporadic bursts of motivation.

To be productive, one has to set restrictions. These restrictions could range from having to do something towards your daily goal for five minutes. In the case of Heather, she has a seat whereby she puts the restriction of not getting up until she has done what needs to be done.

In case you are a creative who does not know where to start, Heather advices that finding your voice starts with using your voice.

Tune in and learn!

Watch The Episode on Youtube: https://youtu.be/UNeEURRrXY8

Quote Of The Day:

“Action creates clarity." ~Heather Parady

Timestamp:

[01:26] Learning from Observation

[05:31] Uncovering Clarity Through Action

[06:56] Finding Voice Through Action

[09:23] Simplifying Complex Ideas

[10:43] Disciplined Ideation Process

[12:32] Editing Process and Content Quality

[13:28] Taking Action with Available Resources

[15:21] Overcoming Inaction

[16:20] Embracing Creative Restrictions

Key Takeaways:

• “There are hints given to us only through action.” ~ Heather Parady [04:32]

• “The secret is not in these tools, the secret is your own balls.” ~ Heather Parady [14:27]

• What is one thing you can do today to move closer to your objective? [15:14]

• Consistency surpasses sporadic bursts of excitement or enthusiasm even if it's just five minutes a day. [15:55]

• Restricting yourself creatively can enhance productivity. [16:07]

Integration Assignment:

Look at what's in your hand. What do you have at your disposal right now? And ask this question to yourself honestly, am I utilizing it to its full extent? Ask yourself what i the next right move? What small thing can you do today towards your goal?. [13:44]

People Mentioned and Other Resources:

1. Summit of Greatness (event hosted by Lewis Howes) https://www.summitofgreatness.com/

2. Ruiz, D. M., & Mills, J. (2010). The Four Agreements: A practical guide to personal freedom. Amber-Allen Publishing.

3. Gilbert, E. (2015). Big magic: Creative living beyond fear. Penguin.

4. Wilson, R. (2023). Soul boom: Why we need a spiritual revolution. Hachette Go.

Keep In Touch with Heather Parady:

Instagram: https://www.instagram.com/heatherparady/?hl=en

Twitter: https://twitter.com/heatherparady?lang=en

Facebook: https://www.facebook.com/profile.php?id=100090125381793

YouTube: https://www.youtube.com/channel/UCCwUvrwJB_0ahNqrcBHP-TA

Podcast: https://podcasts.apple.com/us/podcast/unconventional-leaders/id1715200212

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FMF #54: Discovering Uniqueness by Flaunting Weakness w/ David Rendall

Fri, 29 Mar 2024 03:47:20 GMT

Fifteen Minute Fridays episode #54 David Rendall.

Rendall offers a refreshing perspective in a world obsessed with self-improvement: instead of trying to change ourselves, we should focus on changing our environment. He argues that success isn't about altering who we are but finding the right circumstances to thrive.

David Rendall has spent the last twenty years speaking across every inhabited continent to clients like the US Air Force, Australian Government, and Fortune 500 companies, including Microsoft and AT&T. Former professor and stand-up comedian. David has also authored multiple books, including "Pink Goldfish" and "The Freak Factor."

Rendall challenges the conventional wisdom that highlights our flaws and encourages us to fix them. Instead, he suggests embracing our weaknesses as unique attributes that can be leveraged for success.

By conforming to societal expectations of fixing our flaws, we limit ourselves, but by embracing our true selves, we unlock our full potential. This counterintuitive approach encourages us to view our perceived weaknesses as strengths in different contexts. For instance, being a perfectionist may have negative connotations, but it also indicates a dedication to excellence that can be invaluable in certain situations.

Rendall's message is clear: we don't need to change who we are; we need to find environments that appreciate and amplify our strengths. Doing so empowers us and creates opportunities for others to recognize and celebrate their unique qualities.

Tune in and learn!

Watch The Episode on Youtube: https://youtu.be/xpqGYLNTwa8

Quote Of The Day:

“We do not believe in ourselves until someone reveals that deep inside of us something is valuable, worth listening to, worthy of our trust, sacred to our touch..” ~E.E. Cummings [03:45]

Timestamp:

[01:22] - Introduction of the host Ben Albert, and guest David Rendall.

[03:45] - A quote by E.E. Cummings on revealing the value deep inside oneself.

[03:59] - Weaknesses can often be connected to strengths

[06:34] - Persistence and stubbornness as two sides of the same coin.

[07:25] - Being detail-oriented or a Perfectionist

[08:18] - Situational determinants of strengths vs weakness.

[09:20] - Professionalism can be shutting people down.

[11:17] - Matching one’s environment with their unique traits.

[18:44] - Creating opportunities to suit you.

Key Takeaways:

• Our perceived weaknesses may be our greatest strengths, and it often takes someone else to reveal this to us. [05:15]

• Success comes from introspection rather than conformity. [09:19]

• Alignment of environment and personality creates success. [11:17]

• “Think differently about yourself and others and then act differently.” ~ David Rendall [15:29]

• Creating opportunities or environments that are favorable is also an option [18:44]

Integration Assignment:

Where are you supposed to find it [a corresponding strength to a perceived weakness]? In the situations you're already in, in the life that you've had, when have you been rewarded for being who you are instead of trying to be somebody else? When have people seen the strength instead of the weakness? And how do you slowly or quickly, depending on your approach, how can you expand those situations and those opportunities? And most importantly, if you can find the right fit. [16:00]

People Mentioned and Other Resources:

1. Stan Phelps https://stanphelps.com/

2. Rendall, D. J. (2022). The freak factor: Discovering uniqueness by flaunting weakness. Advantage Media Group.

3. Rendall, D., & Phelps, S. (2021). Pink goldfish 2.0: Defy normal and exploit imperfection. 9 Inch Marketing.

Keep In Touch with David Rendall:

Website: drendall.com https://www.drendall.com/

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FMF #53: Sean Castrina Creates a Business Plan in 15 Minutes

Fri, 15 Mar 2024 08:00:00 GMT

Fifteen Minute Fridays episode #53 Sean Castrina.

In this episode, we sit down with Sean Castrina, the author of "The World's Greatest Business Plan." We explore the process of crafting a business plan from scratch, uncovering valuable insights for aspiring entrepreneurs.

Sean Castrina is a serial entrepreneur, having started over 20 companies over the last 20 years, and still seeks to launch a new venture annually. He is the author of 4 bestselling business books, including, "8 Unbreakable Rules for Business Startup Success.” He also hosts one of the most popular business podcasts on the planet- The 10 Minute Entrepreneur Podcast.

The first step in crafting a business plan is conducting due diligence to assess the business idea's viability for oneself and potential investors. Sean advises aiming for a market with little to no competition or, at most, one major competitor to share the market with.

Branding is the next step, where choosing a non-limiting business name that clearly communicates the company's essence is key. Following this, beta testing helps validate the concept, ensuring the business model is functional and viable. Once proven successful, attention turns to staffing and suppliers, as quality service delivery is paramount for business sustainability and positive reviews.

Marketing plays a crucial role, with Sean recommending analyzing competitors to identify opportunities for improvement and differentiation. Handling the back office is essential. Ensure that someone is constantly overseeing finance books.

Sean's golden tip for entrepreneurs is to leverage partnerships that bring indispensable value to the business, and if they only contribute financially, it's crucial to retain majority ownership and establish buyout agreements.

Tune in and learn!

Watch The Episode on YouTube: https://youtu.be/uRUB1m3-x-A

Quote Of The Day:

“Failure is best heard through a second-hand story, and it's a hell of a lot cheaper.” ~Sean Castrina [12:59]

Timestamp:

[00:48] Welcome and introduction to Sean Castrina.

[04:31] Selecting a Business Idea

[07:26] Business Strategy and Marketing Plan

[10:30] Crafting Irresistible Offers

[13:11] Understanding Market Share and Growth

[16:34] Leveraging Partnerships

Key Takeaways:

• Starting a business in an area where you have a natural aptitude and passion. [02:09]

• Focus on Longevity and Durability [02:12]

• Service-based businesses have higher margins and reduced competition with AI. [02:52]

• "Yell loud and yell often." ~ Sean Castrina [03:45]

• One plus one equals done. ~ Sean Castrina [21:45]

Integration Assignment:

When developing your business plan, identify a business idea with long-term viability and profit potential, research your competition and market demand to understand your niche clearly, create a comprehensive strategy that includes product selection, staffing, marketing plans, and financial considerations, and form partnerships with individuals who bring complementary skills and resources to enhance your chances of success.

