In this episode, Don Goettling and Katey Dallosto discuss:

• Speaking “realtor” vs. “loan officer” language
• High-value conference & networking tactics
• Building purposeful lender–realtor partnerships
• Trust, vulnerability, and communication
• Practical meeting scripts & qualifying questions

Key Takeaways:

• Understand role differences: realtors sell relationships; loan officers sell systems — align to complement each other.
• Prepare for live events with clear goals, measurable actions (e.g., business-card targets), and follow-up rituals.
• Ask diagnostic questions before prescribing solutions - discover needs first.
• Vulnerability is the accelerator for trust and deeper, durable partnerships.
• Define partnership expectations and structure (regular meetings, accountability, mutual goals) to move beyond commodity status.

“Vulnerability creates trust 100% of the time.” - Katey Dallosto

About Katey Dallosto:

Katey Dallosto has built a career—and a reputation—on creating trusted, high-performing partnerships between real estate and mortgage leaders.

With 20+ years in the industry as a sales executive, national speaker, author, and former real estate manager, she knows how to “speak Realtor” and translate their needs into action for highly successful mortgage and title partners. Katey helped lead one of the most successful real estate + mortgage integrations in the country, sustaining a consistent 35% capture rate in the first year through a blend of weekly meetings, events, face-to-face strategy sessions, and strong top-down trust.

Connect with Katey Dallosto:

LinkedIn: https://www.linkedin.com/in/coachkatey/ 

Website: https://www.coachkatey.com/ 

Connect with Don Goettling:

Website: https://www.salesmasteryevent.com/ 

Facebook: https://www.facebook.com/don.goettling/ 

LinkedIn: https://www.linkedin.com/in/don-goettling-8ba05a50/ 

Instagram: https://www.instagram.com/dongoettling24/ 

Show Notes by Podcastologist: Hanz Jimuel Alvarez

Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.

In this episode, Don Goettlin and Sarah Abdolrazek discuss:

• Grieving unmet expectations and finding acceptance
• Mindset shifts through life's biggest challenges
• Daily mindfulness and resilience practices
• Core values as a decision-making framework
• Community, coaching, and personal growth

Key Takeaways:

• Growth begins when you allow yourself to fully acknowledge difficult emotions instead of avoiding them.
• A mindset shift becomes meaningful only when it is reinforced by consistent daily habits.
• Clearly defined values make decisions simpler and reduce unnecessary mental stress.
• Supportive communities can accelerate healing, accountability, and long-term success.
• Even challenging seasons can become opportunities to pause, realign priorities, and build a stronger foundation for the future.

“I'm not upset that Adam has Down syndrome. I think I'm actually just grieving the life I thought I was meant to have, and now I need to let go of that old Sarah so that the new Sarah can rise.” - Sarah Abdolrazek

About Sarah Abdolrazek:

Sarah Abdolrazek is an educator, mindfulness coach, former mortgage professional, and trauma-informed yoga practitioner dedicated to helping others cultivate resilience, purpose, and inner peace. With over a decade of experience as a K–6 teacher and five years in the mortgage industry, she brings a unique perspective that bridges education, personal growth, and professional development.

Sarah’s work centers on the belief that while we cannot always control our circumstances, we can choose the thoughts and perspectives that shape our experiences. Through mindfulness practices, self-reflection, and faith-centered principles, she helps individuals develop greater awareness, regulate stress, and respond to life’s challenges with intention rather than reaction.

Connect with Sarah Abdolrazek:

Website: https://sarahabdolrazek.com/ 

LinkedIn: https://www.linkedin.com/in/sarahabdolrazek/ 

Podcast: https://podcasts.apple.com/us/podcast/rise-with-grace-gratitude/id1605498800 

Connect with Don Goettling:

Website: https://www.salesmasteryevent.com/ 

Facebook: https://www.facebook.com/don.goettling/ 

LinkedIn: https://www.linkedin.com/in/don-goettling-8ba05a50/ 

Instagram: https://www.instagram.com/dongoettling24/ 

Show Notes by Podcastologist: Hanz Jimuel Alvarez

Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.