People Mentioned and Other Resources:

1. Castrina, S. C. (2013). 8 unbreakable rules for business start-up success.

2. The 10 Minute Entrepreneur Podcast https://podcasts.apple.com/us/podcast/the-10-minute-entrepreneur/id1330004517

3. Castrina, S. (2020). World’s greatest business plan: That actually works!

Keep In Touch with Sean Castrina:

Podcast: Ten Minute Entrepreneur Podcast https://podcasts.apple.com/us/podcast/the-10-minute-entrepreneur/id1330004517

Instagram: https://www.instagram.com/sean.castrina/?hl=en

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FMF #52: AI Update w/ Mark Savant

Fri, 01 Mar 2024 03:20:28 GMT

Fifteen Minute Fridays episode #52 Mark Savant.

Welcome to a conversation on the impact of artificial intelligence (AI). In this conversation with Mark Savant, we explore how AI, although its implications may not be fully understood yet, stands as the most pivotal technology of our time, revolutionizing industries and reshaping how we work and interact.

Mark Savant is a podcast launch and automation expert, AI expert, and community builder, leveraging AI to help professionals build a robust digital presence. At Mark Savant Media, he transforms simple Zoom calls into comprehensive marketing tools.

Traditional roles and jobs may be displaced due to AI’s ability to automate processes. However, Mark asserts that embracing AI will open doors to new opportunities and efficiencies, provided one surrounds themselves with a supportive community willing to explore its potential. Instead of stifling creativity, AI can be a tool for enhancing creativity by allowing one to have more time to spend on what matters through streamlining tasks.

A crucial conversation for 2024 revolves around discerning between what AI produces and what humans create and addressing ethical considerations, such as AI's ability to mimic human voices and automate tasks like email writing.

Since we are currently past the tipping point of AI integration, burying our heads in the sand is no longer an option.

Tune in and learn!

Watch The Episode on Youtube: https://youtu.be/AV6d0sfpm6A

Quote Of The Day:

“Be better than yesterday.” ~ Mark Savant [06:25]

Timestamp:

[01:22] Introduction: Ben Albert and Mark Savant's expertise.

[04:39] Community Importance: Entrepreneurship, networking, and community benefits.

[06:32] AI Concerns: Creativity, sales efficiency, and authenticity.

[09:25] AI Integration: Mimicking human speech, transparency, industries.

[11:01] Media Transformation: AI in media, agencies, future relationships.

[15:00] Personal Branding: Influence of AI, societal standards, promotion.

[17:39] Assignment: Generate AI-written email and send to Mark Savant.

Key Takeaways:

• “Listen, AI is the most important technology” ~ Mark Savant [03:20]

• "You need to be sitting with the right people, rubbing sticks together, coming up with ideas to create fire." ~ Mark Savant [05:09]

• AI is freeing up time for creativity vs stifling creativity. [07:19]

• You must maintain authenticity and transparency using AI tools to streamline processes. [12:08]

• AI is going to transform the way that every industry works. [13:04]

Integration Assignment:

Generate an email using ChatGPT and send it to contact@marksavantmedia.com. Use Chatgpt to emulate your feelings about the podcast episode. The email could be about anything in relation to the episode. Be creative with the prompting of the AI to provide you with a personalized email. [17:39]

People Mentioned and Other Resources:

1. AI Update: https://www.aiupdate.ai/c/guide

Keep In Touch with Mark Savant:

Website: https://marksavantmedia.com

LinkedIn: https://www.linkedin.com/in/mark-savant/

AI Update: https://www.aiupdate.ai/c/guide

Email: contact@marksavantmedia.com

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FMF #51: How to Cultivate Healthy Resilience w/ Jennifer Watson

Fri, 02 Feb 2024 09:00:00 GMT

Cultivating healthy resilience involves understanding the connection between our beliefs, emotions, and physical responses. We are subconsciously guided by our emotions in our daily lives because our beliefs give rise to our emotions, which, in turn, produce physical symptoms. These symptoms can either halt our progress or propel us toward the life we truly desire.

In this insightful episode, Ben Albert sits down with Jennifer Watson, a former D1 athlete, All-American turned healer, and high-performance coach. Jennifer has transformed from battling depression to becoming an integrative physical therapist, TEDx speaker, and international coach.

Jennifer shares invaluable insights on what you need to know before taking a leap and how to cultivate healthy resilience. Moreover, she addresses how to recognize when you are in the weeds and the steps you should take to make a change.

Furthermore, she introduces a unique approach to self-discovery – the 5-sense step, which will help you clarify the things you want for success in your life.

Quote Of The Day:

“Sometimes you have to take a leap and build your wings on the way down.” ~Jennifer Watson

Timestamp:

[01:23] Episode #93 of Soul Purpose Leadership Podcast w/ Ben Albert

[02:11] A quick bio of our guest, Jennifer Watson

[03:13] Quote of the day: “Sometimes you have to take a leap and build your wings on the way down.” ~Jennifer Watson

[03:46] Example of the leaps Jennifer has taken in her life

[06:08] What you need to know before taking a leap

[08:20] How to remain resilient after taking a leap

[11:12] How do you recognize when you are in the weeds, and what steps should you take to make a change?

[16:35] Jennifer’s podcast: https://www.jenniferwatsonleadership.com/podcast

[16:57] Episode #93 of Soul Purpose Leadership Podcast w/ Ben Albert

[17:15] Connect and learn more from Jennifer Watson

LinkedIn: https://www.linkedin.com/in/jennifer-watson-6b08b9121/

Instagram: https://www.instagram.com/thejenniferwatson/

[18:43] The 5-sense step to start getting used to what your body enjoys

[19:11] Integration assignment

Key Takeaways:

• “Sometimes you have to take a leap and build your wings on the way down.” ~Jennifer Watson [03:13]

• There is something bigger out there meant for us, and when we take that leap, it begins to configure for us. [05:32]

• We are subconsciously guided by our emotions because our beliefs give rise to our emotions, and these emotions produce physical symptoms. These symptoms can either stop us in our tracks, prompting us to revert to what we know or move us forward into the life we truly desire. [08:44]

• “Emotions are energy, just like food is energy.” ~Jennifer Watson [15:21]

Integration Assignment:

Practice the 5-sense step: Take a moment to reflect on what you like to listen to, see, taste, smell, and feel. Pay attention to where you feel it, how you experience it, and describe your body because that’s your body saying yes, which is the final sixth sense of intuition. This will help you clarify the things you want for success in your life.

People Mentioned and Other Resources:

1. Steve Nash

Keep In Touch with Jennifer Watson :

Website: https://www.jenniferwatsonleadership.com/

LinkedIn: https://www.linkedin.com/in/jennifer-watson-6b08b9121/

Instagram: https://www.instagram.com/thejenniferwatson/

Facebook: https://www.facebook.com/JenniferWatsonLeadership

YouTube: https://www.youtube.com/channel/UCmyNWqvZHr0B1Gxe8t5PW0g

Linktr.ee: https://linktr.ee/jenniferwatsonleadership

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FMF #50: Alexander Concepcion Says Businesses Are Like Relationships

Fri, 29 Dec 2023 02:50:00 GMT

Fifteen Minute Fridays episode #50 Alexander Concepcion.

Just as we exchange energy with people in relationships, we also exchange energy with our businesses. However, many entrepreneurs find themselves stuck in a bad or boring relationship with their business.

The key to building your desired relationship with your business is recognizing when it’s time to end a bad business relationship, creating room to develop the kind of business partnership you want. As the saying goes, “A failed relationship is not one that ends but one that lasts longer than it should.”

Join the conversation with your host, Ben Albert, as he interviews Alexander Concepcion, founder of Taco Street Locating and the Author of The Chalice of Earthly Delights. In this episode, Alexander unveils insights from his upcoming book, “Survival First - The Rebel Entrepreneur’s Guide to Risk, Riches and Immortality.”

We explore business as a relationship and discuss how to determine the right moment to quit your business. Alexander also guides us through the difference between prescription and description in business matters. Lastly, he shares insights on his unique risk formula and guides us through essential questions to ask ourselves on our entrepreneurial journey.

Tune in and learn!

Watch The Episode on Youtube: https://youtu.be/NyM-o0m6Uv0

Quote Of The Day:

“A failed relationship is not one that ends but one that lasts longer than it should.” ~Neil Strauss

Timestamp:

[02:02] Meet our guest; Alexander Concepcion

[02:32] Alexander’s upcoming book: Survival First - The Rebel Entrepreneur’s Guide to Risk, Riches and Immortality

[03:36] The Chalice of Earthly Delights: https://alexanderconcepcion.substack.com/

[05:52] Quote of the day: “A failed relationship is not one that ends but one that lasts longer than it should.” ~Neil Strauss

[06:04] Exploring business as a relationship

[10:15] How do you determine the right moment to quit your business?

[12:53] What should you do when you don’t understand what you want?

[14:14] The difference between prescription and description in business matters

[16:13] The risk formula and the essential questions you should ask yourself

[17:44] Follow and support Alexander Concepcion

Website: https://www.survivalfirstbook.com/

[19:33] Integration assignment

Key Takeaways:

• “A failed relationship is not one that ends but one that lasts longer than it should.” ~ Neil Strauss [05:52]

• A business is similar to a relationship; Just like we exchange energy with people in relationships, we also exchange energy with our businesses. [06:06]

• One of the biggest epidemics in the entrepreneurial world is people being in a bad or boring relationship with their business. [07:28]

• You only fail when you quit. [08:17]

• When you end a relationship that is not serving you, you buy the space to build the relationship that you truly want. [11:38]

Integration Assignment:

Describe the relationship you have with your business and how it makes you feel. Take some time for introspection. After that, describe the relationship you want and what you can do to move from your current state to the desired state.

People Mentioned and Other Resources:

1. Survival First: https://www.survivalfirstbook.com/

2. The Chalice of Earthly Delights: https://alexanderconcepcion.substack.com/

Keep In Touch with Alexander Concepcion:

Website: https://www.survivalfirstbook.com/

LinkedIn: https://www.linkedin.com/in/alexander-concepcion-a0975449/

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FMF #49: How Shawn Moore Created Financial Freedom

Fri, 08 Dec 2023 04:15:00 GMT

Fifteen Minute Fridays episode #49 Shawn Moore.

Watch the full episode on Youtube: https://youtu.be/rHs6OHlgMog

Welcome to this inspiring episode with Shawn Moore, an active real estate investor, the host of The Vacation Rental Revolution podcast, and the founder of Vodyssey.

In this engaging conversation, Shawn shares valuable insights on building a life you never want to take a vacation from. Moreover, he shares invaluable tips to guide you on your investment journey, paving the way for financial freedom.

As the founder of Vodyssey, the world’s #1 Vacation Rental Investing Education Company, Shawn unfolds the story of how he turned his vision into a reality. Get ready to uncover Shawn’s advice and integration assignments tailored for both tire kickers in real estate and seasoned players in the field.

Time to dive in!

Quote Of The Day:

“Go pick one thing you can do today to start building that life you don’t want to take a vacation from.” ~Shawn Moore

Timestamp:

[01:58] A short bio of our guest, Shawn Moore

[03:46] YouTube Channel: https://www.youtube.com/c/RealShawnMoore

[04:11] Quote of the day: “Go pick one thing you can do today to start building that life you don’t want to take a vacation from.” ~Shawn Moore

[06:43] How do you start building that life you don’t want to take a vacation from?

[09:35] Tips to help you in your investment journey

[11:14] How Shawn built Vodyssey: The world’s #1 Vacation Rental Investing Education Company

[17:00] Shawn’s advice and integration assignment for tire kickers

[19:57] His advice and integration assignment for people active in real estate

[22:26] Best way to connect with and learn more from Shawn Moore

Website: https://vodyssey.com/

Key Takeaways:

• “Go pick one thing you can do today to start building that life you don’t want to take a vacation from.” ~Shawn Moore [04:11]

• To embark on creating a life you never want to take a vacation from, begin by identifying what works for you, understanding your current position, and clarifying your destination. [06:43]

• “The biggest mistake that you can make as a tire kicker is getting comfortable sitting on the sideline.” ~Shawn Moore [17:04]

• “Growth happens one step at a time.” ~Shawn Moore [19:29]

Integration Assignment:

1. If you’re a tire kicker, pick something today that starts moving you toward what you say is important to you.

2. For those active in real estate, challenge yourself to do something that makes you uncomfortable, and don’t let your ego convince you that you have arrived and know everything.

People Mentioned and Other Resources:

1. What the Hell Is a Lifestyle Asset? :https://bit.ly/3uuBHCc

Keep In Touch with Shawn Moore:

Website: https://vodyssey.com/

Instagram: https://www.instagram.com/vodysseyshawnmoore/

Facebook: https://www.facebook.com/groups/vacationrentalrevolution

LinkedIn: https://www.linkedin.com/company/lifestyle-asset-university/

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FMF #48: Shine Your Light by Storytelling w/ April Pertuis

Fri, 01 Dec 2023 04:20:00 GMT

Fifteen Minute Friday episode #48 April Pertuis.

Everyone has a story to tell, and in the act of sharing, we unlock a profound connection between ourselves and the world. Whether we share stories about our moments of triumph or vulnerability, sharing our stories serves as a shining light for others, offering hope and inspiration. Moreover, it acts as the catalyst for our personal healing and self-discovery.

Today, we are thrilled to have April Pertuis, a Storytelling Coach, Podcaster, Author, and Book Writing Coach. Additionally, April is an Organic Visibility Expert and the CEO at LIGHTbeamers.

She unveils insights from her latest book, “Shine Your Light,” and gives us a sneak peek into what to expect from her transformative LIGHTbeamers Book Series.

In addition, April discusses the significance of sharing your story and unveils the secrets behind the art of storytelling. She generously shares her invaluable story formula, offering a comprehensive roadmap for anyone eager to craft a compelling narrative that resonates with their audience.

Remember, when you share your story, you shine a light. Tune in!

Quote Of The Day:

“When you share your story, you shine a light.” ~April Pertuis

Timestamp:

[01:36] A quick bio of our guest; April Pertuis

[02:52] Her latest book, Shine Your Light: https://bit.ly/3RcNGxn

[04:41] What to expect from April’s LIGHTbeamers Book Series: https://bit.ly/3ur7V1j

[07:01] Quote of the day: “When you share your story, you shine a light.” ~April Pertuis

[08:10] The importance of sharing your story

[13:05] The roadmap for telling a story (The story formula)

[22:10] April’s experience while working as a journalist for CBS Television and the reason behind her resignation

[25:58] How to get in touch with April Pertuis

Website: https://www.lightbeamers.com/

[27:19] Integration assignment

Key Takeaways:

• “When you share your story, you shine a light.” ~April Pertuis [07:01]

• When you share your story, you not only offer hope, encouragement, and inspiration to others but also find healing for yourself. [08:10]

• The number one rule of storytelling is to know your audience. Understanding your listeners enables you to choose the right story that delivers a message they need to hear. [19:08]

• “Our stories are gifts.” ~Ben Albert [25:38]

Integration Assignment:

Implement the story formula: Write down what it was before, what the transformation was, and what your other side is now.

People Mentioned and Other Resources:

1. Shine Your Light: https://bit.ly/3RcNGxn

2. Elevate Your Voice: https://bit.ly/47O0Lmh

3. Step Into Your Brave: https://bit.ly/3GcFg2M

4. Kiva: https://www.kiva.org/

Keep In Touch with April Pertuis:

Website: https://www.lightbeamers.com/

LinkedIn: https://www.linkedin.com/in/lightbeamers/

Facebook: https://www.facebook.com/lightbeamers

Instagram: https://www.instagram.com/lightbeamers/

Linktr.ee: https://linktr.ee/lightbeamers

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FMF #47: Tracy Hazzard || The Evolution of AI and Podcasting

Fri, 03 Nov 2023 01:44:00 GMT

Fifteen Minute Friday episode #47 with Tracy Hazzard.

Watch the full episode on Youtube: https://youtu.be/MUj65iGOxrQ

Consistently and continuously taking action toward your desires is the key to turning dreams into accomplishments. In this episode, Tracy Hazzard emphasizes the necessity of proactive efforts to achieve your goals and unveils the truth that mere mindset or manifestation won’t bring results unless combined with action. She emphasizes, “You can’t just sit back and hope that your business will be successful; you have to make it happen.”

Tracy delves into how AI has evolved since 2018 and how we can repurpose content using AI. She explores the integration of AI with other software tools and discusses the risks associated with relying on someone else’s tool to build your business. Additionally, Tracy reveals why she made the bold decision to step away from writing her column for Inc. Magazine.

Tracy Hazzard is a podcast industry expert and former Inc. columnist. She is the CEO of Podetize and a host/co-host of seven different shows with over 3,000 interviews.

Let’s tap into some of her wisdom.

Quote Of The Day:

“Hope is not a plan.”

Timestamp:

[01:28] The Binge Factor Podcast w/ Ben Albert: https://bit.ly/3tSY43P

[01:47] Introducing today’s guest; Tracy Hazzard

[03:25] Quote of the day: “Hope is not a plan.” ~Tracy Hazzard

[05:25] How has AI evolved since 2018?