In this episode, Don Goettling, alongside Ransome Tucker, Albert Baez, and his wife, Abigail,  discuss:

• Evolution of every business into a media company
• Problems with traditional videography and production models
• Blended Sense’s vetted, invite-only creator network
• Using AI and tech to organize, tag, and repurpose raw footage
• Scaling consistent video content for multi-location and enterprise brands

Key Takeaways:

• The modern consumer expects to interact with brands through digital and video-first experiences.
• Traditional production and agency models were built for Hollywood and big brands, not for the local shop owner or mid-market company that needs scalable, ongoing content.
• Standardizing and vetting videographers through a single platform removes friction, builds trust, and helps business owners feel more comfortable and confident on camera.
• Treating raw footage as an asset allows teams to repurpose content endlessly.
• Video becomes most powerful when it is operationally embedded into the business (like SEO), not treated as a one-time campaign or a hope-it-goes-viral moment.

“The consumer has evolved to a point where they want to communicate with brands and businesses via the digital format.” - Albert Baez

About the guests, Ransome Tucker, Albert Baez and Abigail:

Albert Baez and Ransome Tucker served as sales leaders for various 9‑figure exited companies in the marketing and ad tech space before embarking upon the mission to revolutionize the modern video landscape. Alongside Albert’s wife and co-founder, commercial film and TV actor Abigail Baez, they saw firsthand that while every business was being forced to become a media company, the production world was still antiquated, low-tech, and built for Hollywood budgets—not real-world businesses. 

Together, they launched Blended Sense, now the largest network of vetted, invite-only videographers and hybrid creators in the world, facilitated via a proprietary, AI-powered video operating platform that standardizes filming, organizes and tags raw footage as a long-term business asset, and enables “anytime, anywhere” camera access. Recognized as the 2019 Start Up of the Year out of global tech hub Austin, TX (Capital Factory), their mission is to empower creative entrepreneurship, give businesses reliable access to high-quality content, and stimulate local economies by connecting local creators with the brands that need them most.

Connect with Blended Sense and its founders:

Website (Blended Sense): https://www.blendedsense.com/ 

Ransome Tucker: https://www.linkedin.com/in/ransome-tucker-58a512b7/ 

Albert Baez: https://www.instagram.com/ab.positive_/

Abigail Baez:  https://www.linkedin.com/in/abigail-rose-baez/ 

Connect with Don Goettling:

Website: https://www.salesmasteryevent.com/ 

Facebook: https://www.facebook.com/don.goettling/ 

LinkedIn: https://www.linkedin.com/in/don-goettling-8ba05a50/ 

Instagram: https://www.instagram.com/dongoettling24/ 

Show Notes by Podcastologist: Hanz Jimuel Alvarez

Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.

In this episode, Don Goettling and Deven Gillen discuss:

• Personal branding vs. company-controlled marketing for loan officers
• Why video content beats generic, AI-driven communication
• Foundations before paid ads: website, Google My Business, online presence
• Done-for-you systems: websites, funnels, podcasts, and follow-up
• Authenticity, AI pitfalls, and what loan officers should start and stop doing

Key Takeaways:

• When loan officers build on company-owned platforms alone, they risk losing their entire digital footprint, website, database, and funnels when they switch companies.
• A strong online presence starts with simple foundations.
• AI is a powerful tool, but unedited AI content can overwhelm clients with noise and even spread wrong information if it isn’t fact-checked.
• Consistency beats intensity; 10–15 minutes of focused video creation each week, supported by a clear system, can dramatically amplify visibility and trust.
• Hyper-polished AI avatars and over-edited videos often create distrust.