[08:36] Repurposing content using AI

[11:47] Integrating AI with other software tools

[12:18] Why relying on someone else’s tool to build your business can be risky for long-term sustainability

[17:42] Why Tracy stopped writing her Inc. column

[19:39] Connect and learn more from Tracy Hazzard

• The Binge Factor Podcast: https://thebingefactor.com/

• Product Launch Hazzards Podcast: https://productlaunchhazzards.com/

• The WTFFF?! 3D Print Podcast: https://3dstartpoint.com/

• Tracy Hazzard Getting Interviewed Podcast: https://tracyhazzard.com/getting-interviewed/

• The New Trust Economy Podcast: https://newtrusteconomy.com/

• Feed Your Brand Podcast: https://podetize.com/feed-your-brand/

• The Next Little Thing Podcast: https://bit.ly/3MfxacS

[21:07] Integration assignment

Key Takeaways:

• Without taking action, no amount of mindset or manifestation can bring about results. [03:31]

• “You can’t just sit back and hope that your business will be successful; you have to make it happen.” ~Tracy Hazzard [03:41]

• Building your business on somebody’s tool is dangerous for long-term business sustainability. [12:18]

• When we want to put a plan in place, we don’t always know every step that will unfold until we take the first step. [21:13]

Integration Assignment:

Consistently and continuously take action towards achieving what you desire.

People Mentioned and Other Resources:

Podetize: https://podetize.com/

Keep In Touch with Tracy Hazzard:

Website: https://tracyhazzard.com/

LinkedIn: https://www.linkedin.com/in/tracyhazzard/

Instagram: https://www.instagram.com/hazzdesign/

Facebook: https://www.facebook.com/tracyleighhazzard

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FMF #46: Rene Rodriguez || Amplify Your Influence

Fri, 20 Oct 2023 02:11:00 GMT

Fifteen Minute Friday episode #46 Rene Rodriguez.

Watch The Full Episode Here: https://youtu.be/Cke9Pca6hgM

Join us in this captivating episode featuring René Rodriguez, a renowned author and speaker celebrated for his transformative neuroscience-based approach to leadership and influence.

René Rodriguez starts us off with a thought-provoking quote by Stanley Kubrick: “Our ability to talk about a subject matter can create the consoling illusion that we have mastered it.” He reflects on how this quote resonates with his own experiences, emphasizing the idea that talking about a subject is not enough; true mastery and impact require more.

René provides practical tips on creating a lasting impact when speaking, underlining the importance of body language and the need for consistent practice. He also opens up about how he felt upon publishing his book, Amplify Your Influence, and gives listeners a sneak peek into his upcoming book.

Tune in for amazing insights!

Quote Of The Day:

“Our ability to talk about a subject matter can create the consoling illusion that we have mastered it.” ~Stanley Kubrick

Timestamp:

[01:37] Previous with Rene LST #28; https://realbusinessconnections.com/episode/rene/

[01:49] Rene Rodriguez’s bio

[03:10] How did Rene get started in music?

[03:58] Quote of the day: “Our ability to talk about a subject matter can create the consoling illusion that we have mastered it.” ~Stanley Kubrick

[04:59] How Rene relates to Stanley Kubrick’s quote

[09:02] How can we ensure we create an impact when speaking?

[11:40] How Rene felt upon publishing his book Amplify Your Influence

[12:46] Rene’s upcoming book

[15:55] Best way to support and connect with Rene Rodriguez

Website: https://www.meetrene.com/

Instagram: https://www.instagram.com/learnwithrene/

[17:25] Integration assignment

Key Takeaways:

• “Our ability to talk about a subject matter can create the consoling illusion that we have mastered it.” ~Stanley Kubrick [03:58]

• ”Your confidence on stage has nothing to do with your effectiveness on stage.” ~Rene Rodriguez [08:09]

• “Confidence on stage doesn’t equal impact.” ~Rene Rodriguez [08:24]

• “Narratives construct reality." ~Rene Rodriguez [13:17]

• You cannot change someone else unless they desire that change. [19:11]

Integration Assignment:

Conduct a self-inventory, a process that requires setting aside your ego. Ask yourself which areas you have a good ability to talk about but are not following, and answer the question with utmost honesty.

People Mentioned and Other Resources:

1. Amplify Your Influence: https://bit.ly/3EIP17L

Keep In Touch with Rene Rodriguez:

Website: https://www.meetrene.com/

Instagram: https://www.instagram.com/learnwithrene/

LinkedIn: https://www.linkedin.com/in/learnwithrene/

Facebook: https://www.facebook.com/learnwithrene

YouTube: https://www.youtube.com/@learnwithrene

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FMF #45: Andy Greider || Infusing Joy Into Business and Life

Fri, 13 Oct 2023 01:50:00 GMT

Fifteen Minute Fridays episode #45 Andy Greider.

Watch the full episode here: https://youtu.be/Vv6CQeYX8Zs

In this inspiring episode, join Andy Greider, the radio show host, Managing Partner, and Chief Dot Connector at Healthcare Evolution Group, as he shares his unique perspective on life. Andy firmly believes in living in the present moment and embracing every opportunity for joy and fun.

Drawing inspiration from the Grateful Dead tour, he imparts valuable lessons learned, highlighting the profound impact of music on happiness.

Andy prefers video as his medium of choice when making meaningful connections and engaging with his audience. He shares his reasons behind this choice, highlighting how videos create a powerful and clear communication channel, making it less likely for messages to be misunderstood.

Additionally, Andy shares his business development tools and unravels the secret to infusing joy and fulfillment into every aspect of life. Embrace the journey, live in the moment, and opt for fun with Andy’s insightful guidance. As he wisely puts it, “It’s not the destination; it’s the trip along the way.”

Happy listening!

Quote Of The Day:

“I’ve opted for fun in this lifetime.” ~Jerry Garcia

Timestamp:

[01:44] Know our guest; Andy Greider

[02:56] What he learned from the Grateful Dead tour

[04:53] Quote of the day: “I’ve opted for fun in this lifetime.” ~Jerry Garcia

[06:28] What does Andy love helping people to do?

[08:12] Why he prefers doing a video when making an intro

[10:17] Loom tool: https://www.loom.com/

[11:37] The tools he uses for business development

Bubbl.us: https://bubbl.us/

Otter: https://otter.ai/

[13:04] How to connect and support Andy Greider

LinkedIn: https://www.linkedin.com/in/andygreider/

The Unique This Week show: https://www.youtube.com/@OGChiefDotConnector/featured

Health Care Evolution Group: https://www.healthcareevolutiongroup.com/

[16:03] Integration assignment

Key Takeaways:

• People who listen to music are generally happier [02:36]

• “I’ve opted for fun in this lifetime.” ~Jerry Garcia [03:11]

• “It’s not the destination; it’s the trip along the way.” ~Andy Greider [05:48]

• It’s hard to misunderstand a video [09:37]

Integration Assignment:

Find someone to do something good for, and pay it forward to those not expecting it.

People Mentioned and Other Resources:

1. Loom tool: https://www.loom.com/

2. Bubbl.us: https://bubbl.us/

3. Otter: https://otter.ai/

Keep In Touch with Andy Greider:

Website: https://www.healthcareevolutiongroup.com/

LinkedIn: https://www.linkedin.com/in/andygreider/

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FMF #44: Ryan Zofay || Faith-Fueled Success

Fri, 06 Oct 2023 11:00:00 GMT

Fifteen Minute Fridays episode #44 with Ryan Zofay.

Watch the full episode on Youtube: https://youtu.be/D_pSy2s5utM

Ryan Zofay is a successful author, coach, entrepreneur, and motivational speaker. He is the founder of the We Level Up Program and author of the best-selling book An Unlikely Businessman: From overdosed to multimillionaire.

Tip Of The Day:

Believing in a higher power and having faith is everything. In that space of faith, all the magic happens because you have to relinquish control and truly live in a state of uncertainty, which is where all the growth happens. If we are constantly controlling the outcome, we may be limiting ourselves to what is possible.

Timestamp:

[01:33] Who is Ryan Zofay?

[03:23] Tip Of The Day: Believing in a higher power and having faith is everything. In that space of faith, all the magic happens because you have to relinquish control and truly live in a state of uncertainty, which is where all the growth happens. If we are constantly controlling the outcome, we may be limiting ourselves to what is possible.

[04:41] The darkest moment in Ryan's life and how faith helped him to emerge from it

[07:16] Key factors that got him out of the dark moment and aided in his transformation into a successful businessperson

[09:03] The people Ryan is surrounding himself with and how they are influencing him

[12:50] How to keep in touch with Ryan

Instagram: https://www.instagram.com/ryan.zofay/

[13:35] Ryan's core business; We Level Up Drug Alcohol & Mental Health Treatment Program

[17:30] Integration assignment

[19:15] How to support Ryan

Website: https://welevelup.com/connect/

Instagram: https://www.instagram.com/ryan.zofay/

Key Takeaways:

• Believing in a higher power and having faith is everything. In that space of faith, all the magic happens because you have to relinquish control and truly live in a state of uncertainty, which is where all the growth happens. If we are constantly controlling the outcome, we may be limiting ourselves to what is possible. [03:23]

• If we are constantly controlling the outcome, we may be limiting ourselves to what is possible [04:05]

• "Life is all about the meaning that you give it." ~Ryan Zofay [06:14]

• The unconscious mind wants to find evidence to support its belief systems, so if you believe you are incapable, you will find evidence to support that. [07:22]

• "Repetition is the mother of skill." ~Ryan Zofay [13:31]

• "You can't keep what you have unless you give it away." ~Ryan Zofay [15:58]

• Rock bottom is a choice; the bottom stops when you stop digging. [18:29]

Integration Assignment:

The first step is admitting that you are struggling, and in that moment of desperation, you seek help from a professional.