“You could be really good, but maybe you just don't have the momentum yet with your social media, your marketing.” - Deven Gillen

About the guest, Deven Gillen:

Deven Gillen is the founder of Hova Digital, a mortgage marketing and CRM agency built for elite loan officers who want to dominate their market through personal branding, automation, and scalable systems. He builds the growth engines for elite loan officers — no fluff, just high-converting systems and a brand that makes them the only choice in their market. Known for his direct, systems-first approach, Deven helps mortgage professionals grow through CRM automation, database reactivation, lead generation funnels, and strategic content marketing designed to drive referrals, visibility, and long-term revenue. His work focuses on helping loan officers build authentic personal brands and predictable marketing systems that turn attention into consistent business growth.

Connect with Deven Gillen:

Website: https://hovadigital.com/  

LinkedIn: https://www.linkedin.com/in/deven-gillen/ 

Connect with Don Goettling:

Website: https://www.salesmasteryevent.com/ 

Facebook: https://www.facebook.com/don.goettling/ 

LinkedIn: https://www.linkedin.com/in/don-goettling-8ba05a50/ 

Instagram: https://www.instagram.com/dongoettling24/ 

Show Notes by Podcastologist: Hanz Jimuel Alvarez

Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.

In this episode, Don Goettling and Chris Welton discuss:

• Early-life adversity, limb difference, and chaotic upbringing
• “Getting through” adversity vs. “overcoming” it
• The adversity backpack and collecting “receipts”
• Architect mindset, high performance, and mortgage industry realities
• Ideal coaching clients, legacy, and daily routines for resilience

Key Takeaways:

• Adversity doesn’t disappear; when you go through it instead of trying to “get over” it, it becomes part of the strength you can draw on for the rest of your life.
• Treat your toughest experiences as “receipts” and can do it again if needed.
• High performers separate themselves through ruthless consistency: they show up, do the work, and honor their non‑negotiables regardless of how they feel.
• The most sustainable mindset is the architect who learns from past setbacks.
• Success is not just about scaling revenue; it’s also about keeping more of what you earn, being present with your family, and designing a life that aligns with your values.

“Adversity is a requirement for growth.” - Chris Welton

About the guest, Chris Welton:

Chris Welton is a renowned coach, speaker, and podcast host with over 30 years of experience in leadership and sales. Born with a limb difference and raised as the son of a drug addict, Chris has overcome significant adversity in his life, transforming personal challenges into invaluable lessons on resilience and success.

As a servant leader, Chris specializes in accountability, goal setting, and overcoming adversity. With a proven track record of growing businesses and helping individuals break records, he has become a sought-after mentor for those seeking to achieve their full potential. Drawing on his personal journey and extensive professional experience, Chris empowers others to rise above their own challenges and unlock their inner strength.

Connect with Chris Welton:

Website: https://chriswelton.live/ 

LinkedIn: https://www.linkedin.com/in/chris-welton-95279b72/ 

Facebook:  https://www.facebook.com/cwwelton/ 

YouTube: https://www.youtube.com/channel/UCfnqFQSB-hyORvn_RFZVebw

Instagram:  https://www.instagram.com/onehandatatime/ 

Connect with Don Goettling:

Website: https://www.salesmasteryevent.com/ 

Facebook: https://www.facebook.com/don.goettling/ 

LinkedIn: https://www.linkedin.com/in/don-goettling-8ba05a50/ 

Instagram: https://www.instagram.com/dongoettling24/ 

Show Notes by Podcastologist: Hanz Jimuel Alvarez

Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.

In this episode, Don Goettling and Coach Micheal Burt discuss:

• Flywheel of momentum: inspiration, motivation, discipline
• Finding primary skill, problem, and vehicle
• Escalating commitment to the wrong goals
• Environment, interdependency, and community
• Quantum leaps, habits, and trying differently

Key Takeaways:

• Momentum is not accidental; it’s built through simple decisions, specific actions, and consistent frequency over time.
• Chasing a vague “why” can keep people stuck; identifying a core skill, a meaningful problem, and the right vehicle often creates more purpose and results.
• Many professionals escalate commitment to the wrong goals.
• Environment and interdependency are critical; being around driven people, in the right “locker room,” repeatedly reactivates drive and raises standards.
• Quantum leaps rarely come from trying harder; they come from trying differently—adding new strategies, mindsets, and relationships that change the game.

“To play at a big level, I need an environment no different than athletes have locker rooms and structures. I need to be in an environment where I'm being challenged, I'm being reactivated.” - Coach Micheal Burt

About the guest, Coach Micheal Burt:

Coach Micheal Burt is the unapologetic coach to high performers who refuse to settle. As the host of The Bigger Table podcast, he helps elite entrepreneurs and leaders activate their inner drive, scale real businesses, and build generational wealth without the fluff.

He’s a Wall Street Journal bestselling author, international speaker, and founder of The Greatness Factory—a fast-growing network of offices and coaching spaces for the ambitious.

Coach Burt has built an eight-figure empire, raised over $20 million in capital, and serves on multiple advisory boards. His insights have been featured in Forbes, Entrepreneur, and HuffPost, and he speaks on the world’s biggest stages, including 10X Growth Con.

Connect with Coach Micheal Burt:

Website: https://www.coachburt.com/ 

Facebook: https://www.facebook.com/CoachMichealBurt/ 

YouTube: https://www.youtube.com/@Coach-MichealBurt   

Catch his next event: https://www.thegreatnessfactory.com/events 

Connect with Don Goettling:

Website: https://www.salesmasteryevent.com/ 

Facebook: https://www.facebook.com/don.goettling/ 

LinkedIn: https://www.linkedin.com/in/don-goettling-8ba05a50/ 

Instagram: https://www.instagram.com/dongoettling24/ 

Show Notes by Podcastologist: Hanz Jimuel Alvarez

Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.

In this episode, Don Goettling and Dave Savage discuss:

• AI’s impact on the modern mortgage experience
• Mindsets separating top producers from struggling loan officers
• Consistent, best-practice borrower presentations and advice
• Leveraging Mortgage Coach, Trust Engine, and AI for efficiency
• Future-proofing the housing professional with tech, leadership, and human connection

Key Takeaways:

• Waiting for rates to improve is a losing strategy; top performers focus on gaining market share right now by upgrading skills, habits, and systems.
• Consistently delivering a best-practice borrower experience, options, education, and clear advice creates a durable competitive edge that “rate-and-fee” competitors can’t match.
• AI should not be viewed as a threat, but rather as an essential tool to boost efficiency, enhance the consumer experience, and help professionals have more and better conversations.
• The future housing professional combines technology, emotional intelligence, and leadership to help clients see strategies they’ve “never thought of that way” before.
• Everything that can be automated will be automated, but not human connection.

“Don't treat every borrower at the exact same script… but they're tailoring. They're asking great questions, they're listening, then they're delivering advice.” - Dave Savage

About the guest, Dave Savage:

Dave Savage is the founder of Mortgage Coach, Chief Growth Officer of TrustEngine, and Chairman of FirstHome IQ, where he helps loan officers become AI-powered mortgage advisors who win with advice, not price. With more than 40 years of experience in the mortgage industry, Dave has been at the forefront of helping mortgage professionals evolve from transactional originators into trusted advisors by leveraging technology, borrower intelligence, and data-driven clarity. Through Mortgage Coach and TrustEngine, he has built platforms used by tens of thousands of loan officers to help millions of borrowers make better financial decisions every year. For more than 15 years, he has interviewed top producers, managers, and executives through the Mortgage Coach YouTube channel, while also sharing daily insights through The Uncommon LO and publishing the Modern Mortgage Leadership newsletter. Passionate about financial literacy and homeownership education, Dave also co-authored Savage Code with his son Jack, a book focused on building a life defined by purpose, fulfillment, and sustainable success.