People Mentioned and Other Resources:

1. An Unlikely Businessman: From overdosed to multimillionaire: https://amzn.to/3R5qql5

2. Tony Robbins: https://www.tonyrobbins.com/

Keep In Touch with Ryan Zofay:

Website: https://ryanzofay.com/

Instagram: https://www.instagram.com/ryan.zofay/

LinkedIn: https://www.linkedin.com/in/ryan-zofay/

Facebook: https://web.facebook.com/theryanzofay

Linktr.ee: https://linktr.ee/ryanzofay

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FMF #43: Troy Ericson || Mastering Email Marketing with The Email Paramedic

Fri, 29 Sep 2023 12:00:00 GMT

Fifteen Minute Fridays episode #43 Troy Ericson.

Watch The Episode on Youtube: https://youtu.be/NLNy5b0Kgi4

Welcome to this insightful podcast episode with Troy Ericson, The Email Paramedic and owner of Copywriting.org, EmailDeliverability.com,& EmailListManagement.com.

Since 2019, his company has generated over 100 million for clients by enhancing email copy and deliverability. Troy has collaborated with industry leaders like Traffic & Funnels and SmartMarketer and was ranked the #20 Copywriter globally.

Get ready to discover the untapped power of email marketing over social media as Troy shares how emails provide a unique, private space for genuine one-on-one connections, away from the noise of social platforms.

Find out the optimal frequency for sending emails to engage your audience without overwhelming them. Learn about the game-changing potential of email segmentation which enables you to deliver personalized content that resonates with each recipient.

Additionally, Troy explores some recommended email tools that can supercharge your campaigns. Troy’s insights are a goldmine for anyone seeking to optimize their email outreach.

Tune in!

Quote Of The Day:

“Advantages are taken, not handed out.” ~Metallica

Timestamp:

[01:53] Meet our guest; Troy Ericson

[03:20] Quote of the day: “Advantages are taken, not handed out.” ~Metallica

[04:31] Why email marketing is better than social media marketing

[07:02] What should be the frequency of sending emails?

[09:31] The power of email segmentation

[12:35] How to measure your email marketing success

[15:16] Recommended tools for sending emails

ActiveCampaign: https://www.activecampaign.com/

Klaviyo: https://www.klaviyo.com/

Campaign Refinery: https://campaignrefinery.com/

Ontraport: https://ontraport.com/

Instantly: https://instantly.ai/

[16:35] The success story of one of Troy’s clients

[19:39] How to learn more from Troy

Website: https://www.faqemail.com

[20:28] Integration assignment

Key Takeaways:

• “Advantages are taken, not handed out.” ~Metallica [03:20]

• Email provides you with a private space away from social media, where people can have a one-on-one connection with you [05:56]

• Unsubscribes in emails just mean that the people are not the best fit [11:21]

• Switching software or switching platforms and expecting better results is like switching gyms and expecting to get stronger [15:05]

• Reducing the promotional content in the email is key for deliverability [17:12]

• “If you are a person with a good story and a good offer, you’re going to be pretty unstoppable on the internet.” ~Troy Ericson [21:15]

Integration Assignment:

Get your story straight and confidently tell it to someone close to you, and then you can begin sharing it with strangers on the internet.

People Mentioned and Other Resources:

1. ActiveCampaign: https://www.activecampaign.com/

2. Klaviyo: https://www.klaviyo.com/

3. Campaign Refinery: https://campaignrefinery.com/

4. Ontraport: https://ontraport.com/

5. Instantly: https://instantly.ai/

Keep In Touch with Troy Ericson:

Website: https://www.troyericson.com/

LinkedIn: https://www.linkedin.com/in/troyericson/

Instagram: https://www.instagram.com/yosoytroy/

Facebook: https://web.facebook.com/troyallenericson

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LST #42: Marlana Semenza || Brand Photography and Visual Strategy

Fri, 22 Sep 2023 12:27:00 GMT

Fifteen Minute Friday episode #42 with Mariana Semenza.

Watch The Episode on Youtube: https://youtu.be/HVjoaRPbKLM

In today’s visually-driven world, brand photography has become a powerful tool for businesses and individuals. It goes beyond showcasing products; it weaves compelling narratives that connect with audiences profoundly.

In this episode, Ben Albert sits down with Marlana Semenza, a photographer and visual strategist who helps her clients create photographs that tell their stories. She emphasizes the essence of brand photography, asserting that it should speak volumes about your unique story. Marlana recounts her extraordinary journey to becoming a photographer for WWE, providing listeners with insightful lessons along the way.

Today’s inspiring quote by Henry David Thoreau sets the tone for the episode: “It’s not what you look at that matters; it’s what you see.” Marlana emphasizes the three essential elements in every image—the photographer, the subject, and the viewer, illustrating their deep relationship.

She reveals her invaluable tips for capturing stunning shots, emphasizing the significance of focusing on light and background to produce high-quality pictures. Find out more about her “photographer in the pocket” service, a game-changing approach to brand photography that empowers individuals to have a professional photographer in their pocket. Anywhere.

Tune in now to unlock the power of visual storytelling and elevate to new heights.

Quote Of The Day:

“It’s not what you look at that matters; it’s what you see.” ~Henry David Thoreau

Timestamp:

[01:40] Marlana Semenza’s bio

[03:08] How she became a photographer at WWE

[04:29] Quote of the day: “It’s not what you look at that matters; it’s what you see.” ~Henry David Thoreau

[05:36] How to ensure your images match your brand

[06:59] A Case study of a client she worked with

[09:32] Marlana’s photographer in the pocket service and how it works

[11:36] Tips for taking high-quality pictures

[13:44] Huge mistakes people make when they are personal branding themselves online through images

[15:39] How to connect with Marlana

Website: https://www.marlanasemenza.com/

[16:41] Integration assignment

Key Takeaways:

• “It’s not what you look at that matters; it’s what you see.” ~Henry David Thoreau [04:29]

• There are always three people in every image: the photographer, the subject, and the viewer [04:43]

• When taking pictures, focus on the light first, then the background [11:36]

• Headshots are important, but they are not a brand [13:55]

• Our social media is a way for people to get to know us [14:58]

Integration Assignment:

First, decide who you are conversing with, then start talking to them.

People Mentioned and Other Resources:

1. Virtual Photography: https://www.marlanasemenza.com/virtualphotography

2. Henry David Thoreau: https://en.wikipedia.org/wiki/Henry_David_Thoreau

Keep In Touch with Marlana Semenza:

Website: https://www.marlanasemenza.com/

Pinterest: https://www.pinterest.com/marlanasemenza/

LinkedIn: https://www.linkedin.com/in/marlanasemenza/

Instagram: https://www.instagram.com/marlana.semenza.photo/

Linktr.ee: https://linktr.ee/marlanasemenzaphoto

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FMF #41: Harry Duran || How To Monetize A Niche

Fri, 15 Sep 2023 03:27:00 GMT

Fifteen Minute Fridays episode #41 with Harry Duran.

Watch The Episode on Youtube: https://youtu.be/AOivcDifpNI

In this captivating episode, Ben Albert interviews Harry Duran, founder of FullCast. Harry has utilized his 20+ years of marketing experience to guide individuals and brands in amplifying their voices through podcasting. Known for shows like Podcast Junkies and the #1-ranked Vertical Farming Podcast, Harry is a celebrated connector and creator; Harry also serves as an advisor to multiple companies, including SquadCast.

Discover what inspired him to start Podcast Junkies and how he successfully launched the top-ranked Vertical Farming Podcast. Gain invaluable insights from his wealth of experience and learn tips on How To Monetize A Podcast Niche

Harry shares examples of thought-provoking questions that encourage podcast guests to open up during interviews. Additionally, he highlights the significance of embracing and sharing our life journeys. He encourages listeners not to underestimate the value of their experiences, as they can provide relatability and guidance to those in need.

Time to dive in!

Quote Of The Day:

“You are the average of the five people you spend the most time with.” ~Jim Rohn

Timestamp:

[01:20] Know our guest; Harry Duran

[02:28] What inspired Harry to start Podcast Junkies?

[04:09] Quote of the day: “You are the average of the five people you spend the most time with.” ~Jim Rohn

[06:36] How Vertical Farming Podcast started

[11:30] Tips on how to be a great podcast host

[13:21] Examples of questions to ask your podcast guests to get them to open up

[17:30] Best way to get in touch with Harry;

Website: https://fullcast.co/

Email: harry@fullcast.co

News Letter: https://harryduran.com/

Twitter: https://twitter.com/HarryDuranFC

LinkedIn: https://www.linkedin.com/in/harryduran/

[19:38] Integration assignment

[19:45] Beehiive: https://www.beehiiv.com/

Key Takeaways:

• Quote of the day: “You are the average of the five people you spend the most time with.” ~Jim Rohn [04:09]

• If people warm up to you over time, they will eventually talk about themselves. [13:45]

• We are all placed here on this planet to share our journey and go through our struggles in a way that benefits the people who may be listening. [18:26]

• People underestimate their life journey and think it won’t be valuable to anyone. However, withholding our life’s journey denies someone in need the opportunity to find relatability and guidance in our experiences. [20:11]

Integration Assignment:

Get into a habit of sharing your life’s journey

People Mentioned and Other Resources:

1. Abundance: The Future Is Better Than You Think: https://bit.ly/3riTgDX

2. Cal Fussman: https://www.calfussman.com/

Keep In Touch with Harry Duran:

Website: https://fullcast.co/

LinkedIn: https://www.linkedin.com/in/harryduran/

Twitter: https://twitter.com/HarryDuranFC

Facebook: https://www.facebook.com/HarryDuranFullCast/

News Letter: https://harryduran.com/

Podcast Junkies: https://www.podcastjunkies.com/

Vertical Farming Podcast: https://verticalfarmingpodcast.com/

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FMF #40: Rohaan Khan || Don’t Get Banned: Mastering Meta Ads

Fri, 08 Sep 2023 11:16:00 GMT

Fifteen Minute Fridays episode #40 with Rohaan Khan.

Watch The Episode on Youtube: https://youtu.be/dnBbNaXLpQ0

The digital advertising world is tricky, with more and more ads getting disapproved or banned. Businesses often face these obstacles while trying to engage their target audience.

In this episode, Rohaan Khan, CEO & Founder of OrangeTrail, shares insights on advertising. He explains why people get banned from advertising on Meta and gives a key tip for creating “before and after” Meta ads without risking disapproval.

Rohaan also explains the differences between an agency ad account and a standard ad account, helping listeners understand the pros and cons of each. He also talks about the services offered by OrangeTrail and shares the story of how OrangeTrail was created.

As Rohaan Khan wisely said, “You don’t have to reinvent the wheel; you just have to improve it and put your own twist on it.”

Tune in for expert insights and invaluable tips!

Quote Of The Day:

“You get paid in proportion to the level of problems you solve. The bigger the problem, the more you can get paid.” ~Rohaan Khan

Timestamp:

[01:34] A short bio of our guest; Rohaan Khan

[02:45] Quote of the day: “You get paid in proportion to the level of problems you solve. The bigger the problem, the more you can get paid.” ~Rohaan Khan

[03:39] Why do people get banned from advertising on Meta?

[07:13] Expert tip on how to do “before and after” Meta ads without getting disapproved

[07:56] How to connect with Rohaan; Book a free call- https://orangetrail.io/

[08:58] Agency ad account vs. Standard ad account

[10:45] What services do they offer at OrangeTrail

[12:13] What prompted Rohaan to start OrangeTrail?

[15:03] FREE eBook; https://bit.ly/3CY6Or0

[17:19] Integration assignment

[18:50] OrangeTrail website:https://orangetrail.io/

Key Takeaways:

• “You get paid in proportion to the level of problems you solve. The bigger the problem, the more you can get paid.” ~Rohaan Khan [02:45]

• Too much disapproval of the ads leads to a ban [04:34]

• “If you give value into this world, you will get it back at some stage. You don’t have to expect it; it will just come to you.” ~Rohaan Khan [15:13]

• “You don’t have to reinvent the wheel; you just have to improve it and put your own twist on it.” ~Rohaan Khan [17:49]

Integration Assignment:

Consider a problem surrounding your industry, look at the current solutions, and contemplate what is missing and how you can improve.

People Mentioned and Other Resources:

1. The Ultimate Guide To Bulletproof Your Facebook Advertising: https://bit.ly/3CY6Or0

Keep In Touch with Rohaan Khan:

Website: https://orangetrail.io/

YouTube: https://www.youtube.com/@orangetrail3784

Facebook: https://www.facebook.com/orangetrailmedia

Trustpilot: https://www.trustpilot.com/review/orangetrail.io

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FMF #39: Mark Bowden || Human Behavior Expert From The Behavior Panel Reveals His SCAN Formula

Fri, 01 Sep 2023 02:52:00 GMT

Fifteen Minute Friday episode #39 with Mark Bowden.

Join us for an eye-opening conversation with Mark Bowden, a recognized figure in the world of body language, behavior, and nonverbal communication. Being celebrated as one of the foremost experts on the subject, Mark has consistently been voted the #1 Body Language Professional globally for three consecutive years.

In this enlightening episode, Mark offers insights and latest updates from The Behavior Panel on YouTube, a channel revered for its analyses by the world's top experts in body language and human behavior, especially in videos that capture public attention.

Diving into his acclaimed book “Truth and Lies: What People Are Really Thinking,” Mark introduces us to the SCAN formula—an acronym for Suspend judgment, Context, Ask for more information, and New judgment. Through this, he provides invaluable guidance on applying the SCAN formula in various scenarios, from personal interactions to business discussions.

Highlighting the intrinsic importance of context in decoding human behavior, Mark illustrates how it can significantly alter our understanding of body language. He further emphasizes the power of framing, elucidating that our interpretation is invariably influenced by our frame of reference.

Stay tuned to enrich and transform your perspective on human behavior.

Quote Of The Day:

“Take what you’ve got and fly with it.” ~Jim Henson

Timestamp:

[01:50] Previous episode with Mark Bowden (Learn Speak Teach Ep.25): https://realbusinessconnections.com/episode/markbowden/

[02:54] Quote of the day: “Take what you’ve got and fly with it.” ~Jim Henson

[03:20] Latest on The Behavior Panel YouTube channel

[05:55] The SCAN formula in his book: Truth and Lies: What People Are Really Thinking

[10:45] How to test your new judgment

[12:30] Applying the SCAN formula in a business context

[21:46] Connect and learn more from Mark:

Website: https://truthplane.com/

YouTube (Mark Bowden): https://www.youtube.com/c/MarkBowden1

YouTube (The Behavior Panel): https://www.youtube.com/@TheBehaviorPanel

[22:54] Integration assignment

[25:24] Tip on how to suspend judgment

Key Takeaways:

• “Take what you’ve got and fly with it.” ~Jim Henson [02:54]

• “Every human being on the planet has biases, or else we would never be able to make a decision in our lives.” ~Mark Bowden [04:12]

• When it comes to body language, context can change everything. [07:18]

• The way you frame a situation ultimately dictates how you decode it. You decode it for your framing, not against your framing [14:14]

• “Our brain is a prediction machine, not a knowledge machine.” ~Mark Bowden [14:56]

Integration Assignment:

Focus on step one of the SCAN formula- Suspend judgment

People Mentioned and Other Resources:

1. Truth and Lies: What People Are Really Thinking: https://bit.ly/3NKtFfA

2. The Behavior Panel YouTube channel: https://www.youtube.com/@TheBehaviorPanel

3. The Sale Is in the Tale: https://bit.ly/3CLWz91

Keep In Touch with Mark Bowden:

Website: https://truthplane.com/

Twitter: https://twitter.com/truthplane?l

LinkedIn: https://www.linkedin.com/in/markbowden1/

YouTube: https://www.youtube.com/user/MarkBowden1

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FMF #38: Mark Herschberg || Your The Career Toolkit

Fri, 25 Aug 2023 02:32:00 GMT

Fifteen Minute Fridays episode #38 Mark Herschberg.

Watch the full episode here

In this incredible episode, I sit down with Mark Herschberg, the author of The Career Toolkit, which offers valuable insights on all skills critical to your career and business success.

He emphasizes the importance of having a plan, quoting Prof. Jason Rosenhouse: “Always have a plan. Even a bad plan is better than no plan at all.” Mark highlights the need for proactive planning, stressing that it doesn’t have to be perfect and can be adjusted as necessary.

Mark shares the motivation behind writing his book, The Career Toolkit, which aims to equip individuals with the essential skills and strategies needed to succeed in today’s rapidly evolving professional landscape. Drawing parallels to learning sports or music, he emphasizes that mastering leadership, negotiation, and teambuilding skills require practice.

Mark also delves into the key factors contributing to team success and highlights the contrast between classical management and managing information workers.

Are you tired of forgetting valuable insights from books and podcasts? Say goodbye to wasted time and hello to a simple solution that takes just 2 seconds a day. Mark introduces the Brain Bump App, a game-changing tool that helps you remember valuable insights and ideas.

Enjoy!