Connect with Dave Savage:

Website: https://linktr.ee/SavageInsights 

Facebook: https://www.facebook.com/groups/thetrustengine 

LinkedIn: https://www.linkedin.com/in/davesavage/ 

TikTok: https://www.tiktok.com/@uncommonlo 

YouTube: https://www.youtube.com/@mortgagecoach 

Book a Mortgage Coach NextGen demo: trustengine.com/demo 

Connect with Don Goettling:

Website: https://www.salesmasteryevent.com/ 

Facebook: https://www.facebook.com/don.goettling/ 

LinkedIn: https://www.linkedin.com/in/don-goettling-8ba05a50/ 

Instagram: https://www.instagram.com/dongoettling24/ 

Show Notes by Podcastologist: Hanz Jimuel Alvarez

Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.

In this episode, Don Goettling and Craig Davis discuss:

• Authentic leadership and staying true to yourself
• Vision, mission, and values as a foundation in a chaotic market
• The 90-day sprint framework for creating momentum
• Shifting from being a commodity to being a problem solver
• Confidence, fear, and reframing in sales and business growth

Key Takeaways:

• Without a defined vision, mission, and values, even high performers eventually burn out.
• In a market full of noise and empty hooks, authenticity and clarity about who you are and what you stand for become a competitive advantage.
• The fastest way to more referrals is not “being available 24/7” but becoming memorable for solving a specific, high-value problem for a clearly defined ideal client.
• Confidence is built by anchoring in past wins and preparedness, then reframing new challenges through that lens instead of letting uncertainty drive fear.
• Events, masterminds, and structured 90-day sprints help pull you out of your echo chamber, convert short-term motivation into real momentum, and create more joy in your business.

“Fear comes from the future. Fear comes from uncertainty. What am I uncertain of? That's what creates fear.” - Craig Davis

About the guest, Craig Davis:

Craig Davis is an executive coach, speaker, and podcast host who helps leaders reduce stress, execute strategy, and maximize performance. With more than 20 years of experience spanning sales and leadership, he specializes in helping executives, entrepreneurs, branch leaders, and sales professionals create intentional growth and lead with confidence. Through Ascend Xperience, strategic planning workshops, keynote speaking, and the Talking Shift Podcast, Craig empowers individuals and teams to “Make Shift Happen” by combining practical leadership strategies with authenticity, accountability, and purpose-driven execution.

Connect with Craig Davis:

Website: https://www.ascendxc.com / and coachcraigdavis.com 

LinkedIn: https://www.linkedin.com/in/craig-davis-ascendxc/ 

Talking Shift Podcast:  https://open.spotify.com/show/3FrnO79RfhkMc2iSQN14KM?si=ec1af3e7c1884863&nd=1&dlsi=fced9a1c7b14432b 

Free Stuff from Craig: https://www.ascendxc.com/free 

Connect with Don Goettling:

Website: https://www.salesmasteryevent.com/ 

Facebook: https://www.facebook.com/don.goettling/ 

LinkedIn: https://www.linkedin.com/in/don-goettling-8ba05a50/ 

Instagram: https://www.instagram.com/dongoettling24/ 

Show Notes by Podcastologist: Hanz Jimuel Alvarez

Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.

With decades of experience across mortgage, real estate, sales, and media, Momentum Builder exists to educate, engage, and empower leaders navigating a constantly shifting market. Don Goettling—CEO of Momentum Builder and a recognized market leader in housing marketing and events—leads conversations that cut through noise, challenge outdated thinking, and spotlight what’s actually driving the industry forward.

As economic journalists and long-time TV and radio hosts, the Momentum Builder podcast debunks media myths and provides clear, informed market insights, trends, and forward-looking perspectives. This isn’t motivation for motivation’s sake—it’s about creating real momentum.

Raw conversations. Real insights. Real progress.