Quote Of The Day:

“Always have a plan. Even a bad plan is better than no plan at all.” ~Prof. Jason Rosenhouse

Timestamp:

[01:20] A quick bio of our guest Mark Herschberg

[03:10] Quote of the day: “Always have a plan. Even a bad plan is better than no plan at all.” ~Prof. Jason Rosenhouse

[03:34] The importance of being proactive in your career and business

[04:52] His book The Career Toolkit

[05:30] Why Mark wrote The Career Toolkit

[07:48] What makes a team successful, and what does team success look like?

[10:05] Classical management vs. Management of information workers

[13:45] Connect and learn more from Mark;

Website: https://www.thecareertoolkitbook.com/

App: https://brainbumpapp.com/

[15:01] The Brain Bump App; https://brainbumpapp.com/

[17:55] Integration assignment

Key Takeaways:

• “Always have a plan. Even a bad plan is better than no plan at all.” ~Prof. Jason Rosenhouse [03:15]

• In all things that we do, we need to proactively have a plan. It doesn’t have to be a perfect plan; we can change it. [04:40]

• Once you can define the information flow, it’s much easier to coordinate your team and have it run smoothly and effectively. [11:04]

• When it comes to leadership, negotiating, and team building, it’s not like learning math, where you only need to get the formula. It’s more like learning sports or music; you have to try and practice it. [17:59]

Integration Assignment:

Use peer learning groups to practice leadership, negotiating, and teambuilding skills.

People Mentioned and Other Resources:

1. The Career Toolkit: https://www.thecareertoolkitbook.com/

2. The Brain Bump App: https://brainbumpapp.com/

Keep In Touch with Mark Herschberg:

App: https://brainbumpapp.com/

Website:https://www.thecareertoolkitbook.com/

LinkedIn: https://www.linkedin.com/in/hershey/

Instagram: https://www.instagram.com/thecareertoolkit/

Facebook: https://www.facebook.com/TheCareerToolkitBook

Twitter: https://twitter.com/CareerToolkitBk

Cognosco Media LLC links

Instagram: https://www.instagram.com/CognoscoMedia/

Facebook: https://www.facebook.com/cognoscomedia

Twitter: https://twitter.com/Cognoscomedia

LinkedIn: https://www.linkedin.com/company/cognosco-media/

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FMF #37 John Bowens || Supercharge Your Wealth w/ Self-Directed IRAs

Fri, 18 Aug 2023 03:53:00 GMT

Fifteen Minute Fridays episode #37 with John Bowens.

Retirement plans, such as IRAs and 401(k)s, are vital for securing financial stability in later life. With these options, individuals can ensure their financial well-being, benefiting from the magic of compounding over time.

Joining us today is John Bowens, a renowned Self-Directed IRA educator and director at Equity Trust Company. In this episode, we dive into the amazing advantages of IRA and 401(k) retirement plans, uncovering the key to a prosperous financial future.

John Bowens emphasizes that speed and active involvement are key to wealth multiplication. As he astutely states, "Money likes speed, and money likes us to be involved." By harnessing the power of a self-directed IRA, you can mitigate the impact of taxation, allowing your money to grow more quickly and bringing you nearer to your retirement and financial objectives in less time.

John also walks us through the advantages and disadvantages of alternative investments, illuminating their potential rewards and risks. Additionally, he imparts invaluable knowledge on the obstacles to entry in self-directed IRA investments and strategies to surmount them.

Tune in and set out on an accelerated path toward your retirement and financial goals.

Timestamp:

[01:17] Introducing today's guest; John Bowens

[03:45] The benefits of IRA and 401(k) retirement plans

[04:29] The definition of self-directed IRA (SDIRA)

[06:51] The advantage of a Self-directed IRA

[08:55] How to connect and learn more from John;

YouTube: https://www.youtube.com/user/EquityTrustCompany

Website: https://www.trustetc.com/

[11:18] What is the barrier to entry into IRA investment?

[15:29] The pros and cons of alternative investments

[17:30] YouTube: https://www.youtube.com/user/EquityTrustCompany

[19:51] Integration assignment

Key Takeaways:

• You can use your IRA or 401(k) retirement plans to invest in a privately held company. [05:48]

• "Money likes speed, and money likes us to be involved." ~ John Bowens [07:29]

• If you can eliminate the burden of taxation, your compounding returns will be much greater. If your compounding returns are much greater, you can reach your retirement and financial goals in a shorter period. [10:03]

Integration Assignment:

Start building your investment objective and then build the structure

People Mentioned and Other Resources:

1. YouTube: https://www.youtube.com/user/EquityTrustCompany

2. Dick Desich: https://www.linkedin.com/in/richarddesich/

3. Self-Directed IRAs: Building Retirement Wealth Through Alternative Investing: https://bit.ly/43WZLdO

Keep In Touch with John Bowens:

Website:https://www.trustetc.com/

Twitter: https://twitter.com/EquityTrust

Instagram: https://www.instagram.com/equitytrust/

Facebook: https://www.facebook.com/EquityTrustCompany/

YouTube: https://www.youtube.com/user/EquityTrustCompany

LinkedIn: https://www.linkedin.com/company/equity-trust-company/

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FMF #36: Chuck Cooper || Building Strong Relationships in Business

Fri, 11 Aug 2023 13:00:00 GMT

Fifteen Minute Fridays episode #36 with Chuck Cooper

Full Show Notes At: https://realbusinessconnections.com/episode/chuck-cooper/

Watch The Episode on Youtube: https://youtu.be/bm-NhKnr114

In the fast-paced and competitive business world, three major ingredients often determine a business’s success or failure: trust, respect, and valuing people. In this insightful episode Chuck Cooper, Founder of WhiteWater Consulting and the author of the book “Unprecedented: Building a Multi-Generational Business on Trust, Respect, and the Valuing of People,” emphasizes the significance of trust in developing lasting relationships within a company.

He explores the key essential elements known as the 5C’s (Commitment, Connecting, Caring, Curiosity, and Communication) that serve as the pillars for developing business relationships grounded in trust, authenticity, and transparency.

Moreover, Chuck Cooper offers invaluable tips on how to improve employee engagement and explains why it’s your role as a business owner to develop future leaders.

Let’s tap into some of his wisdom

Quote Of The Day:

Quote of the day:” Building strong relationships with your people by being transparent, authentic, and available leads to an asset which has an immeasurable value called trust.” ~Chuck Cooper

Timestamp:

[01:38] Meet our guest; Chuck Cooper

[03:27] Quote of the day: “ Building strong relationships with your people by being transparent, authentic, and available leads to an asset which has an immeasurable value called trust.” ~Chuck Cooper

[03:51] Chuck’s book: Unprecedented: Building a Multi-Generational Business on Trust, Respect, and the Valuing of People

[05:53] The 5 C’s to developing relationships built on trust, authenticity, and transparency

[07:35] What it looks like when you don’t have the 5 C’s in your business?

[08:40] How to improve the level of employee engagement

[12:13] Why it’s your role as a business owner to develop future leaders

[15:25] Connect with Chuck Cooper;

Website: https://whitewaterconsulting.net/

LinkedIn: https://www.linkedin.com/in/chuck-cooper1/

[17:07] Integration assignment

Key Takeaways:

“Building strong relationships with your people by being transparent, authentic, and available leads to an asset which has an immeasurable value called trust.” ~Chuck Cooper [03:27]
Communicating with transparency and authenticity is important to developing trust, showing respect, and leads to the valuing of people [07:33]
When there is a lack of employee engagement, you are not able to get the most value from them.[08:58]
To improve the level of employee engagement, leaders must change the way they lead [09:40]
One of the key roles of being a leader is developing future leaders [12:45]
You can have the greatest technology in the world, but you still need to have people to support the technology [14:17]

Integration Assignment:

1. Revisit your mission & vision values and check whether those statements are accurate today and whether they need to be updated

2. Think about what you want your culture to be like 12 months from now and build a plan on what you need to work on to be able to accomplish that goal

People Mentioned and Other Resources:

1. Unprecedented: Building a Multi-Generational Business on Trust, Respect and the Valuing of People: https://bit.ly/3WDrGfT

Keep In Touch with Chuck Cooper:

Website: https://whitewaterconsulting.net/

LinkedIn: https://www.linkedin.com/in/chuck-cooper1/

Twitter: https://twitter.com/whitewater2019

Facebook: https://web.facebook.com/WhiteWaterConsultingLLC/

—

FMF #35: Nick Gianoulis || Creating a Fun-Filled Workplace

Fri, 04 Aug 2023 13:00:00 GMT

Fifteen Minute Fridays episode #35 with Nick Gianoulis

Full Show Notes At: https://realbusinessconnections.com/episode/nick-gianoulis/

Watch The Episode on Youtube: https://youtu.be/9OiBB1CF8xE

A fun culture at the workplace is vital for fostering employee happiness, engagement, and productivity. It creates a positive environment where everyone feels connected and fulfilled in their jobs leading to a motivated workforce.

Nick Gianoulis, the founder of The Fun Dept and the “Godfather of fun,” has established a unique approach that transforms company cultures through the power of laughter and happiness. His company, Fun Dept, specializes in bringing laughter and happiness to organizations by organizing various fun activities that boost morale and enhance productivity.

He distinguishes between big production and low production fun. Big production fun involves larger-scale events like off-site team-building retreats or themed parties. On the other hand, low production fun focuses on small, daily activities that inject moments of joy into the work routine.

Nick emphasizes that leaders play a pivotal role in creating an environment where fun is encouraged and celebrated. Leaders inspire their teams to feel more engaged, motivated, and connected by actively participating in and promoting fun initiatives. As the saying goes, “Laughter is an instant vacation.” Leaders who understand this bring a sense of levity and joy to their workplaces.

Tune in and discover the power of fun at work!

Quote Of The Day:

“Laughter is an instant vacation.” ~Milton Berle

Timestamp:

[01:30] Know our guest; Nick Gianoulis

[03:21] Quote of the day; “Laughter is an instant vacation.” ~Milton Berle

[04:33] How Nick’s company; Fun dept, brings laughter and happiness to companies

[05:35] The role of leadership in building a fun company culture

[06:48] Big production fun and low production fun activities

[10:37] Example of simple, fun activities at the workplace

[13:27] The restorative benefits of fun at work

[14:56] Learn more from Nick;

Website: https://thefundept.com/

Email: nick@thefundept.com

[15:50] Integration assignment

[17:48] Connect with Nick;

Website: https://thefundept.com/

Email: nick@thefundept.com

Key Takeaways:

“Laughter is an instant vacation.” ~Milton Berle [03:21]
“One of the best ways to make other people happy is to be happy yourself.” ~Gretchen Rubin [03:47]
Building a fun company culture starts with company leadership. [05:28]
Fun activities at the workplace increase productivity, reduce stress, and increase creativity. [09:33]

Integration Assignment:

Step #1 Write down 10 things that are fun for you

Step #2 Do one of those things each day for five minutes

Step #3 Share what your 10 fun things are with your team/group/family/friends

People Mentioned and Other Resources:

1. Milton Berle

2. Gretchen Rubin

3. The Happiness Project: https://bit.ly/3N5W4wF

Keep In Touch with Nick Gianoulis:

Website: https://thefundept.com/

Twitter: https://twitter.com/thefundept/

Facebook: https://web.facebook.com/thefundept/

Instagram: https://www.instagram.com/fun_department/

LinkedIn: https://www.linkedin.com/company/thefundept/

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FMF #34: Chris Felton || Think & Grow You: How to Get Out of Your Own Way and Level Up Your Life

Fri, 21 Jul 2023 13:00:00 GMT

Fifteen Minute Fridays episode #34 with Chris Felton

Full Show Notes At: https://realbusinessconnections.com/episode/chris-felton/

Embracing personal growth is essential for unlocking your true potential and living a fulfilling life. When you prioritize personal growth, you open doors to new opportunities, develop valuable skills, and gain self-confidence.

Today we are joined by Chris Felton, an Amazon best-selling author, a 7-figure entrepreneur, and the Founder and Principal of his own financial services firm.

In this captivating episode, Chris discusses his latest book, Think & Grow You. He emphasizes the importance of being intentional about personal growth. Constantly opting to do what is comfortable leads to a decline in our progress and hinders us from achieving the life we truly deserve.

Chris reveals that to find true fulfillment in life, we must embark on a journey of personal growth while serving others. Moreover, he shares valuable insights on shifting our mindset and approaching things differently to create better outcomes. Through humility, we acknowledge the need for change and put in the work required for personal growth.

Tune in to this empowering episode and start your journey towards extraordinary success and fulfillment.

Quote Of The Day:

“A life spent seeking comfort results in an entirely uncomfortable existence.” ~ Jeff Shore

Timestamp:

[00:38] A short bio of our guest; Chris Felton

[01:37] His encounter with Ed Mylett in The Ed Mylett Show

[02:23] Couples Money; https://bit.ly/3ImzUU2

[04:38] Quote of the day: “A life spent seeking comfort results in an entirely uncomfortable existence.” ~ Jeff Shore

[06:23] Being intentional about personal growth

[08:25] Tips for personal growth

[12:07] What happens when you continue to compound your losses?

[14:54] The greatest takeaway in his book; Think & Grow You

[16:08] Integration assignment

[18:14] Connect with Chris: https://chrisfelton.me/

Key Takeaways:

“A life spent seeking comfort results in an entirely uncomfortable existence.” ~ Jeff Shore [04:38]
Seeking comfort is dangerous because as you seek comfort, you decline.[05:52]
If you are always doing the comfortable thing, it’s not going to get you the life that you deserve [05:59]
You grow your confidence by keeping commitments to yourself [09:32]
“Encouragement is like a gas tank, and we got to fill it up.” ~Chris Felton [10:26]
“It takes energy to make your dreams come true.” ~Chris Felton [11:06]
The only way you’ll have true fulfillment in life is by growing yourself and serving others. [13:41]
“It’s ok to get stuck, but it’s not ok to stay there.” ~Chris Felton [14:49]
“It didn’t happen overnight, but it happened over time.” ~Samuel Robbins [17:27]

Integration Assignment:

Think of an area in your life where you don’t like the results. Inventory the thinking that is creating that result and then shift the thoughts one by one.

People Mentioned and Other Resources:

1. Think & Grow You: How to Get Out of Your Own Way and Level Up Your Life; https://bit.ly/41JrKMk

2. Couples Money: What Every Couple Should Know about Money and Relationships: https://bit.ly/3ImzUU2

3. Be Bold and Win the Sale: Get Out of Your Comfort Zone and Boost Your Performance: https://bit.ly/3pIqfAu

4. Ed Mylett: https://www.edmylett.com/about-ed

Keep In Touch with Chris Felton:

Website: https://chrisfelton.me/

Twitter: https://twitter.com/clfelton

LinkedIn: https://www.linkedin.com/in/chfelton/

Facebook: https://www.facebook.com/chris.felton.503

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FMF #33: Dustin B Riechmann || Why Podcast Guesting Is VALUABLE To Your Business

Fri, 07 Jul 2023 01:23:00 GMT

Fifteen Minute Fridays episode #33 with Dustin B Riechmann

Full Show Notes At: https://realbusinessconnections.com/episode/dustin-b-riechmann/

Watch The Episode on Youtube: https://youtu.be/dBT4686u8-M

Podcast guesting is an incredibly valuable way to promote your business and build relationships with potential customers. Podcasts are becoming increasingly popular, with more people tuning in every day. By appearing as a guest on podcasts, you can reach a wider audience, increase brand awareness and authority, and create meaningful connections with people in your industry.

Moreover, through podcast guesting, you gain valuable insights into industry trends and learn from the experiences of other successful entrepreneurs.

In this episode, Dustin Riechmann explains how his podcast guesting masterminds enable entrepreneurs to get insights from other smart entrepreneurs. Additionally, he discusses the benefits of podcast guesting and how it builds relationships.

Dustin Riechmann is an online marketing expert specializing in helping mission-driven solopreneurs create irresistible high-ticket offers & sell them on podcasts.

Quote Of The Day:

“You are the average of the five people you spend the most time with.” ~Jim Rohn

Timestamp:

[01:22] Introducing today’s guest; Dustin B Riechmann

[03:25] How Dustin transitioned from marriage counseling to podcasting

[04:51] Quote of the day: “You are the average of the five people you spend the most time with.”

~Jim Rohn

[07:55] Benefits of the podcast guesting mastermind

[10:24] How to learn more about the mastermind

LinkedIn: https://www.linkedin.com/in/dustinriechmann/

Email: dustin@simplesuccesscoaching.com

[11:50] Why podcast guesting is valuable to your business

[13:12] How podcast guesting builds relationships

[20:03] Integration assignment

[23:28] How to connect with Dustin Riechmann and learn how to pitch podcasts

Website: http://podcastpitchplaybook.com/

Email: dustin@simplesuccesscoaching.com

Key Takeaways:

“You are the average of the five people you spend the most time with.” ~Jim Rohn [04:51]
Masterminds enable entrepreneurs to get insights from other smart entrepreneurs by creating a safe environment that motivates people to advise and support each other. [08:22]
Podcast guesting is universally applicable if you have an online business. [11:50]
Podcast guesting increases your direct sales, grows your email list, and is great for SEO. [12:05]

Integration Assignment:

Think about your existing network and three healthy partnerships you could advocate for.

People Mentioned and Other Resources:

Jim Rohn: https://en.wikipedia.org/wiki/Jim_Rohn

Keep In Touch with Dustin B Riechmann:

Website: https://simplesuccesscoaching.com/

LinkedIn: https://www.linkedin.com/in/dustinriechmann/

Email: dustin@simplesuccesscoaching.com

—

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